Sony Pixel Power calrec Sony

BT Sport on Its Vision for Augmented Live Sports Broadcasting Becoming Reality With 5G

16/09/2020

BT Sport on its vision for augmented live sports broadcasting becoming reality with 5G By Heather McLean, Editor

Monday, September 14, 2020 - 17:05

Print This Story

Boxing with a 3D AR version of the match on your coffee table could become a reality with BT Sport

BT Sport recently became one of the winners of the UK government's Department for Digital, Culture, Media & Sport (DCMS) funding boost for 5G, under the 5G Create competition.

Named 5G Edge-XR, the consortium led by BT's Media and Research teams alongside TheGridFactory, Condense Reality, Bristol University, Dance East, and Salsa Sound, will develop virtual and augmented reality experiences for live sport, working closely with BT Sport.

5G Edge-XR will enable people to view immersive sporting events from all angles, across a broader range of devices including smartphones, tablets, AR and VR headsets and TVs.

The project is worth a total of £2,558,494, with £1,486,004 of that figure coming from the DCMS out of the 5G Create competition fund. The project will run over 20 months, using 15 full time employees.

Immersive sporting experiences

Speaking to SVG Europe, Matt Stagg, BT Sport's director of mobile strategy, explained the idea behind 5G Edge-XR's goal: We've been looking for a long time at how we can provide more immersive experiences as technology evolves. We had a vision for how we can use 5G for doing exactly that, around how we can take the value we have as a broadcaster for people within stadiums and then using the technology and our capabilities [to work out] how we can bring that stadium experience into the home for people who can't go.

Already, we've got a lot of interactive and immersive things on the BT Sport app, but it's [about] how do we take that to the next level, and that's all around volumetric capture, augmented reality, and virtual reality, he notes.

This is the most exiting area of sport technology I've ever been involved in, the vision for 5G and augmented experiences for sport is coming to life

BT Sport is pushing everything within this vision under the mixed or cross reality (XR) banner, because XR really changes your actual reality to increase the experience either through immersive means or access to content and experiences you wouldn't have had otherwise, with the ability to be able to turn that on and off, to be the curator of your own experience in the home and outside of the home, notes Stagg.

Stagg wrote the vision for this project at the beginning of 2019.

View the video of this vision

He says the question now is, how do we bring this to life? He goes on: That's why I'm so excited about it is because we put a visionary video out there and everybody said that looks amazing, but people were sort of sceptical that that could ever happen or any of that could actually be done, but we were already working on it so we knew it could be done, but we didn't know how to do it at scale or what the correct architecture was, and how that worked out from a commercial viewpoint, from a technical viewpoint, you know, can we do these things?

Realistically we have to do a proof of concept to make sure this work, but the learnings from that will come out [as we work out how to] do something commercially; is there a model for this? Is it too processor intensive or is it unrealistic now that we know how much [processing power] it takes to do it?

MotoGP is working with the 5G Edge-XR consortium to bring the millions of data points captured in each race to your living room

Creating and testing

Making this work in a live sports environment for distribution to wearable devices involves volumetric capture. That may include a set up using 16 x stereo pairs in four vertical clusters, capture with 32 x 4K cameras at 120fps, eight capture PCs, 1 Fusion PC to encode and contribute, cloud processing and encoding, cloud-based editorial tools, and delivery to apps at 30Mbps.

Ingest will go over fibre or 5G, depending on what is available, while distribution will go out over the 5G network. Location and tracking from the wearable devices will need to feed back into the system with 10ms to 30ms latency to create a realistic, enhanced XR experience for the end user.

A number of use cases are going to be the object of the project, including one with the data-rich sport of MotoGP to create a sports fan experience delivered over 5G and powered by edge cloud compute GPU facilities, enabling a photoreal, real time MotoGP Viewing Suite to be rendered and streamed to viewers' smartphones, tablets and headset devices.

I'm really, really passionate about this because it's limitless. Some of these experiences will change the future way of how some things are done

The MotoGP demonstrator will focus on a 5G delivered cloud XR rendered AR experiences, using high polygon (5M) 3D models, multiple video streams, immersive audio and data integration. Among other functionalities, it will hopefully deliver a video wall of multiple live race video streams with corresponding immersive audio, a 3D track view of riders, immersive halos for 8K 360 video, and rider and team profiles, stats and a replay area.

Comments Stagg: We've been working on a demonstration MotoGP. MotoGP is a very good way of showing what augmented experiences can bring because you have so many data points and so much content coming from it, and then you look at how you create your own experiences from that data.

Another demonstrator will be with a boxing event, allowing a real time virtual volumetric hologram to be interacted with on the viewer's coffee table at home, allowing them to watch live action and replays from all angles, simultaneously alongside BT Sport's live feed, creating an editorially-driven experience including commentary.

Yet another demonstrat
LINK: https://www.svgeurope.org/blog/headlines/bt-sport-on-its-vision-for-au...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

21/04/2026

Live From NAB 2026: BitFires Colin Bonzey on Growing Spark Platform for Live Cloud-Based Productions

Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...

