Arqiva x IBC 2026 - Simplify Complexity and Unlock Greater Value

Visitors to Stand 1.C41 can explore innovations in areas such as addressable advertising, hybrid distribution, managed services and operational simplification.

17 August 2026, Winchester, UK Arqiva will use IBC 2026 to demonstrate how broadcasters and media organisations can navigate an increasingly complex distribution landscape, while continuing to reach audiences effectively and unlock greater value from their content.

As viewing habits evolve and media businesses balance broadcast, IP and streaming technologies, Arqiva is helping customers deliver resilient, efficient and commercially sustainable distribution strategies that meet changing audience expectations.

At IBC 2026, visitors to Stand 1.C41 will have the opportunity to explore how innovations in areas such as addressable advertising, hybrid distribution, managed services and operational simplification are helping media organisations respond to shifting market dynamics and increasing operational complexity.

Arqivas experts will be available throughout the event to discuss the future of media distribution, including the growing role of hybrid delivery models, operational resilience, cloud transformation and new approaches to audience monetisation.

Media organisations are operating in an increasingly complex environment, balancing changing audience behaviours, new technologies and evolving commercial demands. At Arqiva, were focused on helping customers simplify that complexity, enabling them to reach audiences effectively, operate with confidence and unlock greater value from their content and services.

IBC provides an important opportunity to discuss the future of media distribution and to demonstrate how technologies such as hybrid delivery, cloud-based services and new monetisation approaches can help organisations thrive in a rapidly changing market.

Dom Wedgwood, CTO, Arqiva

With decades of experience supporting the delivery of critical media services, Arqiva continues to work with broadcasters, content owners and media organisations to ensure audiences can access content whenever and however they choose.

IBC attendees will also be able to explore how media organisations can simplify operations, improve flexibility and prepare for a future where broadcast and IP technologies increasingly work together to deliver the reach, reliability and viewing experiences audiences expect.

Meet the team on Stand 1.C41 at IBC 2026.

Notes to editors

To meet Arqiva spokespeople at the show, contact:

Arqiva press.office@arqiva.com 07773 045480

About Arqiva

Arqiva is at the heart of the broadcast and utilities sectors in the UK and internationally, providing critical data, network and communications services.

We work in partnership with our customers major broadcasters and utilities like the BBC, ITV, Sky, Global, Bauer, Thames Water and Anglian Water to meet everyone's demand for information, content and entertainment.

We are the only supplier of national terrestrial television and radio broadcasting services in the UK, consistently delivering digital TV, analogue and digital radio to people in all four corners of the country. We distribute over 1,000 channels internationally using our fibre and satellite infrastructure. Our advanced, secure and dedicated networks are also supporting the management of critical data for a range of smart metering networks in the energy and water sectors.

For more information, news and insights from Arqiva, please visit the website at: www.arqiva.com

Published

17/08/2026

Author

Press Office

Twitter LinkedIn Facebook

LINK:	https://www.arqiva.com/news-views/news/ibc-2026-simplify-complexity-an...
	See more stories from arqiva

Europe Stories