Sony Pixel Power calrec Sony

John Storyk Looks Back on the First 50' Years

15/10/2019

John Storyk Looks Back on the First 50' Years Noted acoustician and architect has improved sports sound, both in-venue and broadcast By Dan Daley, Audio Editor

Tuesday, October 15, 2019 - 11:58 am

Print This Story

Story Highlights

The thought of celebrating a 50th anniversary makes architect/acoustician John Storyk slightly ill at ease, as he approaches the half-century mark of a career that has helped improve the sound of scores of sports and broadcast venues globally. However, when that milestone is amended to simply commemorate the first 50 years, he feels a bit better: there's still a lot that he would like to do.

His company, Walters-Storyk Design Group - a decentralized alliance of associates in North, South, and Central America and Europe - continues to expand. In 2017, WSDG acquired Berlin-based ADA, a leading European acoustical consulting firm, and 40% of his colleagues are under 40 years old, so the company has plenty of headroom in its knowledge base but remains anchored by Storyk's storied legacy.

Acoustician John Storyk: Sports venues in general are paying more attention to sound and acoustics now, and that's good.

He is most celebrated for designing and building Electric Lady Studios, his very first project and the home base for Jimi Hendrix when it opened in 1969. It was serendipity that connected the guitar icon with Storyk, who had musical ambitions but was looking for traction with his newly minted Princeton degree in architecture. Since then, his portfolio has grown to cover elite restaurants, high-end music venues, iconic recording studios, and multimillion-dollar homes - and a sports-venue collection that includes Est dio Jornalista Mario Filho (popularly known as Maracan ), the biggest soccer stadium in Brazil, site of the 2014 FiFA World Cup, and home to Opening and Closing Ceremonies of the 2016 Olympics; the Arena Thun venue in Switzerland; and the Barra Olympic Park, developed as Rio de Janiero's primary 2016 Olympic and Paralympic Games site.

Next on the agenda, a 4,000-seat theater to be appended to Boston's Fenway Park, giving that storied ballpark a place to host esports events. Storyk is also working on a 53,000-sq.-ft. esports arena that will be part of Velocity Arts, a planned $500 million destination campus in Kansas City.

Figuring Out Formats

Storyk's career has spanned audio formats from mono to surround, but he considers immersive-sound to be the most exciting of all, not least because it's still figuring itself out.

It's like the Wild West, he says. It's still trying to figure out what it wants to be. It still needs to be better defined for sports, like it has been for movies and TV. The big guys - Dolby and Auro and others [WSDG favors the Barco-owned Auro format, which Storyk prefers for smaller-room immersive monitoring] - are fighting it out for standards and market share, and there's a lot of money at stake. But, in the end, it'll be great, because immersive is the closest we have come to be able to reproduce the world the way it sounds, as we actually experience it. For the first time, you'll be able to feel like you're actually in Yankee Stadium when you watch the Yanks on television. (Storyk is a die-hard Bronx Bombers fan.)

Immersive sound will impact sports audio, both for broadcast and in the venue, Storyk believes, and sports' live sound has already evolved dramatically since he began working on sports venues. But he also cautions that, while spiraling costs are compelling new venue designs for multiuse applications, from sports to concerts to trade shows and other uses, a venue should emphasize a primary purpose.

A ballpark should be a ballpark first, a stagehouse second, he says. They can be good at both but not necessarily great at both.

Storyk stresses that advances in audio technology ought to be leveraged as much as possible for sports venues. Such advances include networked audio, for the flexibility it offers designers, and auralization software, which can do predictive virtual analysis of how sound will behave in a space, for its ability to discern problems before they get set in concrete. He cites how auralization enabled his team to head off significant reflections in a stadium at the 2016 Summer Olympics in Rio. Now several listening studios in WSDG's offices allow clients to sonically preview the sound of their yet-to-be-built venues to get a sense of what various audio-system components will sound like in it and how different materials can affect the ambient sound.

Sports venues in general are paying more attention to sound and acoustics now, and that's good, Storyk says. The industry has learned that they can't just build boxes and charge $225 for a ticket to see a game. Fan expectations have increased, not only for sound but also for being entertained in general in the stadium or the arena.

Think about it, he continues. At least a third of the time sitting in the venue, if not more, is all about what's on the big screen and in the PA system, during breaks in the action on the field. That's where we try to make the overall experience of going to the game, of being in the stands, as good as it can be. That's part of our job.
LINK: https://www.sportsvideo.org/2019/10/15/john-storyk-looks-back-on-the-f...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

23/06/2026

PBS Selects LTN to Power Nationwide IP Video Network

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

PBS selects LTN for nationwide IP video network

LTN, a global leader in IP-based video transport and network services, today announced that PBS has selected LTN as its IP video partner to modernize and future...

