
More than ever, radio stations today are challenged to provide the best experience for their audience while keeping costs tightly under control. With remote voice tracking, talent can economically create timely and engaging content to drive ratings and advertising revenue, often producing content from their own home studios.
The most efficient method for remote talent to create content is for the talent to connect directly to the station's automation system. Connecting directly offers the twin benefits of allowing the talent to independently create content very close to airtime while eliminating complex and unreliable do it yourself IT solutions, such as FTP sites to transfer voice track audio files.
To meet this need, WO Automation for Radio has offered Universal Radio Client since 2021, but it requires the installation of a client app on the remote talent's laptop. Recognizing that there are scenarios where a client app is not desired, WideOrbit introduces AFR Web.
AFR Web is a solution that allows broadcasters to quickly and economically onboard remote voice tracking talent without an installed client app. The remote talent can access the station's radio automation system directly from the browser already installed on their own computer. Because the remote talent is using their own computer, the broadcaster is freed from the expensive requirement of providing each remote talent with a station-owned computer. AFR Web also uses HTTPS and an innovative Mobile Gateway to protect the automation system from any viruses, malware, or other security problems on the remote talent's computer.
After navigating to AFR Web in their browser, the remote talent can record voice tracks very close to airtime. Voice Tracks can be segued and re-recorded as required, to ensure your station provides the relevant and entertaining content your listeners and advertisers want. AFR Web also makes it easy to safely disconnect a user's access when necessary.
AFR Web is available for customers running WO Automation for Radio V5 or greater and is offered at a price point accessible to broadcasters of all sizes.
To learn more or schedule a demo, please contact us.
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