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12 Artistas, 6 pases, talento infinito: Conoce a la clase RADAR Latinoamrica del 2024

09/05/2024

Desde el reggaet n hasta la M sica Mexicana, los artistas latinos est n dando forma al ritmo de la m sica global. En los ltimos a os, hemos visto emerger talentos rompedores desde lugares culturales como M xico, Colombia, Argentina, Brasil y Puerto Rico, y a sus pasos les siguen m s estrellas en ascenso, listas para llevar la m sica a alturas a n mayores.

Desde el 2020, Spotify ha ayudado a artistas de toda la regi n a trazar sus caminos hacia la fama a trav s de RADAR, nuestro programa global para apoyar el talento emergente. Ediciones anteriores del programa han presentado a estrellas latinas como Peso Pluma, Blessd, Ovy On The Drums y Maria Becerra. Hoy, estos jugadores clave no solo est n rompiendo r cords en Spotify, sino que est n derribando barreras y llevando su m sica a una audiencia global.

Ahora estamos lanzando la clase RADAR Latinoam rica del 2024. Con 12 artistas, la clase representa a M xico, Brasil, Colombia, Venezuela, Per y Argentina. Estos artistas reflejan la rica variedad de estilos y g neros de la regi n, incluyendo el cuarteto argentino, la m sica mexicana, el funk brasile o y el reggaet n mexa, as como sonidos como el pop, el hip-hop, el rock y el R&B.

Como parte del programa, recibir n el apoyo de Spotify a trav s de una playlist dedicada y una ubicaci n editorial especial. Adem s, este a o, Spotify se est asociando con Meta para proporcionarle a los artistas de RADAR orientaci n personalizada, capacit ndolos para crear estrategias sociales efectivas y mejorar su presencia online. Esto ser esencial para expandir el alcance y la participaci n de los artistas en las plataformas digitales.

Spotify tambi n se est asociando con la plataforma de comunidad artista-fan sesh para ofrecer mentor a a cada artista. A trav s de sesh, que ayuda a los artistas a forjar conexiones m s profundas con sus oyentes, construir n estrategias personalizadas para un mayor crecimiento y retenci n de su base de fans.

Sigue leyendo para conocer a estas estrellas en ascenso.

RADAR Mexico CHOCA

En Spotify, el reguet n Mexa ha crecido m s del 120% en su pa s de origen en el ltimo a o. Proveniente de la Ciudad de M xico, CHOCA est lista para llevar el g nero a n m s lejos. La artista lanz su carrera musical en 2021 con el lanzamiento de su primer sencillo, Bluntsito , y ha continuado perfeccionando su flow, como lo demuestra su ltimo single, Bebe Ricota .

Delilah

La joven artista de M sica Mexicana Delilah se ha hecho un nombre en los corridos tumbados, un subg nero de los corridos mexicanos. Fue la primera cantante mujer en unirse al sello discogr fico de Natanael Cano, Los CT, y lanz su primer sencillo, Amor Perdido , bajo el sello a principios de este a o.

The Warning

La banda de rock con sede en Monterrey, The Warning, est compuesta por tres hermanas: Dany, Pau y Ale Villarreal. El grupo inicialmente caus sensaci n con una serie de lanzamientos independientes, abriendo camino para su lbum ERROR de 2022. Desde entonces, han compartido escenarios junto a leyendas del rock como Muse, Foo Fighters, y Guns N' Roses.

Escucha nuestra playlist RADAR M xico para conocer a los pr ximos artistas a seguir del pa s.

RADAR Brazil Os Garotin

La banda de R o de Janeiro Os Garotin fue formada por Anchietx, Leo Guima, y Cupertino. Los tres amigos (y artistas solistas) se han unido para mezclar soul brasile o, hip-hop y pop en un sonido que describen como R&B bailable. El tr o llam la atenci n por primera vez en 2023 con su EP debut, S Vem, y actualmente se prepara para lanzar su lbum debut, OS GAROTIN DE S O GON ALO.

MC NAHARA

MC NAHARA ha surgido como una de las principales voces femeninas del funk brasile o, con varios millones de seguidores en redes sociales. M s recientemente, colabor con el referente del funk brasile o Djonga en su tema Mexeu com a Mente , mientras que colaboraciones con el rapero MC Saci y el productor Wc no Beat est n en el horizonte.

Xamuel

Con m s de 4.5 millones de seguidores en las redes sociales, Xamuel es un joven artista brasile o originario de Rio Grande do Sul que comenz su carrera en la escena de batallas de rap de la regi n. Despu s de que un video de una de sus batallas se volviera viral en 2022, Xamuel desarroll el xito en su single de xito Algu m Conseguiu Entender? , al que sigui su debut en un sello discogr fico importante, Sozinho .

Sum rgete en nuestra playlist RADAR Brasil para descubrir m s talentos emergentes.

RADAR Andinos Susana Cala

Susana Cala es una cantautora de Bogot , Colombia. Despu s de componer canciones para renombrados artistas latinos como Morat, Andr s Cepeda, Sebasti n Yatra, y Ximena Sari ana, lanz su propia carrera como artista pop en 2021. Describe su estilo como bedroom pop y menciona a artistas como Julieta Venegas y La Oreja de Van Gogh como su inspiraci n.

Joaquina

La joven cantautora venezolano-estadounidense Joaquina es una promesa del pop latino. Se llev el premio al Mejor Artista Nuevo en los Latin Grammys del 2023 por su EP debut, los mejores a os (notas de diario), una colecci n de reflexiones po ticas de pop-rock sobre desamor, rabia y angustia adolescente.

Greccia

Greccia es una cantautora de Lima, Per , que describe su estilo como una mezcla de dream pop, urbano alternativo y R&B. Inici su carrera musical hace poco m s de un a o con el lanzamiento de su primer sencillo, avi ntate , y actualmente est trabajando en su primer lbum de estudio, que saldr m s tarde este a o.

Echa un vistazo a las canciones de otros talentosos artistas en Colombia, Ecuador, Venezuela y Per en nuestra playlist RADAR Andinos.

RADAR Al Sur Magui Olave

Magui Olave naci y creci en una familia de cuarteto en C rdoba, Argentina. Comenz su carrera musical haciendo coros para sus primos, los cantantes de cuarteto argentinos Ulises Bueno y Rodrigo (tambi n conocido como El Potro ). Hoy
LINK: https://newsroom.spotify.com/2024-05-09/clase-radar-latinoamerica-12-a...
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