Sony Pixel Power calrec Sony

Live from Tokyo Olympics: NBC Studio Designs Embrace AR and VR

30/07/2021

Live from Tokyo Olympics: NBC Studio Designs Embrace AR and VR By Ken Kerschbaumer, Editorial Director

Thursday, July 29, 2021 - 5:59 pm

Print This Story

The effort NBC Olympics has put into the various studios over the years is hard to miss. Homey indoor locations and lively and stunning outside locations are just a couple of the consistent themes one sees while tuning in.

The Tokyo Olympics is no exception as this year Mike Sheehan, NBC Olympics coordinating director, Atila Ozkaplan, VP, production operations, Olympics, have worked closely with the internal team as well as external partners to create sets that span from Tokyo Bay to Stamford and Miami.

Explains Sheehan: Four years ago when we started this journey to represent Tokyo on television, we knew that we wanted to do something different and we didn't want to be in a hermetically sealed environment. And we thought, let's look for an outdoor set and we looked at a couple of different locations that fell apart and didn't work.

What did work was someone from the team was staying at the Tokyo Bay Hilton and visited the gym on the fifth floor. Ozkaplan then went into action, working with Lillian Cereghino, the Operational lead for the outside studio location, the site owner, scenic partners and structural engineers to figure out weight loads, support systems, and structural parameters for the fifth-floor location.

It was hey, this might be a good place to do a set,' says Sheehan.

The NBC Olympics main outdoor set for the 2020 Games has a dramatic backdrop.

Ozkaplan says that Sheehan is the visionary while partners like designer HD Studio, lighting experts Lighting Design Group, fabrication company Black Walnut, system integrator Greg Gerner, Inc. and LED and technology provider Planar turn vision into reality.

It's helped that we have all functioned within the Olympics model as a group for so long, says Ozkaplan. It's been the same group since Sochi and for some even longer.

The centerpiece this year is the Olympics primetime set located on the fifth floor of the Hilton Tokyo Bay. Fabrication took place in the U.S. and then it was broken down and shipped to Tokyo where it was reassembled earlier this month.

The only way to load it on to the fifth floor was with a crane in the overnight hours, says Ozkaplan. Black Walnut worked in the rain for a solid week or 10 days, and they were really great.

The use of AR elements, with the help of Ross Video graphics and a Stype camera, also have been a game changer, allowing the team to give new dynamic looks without needing physical pieces.

It integrates with the set design and adds a beautiful element that doesn't interfere with the natural backdrop and adds to the stories host Mike Tirico and others go through during the day, adds Ozkaplan.

Sheehan says Dave Barton, senior art director, NBC Sports & Olympics and Mark Levy, Senior Vice President, Original Productions and Creative, NBC Sports Group, had a good plan in place for the virtual elements.

We didn't want them to be a 50-foot giant overlooking Mike on the set, explains Sheehan. We want to take advantage of some of the geometry and some of the angles on the set to be able to pin different graphic elements into right angles and around the front part with the woodwork that we have. We can have front elements that go across and compliment the angles, not necessarily fight against them.

As for designing the Tokyo Bay set, Higgason is happy with the results.

Bryan Higgason, owner and principal designer at HD Studio and HD Studio Designers Paul Benson, and Sid Wichienkuer, looked to create a set that gets out of the way of a dramatic backdrop.

The function of the studio works really well and I'm really happy with how it looks on air, says Higgason. It was similar to an outdoor set we did in Rio that had Sugarloaf Mountain in the background and at times like that you just get out of the way. You want to provide accents scenically that helps frame the viewer without taking away the star of the shot which is the backdrop.

A virtual set is also in the mix this year as Telemundo in Miami has a virtual set that is designed to look identical to studio A at the IBC in Tokyo. HD Studio worked closely with Telemundo on the World Cup and Higgason helped them interpret his design of studio A, gave them dimensions, and ultimately the files that were used to design a graphical representation of studio A in Cinema that was then transferred into the Unreal graphics engine. That engine powers the virtual studio.

It's a mimic of what we have here in studio A, and it looks great, says Ozkaplan.

It's spectacular, says Sheehan. [Telemundo VP, Sports Content] Robert Pardo called me one day and just said, Hey, what would you think?' and we worked together on the whole thing to figure it out. Robert worked with their team, and it turned out beautiful. The irritating thing is some of the things that we had to cut out of our studio they were able to keep it because they had the advantage of a being virtual.

Sheehan says the communication and honesty between all involved has been a difference maker when it comes to solid set designs.

We can be very honest with each other about what works and what doesn't and where the possible trouble comes are, he says. We work under very tight restrictions of time on stuff and o we don't have a lot of time. We get over the romancing very quickly and jump right in.
LINK: https://www.sportsvideo.org/2021/07/29/live-from-tokyo-olympics-nbc-st...
See more stories from svg

North America Stories

24/07/2026

ESPN Adds New Production Features for NFL FLAG Championships

Referee hat cameras, player/coach mics, and virtual graphics will be deployed at the three-day event for the first time The NFL FLAG Championships return to ES...

