arvato Systems at Adobe Digital Marketing Days 04

arvato Systems at Adobe Digital Marketing Days 2014 04/02/2014, Adobe roadshow with panel discussions in six cities

Steps ahead - Marketing IT paves the way to success

Comprehensive info event with arvato Systems

(arvato Systems) Munich/G tersloh -- arvato Systems is participating in Adobe Digital Marketing Days 2014. As part of the annual roadshow, the marketing enabler from the Bertelsmann Group is presenting innovative ways for companies to use marketing IT as a strategic success factor. At the heart of all lies the "marketing city" solution.

The Journey Continues Every year, the Adobe Digital Marketing Days are one of the most important events for marketing leaders. This year as well, the company from San Jose, California, will highlight the most important trends and innovations in digital marketing, enabling its customers to better pave their way into the digital future. The roadshow focuses on the challenges that companies are currently facing as a result of the dynamic changes in both markets and marketing methods.

arvato Systems is involved in the roadshow as a sponsor, exhibitor, and Adobe Business Plus Partner. The show will make stops in Munich, Frankfurt, Berlin, Zurich, Hamburg and Cologne during February and March. Under the motto Steps ahead - Marketing IT paves the way to your success, the IT systems integrator will present information at the exhibit booth and in panel discussions featuring top-notch participants. Topics to be covered include latest trends, best practices, and how marketing IT can be used as a strategic success factor. With the "marketing city" portfolio, arvato Systems provides its customers with future-oriented, company-wide, integrated marketing for all online and offline channels. The complete range of solutions and services allows companies in a variety of industries to individually optimize their marketing for all respective requirements with a 360 degree approach. Along with infrastructure, system stability and process efficiency, the integration of the high-performance software Adobe Marketing Cloud also plays a significant role, for example, Adobe Experience Manager with solutions like web content management and digital asset management. Thanks to the many years of proven cooperation, arvato Systems is perfectly networked with the global market leader in digital marketing and can therefore guide its customers with even greater efficiency on all marketing issues in the digital environment.

"We are pleased that we can support the global market leader with our expertise in this important series of events," says Eva Wittka, VP Broadcast Management & Marketing Solutions at arvato Systems. "Our presentations focus on the competitive advantage that we obtain for our customers. Strategically deployed marketing IT means taking the step forward that ultimately determines who crosses the finish line first."

More detailed information about the "marketing city" solution from arvato Systems and Adobe Digital Marketing Days can be found at http://marketing-solutions.arvato-systems.de.

Roadshow dates:

Munich - February 20, CinemaxX am Isartor

Frankfurt - February 27, Cinestar Metropolis

Berlin - March 6, CinemaxX Potsdamer Platz

Zurich - March 11, World Trade Center

Hamburg - March 18, CinemaxX Dammtorgraben

Cologne - March 26, Mediapark

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LINK:	http://www.arvato-systems.de/com/company/news/detail/id/arvato-systems...
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