Sony Pixel Power calrec Sony

Signature Sound Helps Broadcasters Stand Out Among March Madness Tournaments

23/03/2023

Signature Sound Helps Broadcasters Stand Out Among March Madness Tournaments With fans, bands, and cheerleaders, managing ambiance is key By Dan Daley, Audio Editor

Thursday, March 23, 2023 - 7:00 am

Print This Story | Subscribe

Story Highlights

One thing that makes March Madness unique is that the array of tournaments spans multiple broadcasters. This year, CBS Sports is airing 24 games, including the Final Four Semifinals and the National Championship, as well as multiple First Round, Second Round, Sweet 16, and Elite 8 games. Meanwhile, Warner Brothers Discovery Sports is televising 18 games across the First and Second Rounds, Sweet 16, and Elite 8; WBD Sports-owned truTV will air 13 First Four and First and Second Round games.

With many of the same technology platforms and even the same gear deployed for this annual D-Day-level enterprise, one way broadcasters differentiate themselves while maintaining continuity among broadcast channels is to develop a signature sound.

Emphasis on Ambience WBD Sports Senior Audio Supervisor, Remote Operations, Dave Grundtvig says he focuses on the games themselves but also on the arenas and their crowds and entertainment.

WBD Sports' Dave Grundtvig aboard Game Creek Celtic during First and Second Round games of March Madness 2023 in Des Moines

Each game, he points out, has the same x number of cameras and x number of tape machines, and you'll get a pretty consistent experience network to network. The individuality and flavor of the broadcast comes through the director and others managing the broadcast: how they cut the game and how and when they choose to show replays. The audio people play the same kind of role in that, in what we choose to focus on and emphasize that can capture the essence of the arena and the action on the court.

Grundtvig's palette comprises the ambience of the arena itself - the Wells Fargo Arena in Des Moines, IA, where he oversaw WBD Sports' audio for as many as four games a day, implemented a 94-element Electro-Voice XLD291 system in 2020 at a reported $1.7 million - as well as the 16,000-plus fans in the stands, the school bands, and the cheerleaders. NCAA basketball games can roar as loud as 109 dB, so there's a lot of acoustical clutter to cut through.

Like most A1s, Grundtvig started out engineering music recordings, and those skills come into play for sports. To capture the bands, he sets up a pair of Shure VP88 stereo condenser microphones in a mid-side configuration, combined with a Neumann KM194 small-diaphragm condenser microphone.

The M-S mics provide the stereo spread and let me vary that width as necessary during the course of the game, he explains. The 184 is the spot' mic, which creates the center focus for the music. It all brings the music across nicely and lets it sound distinct while sitting in the crowd noise and part of the overall sound of the game.

Grundtvig, who is working with audio-assist Dave Bjornson and Victor Victoria managing the production's RF, notes that director Andrew Greathouse gives him wide latitude in how he captures and mixes March Madness.

He wants me to be aggressive and capture everything, he says, but he also lets me do my thing. It's all about great storytelling, following the announcers calling the game and then having the audio and video match that. Let what happens in front of you dictate what's going on but take in the entire space. There are narratives taking place [on the court], and that's what the show is all about. But the action around that, in the stands - the fans, the bands - is also part of the narrative. How you get that across organically is a big part of making each network's signature.
LINK: https://www.sportsvideo.org/2023/03/23/signature-sound-helps-broadcast...
See more stories from svg

More from Sports Video Group

08/04/2026

SVG College Sports Media Awards 2026: Entry Deadline is Monday, April 13

The deadline to enter the 18th Annual SVG College Sports Media Awards in association with NACDA is rapidly approaching! Submit your entries to this year's c...

08/04/2026

SVG Campus Shot Callers: Trever Sheets, Senior Director, ACC Network, Virginia Tech

The Pittsburgh product helps lead more than 100 annual ESPN broadcasts as part o...

08/04/2026

SVG Sit-Down: Harmonic's Jean Macher on Turning Live Sports Content Into a Smarter Monetization Engine

Dynamic ad insertion, AI-based technologies, programmatic advertising are some o...

07/04/2026

NAB 2026: Ikegami USA To Launch Two New Viewfinders, Refine UHD Cameras

Ikegami USA will launch a refinement to the UHK-X700 and UHK-X750 3-CMOS -in. UHD cameras in the UNICAM XE series plus two new 7-in. viewfinders at NAB 2026 in...

07/04/2026

NAB 2026: NAB Leadership Foundation to Host Technology Students Career Mixer

The NAB Leadership Foundation and NAB PILOT will host a career mixer for technology students at NAB Show 2026 on April 18, 5-6:30 p.m., North Hall, Room N225/22...

07/04/2026

Survey: AVoIP Adoption Accelerating, With Interoperability and Security as Key Drivers

Audinate Group Limited and Futuresource Consulting have published results from a...

