ABC clients recognised in latest TAG certification release, reinforcing industry trust in digital advertising

The Trustworthy Accountability Group (TAG) is a global initiative dedicated to combating criminal activity and strengthening trust in digital advertising. Its certification programmes - Brand Safety Certified (BSC), Certified Against Fraud (CAF) and Certified Against Malware (CAM) - set industry standards designed to reduce fraud, prevent ad misplacement and protect users from malicious activity across the advertising supply chain.

Achieving a TAG Seal demonstrates that a company has implemented policies, processes and controls aligned with TAG's guidelines. Independent validation provides credible third-party assurance that these standards are being met, enabling organisations to demonstrate their commitment to responsible trading and greater transparency.

Mike Zaneis, President & CEO of TAG, commented:

As digital advertising becomes more automated and more complex, trust must be earned, not assumed. TAG's standards reduce fraud, strengthen brand safety and promote accountability across the supply chain - and independent auditing by our long-standing partner, ABC, ensures those standards carry real weight.

Simon Redlich, CEO of ABC UK, added:

Achieving a TAG Seal sends a strong signal to the market that a business takes transparency and responsible trading seriously. Independent validation gives that commitment real weight.

ABC congratulates all clients listed below who've successfully achieved TAG certification. Their commitment to industry best practice plays an important role in strengthening confidence across the digital advertising ecosystem.

Congratulations to our TAG Certified clients:

Activision Blizzard Media Ltd

Adloox

AMAGI CORPORATION

Assembly Group

Audience Store

Audiomob

Auto Trader UK

Blis

Carat

Core

Crimtan

December 19

Dentsu

DMG Australia

DMG Ireland

DMG US

Encore Digital Media

Epsilon/Conversant

Equativ

ESI Media

Essence

Facebook

Fifty Technology

Finecast

Footballco

Global

Goat fka INCA

GroupM Nexus

Guardian

GumGum

Havas Media Network

Haymarket Media Group

HELLO!

Illuma

Immediate Media

Initiative

IPG Mediabrands

Jack Ryan Media

John Ayling & Associates

Kinesso

King.com Ltd.

Knorex

LADbible

LiveScore

LoopMe

m/SIX

MAGNA GLOBAL

Mail Metro Media

Mantis

MediaCom Global

MediaCom North

Mediahuis Ireland

Mindshare

MiQ Digital

Mobsta Ltd.

MOLOCO Inc

Nano Interactive

NASMEDIA Co.,LTD

Neo Media World

News Corp UK & Ireland Limited

Nexxen

OCM Media

Octave Audio

Omnicom Media Group

Omnicom Media Group Ireland

OperaAds DSP

Outbrain Inc.

Piano

Precisify

Quantcast Corporation

Reach plc

Readpeak

SAMSUNG Ads

Sky

Skyrise Intelligence

Spotify

T&PM

Teads.tv

Telegraph Media Group Holdings Limited

The 7Stars

The Irish Times

Triple Lift Inc

UM US

Venatus Media

Vevo

Wavemaker

WPP Media

Xaxis

Yahoo

LINK:	https://www.abc.org.uk/news/assurance-services/abc-clients-recognised-...
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