
Positive pressure of directing live: The adrenalin-fuelled world of winter sports junkie Aurelie Gonin International Womens Day 2021 focus By Heather McLean, Editor
Monday, March 8, 2021 - 10:50
Print This Story
Aurelie Gonin, head of Alpine Medias House and winter sports director
There are not many jobs in the world where you have to be an athlete to even begin your daily tasks, but Aurelie Gonin, director at her own company, Alpine Medias House, is one of those people.
Gonin is a winter sports specialist. She directs, produces, films and edits, with the vast majority of her work taking place on the snowy slopes of mountain ranges across the world.
Just to get to work, she often has to be dropped out of a helicopter onto the side of a mountain, ski on some of the toughest runs in the world get into position, and set up in freezing conditions before the sun has made an appearance so she is ready for the appearance of the (non-crew) athletes.
Bright, white, reflective world
Most importantly, she needs to understand the intricacies of not only her dangerous environment, but the challenges of filming in a bright, white, reflective, steep world, to capture all the thrills and spills of winter sports.
I never experienced such an intense and positive mental tension as when I directed a live event. You are carried by the collective energy of all those people collaborating together to put on a great show
On the specialist aspect of her job, Gonin notes: Through the years I have acquired an expertise in making any kind of videos in a mountain environment, by collaborating with various people and learning from their experience and from the different situations. I'm often asked to do things that I haven't done before, and I'm always keen for a new challenge which will push me and maybe open new opportunities.
Trekking up mountains to get into position to film is part of the job for Aurelie Gonin [seen here leading]
These missions require a lot of versatility in video techniques, and also mountain skills. That means it's mandatory to be in a very good shape to be able to hike or skin up to access the venue, and it's absolutely necessary to know how to identify the dangers of the terrain in order to try to minimise the risks as much as possible, as well as understanding the sports and the athletes. Their commitment is considerable, but ours as well.
Positive pressure
As to what excites her about her job, Gonin says: I love the positive pressure that comes with working so fast, directing live, and being guided by the super dynamic flow which leads the competitions.
She continues: There are so many things I enjoy about it! I can mention skiing in the dark to access the position before first light, enjoying a sunrise on top of a mountain, sharing these emotions with fantastic people, being thrilled by the stunning actions happening in front of our cameras I feel in harmony with the place and with the people. I give a lot of passion and energy, but I get so much back.
Gonin adds that live directing is the biggest adrenalin rush for her: I never experienced such an intense and positive mental tension as when I directed a live event. You are carried by the collective energy of all those people collaborating together to put on a great show, you feel the presence of your team behind you, you constantly talk to some of them, and at the same time you're alone because you're the only one pressing the buttons to create what spectators will see. The focus is so intense, it's like having several brains to be able to analyse all that's happening and take fast decisions, and it lasts four to five hours.
Aurelie Gonin: I love the positive pressure that comes with working so fast, directing live, and being guided by the super dynamic flow which leads the competitions.
I often tell the athletes that when they're in the start gate ready to drop in and it comes the 5-4-3-2-1 countdown, their pressure is the same as mine when we start the live, she goes on. And when live is over I'm exhausted, I gave all my energy to it. I really love that feeling, it makes me feel really alive.
Extreme freeride challenges
On the toughest events she has worked on, Gonin states that the freeride competitions are the most extreme because the live broadcast has to come from the side of a mountain. She explains the rigours demanded of the crew: The technical crew sets up a tent on a ridge in front of the venue in which they build all the equipment for the live and link the cameras, which are long lenses, drones, cineflex and more. It's such a challenge for these guys and I have a big respect for them, (big up to Switch Productions!). You access the tent on skis in the dark to be ready early morning when the competition starts, and then you freeze during all the live action because you're in the snow. It's not the comfort of a studio, but the excitement of being on a mountain to show those stunning action sequences to the audience, are the best compensation.
She comments on Freeride World Tour: I spent six winters travelling with this crew, shared amazing adventures with them, learning a lot from working in this environment, and creating videos for all kinds of media (live, TV, web, social) in a short amount of time. It wasn't an easy choice when I decided to quit, but I thought it was time to move on and I don't regret it because it opened new opportunities to me, including an extraordinary heliskiing event in Pakistan and soon the Olympic Games. I'm convinced that the coolest projects are still to come.
Aurelie Gonin, Alpine Medias House, getting into a helicopter to be dropped on top of a mountain to film a freeride event
Always on the road
Gonin's daily life has changed drastically since COVID closed down borders. Until Mar
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
12/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
12/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
12/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
12/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
12/11/2026
LA JOLLA, CA-Central to many immune responses are antibodies, which identify foreign substances and help remove them from the body. The immune cells that produc...
12/11/2026
Bill & Ted Rock Opera Taken to New Heights After Student Workshop Emerging artists from Berklee, Boston Conservatory, and Emerson collaborated with industry p...
