
Food and beverage businesses join ever-evolving campus
Rocky Mount Mills, the bustling mixed-use campus renowned for its blend of contemporary living, office spaces, dining and entertainment options, announces the addition of three new food and beverage establishments. These new businesses promise to bring unique flavors and experiences to the Rocky Mount community, further establishing the Mills as a premier destination for foodies and casual diners alike.
Introducing Our New Businesses: Larema Beverage Company (1121 Falls Rd): Spearheaded by Kevin McLaughlin, the visionary behind the popular Larema Coffee House locations in downtown Rocky Mount and Wilson, NC, Larema Beverage Company can be summed up as: Brewery + Taproom + Kitchen. It's a community hub where craft beverages and unique culinary experiences come to life. Patrons can enjoy a rotating selection of beers crafted by Head Brewer Ben Pollard, house-made sodas, ciders, kombucha, and cold brew nitro coffee on draft. Complementing the beverage selection is a menu of fresh, healthy, and delicious foods made to order by Chef Camden Grant, along with a rotating array of specialty desserts. The welcoming indoor and outdoor spaces are designed to make every visitor feel comfortable and valued. Larema Beverage Company is a testament to McLaughlin's commitment to creating spaces that bring people together and his desire to build connections throughout all of Rocky Mount. The business held its grand opening January 20 and operates as follows: Wednesday-Thursday 4-9pm; Friday-Saturday 1pm-10pm; Sunday 11am-5pm; Closed Mondays and Tuesdays.
Jack's at the Mills (1135 Falls Rd): Building on the success of the original Jack's in Wilson, NC, restaurateur Morkos Youssef brings his culinary expertise to Rocky Mount with Jack's at the Mills. This fine dining American restaurant is a haven for food enthusiasts, offering a menu rich in quality fresh meats and ingredients. Specializing in steak, including wagyu and special cuts, the restaurant also features weekly dinner specials inspired by diverse cultures. Complementing the exquisite food is a selection of craft cocktails, making Jack's at the Mills a must-visit for a refined dining experience perfect for business meetings, family celebrations, and date nights. The restaurant plans to open in late February, operating six days a week as follows: Lunch: Mon-Fri 11AM 2PM; Dinner: Mon-Sat 5:00PM 9:30PM.
Mixers (1139 Falls Rd., Suite 117): Mixers is set to become a vibrant social hub for networking, relaxation, and entertainment. Co-owned by Tia Lucas and Devin Mooring, who also owns the popular Aroma Bar and Bistro in downtown Rocky Mount, it is a cocktail bar designed for folks looking for great conversation, casual get-togethers and a spot to mix and mingle or watch the big game. Offering a range of spirits, wines, beers, and non-alcoholic options, Mixers will have a casual yet classy atmosphere with an inviting interior. The bar will feature theme nights, specials, and event space for parties and gatherings, along with TVs for sports enthusiasts. Mixers will open in the spring of 2024, operating Thursday through Monday with exact operating hours TBD.
A Culinary Renaissance at Rocky Mount Mills:
These new establishments mark a significant milestone in the evolution of Rocky Mount Mills as a culinary destination. Evan Covington Chavez, Director of Real Estate at Rocky Mount Mills, expressed excitement about the openings, stating, The arrival of these diverse and high-quality food and beverage businesses not only broadens the choices at the Mills but also strengthens the sense of community and vibrancy that is the hallmark of Rocky Mount Mills.
Larema Beverage Company opened at Rocky Mount Mills in January 2024.
Join the Celebration:
The opening of these venues will be celebrated with a series of special events and promotions. The Rocky Mount community and visitors are warmly invited to explore the unique offerings and immerse themselves in the distinctive atmospheres of each new establishment. Event details will be posted on the social media channels for Rocky Mount Mills and the individual businesses.
Thanks to RMM's Evan Covington-Chavez for this CapCom story & for the CapCom photos.
