The Belonging Co. sets new standards for quality posted: 06/01/2021
with its latest LED wall driven by Brompton processing
Located in Nashville, Tennessee, The Belonging Co. (TBCo) is quickly becoming one of the fastest growing and most culture-shaping churches in the USA: its congregation has increased from just seven at its outset to many thousands in only six years. Along with weekly worship services, the church also includes a worship collective comprising a number of well-known Nashville-based artists who call the church home, an annual conference, and even a college. With such a strong reputation for the quality of its live services, TBCo has always prioritised excellent live production that amplifies its mission and DNA to create an experience where people can connect with God without distraction. With a recent video system installation by integrator Diversified, in partnership with THOR AV, developer of LED video walls and headset microphones, TBCo now has a beautiful LED video wall to match, driven by Brompton Technology's Tessera S8 LED processor.
TBCo has lots of experience with LED wall products from multiple manufacturers and of various quality levels, but when it was time to develop the look and feel of its new facility, it was determined that a large LED canvas would be a critical, central component of the visual brand in the new space. Each week, the church's online broadcasts increase their reach exponentially beyond the in-person gatherings, making the on-camera performance of the LED wall especially critical and existing products in its inventory would not meet the performance expectations of the new space.
Thanks to Diversified's previous experiences partnering with THOR AV for LED installations for other churches with similar values and priorities, the project team went down an intentional path to consider THOR's EDGE 3.4 LED panels for the new facility. Our teams collaborated closely with the client and manufacturer on the design of the stage, placement of the LED wall and its relationship to artists on stage and camera positions, as well as associated sight lines throughout the space, says Tim Corder, Director of Strategic Accounts - House of Worship for Diversified. Brompton processing was a critical component from the beginning because of the benefits the Tessera platform brings in both picture quality and panel calibration over competitors.
Members of the church's production staff flew to THOR's headquarters in Minneapolis, Minnesota to meet with the product team, see the product in person ahead of the installation, and test their cameras with the actual panels that would be installed in their room in combination with Brompton's processors. To ensure that the best result could be achieved, everyone spent a considerable amount of time confirming that the cameras, lenses, and focal points all worked seamlessly together to create visually stunning content.
We had a great time, good conversation, and were able to answer remaining questions, says THOR AV's Director of Sales & Marketing, Luke Vettel. The Tessera S8 processor was the preferred choice for this project because the client didn't need the fibre distribution associated with the SX40. They simply wanted to be able to put all their Cat cables in their rack, plug it in and be good to go. The S8 fits the best price point for this functionality.
The new video wall has already proven its worth and is a central part of the stage design for the weekly services and live broadcasts from TBCo's new facility.
Our primary goal from a worship and production standpoint, is to eliminate distraction for people to encounter a real and living God, shares TBCo's Executive Creative Pastor, Sean Loche. In order to do that, you need a product that only adds to the overall system, without taking away from the reason why we are gathering, to worship Christ. That is precisely why we chose our system. THOR and Brompton stood out in both excellence and quality. The system is powerful enough to create big moments when you need it, but does not sacrifice in the quality needed for the subtle moments. We have been thrilled with the versatility of this technology implemented into our services.
One of the primary values driving partnerships such as the one between Diversified and THOR AV is to maximise the investment clients make in LED video technology so that they can communicate their message with excellence.
Every church we partner with only has one shot to get their space right, says Corder. There is so much at stake and so many decisions to be made. It is wonderful to know manufacturers such as THOR and Brompton have our backs with products featuring extremely high performance, flawless service and support, but also excellent value. The ROI is exceptional.
With the Tessera S8 processor, we can help our clients create a visual experience so lifelike and real, the audience is truly captivated with the message, concludes Vettel. We never tire of saying that every component matters.' That is why having a solution in place we can trust, and that our customers can fully rely on for making their on-camera performances excel every time, is invaluable to us. We are excited to have Brompton Technology as our partner. They offer world-class service and product quality, and continue to be the thought leader in LED processing.
ABOUT DIVERSIFIED
Diversified is a leading global technology solutions provider delivering a comprehensive suite of solutions designed to connect today's leading organizations to their global audience. Many church leaders know that effective production technology is more critical today and ever before, but they are unsure of the best way to leverage these tools.
Diversified designs, builds, and supports production and media solutions such
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
06/12/2025
FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...
06/12/2025
HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...
06/12/2025
NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13, with guest...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
04/12/2025
Platinum White Paper: LiveU Lightweight Sports Production: A Step Change in Spor...
04/12/2025
London to Riyadh: DAZN brings the boxing glamour to new production levels for Be...
04/12/2025
Analysis: Paramount bets on the battering ram' with Champions League play By Callum McCarthy, Editor-at-Large
Tuesday, December 2, 2025 - 10:12
Print ...
04/12/2025
Space City Home Network Launches SCHN DTC App for Astros and RocketsThe Rockets and Astros were previously the lone NBA and MLB teams without a DTC appBy Jason...
04/12/2025
SVG Summit 2025 Preview: Content Workflows Workshop Spotlights Evolution of Spor...
04/12/2025
New Sponsor Spotlight: Geotech's Patrick Wambold On the Unreal Engine Revolu...
04/12/2025
Curt Gowdy Jr. - Master Storyteller, Nationally and RegionallyBy Jason Dachman, Editorial Director, U.S.
Thursday, December 4, 2025 - 1:52 pm
Print This Sto...
04/12/2025
(L-R) Rebecca Lichtenfeld, Mohammadreza Eyni, Sara Khaki, and Judith Helfand att...
04/12/2025
SBS launches Future Frames initiative to support emerging First Nations video ed...
04/12/2025
Coronal mass ejections caused by eruptions on the surface of the sun can have fa...
04/12/2025
Gracenote Content Connect enables media ecosystem to precisely align ad campaigns and programming based on rich content signals
NEW YORK - December 4, 2025 - N...
The Belonging Co. sets new standards for quality posted: 06/01/2021 
