Where We Have Been
Dunno where I'm going, Dunno where I've been
When guitar legend Rory Gallagher sang that, he obviously hadn't been keeping meticulously detailed accounts of his history like we have in the Bridge Blog. Cause we know exactly where we've been. And we've got a good idea of where we're going.
Don't look back (in anger)
If you're the kind of person that still finds themselves shocked that 2050 is closer to us now than the original release of Jurassic Park, you'll probably be able to relate to this blog. The fact is, life can become a little bit of a blur, and it's difficult to keep it all in order. And the same goes for business.
Sure, there are annual accounting reports, data-driven marketing stats, tedious chains of mind-numbing emails. But they don't necessarily give that intangible insight into the rich tapestry of business across the years - as it evolves, changes and rolls with the punches of a fast flowing market.
Which is why we're so pleased to have our News and Blogs page on our website. Whilst we often use our December or January blogs to recap the progress we've made over the course of the year (in part to show off, and in part because we're really immensely proud of the progress we're making), this year we thought we'd dig back a little deeper.
The Bridge Technologies Timeline
Records on our own news and blog page go back to 2012. We have a fair few internal bits and bobs knocking about the office from before then, but there's a surprising dearth of information about what got us all started. An article we wrote recently for the SCTE Journal about the roots of monitoring in broadcast - with a little bit of our own personal history thrown in, inspired this blog.
Interestingly though, our wider internet presence was also fairly undeveloped. A not-exactly-comprehensive google unearths an interesting interview from SatMagazine as far back as 2012, where the biggest concern on our radar was the stability of the euro and European markets in general oh if only we'd had a crystal ball!
Amazing to think that was all a full decade ago. But even more amazing is that in 2012, we were already eight years old. An archaeological dig through the internet yields more of our history before then, though we thought we'd be here all day if we didn't put down our shovels, brushes and buckets.
And, we'd also argue it might be around about 2012 where the way we were perceived in the industry began to gain some serious pace. We started off with a pretty visionary perspective when it came to the role of IP in the broadcast industry but like any visionary, it can be a bit tricky to find recognition in your time. There's a small chance you'll be labelled the loony in the corner'.
And whilst we carried some serious heft in terms of the expertise of our founding members, and we were by no means dismissed in the market, our IP is the future of broadcast' message was sometimes met with little more than an indulgent smile and a chuckle.
But 2012 is perhaps the year when the industry stopped saying don't mind them, and started to say do you know what, I think they could be on to something'. With Netflix just hitting UK and European shores, suddenly the impending IP expansion was an unavoidable inevitability.
From there, momentum gathered pace. But what exactly do the records show we were up to?
2012: We gathered up some new Business Partners - especially in the expansion of our Asian market, and our good friends SHM also joined us to enhance our presence in the German market.
We also started to really push forward in the field of OTT; the VB330 added a Bulk OTT engine and we launched the portable VB12-RF probe (now NOMAD), and as a result the awards really started to roll in; Streaming Media Europe, the TVTechnology STAR award, and SCTE, to name but a few.
2013 and 2014: 2013 started with a bang: we introduced the PocketProbe - allowing monitoring to be achieved from anywhere in the world (well, anywhere with 3G). This was a real head turner - nothing really drives home just how much flexibility IP provides like the ability to demo, real-time network monitoring just by getting your mobile out of your pocket.
For all of our probes - including the VB273 and VB288 - we made both incremental and fundamental improvements. One of the big ideas that we were pushing - and continue to push - is the idea that Quality of Experience is as vital, if not more vital, than Quality of Service: it's all very well discovering your network is doing what you think it should be doing according to lots of geeky engineering metrics- but what if your customer doesn't!? What if the fundamental experience they are having is undermining your reputation with each passing minute?
Content extraction is the big tool here; seeing what the final set of eyes sees, not the image you've sent out on a wing and a prayer And the integration of content extraction into our key probes was the big focus for some of our major industry awards in 2014.
Our recognition of the centrality of QoE seems pretty obvious now (as, of course, does our IP mantra). But moving into 2014, we were starting to get some real attention for the way we were promoting monitoring not as some niche engineering concern, but something that was fundamental to the strategic decisions underpinning the business model of organisations as a whole. From in-the-moment routing decisions to annual boardroom contemplations, Bridge was showing just how important monitoring metrics were about to become - especially in an industry where with each passing year, one extra second of latency or delay meant one extra customer lost. Don't bolt it on, design it in!
