
-- --
SCREEN AFRICA EXCLUSIVE:
When it comes to the storage of media assets (or any data, for that matter), whether it's online or up on the cloud, there's no doubt that the immediate future of data storage remains magnetic tape. Recent technological advancements have given new life to hard drives, but when it comes to long-term archiving of assets, the tape or hard drive of the future could be something very old, something that everyone has inside them: DNA.
The first commercial digital-tape storage system, IBM's Model 726, could store about 1.1 megabytes on one reel of tape. Today, a modern LTO tape cartridge can hold 30 terabytes. Meanwhile, a single robotic tape library can contain up to 556 petabytes of data. While tape doesn't offer the fast read/write speeds of hard drives, the medium's advantages are many.
For starters, tape is reliable, with error rates four to five orders of magnitude lower than those of hard drives. They are energy efficient: once all the data has been written, the tape cartridge simply sits in a slot in a tape library without consuming any power until it's needed again. And tape is very secure, with built-in, on-the-fly encryption and if a cartridge isn't mounted in a drive, the data cannot be accessed or modified. The main reason why tape is so popular is simple economics. Tape storage costs one-sixth the amount you'd have to pay to keep the same amount of data on disks, which is why you find tape systems almost any place where massive amounts of data are being stored.
But, as mentioned, tape is slow, and so the development of hard drive technology continues. The longevity of hard disks, and the rapid rise of solid-state drives (SSDs), can be attributed to a continual improvement process to minimise the drawbacks of tape technology. The hard disk game changed dramatically in 2005 with perpendicular magnetic recording (PMR), where, broadly speaking, magnetised bits stand perpendicular to the head of the hard disk platter instead of lying down, making room for more bits. However, after years of data density improvements using PMR (densities doubled between 2009 and 2015), researchers are once again hitting the physical limits: each magnetic bit' is becoming too small to reliably hold its data, increasing the potential for corruption.
Shingled magnetic recording (SMR), introduced by Seagate in 2014, is one way to fit more data on a disk's platter. In an SMR disk, when the write head writes a data track, the new track will overlap part of the previously written track, reducing its width and meaning more tracks can fit on a platter. The thinner track can still be read, as read heads can be physically thinner than write heads. Western Digital launched a 15TB SMR hard drive in 2018 targeting data centres, with plans to increase the capacity per rack by up to 60TB soon.
The next big thing is two-dimensional magnetic recording (TDMR). This is another Seagate technology, and aims to solve the problem of reading data from tightly packed hard disk tracks, where the read head picks up interference from tracks around the one being read. TDMR disks use multiple read heads to pick up data from several tracks at a time, then work out which data is needed, turning the noise into useful data that can be analysed and then discarded when not required. 14 and 16TB TDMR drives came onto the market in 2019.
The multiple read heads of TDMR disks can improve read speeds, but to improve write speeds while increasing data density you need to move away from SMR to the latest hard disk technology: heat-assisted magnetic recording (HAMR). This aims to overcome the compromise of SMR by changing the material of the hard disk platter, to one where each bit will maintain its magnetic data integrity at a smaller size. As HAMR's name implies, the solution is to use a laser to heat up part of the hard disk platter before the data is written. This lowers the material's coercivity enough for the data to be written, before the heated section cools and the coercivity rises again to make the data secure. HAMR has the potential to increase hard disk density tenfold.
Therefore, both hard drive and magnetic tape technologies work for the storage and retrieval of data assets but the trouble is that technology is battling to keep up with the continual flood of data currently being generated, and forecast to be generated in the future. What's the solution? The hard drive of the future could actually be something very old, something that is inside every person reading this: DNA.
Deoxyribonucleic acid, or DNA, is the molecule that dictates how an organism develops. DNA can also hold a staggering amount of information: 215 petabytes (1 petabyte is about 100 million gigabytes) of data on a single gram. Just as impressive is its longevity. Traditional mediums like magnetic tape and flash memory tend to degrade, whether through repeated use or simply time. DNA degrades, too, but at a significantly slower rate: depending on the storage conditions, it can last thousands, or even tens of thousands, of years.
The idea of storing data on DNA was proposed back in the 1960s by Soviet scientist Mikhail Neiman. In the decades since, researchers have made great strides in making it achievable - though at a price. Currently, the most cost-effective DNA storage technique costs about US$3,500 per MB to write the data and US$1,000 per MB to read it, so don't retire your LTO or hard drive array just yet.
DNA's storage capabilities, however, are intriguing and have huge potential for computing in the future. For years, technology roughly followed the path laid out by Moore's Law, which stated that every two years or so, we could double the number of transistors that fit on a microchip. However, computer chips have become so small these day
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
03/10/2026
The broadcaster's capability as an internal production house continues with ...
