Business cards have come a long way from their origins in 15th century China. Used to exchange information and forge relationships, business cards have become an integral part of networking in the business world. As digital media saturates our everyday lives, it's time for the standard business card to join the 21st century.
This doesn't mean you should ditch the paper calling card, but supplement it with a short video alternative. A video business card can help you stand out from competitors, capture leads to increase conversions and improve your website's SEO. And, let's face it, even a metallic-finish, 4-color, 32 pt business card can't showcase your personality and personal branding like video can.
--
Creating your video business card Think about the elements of a paper business card. What are the messages conveyed? Most business cards are the same. They tell the reader the Who, What, and Where. Who are you? What do you and your company do? Where can someone find you to get in touch?
Your video business card will cover the same questions, but will do it in a more memorable and visual way that will make it hard for the viewer to forget. If it helps, keep your own business card out while you storyboard your video for inspiration.
Name and contact information The obvious, and most important, additions to your video business card are the basics. Start with an introduction of your and your company. Include your contact information. This could be your phone number, email address, and website however you want people to get in touch with you. If you have a brick and mortar location, add your address.
If you decide to include a clip of your business location but budget, time or other constraints prevent you from doing an on-camera interview at the location, consider using green screen (chroma key). Record video of the location and another video of your interview in front of a blue or green backdrop. Then, in post-production, use chroma keying to make the backdrop transparent.
Branding Customize your video to reflect your company's identity. Use your brand colors, fonts, etc. when adding title/end cards, captions or lower thirds. If you have a jingle or piece of music associated with your company, be sure to incorporate it
Feature your business logo prominently at the beginning and end of your video. This intro and outro bumper will create a lasting and memorable impression on your viewers while building brand awareness.
Call to action One of the biggest benefits of a video business card is the ability to add a dynamic call-to-action. Your call-to-action could prompt the viewer to fill out a contact form, sign-up for a newsletter, follow you on Twitter or visit another page on your website.
Where should your video business card live? Facebook Recently Facebook has showed itself to be a major player in the video hosting game. More than 4 billion video views occur each day on Facebook. Put your video business card front and center on your business' Facebook page by setting it as your page's featured video.
YouTube Often regarded as the internet's second largest search engine, YouTube is the perfect spot to host your video business card. Upload your video with relevant keywords and set it as your YouTube channel trailer. When a new visitor comes to your company's YouTube channel they will see the video play automatically.
Website Whether you call it About Us, Team or simply, About, the page on your site where you show off your company's personality is the ideal spot for your video business card. Don't downplay the purpose of this page, your About Us page can be effective for converting customers.
With these tips, you're on your way to creating a great video business card. If you need any help along the way, be sure to visit the WeVideo Academy or our Support Center. Both are great resources for crafting a high-quality video for your business.
Create videos for your business
About the Author
Lauren ColmanLauren Colman is the Content Manager at WeVideo. You can always find her French Bulldog, Squish nearby. Lauren has been described as neat, tidy and, most of the time, quite nice.
Search
Video tutorials, lessons and tips
Recent Posts
Newly Reimagined Video Editing App for Android
Revising and Liking It!
3 Tips to Record Better Videos
How to Create a Video Business Card
New: Screen Recording, Markers with Comments and More!
CategoriesCategories Select Category Business Media Nonprofit Real Estate Education Higher Education Schools (K-12) News & Features Personal --
--
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Business cards have come a long way from their origins in 15th century China. Used to exchange information and forge relationships, business cards have become an integral part of networking in the business world. As digital media saturates our everyday lives, it's time for the standard business card to join the 21st century.