23/06/2026

The LiveU Q Era Arrives in ANZ with the LU900Q at ABE2026

LiveU will introduce its Q Era to Australia and New Zealand for the first time at ABE2026 on Stand No. 25, (July 30 31). Leading the showcase is the LU900Q, a n...

23/06/2026

Miri Technologies Ships V410 Live 4K Video Encoder-Decode...

Miri Technologies Inc. has begun shipping its highly anticipated V410 live 4K video encoder/decoder for streaming, IP-based production workflows and AV-over-IP ...

23/06/2026

DHD SX2 and TX2 Consoles Go On-Air at Radio Tzafon

DHD audio reports the completion of an upgrade to the audio production facilities at the Galilee headquarters of Radio Tzafon. The station broadcasts two progra...

23/06/2026

Nagravision Launches Nagra Venturi Security Offering

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

ITN Expands Programmatic Local TV Platform

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

Warner Bros. Discovery Taps AWS for New AI-Powered Ad Tech

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

Study: Younger Viewers More Distracted But More Receptive to Ads

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

Chilevisin, ClaroVTR Tap Pixop for 4K FIFA World Cup Feed

Share Copy link Facebook X Linkedin Bluesky Email...

23/06/2026

Imagine Communications Names Greg Garmon as Senior Vice P...

Multifaceted Growth Executive Brings 20+ Years of Experience Leading Organizations Across Tech and M&E Imagine Communications today announced the appointment ...

23/06/2026

Australians in Film and Screen Australia's talent development initiative UNTAPPED returns for 2026

Australians in Film and Screen Australia's talent development initiative UNT...

23/06/2026

Visual Productions Unveils RdmRelay2 Four-channel Relay Control at InfoComm 2026

Visual Productions Unveils RdmRelay2 Four-channel Relay Control at InfoComm 2026 Brie Clayton June 22, 2026 0 Comments New Relay Solution Combines DMX, ...

23/06/2026

SMPTE Makes Its Standards Freely Accessible, Opening Standards Library to the Global Media Technology Community

SMPTE Makes Its Standards Freely Accessible, Opening Standards Library to the Gl...

23/06/2026

RT AND COMMUNITY FOUNDATION IRELAND ANNOUNCE RT TOY SHOW APPEAL GRANT AWARDS 2026

The RT Toy Show Appeal has raised over 31 million since its inception in 2020 ...

23/06/2026

NVIDIA Powers Over 400 of the World's 500 Fastest Supercomputers

News Highlights: NVIDIA technology runs 81% of the TOP500 and 90% of the systems new to the list. 26 systems on the TOP500 adopted the NVIDIA Grace CPU, up ei...

23/06/2026

How Businesses Are Building Specialized AI They Can Trust

Companies are asking how to build specialized AI that fits with the way their workflows actually run. The first wave of enterprise AI was about access. Compan...

23/06/2026

June 22, 2026

Newly identified molecule strengthens the eye's response to damage in retinal disease Scripps Research discovery finds that restoring the naturally occurrin...

22/06/2026

Behind the Mic: SportsCenters Lisa Cohn to Retire This June From ESPN as Longest-Tenured Anchor

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

22/06/2026

Cosm Appoints David Ho as Chief Legal Officer

Cosm has announced the appointment of David Ho as Chief Legal Officer, a newly created executive role reporting to President and CEO Jeb Terry. Ho will oversee ...

22/06/2026

Warner Bros. Discovery and AWS Announce AI-Powered Advertising Technology Platform

Warner Bros. Discovery and Amazon Web Services (AWS) have announced the developm...

22/06/2026

Daktronics Completes Audio Control System Upgrade at Petco Park for San Diego Padres

Daktronics has completed an audio control system upgrade at Petco Park in San Di...

22/06/2026

Accelerate Media Names John Willi President, Launches Accelerate Sports Network

Accelerate Media has named John Willi as President and announced the launch of the Accelerate Sports Network (ASN), a prep sports media and streaming platform c...

22/06/2026

AWSN to Air 3XBA Womens Basketball Tournament Live June 26-27

All Women's Sports Network (AWSN) and 3XBA (3 3 Basketball Association) have announced live television coverage of the annual 3XBA tournament on Friday, Jun...

