Rob Petrie joins MPC NY as CG Creative Director

MPC NY bolsters its award-winning 3D team with the latest addition of Rob Petrie as CG creative director. A VFX veteran, Rob brings with him over thirteen years of top-notch experience in the advertising industry.

Rob comes to MPC by way of The Mill, where he has built a successful career since 2002. Honing his skills in the London 3D department, Rob crossed the pond to The Mill NY in 2008 where he has played a fundamental role in shaping the CG department as head of 3D, and most recently, as creative director at Mill+.

Rob's proudest achievements include his work on AT&T's charming Birthday spot, and concepting and directing Company of Heroes' Western Front Armies live action trailer, as well as co-directing DOOM's teaser. He has worked with the best directors in the business and Oscar-winning cinematographers, including Peter Thwaites, Fredrik Bond, Noam Murro and Nicolai Fuglsig. His work for OFFF Paris earned him a prestigious Cannes Gold Lion in Design.

What got me really excited about this opportunity was that I feel I could really be part of the growing of MPC, said Rob. There are so many avenues and exciting ventures that MPC can go down, and to be a part of that is something that I can't wait to start.

With the momentum we have been experiencing in New York, the timing couldn't be better for Rob to join us, said Justin Brukman, MPC NY Managing Director. I have full confidence that he will continue to elevate our studio's creative offering and build on MPC's legacy of crafting spectacular VFX work.

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