21/04/2026

Live From NAB 2026: AWSs Jason Dvorkin, Regina Rossi on Driving Innovation With Al-Based Workflows

The topic of artificial intelligence has a stranglehold on the sports-video-prod...

21/04/2026

Live From NAB 2026: T-Mobile for Business' Jason Schnellbacher on Enhancing 5G for Sports Fans, Broadcasters

5G is still a hot topic in live event production, and this workflow continues to...

21/04/2026

Live From NAB 2026: Appears Ed McGivern on Fox Sports Deal, New XM Platform, and VX Software Debut

At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...

21/04/2026

NAB 2026: Studio Network Solutions launches on-premise AI suite for media production workflows

Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...

21/04/2026

NAB 2026: Suite Studios integrates file-streaming technology into Frame.io Drive

Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...

21/04/2026

NAB 2026: Net Insight integrates InSync FrameFormer into Nimbra Edge for media processing

Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...

21/04/2026

NAB 2026: Fox Sports selects Appear X Platform for live production infrastructure

Fox Sports has selected Appear as a technology partner to support the next phase...

21/04/2026

NAB 2026: Diversified appoints Tyler Affolter as Chief Revenue Officer

Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...

21/04/2026

NAB 2026: Layercake integrates Bitmovin into Streamcake platform for end-to-end media orchestration

Layercake has formalised the integration of Bitmovin's video streaming infra...

21/04/2026

NAB 2026: International Judo Federation extends global content distribution partnership with SES

The International Judo Federation (IJF) has extended its distribution partnershi...

21/04/2026

NAB 2026: Glookast integrates Cinnafilm Tachyon plugin to enable GPU-accelerated video processing

Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...

21/04/2026

NAB 2026: Cadena Tres selects Eutelsat for television signal distribution in Mexico

Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...

21/04/2026

NAB 2026: Dolby and TV Azteca deploy Dolby Atmos for free-to-air broadcast

Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...

21/04/2026

Verizon and FOX Entertainment leverage 5G and AI for remote production of Extracted

FOX Entertainment partnered with Verizon to overcome significant production hurd...

21/04/2026

NAB 2026: Osprey Video to showcase expanded IP infrastructure and orchestration at NAB Show 2026

Osprey Video has announced its technology showcase for the NAB Show 2026, highli...

21/04/2026

NAB 2026: Riedel introduces IP-based production updates including multiviewer, commentary control and audio connectivity solutions

Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...

21/04/2026

SportsTechBuzz at NAB 2026, Day 3: Live Reports From the Show Floor in Vegas

The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...

21/04/2026

NAB 2026: Blackmagic Design Announces URSA Cine Immersive 100G and URSA Cine Live Encoder

Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...

21/04/2026

Live From NAB 2026: Clark Wire & Cables David McCarthy Showcases New Connectivity, Enclosure Solutions for Modern Broadcast Workflows at NAB Show 2026

Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...

21/04/2026

Ricky Sensitively Portrays a Post-Incarceration Coming-of-Age

Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...

21/04/2026

5 Years of Spotify in Pakistan: The Trends Shaping the Country's Music Scene

Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...

21/04/2026

The Next Wave of RADAR Spain Artists Arrives for 2026

Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...

21/04/2026

EverSync SP-10 from Cloudvocal

Offers compact wireless solution for pedalboards Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...

21/04/2026

Arturia launch Augmented Persia

Latest hybrid sampling/synthesis instrument arrives Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...

21/04/2026

Rohde & Schwarz to host Power Electronics Online Conference From Design to Validation in May

Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...

21/04/2026

MAS and Lockheed Martin Announce F-35 Sustainment Partnership in Quebec

MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....

21/04/2026

Nielsen data shows Australian outdoor and sport retailers are changing how they advertise to win over outdoor enthusiasts

Advertising strategies shift as competition grows for a large, active and qualit...

21/04/2026

ATSC Celebrates 3.0's Global Expansion

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Cinematic Feel Makes Survivor' Built to Last

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Live Event Technology Expands Fan Engagement

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

MS NOW Uses Community to Build Up Its Brand

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Why Broadcast Is Well-Positioned to Safeguard Freedom of Speech

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

AWS Demos AI Tools to Deliver Vertical Video

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Video Podcasting Leaps in Popularity

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Audio Systems Get Boost From Cloud and AI

Share Copy link Facebook X Linkedin Bluesky Email...

21/04/2026

Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration with Streamcake

Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...

21/04/2026

Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse Signal Processors for SDI and ST 2110 Workflows

Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...

21/04/2026

On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026

On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026 Melanie Ciotti April 21, 2026 0 Comments Unlimited processing, no cloud depe...

21/04/2026

IBC appoints Tim Banham as Chief Commercial Officer to dr...

London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...

21/04/2026

Motion Design Tools - April 2026

Motion Design Tools - April 2026 Roland Kahlenberg April 21, 2026 0 Comments Within 2 days, Maxon and Canva announced pro-level motion design apps - A...

21/04/2026

Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and XR

Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...

21/04/2026

Diversified Appoints Tyler Affolter Chief Revenue Officer

Share Copy link Facebook X Linkedin Bluesky Email...