
In a memorable scene from the 1969 film Easy Rider, a toothless homesteader asks his long-haired dinner guests, Peter Fonda and Dennis Hopper, where they're from. L.A., Fonda answers. The rancher seems to roll the two syllables around in his mind. Nothing registers. El Ay? he asks with a puzzled look.
KCETs Artbound is revisiting early Los Angeles to explore one of its key and most controversial figures: Charles Fletcher Lummis. As a writer and editor, an avid collector and preservationist, an Indian rights activist and founder of L.A.'s first museum, Lummis' brilliant and idiosyncratic personality captured the ethos of an era and a region. Watch Artbounds season eight debut episode, Charles Lummis: Reimagining the American West, premiering Tuesday, May 10 at 9 p.m.
The hippies Fonda and Hopper portrayed didn't think twice about shortening Los Angeles to L.A. If anything, the rancher's reaction surprised them; they assumed anyone would understand the modernist abbreviation.
Nearly a half-century later, a growing chorus of critics critics shares the homesteader's suspicion of L.A. Discontent with the abbreviation is hardly new; in 1928, a reader of the Los Angeles Times objected to the paper's use of it, writing that it cheapens the city. But it was Thom Andersen's magnificent 2003 documentary Los Angeles Plays Itself that providing the most piercing criticism. In a widely-quoted monologue, Andersen casts scorn on L.A. as a slightly derisive diminutive foisted upon us by Hollywood cinema:
Maybe we adopted it as a way of immunizing ourselves against the implicit scorn, but it still makes me cringe. Only a city with an inferiority complex would allow it. When people say L.A., they often mean show business.
Another long-running controversy revolves around the question: Angeleno or Angelino? A while back, D.J. Waldie waded into the debate to point out that both sides had it wrong. The historically correct usage, he noted, is Angele o. Waldie's commentary stirred the waters, and soon after it appeared here on the KCET website in 2011, KPCC hosted a public discussion about Angele o. Waldie uses the tild to this day, but hes won few converts among Los Angeles writers.
Latter day efforts such as Andersens and Waldies resound with an earlier attempt to correct the way we refer to ourselves.
Charles Fletcher Lummis. Courtesy of the Photo Collection - Los Angeles Public Library.
A fierce guardian of Southwestern traditions, Charles Fletcher Lummis fulminated against the common practice around the turn of the 20th century of abbreviating Spanish place names. Santa Buenaventura should never be shortened to Ventura, he declared; nor San Bernardino, San Berdoo; nor San Francisco, Frisco. Shallow disrespect for history is never a trifle, he wrote in 1904.
But Lummis held special contempt for the many ways Angele os abused their city's name in speech. Counting no less than twelve distinct mutilations in circulation, Lummis launched a vigorous letter-writing campaign around 1908 against the way English tongues were then butchering the Spanish name Los Angeles. Lummis objected to the long E in the most common of the pronunciations, Lost Angie-Leez. Other examples from the time included:
Loss ANG-eleez
Loss ANG-el ess
Loss ANN-Hell-Eez
Loss ANN-Hell-Ess
Loss ANN-Ha-Lace
Loce ANN-Jell-Eez
Loce ANN-Hay-Lace
Loce ANG-EL-Eez
Never mind for now that Lummis preferred pronunciation - Loce ANG-el-ess - strays just as far from the true Spanish. In fact, it was the Times that came closest to advocating for that; for many years, the newspaper printed a pronunciation guide - Loce AHNG-hayl-ais - beneath its editorial page mastead.
To Lummis ear, the worst sins involved the use of English sounds that were foreign to Spanish tongues, including the flat O ( ah ) and the soft G, which he belittled as jellified.
He summarized his case in a brief rhyme on behalf of Our Lady, The Queen of the Angels, which publications across the nation - including his own Out West - printed with some amusement:
The Lady would remind you please,
Her name is not Los Angie Lees,
Nor Angie anything whatever.
She hopes her friends will be so clever
To spare her fit historic pride
The G shall not be jellified.
O long, G hard, and rhyme with yes
And all about Loce Ang-el-ess.
Lummis created this pamphlet - rediscovered in the Autrys archival collections in 2010 - to make his case for a proper pronunciation of Los Angeles.
