As Regional-Sports Market Transforms, Mobile TV Group Expands With Seven New Deals for 12 Pro Teams The pacts cover new RSNs, live streaming and OTA, remote and onsite production By Jason Dachman, Editorial Director, U.S.
Wednesday, February 5, 2025 - 3:16 pm
Print This Story | Subscribe
Story Highlights
The regional-sports media market is in the midst of a seismic shift, with RSNs forced to rethink their business models and pro teams increasingly embracing DTC streaming and over-the-air broadcast channels. While the market undergoes the transformation, its primary live-broadcast-technology-services provider - Mobile TV Group - is evolving and expanding its client base.
Scripps Sports is using MTVG's 49FLEX for Florida Panthers productions this season.
Over the past several months, MTVG has inked seven new deals to assist in live production by more than a dozen additional NBA, NHL, and MLB teams. The deals cover a mix of newly launched RSNs and DTC streaming platforms, teams bringing their broadcasts in-house for the first time, and OTA broadcasters new to the regional-sports business.
These new deals demonstrate MTVG's commitment to serve markets across the U.S. and to continue providing audiences with the highest-quality live-viewing experience, says MTVG CEO Nick Garvin. Our priority is to provide our clients with the technology, service, and expertise they need to create their award-winning live productions. As we grow, we will continue to innovate to provide the technology infrastructure that live broadcasts require today and in the future.
MTVG's new partners (and their respective teams and mobile units) are with:
Smith Entertainment Group (36HDX for Utah Hockey Club and Utah Jazz)
Scripps Sports (49FLEX for Florida Panthers, 28HDX for Vegas Golden Knights)
Chicago Sports Network (47FLEX for Chicago Blackhawks, Chicago Bulls, and Chicago White Sox)
Victory Plus (44FLEX for Anaheim Ducks, 38FLEX for Dallas Stars)
MLB Local Media (all teams)
NBA (38FLEX for Dallas Mavericks)
Raycom Sports (32HDX for New Orleans Pelicans)
Under each deal, MTVG will provide technology for onsite and remote production, deploying its fleet of Flex Series mobile units and Cloud Control rooms.
We value the opportunity to work with these new partners, says Garvin. Exciting things are happening at MTVG for new and current clients, who help us drive innovation and push the industry forward. As we grow, we continue to explore, research, and develop innovations that consistently keep our clients at the top of their game, putting evolving viewer needs in the forefront.
These new deals signify continued growth for MTVG, which is responsible for more than 4,000 live events annually and the live production of more than half of all MLB, NHL, and NBA regular-season games.
The newly launched Chicago Sports Network is using 47FLEX for Blackhawks, Bulls, and White Sox game productions.
MTVG works closely with all its clients to meet their unique requirements, priorities, and needs, Garvin says. This includes upgrading installed hardware, like cameras and replay and audio systems, to provide the infrastructure that best fits each network.
He adds that, over the past year, MTVG has seen an increase in demand for purpose-built remote-production units giving productions a leaner mobile unit and a minimized onsite footprint. At the same time, he has also seen extremely high demand for the company's high-end Flex Series mobile units.
Both of these solutions can leverage Cloud Control, which enhances the flexibility of the production team, he explains. [With MTVG] managing construction of each mobile unit, from the technology to the installation of every single wire, customers receive the best the industry has to offer, which we pride ourselves on.
As cord-cutting has increased over the past decade, the once-thriving RSN model has begun to break down. As a result, dozens of pro sports teams are rethinking their media-rights strategy, and many have looked to MTVG for technological solutions as they navigate these uncharted waters.
MTVG can serve every RSN with uniquely dedicated infrastructure and support, thanks to our gifted team of engineers, says Garvin. Historically, the launch and successes of larger solutions like dual-feed units and Cloud Control have proved MTVG's ability to revolutionize and disrupt the live-production-technology landscape, and this has paved the way for conversations around how MTVG can create a solution that fits our clients' needs.
Combining the latest technology, researched and tested in-house at MTVG, with world-class engineers with decades of experience, he continues, MTVG helps clients reimagine what's possible during their broadcasts and navigate challenging but solvable problems.
The new MTVG private cloud, Garvin adds, is a prime example of how the company is helping reduce costs while retaining - or enhancing - production quality. Centralizing equipment, including graphics servers, allows customers 24/7 access to their graphics package and reduces shipping costs. All centralized systems are backed by redundant power, battery backup, and generators.
