Brightcove Launches Quality of Experience Analytics and Insights to Measure the Impact of Video Performance
18/04/2023
All press releases
Brightcove Launches Quality of Experience Analytics and Insights to Measure the Impact of Video Performance
QoE Analytics and Insights will equip companies with the data they need to gauge the effectiveness and efficiency of their video content and its delivery to create actionable insightsBOSTON - April 18, 2023 - Brightcove (NASDAQ: BCOV), the world's most trusted streaming technology company, today announced it is launching Quality of Experience (QoE) Analytics and Insights, two new products to help media organizations and enterprises understand the quality of the delivery of their streaming video content and measure its impact on user experiences. The innovative solution uses machine learning to transform raw data into actionable insights that customers and content owners can use to enhance the viewer experience and increase audience engagement.
As a media company, it is imperative to understand how your video content is performing and being delivered and received by your target audience, said Marty Roberts, SVP of Product Strategy and Marketing for Brightcove. By introducing these two new products focused on the quality of experience for video, Brightcove is giving its customers the necessary tools to make data-informed decisions about its content, that content's delivery and the actions needed to enhance the viewer experience further and drive engagement.
As the quality of a viewer's experience can significantly impact their loyalty to the content they consume, Brightcove's introduction of a QoE solution can be crucial to a company's content success. The solution consists of two products:
QoE Analytics - Through the use of any Brightcove-powered playout and players, this product will collect, synthesize and surface metrics for troubleshooting and improving users viewing experience across a wide range of dimensions. Metrics reported will include error rate, average video start time, stall rate and average upscale time.
QoE Insights - Building on the QoE Analytics information, this product will incorporate the data and user engagement metrics to bring impactful insights for media companies to determine their audience's QoE tolerance, abandonment factors, and driving factors for intervention. The reports will aggregate a QoE Score, QoE Tolerance and QoE Benchmarks.
With these two products, Brightcove customers will be able to gauge how viewers experience their video content and if there are any impairments that may negatively impact engagement. As a result, customers will receive data-backed reports on content performance and how changes made within their publishing, delivery and viewing platforms impact viewers.
As the leading video platform globally, Brightcove is unique in being able to combine robust QoE analytics with deep audience engagement and viewer retention metrics to produce actionable insights and ensure media companies deliver the most engaging audience experiences.
For more information, visit Brightcove.com.
About Brightcove Inc.
Brightcove creates the world's most reliable, scalable, and secure streaming technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 60 countries, Brightcove's intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do. Follow on LinkedIn, Twitter, Facebook and Instagram. Visit www.brightcove.com.
Media Contact
Joseph J. Nu ez
Director of Communications and Public Relations
jnunez@brightcove.com
Share
LINK: | https://www.brightcove.com/en/company/press/brightcove-launches-qoe-pr... |
See more stories from brightcove |
More from Brightcove
07/11/2023
Brightcove and Socialive Partner to Enhance Livestream Management Offerings for Internal Communications
All Press ReleasesShare All press releases Brightcove and Socialive Partner to...
01/11/2023
Brightcove Announces Financial Results for Third Quarter Fiscal Year 2023
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Third Quarter Fiscal Year 2023 BOSTON, MA (November 1, 2023) - Brightco...
18/10/2023
Brightcove Selected To Power Acquia's Video Marketing Strategy
All Press ReleasesShare All press releases Brightcove Selected To Power Acquia's Video Marketing Strategy Digital experience company chooses Brightcove...
15/09/2023
Brightcove To Showcase Its Award-Winning Platform And Media Solutions At IBC 2023
All Press ReleasesShare All press releases Brightcove To Showcase Its Award-Wi...
07/09/2023
In The Black Network Taps Brightcove To Power Its AVOD Streaming Platform
All Press ReleasesShare All press releases In The Black Network Taps Brightcove To Power Its AVOD Streaming Platform The new streaming service that highligh...
18/08/2023
Brightcove Named Best Overall Marketing Campaign Management Solution In 6th Annual Martech Breakthrough Awards Program
All Press ReleasesShare All press releases Brightcove Named Best Overall Mark...
02/08/2023
Brightcove Announces Financial Results for Second Quarter Fiscal Year 2023
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Second Quarter Fiscal Year 2023 BOSTON, MA (Aug. 2, 2023) -- Brightcove...
02/08/2023
Brightcove To Power Online Streaming Content Across Digital Platforms For The National Hockey League
All Press ReleasesShare All press releases Brightcove To Power Online Streamin...
31/07/2023
Brightcove to Power Yahoo Inc.'s Worldwide Streaming Capabilities
All Press ReleasesShare All press releases Brightcove to Power Yahoo Inc.'s Worldwide Streaming Capabilities One of the world's largest media and tec...
