Sony Pixel Power calrec Sony

One in three video-sharing users find hate speech

24/03/2021

One in three video-sharing users find hate speech Add to Your Pages

24 March 2021

Ofcom sets out guidance to help services protect against harmful online videos

Regulation should protect users while upholding freedom of expression

A third of people who use online video-sharing services have come across hateful content in the last three months, according to a new study by Ofcom.

The news comes as Ofcom proposes new guidance for sites and apps known as video-sharing platforms' (VSPs), setting out practical steps to protect users from harmful material.

VSPs are a type of online video service where users can upload and share videos with other members of the public. They allow people to engage with a wide range of content and social features.

Under laws introduced by Parliament last year, VSPs established in the UK must take measures to protect under-18s from potentially harmful video content; and all users from videos likely to incite violence or hatred, as well as certain types of criminal content.[1] Ofcom's job is to enforce these rules and hold VSPs to account.

Today's draft guidance is designed to help these companies understand what is expected of them under the new rules, and to explain how they might meet their obligations in relation to protecting users from harm.

Harmful experiences uncoveredTo inform our approach, Ofcom has researched how people in the UK use VSPs, and their claimed exposure to potentially harmful content.[2] Our major findings are:

Hate speech. A third of users (32%) say they have witnessed or experienced hateful content.[3] Hateful content was most often directed towards a racial group (59%), followed by religious groups (28%), transgender people (25%) and those of a particular sexual orientation (23%).

Bullying, abuse and violence. A quarter (26%) of users claim to have been exposed to bullying, abusive behaviour and threats, and the same proportion came across violent or disturbing content.

Racist content. One in five users (21%) say they witnessed or experienced racist content, with levels of exposure higher among users from minority ethnic backgrounds (40%), compared to users from a white background (19%).

Most users encounter potentially harmful videos of some sort. Most VSP users (70%) say they have been exposed to a potentially harmful experience in the last three months, rising to 79% among 13-17 year-olds.[4]

Low awareness of safety measures. Six in 10 VSP users are unaware of platforms' safety and protection measures, while only a quarter have ever flagged or reported harmful content.

We have also published two research reports from leading academics from The Alan Turing Institute, covering online hate; and from the Institute of Connected Communities at the University of East London, on protection of minors online.

Guidance for protecting usersAs Ofcom begins its new role regulating video-sharing platforms, we recognise that the online world is different to other regulated sectors. Reflecting the nature of video-sharing platforms, the new laws in this area focus on measures providers must consider taking to protect their users and they afford companies flexibility in how they do that.

The massive volume of online content means it is impossible to prevent every instance of harm. Instead, we expect VSPs to take active measures against harmful material on their platforms. Ofcom's new guidance is designed to assist them in making judgements about how best to protect their users. In line with the legislation, our guidance proposes that all video-sharing platforms should provide:

Clear rules around uploading content. VSPs should have clear, visible terms and conditions which prohibit users from uploading the types of harmful content set out in law. These should be enforced effectively.

Easy flagging and complaints for users. Companies should implement tools that allow users to quickly and effectively report or flag harmful videos, signpost how quickly they will respond, and be open about any action taken. Providers should offer a route for users to formally raise issues or concerns with the platform, and to challenge decisions through dispute resolution. This is vital to protect the rights and interests of users who upload and share content.

Restricting access to adult sites. VSPs with a high prevalence of pornographic material should put in place effective age-verification systems to restrict under-18s' access to these sites and apps.

Enforcing the rulesOfcom's approach to enforcing the new rules will build on our track record of protecting audiences from harm, while upholding freedom of expression. We will consider the unique characteristics of user-generated video content, alongside the rights and interests of users and service providers, and the general public interest.

If we find a VSP provider has breached its obligations to take appropriate measures to protect users, we have the power to investigate and take action against a platform. This could include fines, requiring the provider to take specific action, or in the most serious cases suspending or restricting the service.Consistent with our general approach to enforcement, we may, where appropriate, seek to resolve or investigate issues informally first, before taking any formal enforcement action.

Kevin Bakhurst, Ofcom's Group Director for Broadcasting and Online Content, said: Sharing videos has never been more popular, something we've seen among family and friends during the pandemic. But this type of online content is not without risk, and many people report coming across hateful and potentially harmful material.

Although video services are making progress in protecting users, there's much further to go. We're setting out how companies should work with us to get their houses in order giving children and other us
LINK: https://www.ofcom.org.uk/__search/s/redirect?collection=web&url=https:...
See more stories from ofcom

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

17/08/2026

Calrec Integrates ImPulseV with NEP Platform Advancing Sc...

