Sony Pixel Power calrec Sony

Become an accredited Brand Safety Officer with our special discount offer

15/09/2020

15/09/2020

To further support education and promote good practice in the field of brand safety, we're pleased to offer our TAG clients the opportunity to undertake Brand Safety Officer (BSO) training at a special discounted rate through our partnership with TAG.

BSO Certification is an industry qualification delivered by the Brand Safety Institute (BSI). It supports those working in online advertising to safeguard both their own brands and the broader digital supply chain. Once certified, Brand Safety Officers can demonstrate to other companies, and their peers, that they're a qualified practitioner and thought leader in this field.

Trainees benefit from learning the factual elements that need to be part of a brand safety officer's knowledge bank, and are given clear examples and practical guidance on implementing these practices both internally and with business partners. Once qualified, BSI membership provides them with access to a community of fellow brand safety professionals, with opportunities to learn and share experiences.

Our Audit Manager, Clare Langstaff, has just qualified through BSO certification and affirms, I found the training extremely comprehensive, giving me a clear overview of the numerous factors a Brand Safety Officer needs to be aware of to establish best practice processes. I've no doubt it will support organisations to clearly define this important role, whilst helping BSOs to work with their partners and the many departments in their company that have a role in mitigating the issues related to brand safety.

Those undertaking a TAG audit with us for ad fraud, piracy, malware and/or brand safety are eligible to receive 30% off Brand Safety Officer Certification training plus Brand Safety Institute Membership for one or more employees. Priced in $, this package normally costs $999 (£780). With our discount, the price is $699 (£546).

BSI membership includes access to templates, case studies, webinars and other valuable tools for practicing Brand Safety Officers as they become available, as well as the opportunity to engage with fellow Brand Safety professionals in BSI's member community discussions.

Simon Redlich, Chief Executive at ABC, said, We're delighted to offer our TAG clients access to BSO Certification at a discounted rate through our partnership with TAG. Education and a standardised approach to brand safety is vital in the journey to make online ad trading safer, and the practical nature of this training provides a roadmap for companies looking to maximise the effectiveness of their brand safety practices.

Mike Zaneis, President and CEO at TAG, said, We're excited to expand the work we do with ABC by creating this partnership offer that supports individuals to complete the BSI's first class training at a reduced rate. Trainees will have access to the latest knowledge on the best approaches and practices to maximise brand safety, the benefits of which will ripple through their organisation and ultimately across the entire digital ecosystem.

The Brand Safety Institute (BSI) was founded to professionalise and advance brand safety expertise within companies. BSO Certification consists of ten in-depth modules that are designed to expand expertise in the main areas that impact brand safety. These include Ad Fraud, Ad-supported Piracy, Malware in the Digital Ad Supply Chain, Ad Adjacency & Brand Reputation, and Verification & Viewability. The final module, Role of the Brand Safety Officer, is where the knowledge gained in the course is translated into clear action steps.

Please contact Jo Reid, Senior Account Manager, for more information at This email address is being protected from spambots. You need JavaScript enabled to view it. --
LINK: https://www.abc.org.uk/newslink/113-abc-news/945-become-an-accredited-...
See more stories from abc

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

26/08/2026

New Validation Booster FAQ: What applicants need to know

Applicants interested in the Media Innovation Europe 3.0 Validation Booster call can now consult a new FAQ document addressing practical questions raised during...

26/08/2026

NWSL Moves Sunday Night Package to Roku, Expands Slate to 25 Matches in 2027

Roku Sports Channel will stream eight matches free beginning Aug. 30 as league shifts Sunday-night games away from Victory+...

26/08/2026

Inside Mountain Media Center's Hybrid-Cloud Architecture for Live Event Production

Evertz and Mobile TV Group detail how on-premises infrastructure and cloud resou...

26/08/2026

IBC 2026: Sennheiser Group to Showcase Broadcast Audio Portfolio

The Sennheiser Group will demonstrate its broadcast audio portfolio at IBC2026 (Hall 8, Booth D50), covering wireless microphone workflows, studio monitoring, a...

26/08/2026

Appear and TVTEL Deploy X20 Platform for Centralized VAR Signal Transport in Chile

Appear and Transmisiones Televisivas TVTEL Limitada have announced the deploymen...

26/08/2026

Minitech Adds Leader LPX500 and LT4670 to Rental Inventory

Leader Electronics has announced that Danish broadcast rental company Minitech has purchased a Leader LPX500 hybrid IP/SDI waveform monitor and LT4670 sync puls...

26/08/2026

IBC 2026: Encompass to Showcase Cloud Media Services

Encompass will demonstrate its Altitude media services at IBC2026 (IAMT Hub, Diamond Lounge, Hall 3, RAI Amsterdam, September 11-14). Key products on show incl...

26/08/2026

Massillon Washington High School First to Implement Daktronics Camino Platform

Daktronics has partnered with Massillon Washington High School in Ohio to install a new LED video display and implement the Daktronics Camino show control platf...

26/08/2026

Clear-Com Appoints Venuetech as Middle East Partner

Clear-Com has appointed Dubai-based Venuetech LLC as its main partner for the Middle East. Venuetech distributes professional audiovisual solutions across the r...

26/08/2026

NBC Sports NOW Debuts Two New Shows Beginning August 31

NBC Sports NOW, NBC Sports' free 24/7 streaming channel, will launch a new weekday lineup beginning Monday, August 31, including two new shows. Not So Fast...