22/06/2026

OWL AI Appoints Jay Prasad as Chief Executive Officer

OWL AI has announced the appointment of Jay Prasad as Chief Executive Officer and member of the Board of Directors. Prasad succeeds Josh Gwyther, who has served...

22/06/2026

CP Communications Provides RF Support for Inside the NBA at 2026 NBA Finals

CP Communications delivered RF video and audio support for TNT's Inside the NBA at the 2026 NBA Finals, providing main show coverage in San Antonio and ea...

22/06/2026

Polymarket and GRID Partner to Integrate Esports Data and Streaming into Trading Platform

Polymarket has announced a partnership with GRID, an official esports data platf...

22/06/2026

SVG New Sponsor Spotlight: Metinteractive's Rachel Mele, Ken Cyr on Building Technology Backbones for Sports Venues

As sports venues continue to evolve into more video-centric, fan-engagement-driv...

22/06/2026

SVG All-Stars: Corbin Perkins, Chief Engineer, Victory+

As the regional sports production scene shifts toward streaming, this Texan helps lead the engineering behind Victory+'s growing live platform...

22/06/2026

Meet the 2026 Sundance Institute Documentary Edit Intensive Fellows

By Kristin Feeley, Director, Documentary Film & Artist Programs the memories of your elders [are] a scaffolding for you to build your identity on - and t...

22/06/2026

Blade joins CEDAR Audio Icons line-up

New hyper-resolution analyser EQ revealed CEDAR Audio's all-new Icons plug-in series has just gained its newest member, Blade. Described by the compan...

22/06/2026

Sampleson release Aeronaut

Turn any live input into a cinematic soundscape Designed for use in the studio and on stage, Sampleson's latest creation is capable of taking any audio ...

22/06/2026

ADDAC System's new Four Strings Series

Adds guitar strings to Eurorack rigs ADDAC System are renowned for their weird and wonderful synth designs, and their line-up includes plenty of gear that&#...

22/06/2026

FIFA World Cup 2026 fever grows, as more than one third of Australians tune in to SBS coverage

FIFA World Cup 2026 fever grows, as more than one third of Australians tune in ...

22/06/2026

NAGRA Venturi - Turning Piracy Intelligence into Measurable Business Impact

In our latest blog, Tim Pearson explores NAGRA Venturi, the new streaming security solution for the AI era from NAGRAVISION. Designed to aggregate and analyze ...

22/06/2026

Xumo Expands Contextual Targeting Capabilities Through Gracenote and IRIS.TV Integrations

Expanded integrations give advertisers access to distinct contextual signals acr...

22/06/2026

Greg Garmon Joins Imagine as Senior VP, Americas Video Sales

Share Copy link Facebook X Linkedin Bluesky Email...

22/06/2026

Kaleidescape Breaks the 8K and 4:4:4 Barriers

Share Copy link Facebook X Linkedin Bluesky Email...

22/06/2026

Xilica introduces Dynamic Voice Lift in new Designer

Xilica today announced the release of Dynamic Voice Lift, a new feature in Xilica Designer v4.12 that brings adaptive speech reinforcement to large meeting spac...

22/06/2026

NVIDIA Brings Trusted, 24/7 AI Agents to Telecom Operations

Telecom operators have seen remarkable returns from using generative AI to automate network management, customer care and back-office operations. Most of that i...

22/06/2026

Official trailer released for Katie Price: Nothing to Hide, coming to Sky and NOW on 8 July

Monday 22 June 2026 Official trailer released for Katie Price: Nothing to Hide,...

22/06/2026

Eco Wave Power Turns Waves Into Watts With NVIDIA AI Infrastructure and Digital Twins

The next era of AI will not be defined by compute alone. Its growth will be dete...

22/06/2026

NVIDIA Vera CPU Opens the Way for Agentic Scientific AI at Los Alamos National Laboratory

Mission, Vision and Veritas - new Los Alamos National Laboratory (LANL) supercom...

22/06/2026

From Materials Simulation to Experimental Astronomy, New NVIDIA AI Software Unlocks Scientific Discoveries

At the ISC conference running in Hamburg this week, NVIDIA is introducing new so...

22/06/2026

NAIRR Science Program Reshapes Scientific Research, Powered by NVIDIA AI Infrastructure

For the past two years, the U.S. National Science Foundation's National Arti...

22/06/2026

At ISC, JUPITER Shows What Exascale Science Looks Like

JUPITER, Europe's first exascale supercomputer at Germany's Forschungszentrum J lich, runs on NVIDIA Grace Hopper Superchips and NVIDIA Quantum-X800 Inf...