24/07/2026

Qvest, Ateme and Scaleway Deliver Sovereign OTT Platforms for European Broadcasters

Qvest, Ateme, and Scaleway have partnered to offer broadcasters, media organizat...

24/07/2026

LTN Reaches 3,000 Satellite-to-IP Migrations as FCC Votes on C-Band Auction

LTN has completed satellite-to-IP migrations for more than 3,000 broadcaster, MVPD (Multi-Channel Video Programming Distributor), head-end, and content owner si...

24/07/2026

Chyron Releases Virtual Placement 8.1

Chyron has released Virtual Placement 8.1, an update to its live sports virtual graphics platform. The release adds workflow and graphics changes across chroma ...

24/07/2026

Riedel Deploys RefCam and Easy5G at International Soccer Match

Riedel's RefCam Live was used for the first time at an international soccer match during a friendly between the German men's national team and Ghana in ...

24/07/2026

USSI Global Offers Services for Next Phase of C-Band Spectrum Transition

USSI Global said it is prepared to help broadcasters, satellite network operators, and media organizations manage the next phase of C-band spectrum clearing, fo...

24/07/2026

Fubo Launches The Athletic Video Hub on CTV

FuboTV and The Athletic have launched The Athletic Video Hub on Fubo, bringing The Athletic's sports video content to connected TV (CTV) for the first time....

24/07/2026

Tagboard Integrates With Momento To Display Fan Reaction Photos on Venue Screens

Tagboard and Momento have partnered to bring Momento's fan reaction photos to venue videoboards in real time following big plays. The Seattle Mariners will ...

24/07/2026

Stephen Arnold Music Creates Anthem for Fox Television Stations FIFA World Cup Coverage

Stephen Arnold Music (SAM) created an anthem called The World Is Here for Fox ...

24/07/2026

CazTV Acquires Exclusive Brazilian WTA Tour Rights Through 2030

Caz TV has acquired Brazilian broadcast rights to the entire WTA Tour driven by Mercedes-Benz, covering all WTA 250, WTA 500, and WTA 1000 tournaments. The agre...

24/07/2026

SiriusXM and WWE Launch WWE Radio on Channel 156

SiriusXM and WWE have launched WWE Radio on SiriusXM channel 156, beginning Monday, July 27. The channel will carry live audio of WWE Premium Live Events, audio...

24/07/2026

Harvard Athletics Uses AJA Equipment for Collegiate Sports Production

Harvard Athletics produces more than 325 live NCAA Division 1 sports events and 500 edited videos per year. To manage video capture, streaming, recording, and s...

24/07/2026

Chyrons PRIME 5 Supported Telemundos FIFA World Cup 2026 Graphics Production

Chyron's PRIME 5 graphics platform supported live graphics workflows for NBCUniversal Telemundo's FIFA World Cup 2026 coverage across Telemundo, Univers...

24/07/2026

NBC Sports Prioritizes Data in Presentation of 113th Tour de France

Wearable tech returns to the coverage, and a brand-new mobile unit is rolled out for the 2026 edition The 21-stage Tour de France is nearing its conclusion. Th...

24/07/2026

ESPN Leans Into Player Access, Referee Cam for WNBA All-Star Weekend in Chicago

More than 20 cameras, extensive player and coach audio, and a REMCO production model will power coverage of the league's showcase For an event designed to ...

24/07/2026

F1 Unveils Strategy Insight Graphic Powered by AWS at Hungarian Grand Prix

New broadcast tool uses live timing, telemetry, and predictive analysis to decode real-time team decision-making for fans at home...

24/07/2026

Ratings Roundup: World Cup Final Draws Largest Non-NFL U.S. TV Audience in Nearly 30 Years

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

24/07/2026

Behind Netflix's Emmy-nominated Monster: Bind Studio and FileRunner on the VFX pipeline

Sohonet's partners at BIND Studio have published a great case study on the V...

24/07/2026

Harvard Athletics Transforms Collegiate Sports Storytelli...

Between the maturation of IP and remote production workflows, collegiate sports production is advancing rapidly. For an Ivy League institution like Harvard, kee...

24/07/2026

iWedia announces the launch of Teatro Factory - A groundb...

iWedia, a global provider of software solutions for connected TV devices, today announces the launch of Teatro Factory, a new operator-facing software factory o...

24/07/2026

Record-breaking World Cup has advertisers cheering

Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 11.57 billion one-to-one addressable advertisements into live video streams during the 2026 ...

24/07/2026

Mediagenix To Feature 'Real-Time Media Enterprise Platform At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

24/07/2026

Peacock Posts First Profits, Adds 2 Million Subs in Q2 2026

Share Copy link Facebook X Linkedin Bluesky Email...

24/07/2026

Edward F. OKeefe Named President and CEO of The WNET Group

Share Copy link Facebook X Linkedin Bluesky Email...