07/04/2026

NAB 2026: Eluvio Announces Commercial Availability of Content Fabric Bucharest Release

Eluvio has announced the commercial availability of its Content Fabric Bucharest...

07/04/2026

NAB 2026: Eluvio Introduces Inline AI Video Intelligence and Updated EVIE

Eluvio has unveiled a new architecture for video AI and an updated Eluvio Video Intelligence Editor (EVIE) ahead of NAB Show 2026. Eluvio AI runs analysis and i...

07/04/2026

Professional Fighters League Partners With Sky New Zealand for Exclusive Broadcast Rights

The Professional Fighters League (PFL) has announced a deal with Sky New Zealand...

07/04/2026

NBA, Enjoy Basketball' To Produce Live Game Altcast, Enjoy the NBA Trivia Show as Part of New Multi-Platform Collab

The NBA and Enjoy Basketball, the digital media company co-founded by YouTube cr...

07/04/2026

Beyond Golf: PGA of America, Ko-Mar Productions Offer Clients a Customizable Production Studio

The 4,000-sq.-ft. space in Frisco, TX, has produced live and packaged programmin...

07/04/2026

A New POV: RefCam's Rise in the Bundesliga Signals a Potential New Era for Soccer Broadcasts

What began as a referee training tool is evolving into a powerful production ass...

07/04/2026

NAB 2026: Manifold Technologies to Join NEP Platform as Deployable Application

Manifold Technologies will announce at NAB Show 2026 (Booth C.1808) that its manifold CLOUD platform will be available as a deployable application within NEP Pl...

07/04/2026

Shaquille O'Neal and TNT Sports to Launch DUNKMAN Professional Dunk League in Summer 2026

Shaquille O'Neal, Authentic Brands Group, and TNT Sports, in partnership wit...

07/04/2026

NAB 2026: Telos Alliance Unveils Omnia XII Audio Processor

Telos Alliance will debut the Omnia XII, a new FM/HD/DAB audio processor, at NAB Show 2026 in Las Vegas. Built on a 2RU hardware platform, Omnia XII features a...

07/04/2026

NAB 2026: AWS to Showcase AI and Cloud Media Technologies

Amazon Web Services (AWS) will exhibit at NAB Show 2026 (April 18-22, Las Vegas Convention Center, Booth W1701), with demonstrations, speaking sessions, and int...

07/04/2026

NAB 2026: Synamedia to Demonstrate AI by Quortex

Synamedia will demonstrate AI by Quortex at NAB Show 2026, a framework that applies AI capabilities to video workflows on demand rather than continuously. The s...

07/04/2026

NAB 2026: TVNewsCheck Announces 2026 Women in Technology Award Honorees

TVNewsCheck will present its 15th annual Women in Technology Awards on Tuesday, April 21, at 5 p.m. PT at NAB Show, in the Media and Entertainment Theater (W146...

07/04/2026

NAB 2026: Akta to Showcase AI Video Platform

Akta will demonstrate its AI video platform at NAB Show 2026, highlighting new capabilities in media processing and vertical video formatting alongside its exis...

07/04/2026

ESPN Expands to Disney+ in Europe and Select Asia-Pacific Markets

ESPN and Disney have announced the launch of ESPN on Disney in Europe and select Asia-Pacific markets, bringing the offering to 53 countries and territories a...

06/04/2026

Fab Five' Reunion Drives TNT and CBS's Experimental Final Four Altcast Built on REMI Workflow

Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...

06/04/2026

SVG New Sponsor Spotlight: Optikka CEO Daniel Evans on Scaling Sports Content with Programmatic Graphics

From high school sports all the way up to the major leagues, building high-quali...

06/04/2026

Quickplay and TwelveLabs Join AWS Business Outcomes Xcelerator Program

Quickplay, an AI company for the media and entertainment industry, has been accepted into the Advanced tier of the TwelveLabs Ecosystem Partner Program. Quickpl...

06/04/2026

Grass Valley Launches Future Playmakers Program for Students in Sports Production and Media Technology

Grass Valley has announced the Future Playmakers Program, a global initiative to...

06/04/2026

SVG All-Stars: Raasean Robinson, Gerente de Posproduccin y Operaciones de Estudio, FOX Deportes

El l der de operaciones impulsa la producci n en estudio mientras encuentra insp...

06/04/2026

SVG All-Stars: Raasean Robinson, Manager, Post Production and Studio Operations, FOX Deportes

The ops leader helps lead the charge in studio for the Spanish-language broadcas...

06/04/2026

Behind The Mic: SiriusXM Shares 2026 Masters Broadcast Team; ESPN to Produce Over 140+ Hours of Masters Live Coverage

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

06/04/2026

NHL Opens Innovation Lab in Partnership with Verizon, New Jersey Devils

The National Hockey League (NHL), in partnership with Verizon and the New Jersey Devils, today announced the opening of the NHL Innovation Lab powered by Verizo...

