
Where We Have Been
Dunno where I'm going, Dunno where I've been
When guitar legend Rory Gallagher sang that, he obviously hadn't been keeping meticulously detailed accounts of his history like we have in the Bridge Blog. Cause we know exactly where we've been. And we've got a good idea of where we're going.
Don't look back (in anger)
If you're the kind of person that still finds themselves shocked that 2050 is closer to us now than the original release of Jurassic Park, you'll probably be able to relate to this blog. The fact is, life can become a little bit of a blur, and it's difficult to keep it all in order. And the same goes for business.
Sure, there are annual accounting reports, data-driven marketing stats, tedious chains of mind-numbing emails. But they don't necessarily give that intangible insight into the rich tapestry of business across the years - as it evolves, changes and rolls with the punches of a fast flowing market.
Which is why we're so pleased to have our News and Blogs page on our website. Whilst we often use our December or January blogs to recap the progress we've made over the course of the year (in part to show off, and in part because we're really immensely proud of the progress we're making), this year we thought we'd dig back a little deeper.
The Bridge Technologies Timeline
Records on our own news and blog page go back to 2012. We have a fair few internal bits and bobs knocking about the office from before then, but there's a surprising dearth of information about what got us all started. An article we wrote recently for the SCTE Journal about the roots of monitoring in broadcast - with a little bit of our own personal history thrown in, inspired this blog.
Interestingly though, our wider internet presence was also fairly undeveloped. A not-exactly-comprehensive google unearths an interesting interview from SatMagazine as far back as 2012, where the biggest concern on our radar was the stability of the euro and European markets in general oh if only we'd had a crystal ball!
Amazing to think that was all a full decade ago. But even more amazing is that in 2012, we were already eight years old. An archaeological dig through the internet yields more of our history before then, though we thought we'd be here all day if we didn't put down our shovels, brushes and buckets.
And, we'd also argue it might be around about 2012 where the way we were perceived in the industry began to gain some serious pace. We started off with a pretty visionary perspective when it came to the role of IP in the broadcast industry but like any visionary, it can be a bit tricky to find recognition in your time. There's a small chance you'll be labelled the loony in the corner'.
And whilst we carried some serious heft in terms of the expertise of our founding members, and we were by no means dismissed in the market, our IP is the future of broadcast' message was sometimes met with little more than an indulgent smile and a chuckle.
But 2012 is perhaps the year when the industry stopped saying don't mind them, and started to say do you know what, I think they could be on to something'. With Netflix just hitting UK and European shores, suddenly the impending IP expansion was an unavoidable inevitability.
From there, momentum gathered pace. But what exactly do the records show we were up to?
2012: We gathered up some new Business Partners - especially in the expansion of our Asian market, and our good friends SHM also joined us to enhance our presence in the German market.
We also started to really push forward in the field of OTT; the VB330 added a Bulk OTT engine and we launched the portable VB12-RF probe (now NOMAD), and as a result the awards really started to roll in; Streaming Media Europe, the TVTechnology STAR award, and SCTE, to name but a few.
2013 and 2014: 2013 started with a bang: we introduced the PocketProbe - allowing monitoring to be achieved from anywhere in the world (well, anywhere with 3G). This was a real head turner - nothing really drives home just how much flexibility IP provides like the ability to demo, real-time network monitoring just by getting your mobile out of your pocket.
For all of our probes - including the VB273 and VB288 - we made both incremental and fundamental improvements. One of the big ideas that we were pushing - and continue to push - is the idea that Quality of Experience is as vital, if not more vital, than Quality of Service: it's all very well discovering your network is doing what you think it should be doing according to lots of geeky engineering metrics- but what if your customer doesn't!? What if the fundamental experience they are having is undermining your reputation with each passing minute?
Content extraction is the big tool here; seeing what the final set of eyes sees, not the image you've sent out on a wing and a prayer And the integration of content extraction into our key probes was the big focus for some of our major industry awards in 2014.
Our recognition of the centrality of QoE seems pretty obvious now (as, of course, does our IP mantra). But moving into 2014, we were starting to get some real attention for the way we were promoting monitoring not as some niche engineering concern, but something that was fundamental to the strategic decisions underpinning the business model of organisations as a whole. From in-the-moment routing decisions to annual boardroom contemplations, Bridge was showing just how important monitoring metrics were about to become - especially in an industry where with each passing year, one extra second of latency or delay meant one extra customer lost. Don't bolt it on, design it in!
Resultantly, more and more eyes were becoming fixed on us: both NAB an
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
06/03/2026
TNT Sports and the International Basketball Federation (FIBA) have reached a mul...
06/03/2026
OffBall and TOGETHXR, two influential young media companies in sports, announce a strategic and operational partnership in a shared push to scale and create inn...
06/03/2026
InfoComm 2026, a destination for AV, IT, broadcast, and AI-driven systems, annou...
