XL8 Unveils MediaCAT Platform at IBC 2022 to Expand its Offering of AI-Based Localization and Translation Services

XL8 Unveils MediaCAT Platform at IBC 2022 to Expand its Offering of AI-Based Localization and Translation Services

Brie Clayton August 30, 2022

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Intuitive tool adds key automation, asset management and synchronization capabilities to the media content workflow

XL8, a Silicon Valley tech company providing AI-powered machine translation technology optimized for media content, will unveil its MediaCAT platform for seamless, AI-based media localization at IBC 2022, Booth #6C29. This powerful web-based platform adds asset management, editing, and automation capabilities to complement XL8's existing content services.

MediaCAT can automatically extract lines from media content, match the timecode, and translate content to the desired language pair or multiple language pairs simultaneously. The platform enables in-line post-editing and the addition of synthetic dubbing or voice-overs, allowing users to audition specific voices quickly with just a few clicks.

Content owners and service providers are under increasing pressure to meet the exploding worldwide demand for media titles and deliver hyper-localized translated media to a growing number of platforms, said Janice Pearson, SVP of Sales and Strategy at XL8. They need tools that not only automate and streamline the process but also scale to work at the speed of their business.

Adding these new capabilities to XL8's existing suite of Machine Translation Post-Edit (MTPE) services makes MediaCAT the most convenient and unified translation solution available for human translators. MediaCAT will allow users to edit timecode and set limits per segment for a translated subtitle in-line within the tool. These features significantly reduce tedious and repetitive tasks often associated with traditional translation workflows since XL8's translation engine is specifically optimized for media content translation.

At IBC, XL8 is also previewing its EventCAT platform, which will complement XL8's existing live subtitling capabilities for live broadcasts and events and provide an on/offline interpretation platform supported by a global network of thousands of interpreters.

The combination of MediaCAT and EventCAT allows linguists to streamline their workflows while unlocking the full power of Artificial Intelligence to support efficient and cost-effective media and conversational localization. All products and services are designed to help localization professionals with the power of XL8's human-like machine translation engine.

XL8's full array of media content services includes text and subtitle translations; auto subtitling based on speech recognition through ASR, auto-captioning, synchronization; and synthesized dubbing and voice-overs. The company's translation technology is distinguished from other competitive offerings through its use of Context Awareness models to translate colloquial phrases better. Context awareness allows the technology to truly localize content instead of simply translating it word for word. XL8's translation engines can also incorporate specific language formalities by recognizing the relationships between words and characters.

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