20/07/2023
Brightcove Forms Strategic Partnership With Pubmatic to Fuel its Ad Monetization Service
All Press ReleasesShare All press releases Brightcove Forms Strategic Partners...
05/06/2023
Brightcove Strengthens Monetization Service with New 'Ad Insights' Capability
All Press ReleasesShare All press releases Brightcove Strengthens Monetization...
08/05/2023
Brightcove Named Leader In The Aragon Research Globe For Enterprise Video, 2023 Report
All Press ReleasesShare All press releases Brightcove Named Leader In The Arag...
03/05/2023
Brightcove Announces Financial Results for First Quarter Fiscal Year 2023
All Press ReleasesShare All press releases Brightcove Announces Financial Results for First Quarter Fiscal Year 2023 BOSTON, MA (May 3, 2023) - Brightcove In...
02/05/2023
Brightcove Powers Livestream For Badminton Horse Trials
All Press ReleasesShare All press releases Brightcove Powers Livestream For Badminton Horse Trials The world-famous equestrian event will use Brightcove tech...
18/04/2023
Brightcove Launches Quality of Experience Analytics and Insights to Measure the Impact of Video Performance
All Press ReleasesShare All press releases Brightcove Launches Quality of Expe...
17/04/2023
Brightcove Forms Strategic Partnership with Frequency to Launch an Integrated Fast Channel Solution
All Press ReleasesShare All press releases Brightcove Forms Strategic Partners...
14/03/2023
Brightcove Expands E-Commerce Capabilities with New Platform Integrations
All Press ReleasesShare All press releases Brightcove Expands E-Commerce Capabilities with New Platform Integrations Brightcove is integrating with Shopify, ...
07/03/2023
Brightcove Launches Ad Monetization' Service For Media Clients, Establishes Global Advertising Operations Team
All Press ReleasesShare All press releases Brightcove Launches Ad Monetizatio...
28/02/2023
Brightcove Launches Communications Studio, A Video Streaming Solution To Boost Internal Communications Capabilities
All Press ReleasesShare All press releases Brightcove Launches Communications ...
23/02/2023
Brightcove Announces Financial Results for Fourth Quarter and Fiscal Year 2022
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Fourth Quarter and Fiscal Year 2022 BOSTON, MA (February 23, 2023) - Br...
10/01/2023
Brightcove and Magnite Announce Strategic Partnership to Boost Ad Monetization for CTV and Online Video (OLV) Publishers
All Press ReleasesShare All press releases Brightcove and Magnite Announce Str...
08/11/2022
Seismic shift in global streaming predicted as Producer Economy' emerges
All Press ReleasesShare All press releases Seismic shift in global streaming predicted as Producer Economy' emerges Brightcove expects major content di...
03/11/2022
Sin Heder of CODA and Billy Eichner of Bros to Headline Brightcove's PLAY Season 1
All Press ReleasesShare All press releases Si n Heder of CODA and Billy Eichne...
02/11/2022
Brightcove Announces Financial Results for Third Quarter Fiscal Year 2022
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Third Quarter Fiscal Year 2022 BOSTON, MA (November 2, 2022) - Brightco...
02/08/2022
Brightcove Announces Financial Results for Second Quarter Fiscal Year 2022
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Second Quarter Fiscal Year 2022 BOSTON - Aug. 2, 2022 - Brightcove Inc....
26/07/2022
BRIGHTCOVE APPOINTS TRISHA STILES AS CHIEF PEOPLE OFFICER
All Press ReleasesShare All press releases Brightcove Appoints Trisha Stiles as Chief People Officer Former Salesforce Employee Success Leader and Head of HR...
20/07/2022
Brightcove Appoints Dan Freund as Chief Revenue Officer
All Press ReleasesShare All press releases Brightcove Appoints Dan Freund as Chief Revenue Officer Former Oracle Global Sales Executive Joins Brightcove to F...
01/06/2022
Brightcove Appoints David Beck As Chief Strategy And Corporate Development Officer
All Press ReleasesShare All press releases Brightcove Appoints David Beck As C...
01/04/2022
Deborah Besemer to Retire as Chairman of Brightcove's Board of Directors
All Press ReleasesShare All press releases Deborah Besemer to Retire as Chairman of Brightcove's Board of Directors Current board member Diane Hessan app...
16/02/2022
Brightcove Announces Financial Results for Fourth Quarter and Fiscal Year 2021
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Fourth Quarter and Fiscal Year 2021 Brightcove Inc. (Nasdaq: BCOV), the...
09/02/2022
Marc DeBevoise Joins Brightcove as Chief Executive Officer
All Press ReleasesShare All press releases Marc DeBevoise Joins Brightcove as Chief Executive Officer Experienced Technology & Media Executive to Lead Next P...
02/02/2022
Brightcove acquires Leading Audience Insights Company, Wicket Labs
All Press ReleasesShare All press releases Brightcove acquires Leading Audience Insights Company, Wicket Labs Acquisition augments Brightcove's robust in...