11/11/2026
Hornets Sports & Entertainment (HSE) and Spectrum have installed WiFi 7 as part of Spectrum's Managed WiFi solution within Charlotte's recently renovate...
11/11/2026
As 4K displays normalize in living rooms and economy flights, aging minor league...
11/11/2026
Northwestern University has deployed Grass Valley production switching and camera technology at its new Ryan Field stadium in Evanston, Illinois. The installati...
11/11/2026
Central Christian Church has transformed communication across its live productio...
11/11/2026
Monumental Sports & Entertainment developed the new Cisco Command Center for all of the building's technology
Prior to the start of the busy October schedu...
11/11/2026
The new Manhattan set is the latest addition to a network of studios, home setup...
11/11/2026
With a remodeled set, an expanded camera package, and a Steve Aoki performance, MLB Network's production team raises the bar again at The Chelsea...
11/11/2026
Third collaboration with Grammy-winning composer & conductor
Spitfire Audio have announced the release of Eternity, the third sample library to be created a...
11/11/2026
Eurorack experts launch vinyl-inspired plug-in
When praised Eurorackers Modbap revealed their first software effect recently, they stated it was the first r...
11/11/2026
New York, NY - November 10, 2026 - Neptune BidCo US Inc. (the Issuer or the C...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
New partnership strengthens local access to Hitomi s precision timing solutions, with MatchBox, MatchBox Glass and Spectra on show at Inter BEE 2026
Hitomi Br...
11/11/2026
Frequency, the engine behind many of the worlds leading streaming television channels, and OpenGlass, the first SSP built for advanced CTV advertising, today an...
11/11/2026
Operative today announced the appointment of Brian Beirne as Senior Vice President, Commercial Growth. Beirne returns to Operative at a pivotal moment, as its U...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
11/11/2026
Flanders Scientific (FSI), an Atomos company, has introduced seven new QD-OLED reference monitors across two new series, the VP and V. Designed for professional...
11/11/2026
Pliant Technologies' highly anticipated CrewCom Flex product line is now shipping in the United States. As the industry's first frameless matrix interc...
11/11/2026
Desert Palms Captured with Blackmagic URSA Cine Immersive
Brie Clayton November 10, 2026
0 Comments
Director Tristan Seniuk premieres immersive short ...
11/11/2026
Avid launches Ready to Play, putting new AI creative capabilities into editors...
11/11/2026
Adobe Powers a New Era of Creativity, Bringing Agents and Tools to Creatives Whe...
11/11/2026
Fraud detection and removal tools play an important role in defending advertising budgets against invalid traffic. A robust fraud tool, independently accredited...
11/11/2026
RT lyric fm is partnering with the Department of Climate, Energy, and the Envir...
11/11/2026
RT TODAY show has announced the eight finalists for its festive amateur cook competition Christmas Home Cook'.
Following the success of TODAY TV Home C...
10/11/2026
ENCO provided live stage captioning, multilingual translation and new audio pass-through services at NAB Show New York, held Oct. 21-22 at the Javits Center, an...
10/11/2026
Vizrt has built a proof-of-concept integration with the Story Object Model (SOM), shown at IBC 2026 in Amsterdam as part of the Smart Stories Accelerator projec...
10/11/2026
Gravity Media's Creative and Managed Services team produced a dedicated live 9:16 vertical broadcast workflow for Meta Connect 2026. Meta asked for more tha...
10/11/2026
Blue Stream Fiber has standardized its OTT streaming services on Ateme's end-to-end video platform for its high value linear channels, providing more effici...
10/11/2026
Haivision has opened the survey for its 2027 Broadcast Transformation Report, inviting broadcast, media, and production professionals worldwide to share their p...
10/11/2026
The League of Live Stream Theater (LOLST), the nonprofit organization partnering...
10/11/2026
USA Sports and The Horse Racing League (HRL) has announced a partnership to air ...
10/11/2026
Matrox Video has launched The Sync, a new video podcast series bringing together Matrox Video experts, customers, and partners to explore the technical and busi...
10/11/2026
The CW Network and Professional Bull Riders (PBR) have announced a new multi-yea...
10/11/2026
There is a certain irony that Chip Adams was turned down when he first looked in...
10/11/2026
Pliant Technologies' CrewCom Flex product line is now shipping in the United States. As a frameless matrix intercom system and complete matrix IP-based inte...
10/11/2026
PARK CITY, Utah (November 10, 2026) The Sundance Institute today announced the appointment of Allison Graff-Weisner as its new Chief Development Officer (CDO)...
10/11/2026
New tool humanises orchestral MIDI parts
Described as a session musician inside your DAW, VSL's latest plug-in aims to make quick work of making program...
10/11/2026
Free EQ launched alongside four major updates
PSPaudioware have just launched their latest free plug-in, along with a set of updates that bring modern OS co...
10/11/2026
Save 25% throughout November 2026
Following the recent release of Cubase 16, regular SOS contributor John Walden has announced that he will be running a 25%...