LONDON, UK, April 25, 2024 IBM (NYSE: IBM) today announced new storage capabilities that give clients choice and control in the data center to maximise performance. A new IT life cycle management option called IBM Storage Assurance provides access to IBM FlashSystem hardware and software innovations to help protect clients' investments from day one. IBM Storage Assurance supports the new IBM FlashSystem 5300 also announced today, as well as the FlashSystem 7300 and FlashSystem 9500.
According to recent research from TechTarget's Enterprise Strategy Group, 48% of companies expect to increase their IT spending in 2024. At the same time, IBM sees that organisations are looking for opportunities to maximise their spending without sacrificing performance. The IBM Storage Assurance program, which complements existing consumption models for IBM Storage as a Service and IBM Storage Utility, provides a path to simplifying the storage ownership experience with the expectation of extending the lifetime of clients' storage investments.
Learn more about IBM Storage Assurance
"Our research indicates that IT organisations are looking for greater flexibility in how they acquire and sustain their storage, " said Simon Robinson, Principal Analyst at Enterprise Strategy Group, part of TechTarget. "IBM s Storage Assurance program is designed to provide ongoing hardware and software upgrades while also offering budget certainty. With IBM providing this additional level of support for their storage systems, organisations can focus on their business priorities."
Transforming Storage Ownership
IBM's Storage Assurance model offers a modern approach to IT life cycle management with a subscription that provides regular hardware and software upgrades plus premium-level Expert Care support to help keep storage infrastructure up to date while seeking to address downtime, disruptive migrations, and recurring purchases. The new program is designed to minimise procurement obstacles and traditional storage lifecycle management challenges. Key benefits for the IBM FlashSystem 5300, 7300, and 9500 include the ability to:
Leverage whole system refreshes with comprehensive updates across drives, controllers, software, etc.
Plan storage needs from day one with a cutting-edge all-NVMe FlashSystem portfolio designed for the most performance and data-intensive workloads supporting today's businesses.
Protect business, applications, and data with IBM's patented computational storage architecture enabled with hardware-accelerated and AI-augmented cyber threat detection.
Safeguard storage purchases with a subscription that includes performance and lifecycle-based hardware and software upgrades over flat and transparently priced 4- or 8-year terms.[1]
Get access to the latest IBM FlashSystem innovations in hardware and software with technology designed for non-disruptive migrations.
Experience contract flexibility with the ability to receive a trade-in credit for out-of-cycle upgrades.
Access IBM's premium-level Expert Care support program, which is included with IBM Storage Assurance.
We are excited to introduce our customers to the new IBM Storage Assurance program. This program offers full-system hardware refreshes and software upgrades, all covered by SLAs and a flat pricing contract, said David Howard, Senior Consultant, Converge Technology Solutions. With this new program, our clients can enjoy budget certainty and meet their business needs. We re confident that this new program will bring many benefits to our clients."
This new program is designed to help clients stay at the forefront of technological advances in IBM FlashSystem storage by providing an upgrade path to address end-of-support, capacity ceilings, and operating system requirements.
IBM Storage Assurance challenges the status quo of enterprise storage with a program that delivers client focused guarantees, computational storage with AI-powered data services, and an all-inclusive software integration designed to address customers' most pressing problems, including a path for them to adopt future innovations from IBM, said Denis Kennelly, General Manager of IBM Storage. As organisations feel increased pressures to maximise financial resources, improve operational agility, adopt energy efficient solutions, and safeguard their data, we are delivering with our intelligent, and simple all-flash portfolio.
To further simplify storage managemente optimise workload performance, and promote non-disruptive operations, IBM is also announcing IBM Flash Grid technology and Policy Based High Availability enhancements. IBM Flash Grid allows clients to manage storage systems as a highly available and independently scalable environment, from a single control pane, with the ability to move workloads between FlashSystem devices. Key benefits include:
Simplified management: Clients can aggregate IBM FlashSystem devices and manage them as a single scalable storage grid, engineered for high availability, replication, and non-disruptive application data migrations.
AIOps automation and simulation: Clients can use AI-powered workload simulation to determine the best placement for workloads on the IBM Flash Grid.
In addition, IBM is announcing FlashSystem policy-based replication and high availability that is designed to provide easy-to-use, high-performance solutions for disaster recovery by enabling the system to automatically deploy and manage replication between two systems with minimal overhead, higher throughput, and lower latency. In second half of 2024, IBM intends to further enhance these features to support highly available storage with replication to a third system, to simplify the tasks associated with configuring, managing, and monitoring replication.
IBM FlashSystem provides enhanced data resilience with the recentl
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...
LONDON, UK, April 25, 2024 IBM (NYSE: IBM) today announced new storage capabilities that give clients choice and control in the data center to maximise performance. A new IT life cycle management option called IBM Storage Assurance provides access to IBM FlashSystem hardware and software innovations to help protect clients' investments from day one. IBM Storage Assurance supports the new IBM FlashSystem 5300 also announced today, as well as the FlashSystem 7300 and FlashSystem 9500.