Continuing its virtualisation strategy, Calrec has integrated its ImPulseV virtualised DSP software with NEP Platform, bringing its scalable audio processing ca...

17/08/2026

Mediaproxy debuts AI-powered monitoring - browser based m...

Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, will highlight major innovations in compliance monitorin...

16/08/2026

Gospel Musicians release Gospel Drums

Virtual drummer joins line-up The latest release from Gospel Musicians adds a virtual drummer to the company's line-up, combining a pair of meticulously...

15/08/2026

JH Audio expand Universal-Fit range

In-ear monitoring line-up gains new universal models In-ear monitoring experts JH Audio have just announced a significant expansion of their Universal-Fit r...

15/08/2026

Press Release: NFVF Releases PESP6 Project 1, Stream1: Group 2, Stream 2 and Stream 3 Funding Approvals

14 August 2026 | Johannesburg - The National Film and Video Foundation (NFVF), a...

15/08/2026

FCC Broadband Report Shows Rapid Expansion of High-Speed Internet

Share Copy link Facebook X Linkedin Bluesky Email...

15/08/2026

Adte and Haystack News Partner on CTV Ads in Runup to Midterms

Share Copy link Facebook X Linkedin Bluesky Email...

15/08/2026

IBC 2026: Dalet to Demo AI-Orchestrated Live Sports Workflows

Share Copy link Facebook X Linkedin Bluesky Email...

15/08/2026

Add rounded corners to mask in After Effects

Add rounded corners to mask in After Effects Graham Quince August 14, 2026 0 Comments Ever wished you could smoothly round the corners of a Mask Path ...

15/08/2026

Director Go Riju's Rhapsody Rhapsody Shot on Blackmagic PYXIS 6K

Director Go Riju's Rhapsody Rhapsody Shot on Blackmagic PYXIS 6K Brie Clayton August 14, 2026 0 Comments Anamorphic cinematography and color gradi...

14/08/2026

AT&T Returns as Sponsor of Fifth-Annual DirtFish Women in Motorsport Summit

AT&T returns as a sponsor of the DirtFish Women in Motorsport (WiM) Summit, which marks its fifth year Aug. 21-22 in Snoqualmie, WA. This year's event will ...

14/08/2026

Perfect Game Blends Broadcast Polish with Social Swagger as All-American Classic Makes Move to Citizens Bank Park

A six-camera flypack production will anchor Sunday's game while Perfect Game...

14/08/2026

UJAM introduce Virtual Drummer Neon

Latest instalment delivers disco-inspired grooves The latest addition to UJAM's virtual drum line-up has been designed with contemporary pop, disco, dan...

14/08/2026

Yorkville launch the EL24S

Elite range gains giant 24-inch powered sub The latest expansion of Yorkville's Elite range introduces what the company say is the world's first act...

14/08/2026

Call for the 20th South African Film & Television Awards (SAFTAs20) Overall Judging Chairpersons Nominations

The National Film and Video Foundation (NFVF), an agency of the Department of Ar...

14/08/2026

LiveU, Panasonic LUMIX Launch 'Live Anywhere' Production Workflow

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

PBS Station Takes Iron Mountain to Court Over Archives

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

TV Globo Chooses Triveni Digital to Support TV 3 0 Footba...

Leading Brazilian Broadcaster Will Use Triveni Digital's TV 3.0 Broadcast Chain and Service Quality Assurance Solutions to Support Next-Generation Televisio...

14/08/2026

Beam Dynamics Makes IBC Debut with Major Expansion into L...

Beam Dynamics will make its IBC debut this September, marking a major step in the company's growth. Beam helps broadcast, live production and professional A...

14/08/2026

Conservative Groups Urge FCC to Stay Out of Affiliate Deals

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

LiveU and Panasonic LUMIX Launch 'Live Anywhere' Production Workflow

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

Cineverse Launches New Tools to Repurpose Audio Ads for CTV

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

Hearst Television Ups Derek Schnell to VP, News

Share Copy link Facebook X Linkedin Bluesky Email...

14/08/2026

amaran Makes Its Global Debut in Audio With the Launch of...

amaran, pioneer of lighting tools for creators, today announced the amaran Mic, a 99 wireless desktop microphone that brings the brand into audio for creators ...

14/08/2026

Creative COW Roundtable: Introduction to the New After Effects Assistant - AEAI

Creative COW Roundtable: Introduction to the New After Effects Assistant - AEAI Brie Clayton August 13, 2026 0 Comments On August 23, 2026 at 9am PDT/...

