
Germany's Magenta TV, which will have 44 exclusive FIFA World Cup match broadcasts, has selected DMC Production Germany has its studio partner and technical service provider in both Munich and New York where it will have a main studio hub in the Financial District.
Jens Friedrichs, Managing Director, DMC Production Germany GmbH, says that as technical service provider and studio partner, DMC will be responsible for the overall planning, integration and operation of the complete studio production infrastructure.
Our goal is to create a highly available, scalable and future-proof environment - from signal routing and IP-based workflows to cross-platform UHD and Dolby Atmos distribution, he says. This ensures that MagentaTV can deliver a premium live viewing experience throughout the FIFA World Cup 2026. We would especially like to thank Deutsche Telekom and our client thinXpool for their continued trust and partnership.
MagentaTV's FIFA World Cup studio in Munich will be overseen by DMC Production Germany. DMC will also oversee a New York City studio.The collaboration between MagentaTV, thinXpool TV GmbH and DMC Production Germany GmbH combines technological excellence with editorial expertise. Together, the partners are delivering a production environment designed to set new standards in quality, innovation and viewer experience for international sports broadcasting.
Holger En lin, Managing Director, DMC Production Germany GmbH, says theproject demonstrates how essential the interaction between technology, processes and strong partnerships is for the success of a global sporting event.
Together with MagentaTV and thinXpool, we are implementing international production architecture designed for maximum flexibility and efficiency, he explains. Our ambition is not only to provide the technical foundation, but also to actively contribute to setting new standards in sports broadcasting and enabling innovative production formats. We greatly appreciate the renewed trust placed in us by Deutsche Telekom and our client thinXpool.
As general contractor for Deutsche Telekom, thinXpool TV GmbH holds overall editorial and production responsibility for the implementation of the FIFA World Cup coverage and has entrusted DMC Production Germany GmbH with the technical realization of the studio and production infrastructure. Three dedicated FIFA World Cup 2026 channels will provide 24/7 live coverage, complemented by highlight shows, relive content and exclusive documentaries. All content will be delivered in UHD quality with Dolby Atmos and accessibility features, including audio description. For the first time, the entire production chain will operate fully in HDR, ensuring outstanding picture quality throughout.
The New York studio will serve as the main studio hub, enabling close proximity to the matches across North America and providing live analysis and content directly from the stadiums. The Munich facility, meanwhile, will function as MagentaTV's home studio and additionally feature a dedicated conference studio. It will also serve as the central control hub for the remote production workflow of the New York studio, with all live production operations managed remotely from Germany.
DMC Production Germany is responsible for the complete internal production infrastructure at both locations. The studios will feature innovative, high-end scenic design, advanced analysis graphics and premium LED wall integrations.
Beyond the studio environment, DMC Production Germany's scope of services includes IP-based signal management and conversion, playout and feed enhancement, gallery production for all three FIFA World Cup channels, as well as ingest, recording and file management services.
The coverage will be hosted by renowned presenters including Johannes B. Kerner and Laura Wontorra, supported by a distinguished expert panel featuring J rgen Klopp, Thomas M ller, Mats Hummels, Wolff Fuss and Tabea Kemme. Additional formats and editorial content, including the WM Breakfast Club , will be hosted by Sascha Bandermann and Laura Hoffmann, among others.
DMC Production Germany, part of the internationally operating DMC Production Group headquartered in Sweden, is one of the leading providers of live, studio, and remote production services in the German-speaking market. With extensive expertise in broadcast infrastructures and sustainable media production, the company delivers large-scale productions for broadcasters, sports organizations, and media rights holders across Europe.
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