The live-production industry has experienced significant change and turmoil over the past 24 months, he says, and it has required innovative and resourceful thinking by all parties involved to put the viewers first and reward their trust in those who bring them their favorite teams on a nightly basis. Change is inevitable and, often, a driver of innovation, but that does not discount the struggles and sacrifices that have been made.
At MTVG, he continues, we are extremely appreciative of the trust placed in us during these times, and it has motivated us to push the boundaries of what we're capable of providing to our clients. 2025 will be an extremely pivotal
More from Sports Video Group
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
28/05/2026
FOX Sports' MLB coverage dominated the night at the 47th Annual Sports Emmy ...
28/05/2026
One of the most memorable postseasons in baseball history would have had no memo...
28/05/2026
NBC's Sunday Night Football is among the most-decorated and most-watched pro...
28/05/2026
The 2026 Sports Emmys marked a watershed moment for Prime Video Sports. After bu...
28/05/2026
Hosted by ESPN Senior Writer Ryan McGee, the ceremony honored winners from athletic departments, conference offices, professional networks, production companies...
28/05/2026
Major rights-holders rolled out their 2026 college football slates today, offering a first look at marquee windows, kickoff partners, and conference distributio...
28/05/2026
The 4 Nations Face-Off, an international competition that launched in February 2...
28/05/2026
Soccer is a truly global sport, and, to match the U.S. viewing audience's in...
28/05/2026
The NFL Today, CBS Sports' top-of-the-line NFL studio show, has a storied hi...
28/05/2026
Prime Video is no stranger to innovation, and, within the realm of live streamin...
28/05/2026
The crack of the bat, the pop of the glove, and the cheer of the crowd: those are three prime examples of the glorious sounds fans hear on televised baseball ga...
28/05/2026
Every year, March Madness captivates the entire sports world. Nonstop action, un...
28/05/2026
NBA on NBC was an integral part to live sports production in the 1990s, and, when the league made these media rights available, NBC Sports saw an opportunity to...
28/05/2026
UmpCam is a technological wrinkle that has given fans unprecedented views of wha...
28/05/2026
T-Mobile and the United States Golf Association (USGA) announced a multi-year partnership, making T-Mobile the Official 5G Network Partner of the U.S. Women'...
27/05/2026
Telestream has announced that its Board of Directors has appointed Benjamin Desbois as Chief Executive Officer, effective July 1, 2026. Desbois, currently Teles...
27/05/2026
ESPN garnered 10 awards; NBC's Sunday Night Football received the Outstandin...
27/05/2026
Matrox Video is celebrating its 50th anniversary, marking five decades of operations from its headquarters in Montreal, Canada. Founded in 1976, the company has...
27/05/2026
Major League Baseball has announced a series of initiatives tied to America's Semiquincentennial, including a national marketing campaign, Fourth of July br...
27/05/2026
Advanced Systems Group (ASG) has announced that Brian Gross has joined the company as an Account Manager on its Audio team, based in the Burbank office. He will...
27/05/2026
Nielsen has released new research on soccer fandom ahead of the FIFA World Cup 2...
27/05/2026
ESL FACEIT Group (EFG) has unveiled a new partnership with TikTok to bring broad...
27/05/2026
FIFA's Oscar Sanchez gives a deeper look to how this tournament will be cove...
27/05/2026
The soon-to-be senior from Charlottesville is building her skills in replay, TD, and even creative content for HokieVision and its ACC Network productions
In t...
27/05/2026
FOX Sports' Mike Davies breaks down the vision for this summer's showcas...
27/05/2026
HBS's Paul King, FIFA's Oscar Sanchez preview how the masses at home wil...
27/05/2026
FOX's MLB coverage dominated the night at the 47th Annual Sports Emmy Awards...
27/05/2026
One of the most memorable Postseasons in baseball history would have had no memo...
27/05/2026
NBC's Sunday Night Football is among the most decorated and most watched programs in the history of television. It added to its jam-packed trophy case on Tu...
27/05/2026
The 2026 Sports Emmys marked a watershed moment for Prime Video Sports. After bu...
27/05/2026
With the Opening Match just over two weeks away, the entire sports-production-te...
As Regional-Sports Market Transforms, Mobile TV Group Expands With Seven New Deals for 12 Pro Teams The pacts cover new RSNs, live streaming and OTA, remote and onsite production By Jason Dachman, Editorial Director, U.S. 
