
Facebook
Twitter
LinkedIn
Automated and malicious traffic rises for a fifth consecutive year
Bad bots account for 32% of all internet traffic
44% of all account takeover attacks target API endpoints
Thales Thales, the cybersecurity leader that protects critical applications, APIs, and data, anywhere at scale, today announced the release of the 2024 Imperva Bad Bot Report, a global analysis of automated bot traffic across the internet. Nearly half (49.6%) of all internet traffic came from bots in 2023-a 2% increase over the previous year, and the highest level Imperva has reported since it began monitoring automated traffic in 2013.
For the fifth consecutive year, the proportion of web traffic associated with bad bots grew to 32% in 2023, up from 30.2% in 2022, while traffic from human users decreased to 50.4%. Automated traffic is costing organizations billions (USD) annually due to attacks on websites, APIs, and applications.
Bots are one of the most pervasive and growing threats facing every industry, says Nanhi Singh, General Manager, Application Security at Imperva, a Thales company. From simple web scraping to malicious account takeover, spam, and denial of service, bots negatively impact an organization's bottom line by degrading online services and requiring more investment in infrastructure and customer support. Organizations must proactively address the threat of bad bots as attackers sharpen their focus on API-related abuses that can lead to account compromise or data exfiltration.
Key trends identified in the 2024 Imperva Bad Bot Report include:
Global average of bad bot traffic reached 32%: Ireland (71%), Germany (67.5%), and Mexico (42.8%), saw the highest levels of bad bot traffic in 2023. The US also saw a slightly higher ratio of bad bot traffic at 35.4% compared to 2022 (32.1%).
Growing use of generative AI connected to the rise in simple bots: Rapid adoption of generative AI and large language models (LLMs) resulted in the volume of simple bots increasing to 39.6% in 2023, up from 33.4% in 2022. The technology uses web scraping bots and automated crawlers to feed training models, while enabling nontechnical users to write automated scripts for their own use.
Account takeover is a persistent business risk: Account takeover (ATO) attacks increased 10% in 2023, compared to the same period in the prior year. Notably, 44% of all ATO attacks targeted API endpoints, compared to 35% in 2022. Of all login attempts across the internet, 11% were associated with account takeover. The industries that saw the highest volume of ATO attacks in 2023 were Financial Services (36.8%), Travel (11.5%), and Business Services (8%).
APIs are a popular vector for attack: Automated threats caused a significant 30% of API attacks in 2023. Among them, 17% were bad bots exploiting business logic vulnerabilities-a flaw within the API's design and implementation that allows attackers to manipulate legitimate functionality and gain access to sensitive data or user accounts. Cybercriminals use automated bots to find and exploit APIs, which act as a direct pathway to sensitive data, making them a prime target for business logic abuse.
Every industry has a bot problem: For a second consecutive year, Gaming (57.2%) saw the largest proportion of bad bot traffic. Meanwhile, Retail (24.4%), Travel (20.7%), and Financial Services (15.7%) experienced the highest volume of bot attacks. The proportion of advanced bad bots, those that closely mimic human behavior and evade defenses, was highest on Law & Government (75.8%), Entertainment (70.8%), and Financial Services (67.1%) websites.
Bad bot traffic originating from residential ISPs grows to 25.8%: Early bad bot evasion techniques relied on masquerading as a user agent (browser) commonly used by legitimate human users. Bad bots masquerading as mobile user agents accounted for 44.8% of all bad bot traffic in the past year, up from 28.1% just five years ago. Sophisticated actors combine mobile user agents with the use of residential or mobile ISPs. Residential proxies allow bot operators to evade detection by making it appear as if the origin of the traffic is a legitimate, ISP-assigned residential IP address.
Automated bots will soon surpass the proportion of internet traffic coming from humans, changing the way that organizations approach building and protecting their websites and applications, continued Singh. As more AI-enabled tools are introduced, bots will become omnipresent. Organizations must invest in bot management and API security tools to manage the threat from malicious, automated traffic.
Additional Information:
Download a copy of the 2024 Imperva Bad Bot Report for additional insights.
See how Imperva Advanced Bot Protection, API Security, and Client-Side Protection can protect websites, mobile applications, and APIs from automated attacks and fraud without affecting the flow of business-critical traffic.
Read the Imperva Blog for the latest product and solution news, and threat intelligence from Imperva Threat Research.
About Thales
Thales (Euronext Paris: HO) is a global leader in advanced technologies within three domains: Defence & Security, Aeronautics & Space, and Digital Identity & Security. It develops products and solutions that help make the world safer, greener and more inclusive.
The Group invests close to 4 billion a year in Research & Development, particularly in key areas such as quantum technologies, Edge computing, 6G and cybersecurity.
Thales has 81,000* employees in 68 countries. In 2023, the Group generated sales of 18.4 billion.
* These figures exclude the ground transportation business, which is being divested
Documents
Bots Now Make Up Nearly Half of All Internet Traffic Globally.pdf
Contact
Marion Bonnet, Press and social media manager, Security and Cyber
+33 (0)6 6
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
24/03/2026
Utah Scientific to Showcase a Variety of Hybrid SDI/IP Innovations at the 2026 N...
