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Seasonal Allergies Turn Scary in CG Heavy Ads by Flonase

10/05/2021

Seasonal Allergies Turn Scary in CG Heavy Ads by Flonase

data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />

Brie Clayton May 10, 2021

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Seasonal allergies don't have to be scary. Flonase keeps the allergy-prone among us serene and collected in these two fun spots out of Rattling Stick US and agency FCB New York, directed by Misko Iho.

A flowery monster spews pollen and petals over the terrified public in New York, while a giant beast with thick grass fur rips up park benches and sheds allergens and grass clippings over picnics in a park. Chaos ensues and nobody's safe, except the bystanders protected by Flonase, who nonchalantly enjoy the view, or the cookout, while the rest of the residents take off running. In the spirit of monster vs. even bigger monster movies, all that's left is the battle of these two!

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-1024x510.png alt= class=lazyload wp-image-2409905 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-1024x510.png 1024w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-300x150.png 300w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-768x383.png 768w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-624x311.png 624w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-50x25.png 50w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200-100x50.png 100w, https://gcs.creativecow.net/wp-content/uploads/2021/05/10155550/Flonase1200.png 1200w data-sizes=(max-width: 1024px) 100vw, 1024px />Watch Flonase' Petrified Petals' HERE.

Watch Flonase Grass Monsters' HERE.

Watch the BTS creation of the spot out of The Embassy, HERE.

For these CG heavy spots, Misko teamed again with The Embassy, a Vancouver-based post house led by Winston Helgason. The same team most recently collaborated on a massive Iron Man and Star Wars-themed spot for Disney.

Credits:

Client: Flonase

Agency: FCB New York

Creative Directors: Tyronne Schaffer, Kevin Goff

Production Company: Rattling Stick US

Executive Producer: Joe Biggins

Executive Producer: Jeff Shupe

Head of Production: Richard McIntosh

Line Producer: Daniel Dubiecki

Service Production: Farm Film

Farm Film EP: Pete Sherlock

Farm Film Line Producer: Kelso Drum

Farm Film Production Manager: Darryl Hammer

1st AD: Bob Wilkins

Cinematographer: Kjell Lagerroos

Focus Puller: Sean Rau

Visual Effects: Embassy VFX

VFX producer: Danielle Kinsey

Concept artist: Christina Cornett

Storyboards: Mark Risk

Editor: Randy Baublis

Colorist: Henri Pulla

Music: Juri Sepp

Sound design: Tuomas Sepp nen
LINK: https://creativecow.net/seasonal-allergies-turn-scary-in-cg-heavy-ads-...
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