
Positive pressure of directing live: The adrenalin-fuelled world of winter sports junkie Aurelie Gonin International Womens Day 2021 focus By Heather McLean, Editor
Monday, March 8, 2021 - 10:50
Print This Story
Aurelie Gonin, head of Alpine Medias House and winter sports director
There are not many jobs in the world where you have to be an athlete to even begin your daily tasks, but Aurelie Gonin, director at her own company, Alpine Medias House, is one of those people.
Gonin is a winter sports specialist. She directs, produces, films and edits, with the vast majority of her work taking place on the snowy slopes of mountain ranges across the world.
Just to get to work, she often has to be dropped out of a helicopter onto the side of a mountain, ski on some of the toughest runs in the world get into position, and set up in freezing conditions before the sun has made an appearance so she is ready for the appearance of the (non-crew) athletes.
Bright, white, reflective world
Most importantly, she needs to understand the intricacies of not only her dangerous environment, but the challenges of filming in a bright, white, reflective, steep world, to capture all the thrills and spills of winter sports.
I never experienced such an intense and positive mental tension as when I directed a live event. You are carried by the collective energy of all those people collaborating together to put on a great show
On the specialist aspect of her job, Gonin notes: Through the years I have acquired an expertise in making any kind of videos in a mountain environment, by collaborating with various people and learning from their experience and from the different situations. I'm often asked to do things that I haven't done before, and I'm always keen for a new challenge which will push me and maybe open new opportunities.
Trekking up mountains to get into position to film is part of the job for Aurelie Gonin [seen here leading]
These missions require a lot of versatility in video techniques, and also mountain skills. That means it's mandatory to be in a very good shape to be able to hike or skin up to access the venue, and it's absolutely necessary to know how to identify the dangers of the terrain in order to try to minimise the risks as much as possible, as well as understanding the sports and the athletes. Their commitment is considerable, but ours as well.
Positive pressure
As to what excites her about her job, Gonin says: I love the positive pressure that comes with working so fast, directing live, and being guided by the super dynamic flow which leads the competitions.
She continues: There are so many things I enjoy about it! I can mention skiing in the dark to access the position before first light, enjoying a sunrise on top of a mountain, sharing these emotions with fantastic people, being thrilled by the stunning actions happening in front of our cameras I feel in harmony with the place and with the people. I give a lot of passion and energy, but I get so much back.
Gonin adds that live directing is the biggest adrenalin rush for her: I never experienced such an intense and positive mental tension as when I directed a live event. You are carried by the collective energy of all those people collaborating together to put on a great show, you feel the presence of your team behind you, you constantly talk to some of them, and at the same time you're alone because you're the only one pressing the buttons to create what spectators will see. The focus is so intense, it's like having several brains to be able to analyse all that's happening and take fast decisions, and it lasts four to five hours.
Aurelie Gonin: I love the positive pressure that comes with working so fast, directing live, and being guided by the super dynamic flow which leads the competitions.
I often tell the athletes that when they're in the start gate ready to drop in and it comes the 5-4-3-2-1 countdown, their pressure is the same as mine when we start the live, she goes on. And when live is over I'm exhausted, I gave all my energy to it. I really love that feeling, it makes me feel really alive.
Extreme freeride challenges
On the toughest events she has worked on, Gonin states that the freeride competitions are the most extreme because the live broadcast has to come from the side of a mountain. She explains the rigours demanded of the crew: The technical crew sets up a tent on a ridge in front of the venue in which they build all the equipment for the live and link the cameras, which are long lenses, drones, cineflex and more. It's such a challenge for these guys and I have a big respect for them, (big up to Switch Productions!). You access the tent on skis in the dark to be ready early morning when the competition starts, and then you freeze during all the live action because you're in the snow. It's not the comfort of a studio, but the excitement of being on a mountain to show those stunning action sequences to the audience, are the best compensation.
She comments on Freeride World Tour: I spent six winters travelling with this crew, shared amazing adventures with them, learning a lot from working in this environment, and creating videos for all kinds of media (live, TV, web, social) in a short amount of time. It wasn't an easy choice when I decided to quit, but I thought it was time to move on and I don't regret it because it opened new opportunities to me, including an extraordinary heliskiing event in Pakistan and soon the Olympic Games. I'm convinced that the coolest projects are still to come.
Aurelie Gonin, Alpine Medias House, getting into a helicopter to be dropped on top of a mountain to film a freeride event
Always on the road
Gonin's daily life has changed drastically since COVID closed down borders. Until Mar
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
27/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/06/2026
Krotos Video to Sound Plugin Now Available for Adobe Premiere Pro
Brie Clayton June 26, 2026
0 Comments
Editors can analyze footage, generate synchron...