24/07/2026

TiVo Ads, OpenGlass Launch Programmatic Access to the TV Homescreen

Share Copy link Facebook X Linkedin Bluesky Email...

24/07/2026

Digital Alert Systems DASDEC Platform Supports FCCs New P...

Current DASDEC software enables customers to comply with the FCC's new 15-character password mandate without requiring updates LYNDONVILLE, N.Y. July 23,...

24/07/2026

SDVI to Showcase Next-Generation Rally Platform and New T...

At the IBC2026 Show, SDVI will give European media organizations their first hands-on look at the next-generation Rally media supply chain management platform f...

24/07/2026

Sonnet Technologies at IBC2026

Sonnet Technologies at IBC2026 Brie Clayton July 23, 2026 0 Comments Hero image: Sonnet Twin25G T5 Thunderbolt 5 Adapter At this year's IBC Sho...

24/07/2026

Musora Enhances Online Music Lessons with Blackmagic Design

Musora Enhances Online Music Lessons with Blackmagic Design Brie Clayton July 23, 2026 0 Comments Director of Production Josh Holliday details workflo...

24/07/2026

The Future of Live Production: How DMC Is Combining Traditional OB with Software-Defined Remote Production

Interview with Production 360. Original article published here The theme of thi...

23/07/2026

SVG Students To Watch: Shansley Glenn, University of Oklahoma

This Spring 2026 graduate from Honolulu found a home at SoonerVision as a live-production star and is ready to enter the industry as a replay op on Prime Video&...

23/07/2026

Miked Up Is an Everyday Deal for the Athletes Unlimited Softball League

As the AUSL postseason begins tonight, listening in to players during games enhances fan engagement for the young organization Ballplayers chatting with announ...

23/07/2026

Snap Announces AR and Creator Activations at Esports World Cup 2026 in Paris

Snap Inc. and the Esports Foundation have announced Snap's activations at the Esports World Cup 2026 in Paris, running July 6 through August 23. For the fir...

23/07/2026

Sony Introduces FX5 Full-Frame Cinema Line Camera

Sony has announced the FX5, a full-frame Cinema Line camera built around a newly developed fully stacked Exmor RS CMOS image sensor and BIONZ XR2 image processi...

23/07/2026

TNDV Powers Pickleball Slam 4 Broadcast for Ohlmeyer Kusserow Group

TNDV (a division of Live Media Group) provided technical production support for the Pickleball Slam 4 live broadcast from Seminole Hard Rock Live in Hollywood, ...

23/07/2026

LTN Surpasses 3,000 Satellite-to-IP Migrations as FCC Approves Upper C-Band Auction Rules

LTN has announced it has completed satellite-to-IP migrations for more than 3,00...

23/07/2026

Daktronics Announces 2026 DakClassroom Student Showcase Winners

Daktronics has announced the winners of the 2026 DakClassroom Student Showcase, a national competition recognizing student work in media production, storytellin...

23/07/2026

beIN Sports Extends Exclusive Roland-Garros Rights Across 10 Asian Markets Through 2031

The French Tennis Federation (FFT) and beIN Media Group have announced a five-ye...

23/07/2026

Clear-Com Provides Intercom System for Fryderyk Awards Gala at Tauron Arena Krakw

Clear-Com provided the communications infrastructure for the Fryderyk Awards Gal...

23/07/2026

How the FIFA World Cup's Record Revenue Masks a Structural Market Contraction

The 2026 FIFA World Cup is, on paper, an unparalleled financial success. Total t...

23/07/2026

From Green Screen to LED: How BBC Sport's World Cup Studio Became the Blueprint for Match of the Day

Standing inside HQ3 at MediaCity Studios during the FIFA World Cup 2026, it quic...

23/07/2026

How the 2026 FIFA World Cup Tightened the Bond Between the FOX Sports Digital, Linear Teams

Having attracted upwards of 17 billion views throughout the tourney, the broadca...

23/07/2026

Sony Unveils FX5 Full-Frame Camera

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Sachtler To Show Akti8T Fluid Head, Flowtech75 Tripod At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

NextGen TV Launches in Cleveland

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

Yospace Stitched 11.57 Billion Ads into Live Streams During World Cup

Share Copy link Facebook X Linkedin Bluesky Email...

23/07/2026

At IBC2026 Witbe Will Showcase Tests That Build Themselve...

Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference...

23/07/2026

Quickplay Caretta Research Evergent and Yospace Announce...

Quickplay, Caretta Research, Evergent, and Yospace have announced that the renowned IBC Pride Happy Hour will once again bring the vibe and fun back to IBC on F...

23/07/2026

IBC2026 Interra Systems Brings Trusted Media Intelligence...

At IBC2026, Interra Systems will present this year's focus: operational AI at scale for QC, monitoring, and captioning workflows. The industry has moved pas...

23/07/2026

Illusionfx is finally coming!

Illusionfx is finally coming! Alex Perea July 23, 2026 0 Comments The new website is now live to mark the occasion. Since the last update, feedback h...