Genelec monitors bring power and precision to Juh-Dee's studio
04/03/2021
As a Platinum-certified composer and producer, Juh-Dee is a living testament to the massive popularity of rap music in his native Germany. Having started DJ-ing at parties as a youngster, he soon started making music himself, which brought him into the orbit of other emerging German rap stars including Farid Bang, Manuellsen, KC Rebell and Summer Cem. With numerous number one records under his belt, Juh-Dee now has the luxury of his own beautifully-equipped studio in Duisburg, complete with Genelec 1234 and 8331 Smart Active Monitors.
The first time I made it to #1 with a single was actually in 2020. That was with the song 90-60-111' from Shirin David, and that was a great feeling, comments Juh-Dee. Then with Apache, we were 3 weeks at #1, and that song was replaced at #1 by another Apache song that we produced. And the next tune after that also went straight to the top spot!
But it's obvious that Juh-Dee sees Germany's love for rap music as way more than a passing trend. I dont see this as short-term popularity. That hype has actually been there for a long time, since 2008/2009. It just never reached the masses because back then the distribution wasnt there. Kids didn't buy CDs, they just downloaded the songs illegally at that time. But when that started to subside, people bought more CDs again. Now, in the era of smartphones, with streaming and YouTube, thats the reason it wont go away. It's become the new Pop music.
Juh-Dee's preference for studio monitoring has always been large, wall-mounted main monitors, so the Genelec 1234s were an obvious choice.
In a great studio, there has to be speakers in the wall, he insists. I did my first mixes here and I was really surprised at how real' the 1234s sound, even at high volume. Having heard my first mixes, I realised what made the difference. You can hear clearly the whole frequency spectrum and the tweeters are really nice! They dont bite, they are really honest. That was important for me.
The 1234s are complemented by a 7370 subwoofer for even more LF control and precision. Juh-Dee explains that I usually use the subwoofer when Im working on deep 808s, for example, so I can really hear the whole spectrum down to 20 Hz and I can absolutely hear if they sound ok, or if theres any strange frequencies going on.
But while Juh-Dee loves the high-SPL energy of his main monitoring system, his 8331 coaxial three-way nearfields from The Ones' series allow him to dial things down when he needs to.
I use The Ones to double check things at a lower volume, so when I dont need the full blast of the big 1234s, they are really good for details, explains Juh-Dee. Also, when Im mixing for too long with too much volume, I use the 8331s - and I can also easily control them using Genelec's GLM software. Its super easy to quickly dial in changes, tweak the frequency response, change the volume, and do adjustments.
Aside from the pure creative joy that his Genelecs are bringing him, Juh-Dee's monitors are simply very good for business too, as demonstrated by the reaction of artists visiting the studio recently:
The feedback was awesome, they all wanted to stay here. I think I worked with 3 new artists at that time, and they all called their management and said Hey, you have to book us here for another session, were not going anywhere else. Please, we need to come back next week!'
About Genelec
Since the founding of Genelec in 1978, professional audio monitoring has been at the core of the business. An unrivalled commitment to research and development has resulted in a number of industry firsts and established Genelec as the industry leader in active monitors. Over 40 years later Genelec monitoring products remain true to the original philosophy, offering reliability, neutral sound reproduction regardless of size, as well as the ability to adapt to the acoustic conditions of the listening environment. Genelec customers receive paramount support in the field, from acoustical advice and calibration services to technical service and long product life span. Buying a Genelec product is a secure long-term investment in outstanding and reliable audio monitoring.
LINK: | https://www.live-production.tv/news/products/genelec-monitors-bring-po... |
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