26/08/2026

IBC 2026: Calrec to Preview ImPulseV and Argo Updates

Calrec will demonstrate updates to its ImPulseV DSP software and Argo ecosystem at IBC2026 (Stand 8.C47), including previews aligned with the EBU's Dynamic ...

26/08/2026

IBC 2026: Imagine Communications to Showcase AI Capabilities

Imagine Communications will demonstrate AI applications across its ad tech and video infrastructure portfolios at IBC2026 (Stand 1.B73, RAI Amsterdam, September...

26/08/2026

IBC 2026: Dalet to Showcase AI and Workflow Automation

Dalet will demonstrate updates to Dalet Flex, Dalet Pyramid, and Dalia, its agentic AI platform, at IBC2026 (Hall 7, Stand 7.A43). The company will also partici...

26/08/2026

Nashville Predators Tap ViewLift for New DTC Service, Pairing Streaming With Scripps Sports Broadcast Deal

Team-owned platform will stream every locally carried Predators game beginning t...

26/08/2026

Little League Baseball World Series 2026: ESPN Restores RailCam Coverage at Lamade Stadium, Upscales Cameras at Volunteer Stadium

The 12-day tournament receives the broadcaster's full onsite-studio presence...

26/08/2026

SOMA Laboratory launch the Enigma

A synth with no controls? If you're into weird and wonderful instruments, then you may already be familiar with Warsaw-based SOMA Laboratory - if you...

26/08/2026

Dreamtonics unveil Instrument X

Physical modelling orchestral instrument announced Following their recent cryptic hints, Dreamtonics have officially revealed the latest addition to their s...

26/08/2026

Bertram Brossardt visits SGL Carbon in Meitingen

Discussions at the Meitingen site on competitiveness, energy supply, and fuel cell technology Bertram Brossardt, CEO of the Bavarian metal and electrical emplo...

26/08/2026

Rohde & Schwarz USA celebrates grand opening of new manufacturing center in Frederick, Maryland

Rohde & Schwarz USA celebrates grand opening of new manufacturing center in Fred...

26/08/2026

Designing Agentic Media Workflows Humans Can Trust

For large media companies, the content archive is a gold mine. There are thousands of hours of existing, high-value assets just waiting to be tapped for highlig...

26/08/2026

Major Live Sports Events Bolster Broadcast in Nielsen's Q2 2026 Ad Supported Gauge

Ad Supported Viewing Represents 71.5% of TV in Q2 Streaming Captures Over 48% o...

26/08/2026

DAZN Accelerates U.S. Expansion with Acquisition of EverPass Media

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

Truthset Brings Data Rated Audiences to FreeWheel

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

Broadpeak Targets CTV Shopping with Click2Cart Launch

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

SMPTE Announces 2026 Honorees

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

MediaKind Beam selected by CNBC UK for cloud-connected li...

MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...

26/08/2026

Telestream Unveils the Next Phase of UP at IBC2026

Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...

26/08/2026

SMPTE Announces 2026 Honorees

SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...

26/08/2026

Broadpeak launches Click2Cart to mark new era in shoppabl...

New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters Broadp...

26/08/2026

Scripps Research and collaborators awarded $19.5 million to establish an open-access autonomous chemistry laboratory

LA JOLLA, CA-Recent advances in robotics, automation and artificial intelligence...

26/08/2026

How WeFX Made From's' Monsters Feel Uncomfortably Real

How WeFX Made From's' Monsters Feel Uncomfortably Real Brie Clayton August 26, 2026 0 Comments From eight-foot dolls and feathered birds to R...

26/08/2026

Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design

Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design Brie Clayton August 26, 2026 0 Comments Student led production team uses...

26/08/2026

Grass Valley Advances Integrated Live Production for Unif...

K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities. At IBC...

26/08/2026

Magewell Expands Director and Pro Convert IP Lines at IBC...

New products continue to enable any signal, anywhere for creators...

26/08/2026

AFP and Dalet Bring Trusted Content into Every Newsroom

Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...

26/08/2026

Bolin Technology and ITDev Join AIMS

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

Enco to Highlight Caption, Translation Enhancements at IBC2026

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

ZOO Digital Chooses Interra Systems BATON for Quality Control

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

Gomez Criticizes FCC's Media Bureau on Political Advertising

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

Tedial to Demo AI-Driven Media Supply Chain Solutions at IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

26/08/2026

AIMS Welcomes Bolin Technology and ITDev as Newest Member...

PTZ Camera Manufacturer and FPGA Design Specialist Join Alliance to Advance IPMX and Open AV-over-IP Standards The Alliance for IP Media Solutions (AIMS) today...

26/08/2026

ZOO Digital Selects Interra Systems BATON for File-Based...

BATON offers ZOO Digital advanced audio and video quality analysis, and scalable architecture Interra Systems, a leading provider of end-to-end quality assuran...

26/08/2026

Scottish Rugby Expands Managed Coach Communications Partn...

Riedel Communications today announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union. Now entering its third ...

26/08/2026

Zixi Demonstrates Hybrid Workflows and Proven Live Video...

Zixi brings Broadcaster V19 and showcases interoperable platform on Stand 5.A76 Zixi, a leader in live video delivery and workflow orchestration, will be exhib...

26/08/2026

Scripps Research professor Jeffery Kelly elected to the European Academy of Engineering

LA JOLLA, CA-Jeffery Kelly, the H. Lutcher Brown Professor of Chemistry at Scrip...

26/08/2026

Indie Developer Launches Orty, aWindows App That Helps Freelance VideoEditors Find Better Clients

Indie Developer Launches Orty, aWindows App That Helps Freelance VideoEditors Fi...