Marco Btti, former President of Endemol Worldwide, joins Banijay Group as CEO

2013-04-29 00:00:00 - Paris Banijay Group acquires 50% of Ambra Multimedia and enters the Italian market

St phane Courbit, President of Banijay Group, is pleased to announce that Marco Bassetti, former President of Endemol Group, has been appointed CEO of Banijay Entertainment.

Bassetti founded Endemol Italy in 1997 and worked as Managing Director and then as President of Endemol Italy until 2004, when he stepped down in order to concentrate on several entrepreneurial activities in Italy and abroad. In 2007 he returned to Endemol Group as COO and was appointed President in 2009. He took over the CEO's responsibilities for the Group during the restructuring process, stepping down in April 2012.

Marco Bassetti will now be responsible for the international development of Banijay Group, which currently has a turnover of US$500M; is present in 12 countries in Europe, USA and Australia and has become one of the main players in the audiovisual production market worldwide. He will increase the presence of Banijay in its existing markets and develop business in new countries with strong growth potential.

At the same time, Banijay has acquired a 50% stake of Ambra Multimedia, a TV production company recently created by Marco Bassetti in Italy, which will see the Group enter a further major European TV market.

Following the announcement, Fran ois de Brugada, who joined Banijay as Executive Vice President when the company was founded in 2008, is promoted to COO of Banijay Group.

St phane Courbit commented, In five years Banijay's growth and success has exceeded our expectations and it is time to bring in a strong new presence with the skills and the energy to help us achieve our goal of being one of the top three companies in our industry. Marco is one of the most accomplished executives working in television today so along with the whole Banijay family I am thrilled to welcome him to the group and excited to work with him as we continue to grow and expand.

Contd.

Marco Bassetti added, Banijay is one of the most vibrant and exciting multi-national groups operating today. I am very impressed with the levels of innovation and creativity that are already in place and looking forward to working with St phane, Fran ois, and the very talented people at the head of Banijay's affiliate companies, both as CEO and through my production entity, Ambra Multimedia.

LINK:	http://www.banijay.com/en/news/45-banijay_group_acquires_50_of_ambra_m...
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