--
--
Lummis penned his poem during a time of great demographic change, powered by a mass influx of newcomers from the eastern and midwestern U.S. The Los Angeles he tramped across the country to reach in 1885 was still a predominantly bilingual settlement, a town of maybe 15,000 people, where even the growing numbers of white, Anglo residents were expected to have some familiarity with the Spanish language. By 1908 Los Angeles had ballooned into a city of some 300,000 people, its population now overwhelmingly white, Anglo, and monolingual with only a hazy and romantically tinted memory of the city's Spanish past.
Was Lummis' campaign, then, a rearguard action? It certainly fits neatly within his life-long project to keep Los Angeles in the Southwest, as historian William Deverell writes, to keep it tied to regional history, culture, and demography, even as it juggernauted its way to metropolitan, and eventually, global, ambitions.
In light of more recent demographic developments, though, might we see it instead as a premature opening shot? As Los Angeles today transitions into a future as a majority-Latino city, we can hear long-established strongholds of Anglicization falling everywhere. Loce Fel-EES rather than Loss FEEL-ess regularly emerges from the mouths of both native Spanish and native Eng
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
15/06/2025
July 2025 in Dublin, Berlin, Amsterdam & London
Photo: Thea Martre
Music Production for Women (MPW) have announced that they will be running a series of fo...
15/06/2025
Composer/producer launches free virtual instruments
Sulcata Sound is the latest venture of Jason Graves, a two-time British Academy Award-winnning composer,...
14/06/2025
NEW YORK Pluto TV and the All Womens Sports Network have launched a free ad-supported streaming TV (FAST) AWSN channel in the U.S., Canada, the U.K. and the Nor...
14/06/2025
NEW YORK and CINCINNATI E.W. Scripps has announced a new, multiyear agreement with the WNBA that will continue Ions regular-season coverage of the league on Fri...
14/06/2025
WASHINGTON The National Association of Broadcasters highlighted the hidden importance of spectrum in the production of major sporting events and described wha...
14/06/2025
WASHINGTON Sunsetting ATSC 1.0, expanding business opportunities for NextGen Broadcast and increasing international adoption of the ATSC 3.0 standard were top o...
14/06/2025
SAN FRANCISCO Samba TV and Acxiom have announced that they will dramatically expand their longstanding relationship....
14/06/2025
July 2025 in Dublin, Berlin, Amsterdam & London
Photo: Thea Martre
Music Production for Women (MPW) have announced that they will be running a series of fo...
14/06/2025
San Francisco State University's School of Cinema Uses Blackmagic Design
Brie Clayton June 13, 2025
0 Comments
More than 40 Blackmagic Design came...
14/06/2025
Boris FX Mocha Pro Adds New AI Tools To Tackle VFX Tasks Fast
Jessie Electa Petrov June 13, 2025
0 Comments
The 2025.5 release helps artists work more...
14/06/2025
AJA Debuts DRM2-Plus Mini-Converter Frame at InfoComm 2025
Brie Clayton June 13, 2025
0 Comments
Next-gen frame addresses diverse rackmount needs wit...
13/06/2025
(L-R) Lindsay Utz, Michelle Walshe, and The Right Honourable Dame Jacinda Ardern attend the 2025 Sundance Film Festival premiere of Prime Minister at Eccles T...
13/06/2025
Photo credit: Atsushi Nishijima
If you're a true lover of rom-coms, chances...
13/06/2025
Pure Drama and Fierce Rivalries set to dominate the world's most iconic spor...
13/06/2025
Johannesburg, 12 June 2025 - The National Film and Video Foundation (NFVF), an a...
13/06/2025
ABILENE. Texas A severe storm knocked down the tower and severely damaged the news studio and main facility of Sinclair-owned KTXS here on Sunday, June 8....
13/06/2025
Berklee's Music Business/Management Department Recognized by the Music Biz A...
13/06/2025
WASHINGTON The ATSC, the Broadcast Standards Association, honored veteran technologist Aldo Cugnini and Clarence Hau, Senior Vice President of Standards, Policy...
