
New Multiplex Features Cinemarks NextGen Cinema Design Concept and an XD Auditorium
PLANO, Texas--(BUSINESS WIRE)-September 15, 2014-- Cinemark Holdings, Inc. (NYSE: CNK), one of the worlds largest motion picture exhibitors will open its fifth Cinemark branded movie theatre in the greater Pittsburgh area on Friday, September 19, 2014. The new Cinemark North Hills and XD will be the second in the market to feature Cinemarks NextGen cinema design concept and first Cinemark branded theatre to offer beer, wine and frozen cocktail options.
Located at 851 Providence Boulevard, the Cinemark North Hills and XD will showcase large, wall-to-wall and floor-to-ceiling screens, enhanced sound systems, and digital presentation in every auditorium. The theatre will feature a Cinemark XD: Extreme Digital Cinema auditorium and seven of the auditoriums will be RealD 3D capable.
Our new Cinemark NextGen and XD theatre is McCandless will be the entertainment destination for the community, stated Tim Warner, Cinemarks Chief Executive Officer. The convenient location will be the perfect place to see all the latest and greatest movies.
Long recognized as a pioneer in the theatrical exhibition industry, Cinemark is taking the cinema entertainment experience to the next level. The new NextGen theatre, Cinemark North Hills and XD, will offer the latest technology, cutting edge amenities and customer preferred options all under one roof. These NextGen amenities will include:
State-of-the-art viewing environment with wall-to-wall, ceiling-to-floor screens available in all auditoriums
4K digital projection powered by Barco projectors; RealD 3D capability in six auditoriums
Enhanced, sound systems that will enable customers to hear the movie as the filmmakers intended
A cafeteria style concession stand - offering freshly-popped popcorn, Coca-Cola fountain beverages and favorite candy brands
Party room for birthdays and celebrations
Bar amenity offering beer, wine and frozen cocktail options
Cinemark XD: Extreme Digital Cinema auditorium
Information about Cinemark XD: Extreme Digital Cinema auditoriums:
Cinemark XD is the number one private label, premium large format in the world. XD offers a complete entertainment environment featuring a large wall-to-wall and ceiling-to-floor screen, plush seating and a custom 11.1 digital surround sound system featuring the latest in sound technology. The digital images are delivered by a Doremi server and a Barco DLP digital projector, which offers the brightest light standards in the industry. The XD auditorium exhibits the newest movies every week, including 2D and RealD 3D pictures.
In order to make movie-going as easy and enjoyable as possible, Cinemark focuses on offering more choices to their customers. For example, the new theatre will feature online Print at Home ticketing, available at www.cinemark.com. This will make it easy for patrons to purchase tickets in advance from the comfort of their home or office. Customers will be able to bypass lines at the box office and go directly to kiosks in the theatre lobby. Also, guests can download and purchase tickets through Cinemarks mobile applications that are available for iPhone, Android and Windows phones. Finally, to stay connected, customers can sign up online to receive free, weekly showtime emailers that contain online coupons for discounts at the concession stand and other weekly special offers.
The following radio stations will be on-site at Cinemark North Hills and XD during the grand opening celebration: 96.1 KISS on 9/19 at 5-7pm, 100.7 Star on 9/20 at 4-6pm, 102.5 WDVE on 9/26 at 5-7pm and Y108 on 9/27 at 5-7pm. A complete listing of grand opening events, advance ticket purchases and showtime information can be found at www.cinemark.com.
ABOUT CINEMARK HOLDINGS, INC.
Cinemark is a leading domestic and international motion picture exhibitor, operating 488 theatres with 5,609 screens in 40 U.S. states, Brazil, Argentina, and 10 other Latin American countries as of June 30, 2014. For more information, go to www.investors.cinemark.com
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