Resultantly, more and more eyes were becoming fixed on us: both NAB an
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
16/07/2026
June brought stabilization to the television market. Poles spent an average of 3 hours and 36 minutes a day in front of their TV screens exactly the same as i...
16/07/2026
Glensound returns to IBC with a major new addition to its intelligent loudspeaker range, the Greater Divine Supernal studio monitor, alongside recent developmen...
16/07/2026
33 leading exhibitors are taking part in the GREAT Britain and Northern Ireland Pavilions and linked locations across IBC2026 (Amsterdam RAI, 11 14 September)...
16/07/2026
Hitomi Broadcast will introduce Spectra, a new HDR colour verification solution measured in picture, not using VPID, at IBC2026 (Hall 10, Stand A40). Expanding ...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Zixi, a leader in live video delivery and workflow orchestration, and Comcast Technology Solutions (CTS) today announced a strategic new integration to deliver ...
16/07/2026
Blackmagic Design Cameras Capture Immersive Flight for New Cirrus App
Brie Clayton July 15, 2026
0 Comments
Leader in Personal Aviation taps URSA Cin...
16/07/2026
XenData Announces LTO Archive Appliances with both File and S3 Object Storage In...
16/07/2026
Onimusha: Way of the Sword is coming to GeForce NOW at launch, with the playable...
16/07/2026
Together the semi-finals had a combined reach of 1.98 million unique individuals...
15/07/2026
The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...
15/07/2026
As sports-media organizations manage rapidly growing content libraries and incre...
15/07/2026
HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...
15/07/2026
IBC has unveiled the conference program for IBC2026, with this year's event ...
15/07/2026
Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...
15/07/2026
New AI-powered module enables broadcasters and content owners to extract dialogu...
15/07/2026
Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...
15/07/2026
Force Tech has announced the appointment of Bryan Adams, CTS, as Vice President of Integration. Adams will oversee AV and broadcast integration project delivery...
15/07/2026
USA Sports has announced an exclusive English-language agreement with the Bundes...
15/07/2026
ITV Sport's FIFA World Cup 2026 coverage has been produced from one of the m...
15/07/2026
Program will provide professional camera kits, training, and technical support to participating local newsrooms...
15/07/2026
San Francisco church becomes first U.S. deployment of the 2 M/E production switcher...
15/07/2026
Former ESPN and NFL Network executive to advise startup league on media, distribution, technology, and fan engagement...
15/07/2026
The Houston-based RSN is the live-game home of the Astros and Rockets...
15/07/2026
Launched alongside new FreqSoft installer
Designed to bridge the gap between hardware and software, Freqport's FreqInOut FO1 unit provides a simple way ...
15/07/2026
Save up to 55% on software until 23 July 2026
Expressive E have just launched their Summer Offer sale, with discounts of up to 55% now applied across their ...
15/07/2026
Real-time stem-separation tool updated
zplane have recently released a new and improved version of their real-time stem-separation plug-in which they say ma...
15/07/2026
A new benchmark in bass enhancement
Described as a new benchmark in bass enhancement , Baby Audio's latest release has been designed to augment the lo...
15/07/2026
DMC Production's AR 1 and AR 2 units reverse the conventional OB workflow, keeping all production-critical processing at the venue while operators work remo...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
GigaCloud, a leading Ukrainian cloud service provider, and Cubbit, the first geo-distributed cloud storage enabler, today announced a new Business Alliance Part...
15/07/2026
SMPTE, the global society for media professionals, technologists, and engineers, has announced the launch of the SMPTE 110th Anniversary Campaign, a fundraising...
15/07/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, unveils the new StudioComm Model 762 Stereo Level Control, ...
15/07/2026
COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried
Brie Clayton July 15, 2026
0 Comments
Producer, Virtual Events (Hybrid | Full-time | ...
15/07/2026
Brazilian media organization builds nationwide CDN with Broadpeak's high-performance software for low-latency streaming and new content distribution service...
15/07/2026
DHD announces a new utility designed to increase the efficiency of its audio mixing systems during initial installation and subsequent configuration.
Anyone w...
15/07/2026
BCNEXXT Brings Next-Generation Vipe to IBC2026, Breaking the 1:1 Channel-to-Server Ratio New innovations liberate broadcasters from legacy playout infrastructur...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
General-purpose robots and autonomous machines are moving from research labs to ...
Where We Have Been
