LMG Adds Five New FUJINON UA18x 4K Zooms for Large-Scale Live Events

14/06/2017

--

The Optical Devices Division of FUJIFILM announced the first sale and delivery of the company's just-introduced UA18x5.5B 4K compatible, Ultra HD, handheld zoom. The Orlando-based live event and systems integration firm, LMG, purchased five UA18x's for use within its expanding Touring and Show Technology divisions. The new zooms will complement Sony HDC-4300 4K/HD cameras and Panasonic AK-UC3000 4K Studio cameras and will be used to shoot large-scale music concerts and corporate events.

LMG Vice President of Technology Neil Morrison, FUJIFILM Optical Devices Division President Shingo Harada, and LMG CEO/President Les M. Goldberg shown with the new FUJINON UA18x5.5B 4K compatible, Ultra HD, handheld zoom in the FUJIFILM NAB 2017 booth.

The UA18x, UA14x4.5B and UA27x6.5B were introduced earlier this month and are the latest in the FUJINON Premier UA Series of 4K 2/3 lenses. The UA18x5.5B has a focal length range from 5.5mm in wide angle to 100mm in telephoto, and a zoom ratio of 18x. The unique zoom range of the UA18x5.5B makes this a 2-in-1 lens, offering both wide-angle and telephoto capability.

LMG was looking for a cost-effective, shorter 2/3 lens that could shoot in both UHD and HD. We were attracted to the price and performance of this lens, said Neil Morrison, Vice President of Technology, LMG, LLC. It definitely fills an unmet need for us. We have an upcoming tour that needs the zoom length to accommodate longer shots as well as up close, wide angle work. We do several shows in the round that this lens will be perfect for. Because of its wide angle and zoom capability, the UA18x is a great hybrid lens. It's long enough for long slash style shots and wide enough for hand-held work. (Positioned at the corner of a basketball court's baseline - on the diagonal, or slash, from center court - the slash camera is typically used to capture low-angle replays and live shots of the benches, coaches, and players between plays)

The first projects on the docket for LMG's newest FUJINON zooms will be the SAP Sapphire and EMC World corporate events. Founded in 1984 by then teenage entrepreneur Les Goldberg, LMG has become a premier provider of live event and systems integration services with nationwide locations.

In addition to its five new UA18x's, LMG also bought three FUJINON UA80x9 4K field lenses to handle growing demand for its high-end production services. These acquisitions follow the addition of four UA80x's and two UA13x4.5 4K wide angle lenses in December of last year.

This selection by LMG reaffirms our belief in our new UA lens series, said Tom Fletcher, Director of Sales, Optical Devices Division of FUJIFILM. It's the world's first designed specifically for UHD broadcast applications. And our design team really delivered with these lenses. They provide exactly what our customers have been asking for - sharp 4K imaging in a lightweight and affordable package. We can't wait to show them off at NAB and to see the results they produce for our customers.

The UA18x, UA14x, and UA27x6.5B studio zoom make their debut this week at the NAB Convention. They join the UA13x4.5B, UA22x8B, UA80x9B, and UA107x8.4B in the UA series. They can be seen along with the complete UA Series within the FUJIFILM booth during NAB, which runs from April 22-27 at the Las Vegas Convention Center.

The FUJINON UA18x and UA14x are available for delivery now.

# # #

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also, markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to https://www.facebook.com/FujifilmOpticalUSA to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss. FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2015, the company had global revenues of $20.8 billion, at an exchange rate of 120 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com. All product and company names herein may be trademarks of their registered owners.

###

LINK:	https://news.creativecow.net/story/888354...
	See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

18/03/2026

Net Insight Names Larissa GrnerMeeus CPO

Newly named chief product officer (CPO), Larissa G rner Meeus will return to Net Insight on May 4. Larissa G rner Meeus will become CPO of Net Insight on May 4...

18/03/2026

SVG Europe's The Football Summit 2026: Select Sessions Now Available to Watch on SVG PLAY

SVG Europe's The Football Summit 2026 explored how the sports broadcasting i...

18/03/2026

SVG's SportsTech@NABShow Blog Goes Live as Countdown to Vegas Heats Up

The 2026 NAB Show kicks off one month from today and SVG is once again set to cover the show from every angle. SVG's SportsTech@NAB Show Blog is now live - ...

18/03/2026

The Premiere of Dead Lover Showcases Grave Robbing and Sex With a Giant Finger

(L-R) The cast and crew of Dead Lover at The Ray Theater for its premiere at the 2025 Sundance Film Festival. (Photo by Robin Marshall/Shutterstock for Sundan...

18/03/2026

Music Row Piano from Wiltone Productions

Yamaha C7 captured in Nashville Wiltone Productions have announced the release of Music Row Piano, a deeply sampled Yamaha C7 piano library that's been ...

18/03/2026

Techivation introduce T-Warmer Mk2

Bass-enhancement plug-in upgraded Along with a steady stream of new releases, Techivation have recently been revisiting some of the older plug-ins in their ...

18/03/2026

Tonal Balance Control 3 from iZotope

Mix-reference plug-in overhauled iZotope's powerful mix-referencing plug-in has just reached its third major version, and now boasts a new capture proce...

18/03/2026

Toontrack Transistor Organ EKX

Latest EZKeys 2 expansion arrives Toontrack's staggering collection of EZKeys 2 expansions has grown once again, and the latest instalment delivers a on...

18/03/2026

Jess Ho explores the politics of food in new SBS Audio podcast For The Culture

Jess Ho explores the politics of food in new SBS Audio podcast For The Culture 18 March, 2026 Media releases New SBS Audio podcast For The Culture, hosted ...

18/03/2026

Future-ready broadcasts with ATSC 3.0 and enhanced services from Rohde & Schwarz at NAB 2026

Future-ready broadcasts with ATSC 3.0 and enhanced services from Rohde & Schwarz...

18/03/2026

LCTWS 2026

London Calling - When The Industry Convened to Help Streaming Find its MoJo In this blog, Laura Rognoni reflects on key discussions from the Connected TV World...

18/03/2026

SMPTE Unveils 2026 NAB Show Educational Presentations

SMPTE Unveils 2026 NAB Show Educational Presentations Brie Clayton March 18, 2026 0 Comments SMPTE , the home of media professionals, technologists, a...

18/03/2026

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K Brie Clayton March 18, 2026 0 Comments LED wall virtual production blends 12K open gate acquisition w...

18/03/2026