14/08/2026

Life on Waves Posted with DaVinci Resolve Studio

Life on Waves Posted with DaVinci Resolve Studio Brie Clayton August 13, 2026 0 Comments Collaborative editing and color grading workflow supported by...

14/08/2026

Why Bulletproof Video Project Archiving Is Non-Negotiable

Why Bulletproof Video Project Archiving Is Non-Negotiable John Carboni August 13, 2026 0 Comments In video production, the work is far from over when ...

14/08/2026

Stacked with Boston Conservatory Talent, Shakespeare on the Common Celebrates Its 30th Anniversary

Stacked with Boston Conservatory Talent, Shakespeare on the Common Celebrates It...

14/08/2026

Universitas Gadjah Mada, Indosat and NVIDIA Open Indonesia's First University AI Center to Develop Local AI Talent

Indonesia is taking charge of its AI future. This week, the Ministry of Communi...

14/08/2026

Breaking news! Sky releases trailer for The Paper, returning this September for a second season

Friday 14 August 2026 Breaking news! Sky releases trailer for The Paper, return...

14/08/2026

Cotswolds Designer Outlet, one year on

It's been one year since our client, Cotswolds Designer Outlet, opened its doors and we've loved seeing the scheme come to life. Together, we've hel...

13/08/2026

LaLiga Renews Broadcast Agreements with ESPN and DSports in South America Through 2031/32

LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l...

13/08/2026

Rockstar Energy Open Builds Third Portland Show Around AI-Powered Vertical Feed, Remote Operators

Three days of skateboarding competitions, live music, and other programming will...

13/08/2026

IBC 2026: Matrox Video to Showcase IP and Software-Defined Technologies

Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14). The portfolio includ...

13/08/2026

IBC 2026: SMPTE to Present Sessions, Workshops, and Networking Events

SMPTE will present expert-led sessions, professional workshops, and networking events at IBC2026. The organization will be located in the IBC2026 Owner Pavilion...

13/08/2026

IBC 2026: Clear-Com to Showcase Communications Solutions

Clear-Com will exhibit at IBC2026 (Stand 10.D29, September 11-14, Amsterdam), showcasing FreeSpeak Cell, Avalon IP Station, updates to Arcadia Central Station, ...

13/08/2026

Advanced Systems Group Appoints Eran Binyamin Zeitoun as Senior Technical Program Manager

Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Techn...

13/08/2026

2026 SVG Venues & Teams Summit Heats Up Kaseya Center in Miami

Miami HEAT, Florida Panthers, Orlando Magic, University of Miami join leading vendors for a day of gameday-production talk in South Florida The 2026 SVG Venues...

13/08/2026

MLB at Field of Dreams Returns as Netflix Joins the Effort, Leans Into Cinematic Look at Newly Permanent Ballpark

NBC Sports is producing the Twins-Phillies game alongside the streamer, which is...

13/08/2026

IBC 2026: Oracle to Showcase Cloud Media Workflows

Oracle Cloud Infrastructure (OCI) will exhibit at IBC2026 (Hall 5, Booth 5.A21, September 11-14, Amsterdam), demonstrating cloud-based workflows across low-late...

13/08/2026

IBC 2026: Dalet to Participate Accelerator Programme with AI Live Sports Workflow Demo

Dalet will participate in the IBC2026 Accelerator Media Innovation Programme, co...

13/08/2026

Cox Media Group Announces Local Broadcast Deals with Orlando Magic and Charlotte Hornets

Cox Media Group (CMG) has announced multi-year local broadcast rights agreements...

13/08/2026

Jnger Audio to Demonstrate Cloud-Based DTV+ Workflow at SET Expo 2026

J nger Audio will join Fraunhofer IIS and industry partners to showcase a cloud-based, DTV+-compliant workflow at SET Expo 2026 in S o Paulo, August 17-20. DTV+...

13/08/2026

IBC 2026: Olympic Broadcasting Services to Receive International Honour for Excellence

IBC has announced that Olympic Broadcasting Services (OBS) will receive the Inte...

13/08/2026

NESN Expands Red Sox Broadcast Distribution for Jimmy Fund Telethon

NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fun...

13/08/2026

LiveU and Panasonic LUMIX Launch Live Anywhere Mobile Production Workflow

LiveU and Panasonic LUMIX have announced the Live Anywhere workflow, demonstrated at NAB 2026 and InfoComm 2026 in collaboration with Social180Group. The work...

13/08/2026

IBC 2026: Chyron to Showcase Sports Workflow Solutions

Chyron will demonstrate its sports analysis, graphics, remote production, virtual production, and venue control solutions at IBC2026 (Booth 7.A23). This year...