03/10/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
03/10/2026
Olivia Colman stars in Wicker, which premiered at the 2026 Sundance Film Festi...
03/10/2026
Nielsen is evolving its cross-platform content measurement solutions to give every corner of the media industry studios, distributors, content creators, right...
03/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/10/2026
Bantaray Mobile Sports Production Delivers Niche Sports to Growing Audiences wit...
02/10/2026
Design reflects feedback on graphics introduced for MLB Red Sox and Pirates games
Boston Bruins games on NESN and Pittsburgh Penguins games on SportsNet Pittsb...
02/10/2026
NEP SS7/ST7 anchors Big Ten Saturday Night; nine Peacock games are produced from...
02/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/10/2026
GameTime Productions provided national broadcast production services for the Athletes Unlimited Softball League (AUSL) 2026 season, with coverage distributed ac...
02/10/2026
Audio-Technica has introduced the HP-HBM50x, a genuine replacement headband for the ATH-M50x professional studio monitor headphones. The HP-HBM50x is compatible...
02/10/2026
Advanced Systems Group (ASG) has helped audio professional Steve Schatz design and build Black Lava Studios, a 9.1.6 Dolby Atmos mixing and mastering facility i...
02/10/2026
Cobalt Digital has received Best of Show awards from TV Tech and TVB Europe at IBC2026 for solutions from its PACIFIC compression line.
TV Tech recognized the ...
02/10/2026
ESPN and TMRW Sports have announced a multi-year extension of their U.S. media rights agreement for TGL presented by SoFi. The 2027 TGL season will open Sunday,...
02/10/2026
Devlin Design Group (DDG) and Clickspring Design (CSD) have announced a strategic alliance combining their design capabilities for broadcast, media, workplace, ...
02/10/2026
The National Collegiate Hockey Conference has announced a partnership with CSMG (Collegiate Sports Management Group) making the firm the exclusive representativ...
02/10/2026
Mediaproxy will exhibit at NAB Show New York (Booth 561, Javits Center, October 21-22), demonstrating new AI capabilities in its LogServer compliance platform a...
02/10/2026
Mesh Broadcast Services has installed a Calrec Argo M console in the production area of its Eclipse 40-foot mobile unit, recently moved onto a 2025 Freightliner...
02/10/2026
Vizrt has announced that Richmond AFL has signed on to use Viz Libero Teams for coaching analysis and content creation. The platform provides 3D match analysis ...
02/10/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner. Thro...
02/10/2026
Clear-Com has announced that the Audiovisual Training Centre in d , Poland, has installed an Arcadia Central Station as the communications hub for its broadca...
02/10/2026
A major figure in international football, three-time French champion and three-time Ligue 1 top scorer, Sonny Anderson will chair the SPORTEL Awards 2026 Jury. ...
02/10/2026
California-based Bantaray Mobile Sports Production has built its mobile producti...
02/10/2026
Overtime has announced a new strategic investment led by Eldridge Capital Management. Eldridge has investments across sports and media including the Los Angeles...
02/10/2026
The Milwaukee Bucks have launched Bucks , a direct-to-consumer streaming service that expands access to Bucks games during the 2026-27 season for fans statewide...
02/10/2026
v1.9.3 introduces AUv3 support
Roland have just released an update that kits their free iPad-based software synth out with AUv3 support, meaning it can now ...
02/10/2026
Dolby Atmos support, AI-powered stem separation & more
The latest version of MOTU's DAW software is now available, and marks a major step forward with t...
02/10/2026
Portable DAC created in collaboration with Steve Levine
British hi-fi experts iFi audio have unveiled a new Master Tuned variant of their praised iDSD GR2 p...
02/10/2026
New SBS podcast How Australia Works helps migrants to navigate Australia's d...
02/10/2026
01 October 2026 | Johannesburg, South Africa - The National Film and Video Foundation (NFVF), an entity of the Department of Sport, Arts and Culture (DSAC), is ...
02/10/2026
In our latest blog, Tim Pearson looks at streaming piracy from a different lens, focusing on digital trust, consumer risk, and the future of subscriber protecti...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Haymaker VFX acquires SWISS
Brie Clayton October 2, 2026
0 Comments
Stockholm-based, globally recognized creative team becomes part of Haymaker VFX in...
02/10/2026
Treasure & Dirt Shot with URSA Cine 17K 65
Brie Clayton October 2, 2026
0 Comments
DP Edward Goldner, ACS, relied on 65mm sensor to capture vast deser...
02/10/2026
Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt...
02/10/2026
Mediaproxy brings AI driven monitoring and browser based multiviewing to NAB Sho...
02/10/2026
Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC
Brie Clayton October 1, 2026
0 Comments
Manufacturer receives honors from...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...