13/06/2025
(Editor's note: The 2025 UFL Championship Game between the D.C. Defenders and Michigan Panthers kicks off Saturday, June 14, at 8 p.m. Eastern. The game wil...
13/06/2025
New iPad/iPhone synth App announced
Following on from last year's release of Gradient Synth - which reached #6 on the App Store's Paid Music charts ...
13/06/2025
LONDON Warner Bros. Discovery has announced that HBO Max will launch direct-to-consumer in multiple new countries this July as the streamer becomes available in...
13/06/2025
AI voice transcription and captioning platform Verbit has added a new feature to its Captivate ASR solution the ability to identify specific features in automat...
13/06/2025
WASHINGTON Federal Communications Commission member Anna Gomez has wrapped up two weeks in California visiting broadcasters, television studio executives, enter...
13/06/2025
WASHINGTON The U.S. House of Representatives voted mostly along party lines to approve a rescission package that would cancel $9.4 billion in previously approve...
13/06/2025
At InfoComm 2025, AJA Video Systems announced DRM2-Plus, an intuitive, high-capacity 3RU frame that can neatly house up to 24 AJA Mini-Converters. Tailored to s...
13/06/2025
Cinema advertising leader to leverage AOS and suite of AI-enabled solutions to optimize forecasting, yield management, and streamlined ad sales and operations a...
13/06/2025
Manfrotto has launched the ONE Hybrid Tripod, a new support system designed specifically for professional content creators working with mirrorless cameras acros...
13/06/2025
Leading video software provider, Synamedia, today announced that its Media Edge Gateway (MEG), an ATSC 3.0 software-based IRD, now supports Device Security requ...
13/06/2025
LiveU, the global leader in live IP-video contribution, production and distribution solutions, is deepening its commitment to the German-speaking market with th...
13/06/2025
Chaos, the leader in architectural visualisation software, today announces Chaos Corona 13, giving archviz designers new ways to add eye-catching style and flai...
13/06/2025
PALI's Nena Music Video Shot with Blackmagic Design
Brie Clayton June 12, 2025
0 Comments
Blackmagic Cinema Camera 6K and DaVinci Resolve Studio b...
13/06/2025
OddBeast Powers Up iRobot's Newest Roombas with Suite of CGI Launch Assets
Brie Clayton June 12, 2025
0 Comments
The motion design and production ...
13/06/2025
On Chick Coreas Birthday, a Newly Uncovered Archival Release The Visitors, composed by Corea and performed by vibraphonist Gary Burton and pianist Kirill Gers...
13/06/2025
In fulfilment of a recommendation by the Government's Expert Advisory Commit...
13/06/2025
SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the ...
13/06/2025
SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup ...
13/06/2025
New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE...
13/06/2025
Pitch Perspective: Where's Next for Specialty Cameras in Soccer? Leaders from Sky Austria and ACS discuss the possibilities of camera placement pitchside B...
13/06/2025
Premiership Rugby Final 2025: Vintage clash between Bath and Leicester gets full...
13/06/2025
Premiership Rugby Final 2025: TNT Sports gears up for Bath vs Leicester battle w...
13/06/2025
NCAA Men's College World Series: ESPN Adds Two-Point SupraCam, Invests in Ne...
13/06/2025
New FSWX signal and spectrum analyzer with novel architecture overcomes limits o...
13/06/2025
Apple today announced the addition of iPad to Self Service Repair, providing iPad owners with access to repair manuals, genuine Apple parts, Apple Diagnostics t...
13/06/2025
CUPERTINO, CALIFORNIA Apple today previewed iOS 26, a major update that brings a beautiful new design, intelligent experiences, and improvements to the apps use...
13/06/2025
At Apple's Worldwide Developers Conference (WWDC), Apple unveiled Apple Games, an all-new destination designed to help players jump back into the games they...
13/06/2025
Industrial AI isn't slowing down. Germany is ready.
Following London Tech Week and GTC Paris at VivaTech, NVIDIA founder and CEO Jensen Huang's Europea...
12/06/2025
In 2018, Spotify launched Heart & Soul, a mental health initiative developed to ...
12/06/2025
50 Years Strong: SBS and NITV Supercharge NAIDOC Week 2025 in a joint 50th celeb...