31/01/2022
Harness Racing Victoria Relaunches TrotsVision with Brightcove
All Press ReleasesShare All press releases Harness Racing Victoria Relaunches TrotsVision with Brightcove The leader in harness racing tapped Brightcove to i...
19/01/2022
Brightcove Named a Leader in The Aragon Research Globe
All Press ReleasesShare All press releases Brightcove Named a Leader in The Aragon Research Globe Brightcove identified as a leader for both Product Perform...
02/12/2021
Enterprise And Media Organizations Drive Revenue, Engagement, And Demand With Brightcove Solutions, Independent Study Reveals
All Press ReleasesShare All press releases Enterprise And Media Organizations ...
28/10/2021
Brightcove Announces Financial Results for Third Quarter Fiscal Year 2021
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Third Quarter Fiscal Year 2021 Brightcove Inc. (Nasdaq: BCOV), the glob...
14/10/2021
BRIGHTCOVE BOOSTS VIDEO INTERACTIVITY BY ACQUIRING HAPYAK BEST-IN-CLASS TECHNOLOGY FROM NEWSELA
All Press ReleasesShare All press releases BRIGHTCOVE BOOSTS VIDEO INTERACTIVI...
13/10/2021
Legendary CEO, Producer, and Writer Shonda Rhimes to Keynote Brightcove Play 2021
All Press ReleasesShare All press releases Legendary CEO, Producer, and Writer...
05/10/2021
BRIGHTCOVE ANNOUNCES BRIGHTCOVE MARKETING STUDIO FOR MARKETERS TO DRIVE GREATER AWARENESS AND REVENUE
All Press ReleasesShare All press releases Brightcove Announces Brightcove Mar...
05/10/2021
BRIGHTCOVE LAUNCHES CORPTV TO DELIVER BRANDED, ALWAYS-ON CHANNELS TO VIEWERS ANYWHERE
All Press ReleasesShare All press releases Brightcove Launches CorpTV to Deliv...
30/09/2021
BRIGHTCOVE PLAY 2021: THE MAGIC OF CRIP CAMP' AND NEW WAYS COMPANIES ARE SUCCEEDING WITH VIDEO
All Press ReleasesShare All press releases Brightcove Play 2021: The Magic of ...
28/09/2021
NEW BRIGHTCOVE MARKETPLACE EXPANDS TECHNOLOGY PARTNER ECOSYSTEM
All Press ReleasesShare All press releases New Brightcove Marketplace Expands Technology Partner Ecosystem Customers can now search and discover applications...
16/09/2021
LEGENDARY CEO, PRODUCER, AND WRITER SHONDA RHIMES TO KEYNOTE BRIGHTCOVE PLAY 2021'
All Press ReleasesShare All Press Releases LEGENDARY CEO, PRODUCER, AND WRIT...
29/07/2021
Brightcove Announces Financial Results for Second Quarter Fiscal Year 2021
All Press ReleasesShare All press releases Brightcove Announces Financial Results for Second Quarter Fiscal Year 2021 Brightcove Inc. (Nasdaq: BCOV), the glo...
13/07/2021
BRIGHTCOVE PARTNERS WITH WIBBITZ, ONE OF VIDEO'S EASIEST, MOST POWERFUL CREATION TOOLS
All Press ReleasesShare All Press Releases BRIGHTCOVE PARTNERS WITH WIBBITZ,...
22/06/2021
Brightcove and ByteArk Bring Superior New Media and OTT Technologies to Customers in Thailand
All Press ReleasesShare All press releases Brightcove and ByteArk Bring Superi...
08/06/2021
One Championship Uses Brightcove to Stream Every Punch, Kick, Takedown, and Knockout on its One Super App
All Press ReleasesShare All press releases One Championship Uses Brightcove to...
27/05/2021
ONE CHAMPIONSHIP USES BRIGHTCOVE TO STREAM EVERY PUNCH, KICK, TAKEDOWN, AND KNOCKOUT ON ITS ONE SUPER APP'
All Press ReleasesShare ONE CHAMPIONSHIP USES BRIGHTCOVE TO STREAM EVERY PUNCH,...
25/05/2021
BRIGHTCOVE ENABLES COMPANIES TO SEAMLESSLY DELIVER VIDEO CONTENT INTO CHINA
All Press ReleasesShare All press releases Brightcove Enables Companies to Seamlessly Deliver Video Content into China World's most populous market is no...
18/05/2021
DANA-FARBER CANCER INSTITUTE LIVESTREAMED CAMPAIGN ANNOUNCEMENT EVENT POWERED BY BRIGHTCOVE VIDEO PLATFORM
All Press ReleasesShare All press releases Dana-Farber cancer institute livest...