06/03/2026
LTN and MediaKind announce a strategic partnership to integrate MediaKind's ...
06/03/2026
X Games and the Greater New Orleans Sports Foundation (GNOSF) announce that New Orleans, Louisiana, will host the first-ever X Games Championship event - the fi...
06/03/2026
As part of a busy start of the year at Chyron, the AXIS team developed a set of improvements for AXIS Maps. The features released empower users with more flexib...
06/03/2026
At the 2026 NAB Show, BeckTV, a premier systems integrator for the broadcast ind...
06/03/2026
At NAB Show 2026, Net Insight introduces Nimbra Live Intelligence, which definin...
06/03/2026
SES announces that it has added new Medium Earth Orbit (MEO) satellite capacity ...
06/03/2026
LucidLink, the cloud-native file streaming platform for instant, secure access to large files, announce LucidLink Connect, a new solution that enables real-time...
06/03/2026
Panasonic helped bring the world of Paddington: The Musical to life through imme...
06/03/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/03/2026
Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week's edition, NASCAR Cup Se...
06/03/2026
At the 2026 NAB Show, Riedel Communications opens with a clear message to the North American market: production technology does not have to be complex.
This ye...
06/03/2026
Midco Sports isn't your typical regional sports network. Backed by nearly a ...
06/03/2026
The stories around the Paralympics are really touching and the athletes, the atmosphere it is all amazing and we want to use new technologies to help us tell th...
06/03/2026
Apple TV subscribers will have access to as many as 30 additional live feeds acr...
06/03/2026
Ten years after its release, South African hip-hop artist Kwesta's DaKAR II is still making waves. With 51.8 million streams on Spotify, the album continues...
06/03/2026
Statement on the appointment of Dr Nicholas Pappas AM as SBS Chair
Media releases
The SBS Board and Executive have welcomed the appointment of Dr Nicholas P...
06/03/2026
Nielsen Highlights Women's Sports Viewership Milestones Ahead of International Women's Day on March 8
New York March 5, 2026 According to Nielsen...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/03/2026
Spanish FM and online broadcaster esRadio has selected DHD RX2 audio production consoles for use at its studio headquarters in Madrid. Part of the Libertad Digi...
06/03/2026
LucidLink, the cloud-native file streaming platform for instant, secure access to large files, today announced LucidLink Connect, a new solution that enables re...
06/03/2026
At the 2026 NAB Show, BeckTV, a premier systems integrator for the broadcast industry, is launching BeckFlow, the first web-based schematic documentation platfo...
06/03/2026
At NAB Show 2026, Net Insight introduces Nimbra Live Intelligence defining a new category and setting a new standard for live operations: the Open Media Platfor...
06/03/2026
At the 2026 NAB Show, Interra Systems will showcase its latest advancements in automated QC, real-time monitoring, and captioning reinforcing its position as ...
06/03/2026
At the 2026 NAB Show, Riedel Communications opens with a clear message to the North American market: production technology does not have to be complex. This yea...
06/03/2026
New partnership combines on-prem video processing with reliable IP transport to support the transition from C-Band satellite to IP distribution
LTN and MediaKi...
06/03/2026
06 Mar 2026
VEON and JazzWorld Advance Pakistan's Digital Financial Future ...
06/03/2026
Friday 6 March 2026
Teaser revealed for Saturday Night Live UKTurn on cookies to view this content. Go to Privacy options and select Accept All'.
Privacy...
06/03/2026
Back to All News
Announcing Barbara - Becoming Shirin David
Entertainment
06 March 2026
GlobalGermany
Link copied to clipboard
Available exclusively on N...
06/03/2026
Discover how the F1 sound team turned a real Grand Prix into a cinematic experience.
Director Joseph Kosinski and his team worked directly with the Formula On...
06/03/2026
Arvato Systems Joins Initiative D21 e. V.
Shaping digital transformation together
Collaboration in Germanys largest network for the digital society
Membersh...
06/03/2026
The Trustworthy Accountability Group (TAG) is a global initiative dedicated to c...
06/03/2026
We are deeply saddened to hear the very sad news of the death of our friend and colleague, John McHugh. John was an exceptionally talented creative leader who s...
06/03/2026
First exclusive look at RT 's promo as Ireland prepare to take on Czechia
Every Moment, Every Generation
https://youtu.be/2ijo96EadLU
36 years after Geor...
06/03/2026
A new clue to how the body detects physical force Scripps Research scientists offer new insight into how the body detects light touch and how disruptions in tha...
05/03/2026
More than 250 sports-graphics professionals packed into The Cutting Room in New ...
05/03/2026
Cosm announces that it will open its third immersive entertainment venue at downtown Atlanta's Centennial Yards on June 10, 2026. Its first public event wil...
05/03/2026
Following last year's broadcast television debut, The CW Network is growing its partnership with the Savannah Bananas, announcing that it will be the exclus...