
Vizrts Vanessa Walmsley describes how shes inspired to work in the media industry by the people and their passion for the technology theyre creating
By Contributor
Published: September 30, 2022 Updated: October 3, 2022
Vizrt's Vanessa Walmsley describes how she's inspired to work in the media industry by the people and their passion for the technology they're creating
target=_blank title=Share on LinkedIn class=share-linkedin>
Vanessa Walmsley, global head of customer success, Vizrt Group Talk us through an average day in your role While every day is different, every day consists of many, many topics. We have a lot of different teams, which have varying functions, so the discussions are diverse, and it is busy, but it's so much fun. The Customer Success Team includes our technical pre-sale team, professional services team, global 24/7 support centre and Centres of Excellence. Together, we serve and support our customers before, during and after they invest in our software.
Another hugely important part of our normal day is to actively listen to what our customers need and gather the feedback that guides us in what we are doing to provide great service and satisfaction amongst our customer bases. We are often the voice of our customer inside Vizrt. We are operators at the end of day, our job is to make things happen for our customers. We want to continue being a world-class customer success team, then we need to make our customers successful. And for that, we need to really hear them and act accordingly.
How did you get started in the media industry I completed my studies in Ireland, which is where I am from. I did a business degree because I didn't have a clue what I wanted to do and ended up loving my classes. It was a four-year degree with a core major, which for me was marketing. Back then, I always wanted to work in marketing. This was all in Ireland, with a 10-month work placement in Munich in between, and at this point, I was oblivious to the world of media!
Once I completed my degree, I packed up my car, moved to England and was offered a job in the media sector, [which was] mostly music at the time. We then expanded into radio and video, to create in-store media networks for thousands of stores across the globe. Our content was streamed across 280,000 business sites using our software.
I was in this space for nearly 10 years and had many different roles but never got to work in marketing. I did a lot of M&A work, as well as business operations, business development, and always held commercial roles with a customer-centric approach.
My career skyrocketed following a series of successful acquisitions and my next role was to be US based, but I decided that I wanted to remain in Europe as I had family commitments I needed to prioritise. What followed was an interesting few years; consulting for the media sector and then working in a private equity run start-up for the oil and gas sector. A total change of scenery, but I still learned a lot of great things, that I still use today in my role at Vizrt.
My job was still operational efficiency, so creating processes to roll out to the entire company, I learned a lot, but I really missed media and technology. Thankfully I was headhunted to return to it after about two years. Qmatic was a software focused company and applied various logic to a range of digital formats used primarily in hospitality and public sectors globally.
My introduction to broadcast was when I joined Vizrt. Instantly, I knew I was home and could not have felt more welcome and appreciated than when I entered this new industry and a new company. I simply love it. I think there's just a certain culture in broadcast; it's dynamic and competitive. We are constantly innovating for our customers and creating new solutions to stand out, and our customers and competitors drive the entire industry. It's great. I've been here nearly four years now, and it's still such an incredible journey.
What training did you have before entering the industry? I already mentioned my degree, and this provided the building blocks I needed for my entire career. It taught me how to understand all the elements that make a business grow and how to trade responsibility and be service centric. There was also a piece of advice I was given at university which resonated with me. Keep your experience as broad as you can for as long as you can, and that's been my mantra in all my roles. I have enjoyed a variety of experiences and various positions to form the training I needed to perform my role.
I would say the biggest training is to be curious to learn, no matter what the role. If you want to understand what you deliver to customers, learn that technology and understand the value it delivers. Luckily for me, I have had the privilege of leading technical teams who always supported me and could appreciate the value I could bring, despite not being an engineer myself! Customers are happy to share their opinions and feedback with me because I genuinely want to find ways to drive value for them.
Why do you enjoy working in the industry? I love the people. Whether it's my customers, or my colleagues inside Vizrt, there's this energy and a heartbeat to this industry that's just so vivacious and amazing. Take NAB for example, it doesn't matter how tired you are, everyone is just happy to be together and have conversations about new projects, solutions, and the future of our industry.
The biggest thing for me about our industry is the incredible people and the passion they have for the technology they are creating, or the innovative technology they are using to tell great stories. I see the pace of change is growing and this excites me. It's always more fun to help customers with a legacy to transform, using technol
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
13/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced its participation in the IBC2026 Accelerator Media Innovation Pro...
13/08/2026
dzjinius, the all-in-one production management platform for the media and entertainment industry, will showcase its new application, dzjinius on-set , at IBC20...
13/08/2026
Broadcasting Center Europe (BCE), a leading European provider of media services, system integration and product development, will demonstrate an end-to-end sove...
13/08/2026
Clear-Com is returning to IBC 2026, taking place September 11-14 in Amsterdam, Netherlands. At Stand 10.D29, Clear-Com will spotlight the award-winning FreeSpe...
13/08/2026
Test & measurement innovator, Leader Electronics of Europe, will showcase its comprehensive portfolio of Leader, PHABRIX and LeaderPhabrix test and measurement ...