27/06/2026
Mirai Media Elevates Digital and Broadcast Productions with Blackmagic Design
Brie Clayton June 26, 2026
0 Comments
Studio uses Ultimatte 12 HD and Po...
27/06/2026
DURHAM, N.C. - JUNE 26, 2026 - Lutra Cafe & Bakery has opened its first brick-and-mortar location at American Tobacco Campus after owner Chris McLaurin operated...
26/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
26/06/2026
Strike Fighter League (SFL), a professional air combat digital sport combining f...
26/06/2026
Wisycom has announced three new additions to its professional wireless ecosystem...
26/06/2026
Eurovision Services inaugurated an expanded Master Control Room (MCR) in Madrid on June 1, 2026, building on a broadcast hub the company has operated in the cit...
26/06/2026
Midco Sports and the University of North Dakota (UND) have announced a two-year ...
26/06/2026
Guntermann and Drunck (G&D) and VuWall, both part of the Panoptec Technologies Group, have appointed Vutec (Pty) Ltd as exclusive distributor for their KVM and ...
26/06/2026
Visit Seattle, the official destination marketing organization for Seattle and King County, has launched what it describes as the world's first drone scoreb...
26/06/2026
CP Communications provided RF video, audio, and crew communications support for ...
26/06/2026
Produced by longtime partner Echo Entertainment, the action-sports property is now a team-based year-round league
The inaugural season of the MoonPay X Games L...
26/06/2026
The deal establishes MultiDyne Robotics and Motion Control, maintaining the well-known MRMC brand.MultiDyne Video & Fiber Optic Systems has acquired the assets ...
26/06/2026
PX1 will debut at Sonoma as TNT leans into super-slo-mo, drones, SMT data integr...
26/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
26/06/2026
Virtual session musician plug-in gains new percussion options
Celemony's latest update for their virtual session musician platform complements the exist...
26/06/2026
Half-size model joins Console 1 line-up
Shortly after the release of their new Flow Studio controller, Softube have announced the launch of another new surf...
26/06/2026
ELT Group and Rohde & Schwarz sign a cooperation agreement to explore commercial...
26/06/2026
For Teddy Swims sold-out I've Tried Everything But Therapy tour, event technology specialists, PRG, provided video, automation and lighting across 19 date...
26/06/2026
Modern exhibition and event venues face the challenge of seamlessly integrating traditional conference technology, professional broadcast workflows and IP-based...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Neko Oji: The Guy That Got Reincarnated as a Cat Edited with DaVinci Resolve Stu...
26/06/2026
Adobe to Acquire Topaz Labs
Brie Clayton June 25, 2026
0 Comments
Adobe has seen strong demand for its AI products for creatives, including Adobe Fire...
26/06/2026
Berklee Students Earn Dedicated Section at Raindance Film Festival in London Five documentary short films produced in the Africana Studies Department screen a...
26/06/2026
Flicker Productions to produce five-part docu-reality series following women who have fallen for men in prison and have become TikTok sensations, with brands an...
26/06/2026
Catch up on the latest developments across Baselight and Daylight v7, Nara and F...
26/06/2026
26. June 2026 News
DFT is pleased to announce that a second Polar HQ film s...
26/06/2026
New documentary Freedom Founder: Thomas McKean and the American Revolution airs ...
25/06/2026
Launching a Career in Broadcast Engineering: Academic Paths and Essential Certif...
25/06/2026
This superstar shooter/storyteller from Central Indiana hopes to make his mark in the blossoming sports-documentary and -features space
In the live-sports-vid...
25/06/2026
Presidio and the National Hockey League have announced a multiyear renewal of their North American partnership. Presidio will remain an Official Technology Inno...
25/06/2026
Strike Fighter League (SFL) is the world's first professional air combat digital sport that combines elite human performance and physical immersion with cut...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
The 2026 American Association of Professional Baseball (AAPB) All-Star Game will...
25/06/2026
Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represen...
25/06/2026
Backblaze has formed an agreement with CoreWeave to create The Essential Cloud for AI.
Under the multi-exabyte, $335 million agreement, Backblaze will provide...
25/06/2026
Clear-Com has announced the successful deployment and testing of FreeSpeak Cell by RTL Deutschland during a live event production at the N rburgring race circui...
25/06/2026
Mobile TV Group (MTVG) has announced the launch of the MTVG Production Platform,...
25/06/2026
Sony Pictures Entertainment (SPE) has announced a $100 million strategic investment in Cosm as lead investor in the company's Series C financing round, acqu...
25/06/2026
FOX Sports and Concacaf have announced a multi-year media rights agreement making FOX Sports the U.S. English-language home of the Concacaf Gold Cup and Concaca...
25/06/2026
Daktronics and Grass Valley have received the rAVe Pubs Best Solution for Large ...