06/04/2026

ESPN+ To Stream Inaugural Rock League Curling Season

Rock League, a new professional curling league, has announced that ESPN+ will stream its inaugural 2026 season for fans in the United States. The first Rock Lea...

06/04/2026

ASG Appoints Andrea Cummis as VP of Systems Design and Engineering

Advanced Systems Group has announced the appointment of Andrea (Andy) Cummis as Vice President of Systems Design and Engineering. In this role, she will lead de...

06/04/2026

Source Media Group Launches Source Golf, a Creator-Driven YouTube Network Targeting Next-Gen Fans

Backed by Bolt Ventures, the venture brings Bryson DeChambeau, Grant Horvat, and...

06/04/2026

How the NHL's Innovation Lab Will Take Broadcast, Fan, and Team Tech to New Heights

With this environment we can start that collaboration even earlier because we ca...

04/04/2026

Don't Be Lame: Arizona Men's Basketball Social Team Aims To Catch the Attention of Wildcats Fans

The University of Arizona's Men's Basketball team has only loss twice th...

04/04/2026

HDR Makes Its Men's Final Four Debut as CBS Sports and TNT Sports Collaborate on New Camera Tools and an IP-Powered Compound

1080p HDR arrives, a new generation of storytelling tools takes center stage, an...

04/04/2026

Fab Five Reunion Drives TNT and CBS's Experimental Final Four Altcast Built on REMI Workflow

Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...

03/04/2026

TNT Sports and CBS Sports To Reunite Michigan's Iconic Fab Five' for Special NCAA Men's Final Four Altcast on truTV and HBO Max

Michigan's Fab Five will reunite for an alternate presentation of the Mich...

03/04/2026

NAB 2026: Avid To Showcase Content Core and AI Workflow Innovations

Avid will exhibit at NAB Show 2026 (April 18-22, Booth N2226, Las Vegas Convention Center), demonstrating its Content Core platform and new AI-driven workflow c...

03/04/2026

MRMC Appoints Nick Barthee as Chief Operating Officer

Mark Roberts Motion Control (MRMC) has announced the appointment of Nick Barthee as Chief Operating Officer. The announcement follows MRMC's transition fro...

03/04/2026

Elite Media Technologies Selects Interra Systems' BATON for File-Based QC

Interra Systems has announced that Elite Media Technologies has selected its BATON file-based QC solution for media workflows. Elite Media Technologies speciali...

03/04/2026

Moldtelecom Deploys Ateme Technologies Across Full Streaming Workflow

Ateme has announced that Moldtelecom has deployed Ateme technologies across its streaming workflow, covering encoding, delivery, operations, and analytics. Mol...

03/04/2026

NAB 2026: Grass Valley To Demonstrate Framelight X Content Management

Grass Valley will demonstrate Framelight X, its content management platform, at NAB Show 2026. The platform connects capture, ingest, editing, and publishing in...

03/04/2026

NAB 2026: Encompass Digital Media and Techex Launch Cloud-Based Master Control Service for Live Events

Encompass Digital Media and Techex have announced a cloud-native Master Control ...

03/04/2026

Peacock Debuts Its New Vertical-Video Experience for Live NBA Games on Monday

Live Vertical Video automatically track the action on the court via AI technology and delivers a fully optimized, 9 16 live feed for viewers...

03/04/2026

Illinois Creative Team Captures Men's Final Four Run With Trust, Timing, and a Few Water Guns

As the Illini make their first trip to college basketball's biggest stage si...

03/04/2026

Hook 'Em: University of Texas Athletics Produces Digital Content for a First-Person Experience

After last summer's Softball National Championship victory and last week'...

03/04/2026

Don't Be Lame: Arizona Men's Basketball Social Team Aims To Catch the Attention of Wildcat Fans

The University of Arizona's Men's Basketball team has only loss twice th...

03/04/2026

During Packed Weekend, Van Wagner Covers In-Venue Shows for Championships Across Indianapolis

Eight games across four tournaments will be played in three venues; accommodatio...

03/04/2026

Ottawa Senators and Bell Media Extend Regional Broadcast Rights Agreement

The Ottawa Senators and Bell Media have announced a long-term rights extension for regional Ottawa Senators games on TSN and RDS. TSN Radio 1200 remains the exc...

03/04/2026

ESPN's Women's Final Four Playbook: Bigger Compound, Bigger Trucks, Biggest Production Yet

Massive production in Phoenix is run out of Game Creek Video Flagship mobile uni...

02/04/2026

HBO and NFL Films Announce Hard Knocks: Training Camp with the Seattle Seahawks, Debuting August 11

HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...