13/08/2026
KRK Brings Advanced Wireless Control to Professional Monitoring With New V Serie...
13/08/2026
Anthony Noack Captures Artist's Journey in Estonia with Blackmagic Design
Brie Clayton August 12, 2026
0 Comments
Solo filmmaker documents concept...
13/08/2026
ARRI Image Science makes its mobile debut in the HONOR Robot Phone
Brie Clayton August 12, 2026
0 Comments
Hero image displays the HONOR Robot Phone, ...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/08/2026
Suitest's Test Automation Platform Simplifies Video Quality Assurance, Monitoring, and Device Certification Across the OTT Ecosystem
At IBC2026, Suitest, a...
13/08/2026
Cinegy GmbH, the premier provider of software-defined television technology, will have its key software solutions ready to demonstrate at SET Expo 2026 (18 20...
13/08/2026
Scripps Research has established the Peter K. Vogt Endowed Chair, a new faculty ...
13/08/2026
LA JOLLA, CA-A vaccine's molecular structure plays a key role in determining how the immune system responds and prepares to protect the body from future exp...
13/08/2026
GeForce NOW is giving cloud gaming an extra-credit upgrade just in time for back-to-school season.
The native Linux app for GeForce NOW is officially out of be...
12/08/2026
Traditional live sports production has focused on creating the best possible pro...
12/08/2026
FOR-A will showcase a range of broadcast and production products at IBC2026 (Stand 2.B53, Amsterdam RAI, September 11-14), including software-based switching, A...
12/08/2026
The Advanced Media Workflow Association (AMWA) and EBU will host live demonstrations of NMOS BCP-008 Minimum Status Reporting at IBC2026 (September 11-14) on th...
12/08/2026
Dalet has announced Dalet Solution Suites, a portfolio of cloud-native solutions...
12/08/2026
Net Insight has announced that DMC Production Norway has selected its Open Live ...
12/08/2026
Zixi has appointed Alyson Stewart as Senior Director of Sales. Stewart will be responsible for direct sales and partnerships, with a focus on broadcasters, medi...
12/08/2026
LiveU's LU900Q intelligent production unit was deployed as part of the host broadcast operation for the Games in Glasgow (July 23-August 2, 2026). Host broa...
12/08/2026
Disney , ESPN, and Formula E have announced a multi-year deal bringing all Formula E races to Disney and ESPN in the U.S. and to Disney in most international...
12/08/2026
PSSI has launched X-LIVE, a managed service offering dedicated engineering resources and Appear encoding infrastructure for live event signal processing and tra...
12/08/2026
The inaugural MoonPay X Games League Summer Season reached 18.3 million unique live viewers across three stops on ABC and ESPN, a 78.5% increase compared to the...
12/08/2026
BBright will showcase an expanded IP-Gateway at IBC2026, adding support for all RIST profiles to its existing support for MPEG Transport Stream over IP with SMP...
12/08/2026
BBright will demonstrate EBU OGraf animated graphics support in its software-bas...
12/08/2026
Interra Systems will demonstrate its ORION, BATON, BATON Captions, and VEGA solutions at SET Expo 2026 (August 17-20, Distrito Anhembi, S o Paulo) at partner Li...
12/08/2026
DPA Microphones has appointed Raul Contreras as West Coast Regional Sales Manager. In the role, Contreras will oversee sales and customer relationships througho...
12/08/2026
Live spectacles ranging from the Super Bowl and FIFA World Cup to the Oscars and...
12/08/2026
Writer-Director Andrius Bla evi ius and crew attend the premiere of How to Divorce During the War at The Ray Theatre on January 26, 2026, in Park City, UT. (P...
12/08/2026
Enhanced DAW & plug-in control for the UC1, UF8 and UF1
The software that powers SSL's range of control surfaces has just received a major update that d...
12/08/2026
In-line preamp features one-knob EQ
In addition to their range of in-line preamps, Triton Audio recently managed to squeeze a compressor into an enclosure t...
12/08/2026
Captures system audio with or without a DAW
Depending on your setup, capturing system audio in a DAW can be a tedious process, so much so that Arvital Audio...
12/08/2026
2026 NATIONAL NAIDOC AWARDS TO BROADCAST ON NITV LIVE AND DIRECT FROM MPARNTWE
12 August, 2026
Media releases
First Nations excellence will be celebrated l...
12/08/2026
More than six million sports fans stay with SBS for Tour de France and Tour de F...
12/08/2026
Nielsen is cementing Digital Ad Intel as the new go-to currency for digital ad intelligence in Brazil-now with streaming monitoring in the mix.
S o Paulo, Augu...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/08/2026
As Matrox Video celebrates 50 years of trusted innovation, the company will showcase its portfolio of interoperable IP technologies and software-defined innovat...
12/08/2026
SMPTE, the home of media professionals, technologists and engineers, today announced a program of expert-led sessions, professional workshops and networking eve...
12/08/2026
Berklee Announces Full Details for Inaugural Block Party, a Music Festival Next ...
12/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...