24/03/2026
Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Sh...
24/03/2026
C gep de Jonqui re, a public college in Qu bec, has upgraded its TV studio complex with five Calrec Brio consoles and a Dante IP network. The installation was c...
24/03/2026
The American Association of Professional Baseball (AAPB) has announced new and r...
24/03/2026
National Telecom Public Company Limited (NT) used Ateme's KYRION platform fo...
24/03/2026
Grass Valley has expanded its relationship with ImSoPROD, the TV production entity of FDJ United, with the deployment of LDX C98 compact cameras across its nati...
24/03/2026
The E.W. Scripps Company is launching Scripps Sports Network (SSN), a free, ad-s...
24/03/2026
NEP Group has launched NEP Platform, a new software orchestration system that un...
24/03/2026
Daktronics has partnered with the Arizona Diamondbacks to design, manufacture and install a new LED video display and three ribbon boards at Chase Field in Phoe...
24/03/2026
Grass Valley has completed an upgrade of University of Pittsburgh Athletics'...
24/03/2026
Daktronics is upgrading eight LED displays at Wrigley Field in Chicago, totaling more than 8,300 square feet, using the Daktronics Renew product line. The upgra...
24/03/2026
Advanced Systems Group has appointed Kevin Poole as Senior Project and Support Manager within the ASG Workflow and Tools practice. The position is newly created...
24/03/2026
In an increasingly streaming-centric world, protecting high-value live sports co...
24/03/2026
Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Show, April 19-22 in Las Vegas, booth W1423. The update includes AI tools, native ...
24/03/2026
The production studio has worked with content juggernauts such as MrBeast, The R...
24/03/2026
The event will also feature a State of the Industry address from sports-media veteran and strategic advisor Patrick Crakes....
24/03/2026
Victory , a free sports streaming service owned by A Parent Media Co. (APMC), has launched its NWSL Sunday Night Soccer franchise. The platform says the launch ...
24/03/2026
Sports content in free streaming is still relatively scant, but it's growing, right along with its monetization capabilities
Streaming-tech company Wurl re...
24/03/2026
Directed by Greg DeHart, the doc will feature Sports Broadcasting Hall of Famers...
24/03/2026
For the first time ever, Tubi - Fox's free streaming service - is working w...
24/03/2026
As the music industry gathers for Canada's Juno Awards, the local edition of...
24/03/2026
Behind every great song is a complex web of people, stories, and inspirations th...
24/03/2026
Few filmmakers have shaped popular cinema as profoundly as Steven Spielberg. So ...
24/03/2026
Latest Eurorack modules revealed
ALM/Busy Circuits have just introduced another two Eurorack modules, delivering a powerful new modulator that builds on the...
24/03/2026
Smallest, most affordable MPC to date
Akai Pro have just introduced their most accessible standalone sampler to date, making the iconic MPC experience avail...
24/03/2026
Create & manage presets on Windows & macOS
Electro-Harmonix have announced that their free Mac/Windows application now allows users of their Oceans Abyss re...
24/03/2026
Rohde & Schwarz amplifiers enable high-field immunity testing expansion at IB Le...
24/03/2026
The National Film and Video Foundation (NFVF) invites eligible Tier 1 and 2 South African production companies to submit proposals to serve as the Facilitating ...
24/03/2026
L3Harris ramps up production of its VAMPIRE C-UxS system....
24/03/2026
For more than 70 years, L3Harris has delivered essential fuzes and safe-and-arm solutions that bring the might to multi-domain battlefields across the globe, ...
24/03/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
24/03/2026
Rick Bernier reflects on a career that has taken him to the very top of live broadcast audio. As a Senior Broadcast Audio A1 Engineer and Music Director, he has...
24/03/2026
Grass Valley has strengthened its long-standing relationship with ImSoPROD, the TV production entity of the FDJ United, with the deployment of Grass Valley LDX ...
24/03/2026
At the 2026 NAB Show in Las Vegas, Utah Scientific will spotlight its expanding portfolio of hybrid SDI/IP routing, conversion, control, and signal management s...
24/03/2026
Fresh off its global reveal at ISE 2026 in Barcelona, the new V410 live 4K encoder/decoder from Miri Technologies Inc. will make its North American debut at the...
24/03/2026
Cinegy GmbH, premier provider of software-defined television technology, will show how its solutions answer the real challenges facing content creators and broa...
24/03/2026
Canberra-based radio and online broadcast network ArtSound FM (https://artsound.fm/) has invested in DHD audio mixing consoles for two new studios at its headqu...
24/03/2026
IBC today announced the nine projects selected for its 2026 Accelerator Media Innovation Programme, bringing together organisations from across broadcast, strea...
24/03/2026
Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, will showcase the next generation of its industry-leadin...
24/03/2026
Underscoring its global reputation as one of Canada's most renowned colleges for television production, the C gep de Jonqui re public college in Qu bec has ...
24/03/2026
Leading video software provider Synamedia today announced the launch of the industry's first edge watermarking solution that enables faster disruption of pi...
24/03/2026
Experience Commerce, a leading full-service digital marketing agency and part of the Cheil SWA Group, has secured the annual social media mandate for Fiat Payme...
24/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...