More from WRAL-TV
01/07/2025
Historic appointment ushers in unified leadership for WRAL-TV, New Media, and Digital Solutions
RALEIGH, N.C. - 6-27-25 - Capitol Broadcasting Company is prou...
25/06/2025
CBC Real Estate, a division of Capitol Broadcasting Company (CBC), announced tod...
30/05/2025
American Underground Returns to American Tobacco Campus A full-circle homecoming for Durham's leading coworking community
Durham, N.C. (May 29, 2025) - In ...
09/05/2025
Capitol Broadcasting Company welcomed Warren Thomas as the new Vice President an...
19/02/2025
Leadership change at Capitol Broadcasting Company's WRAL-TV/FOX 50
Capitol Broadcasting Company, Inc. (CBC) today announced that longtime local media lea...
10/09/2024
New Beginnings for Fullsteam Brewery at American Tobacco Campus
9,000-square-foot taproom, set between iconic water tower and smokestack,
promises a lively ne...
15/08/2024
Beep! Beep! The school supply drive has come to a close, and American Tobacco is thrilled to announce its success! A busload of essential supplies is now ready ...
14/08/2024
The MilkShake Factory at American Tobacco is now open for business! The grand opening took place on Monday, August 12, 2024. The American Tobacco located will b...
13/08/2024
Tacos & Tallboys Tuesday with Tune Tuesday (Wool E.'s Version), Winning Wedn...
12/08/2024
The National Association of Broadcasters (NAB) have named MIX Mornings with Kyle, Bryan and Sarah as a finalist for an NAB 2024 Marconi Award for Large Market P...
07/08/2024
A Triangle Crossover Collaboration At The DBAP On Sunday, August 18th
The North Carolina Courage will be celebrated during the Durham Bulls home game on Sunday...
06/08/2024
WRAL-TV recently got an upgrade. The old newsroom has a new look! WRAL-TV Reporter Brian Shrader gave viewers a virtual tour for the grand opening....
31/07/2024
October Event Showcases Elite Women's Baseball at Durham Bulls Athletic Park
The Durham Bulls, in conjunction with the All-American Girls Professional Base...
30/07/2024
Tacos & Tallboys Tuesday with Tune Tuesday, Winning Wednesday, Kids Run The Base...
29/07/2024
Duke University Athletics and Learfield's Blue Devil Sports Properties have signed a multi-year extension with Capitol Broadcasting to continue as the long-...
26/07/2024
The 2024 Paris Olympic Games are about to begin, and Capitol Broadcasting is rea...
25/07/2024
Get your shop on at Rocky Mount Mills on Saturday, July 27, 2024, at The Power House Artisan Market. Check out an amazing selection of handcrafted d cor, painti...
24/07/2024
Roll with the Gnomies The last week of the Greenville Yard Gnomes' inaugural season starts on Thursday, July 25, 2024, with Tallboy Thursday, featuring drin...
23/07/2024
Rocky Mount Mills is partnering with the Rocky Mount Police Department with thei...
23/07/2024
Tacos & Tallboys Tuesday with Tune Tuesday, Winning Wednesday, Kids Run The Base...
23/07/2024
The 2024 Paris Olympics kick off with the Opening Ceremonies this Friday, July 26, 2024. As an NBC affiliate, WRAL-TV is proud to broadcast the network's co...
22/07/2024
The Green Eyeshade Awards, the nation's oldest regional journalism contest, recognized Capitol Broadcasting Company's editorial cartoonist Dennis Draugh...
19/07/2024
Only a Few More Chances to see the Salamanders and Yard Gnomes This Year
The Holly Springs Salamanders have another big weekend coming up at Ting Park!
Join t...
18/07/2024
A recent WRAL-TV story brought together the best of virtual design and reporting...
17/07/2024
The free Live After 5 summer concert series is adjusting its start time for it...
12/07/2024
American Underground, Capitol Broadcasting's co-working community division, ...
11/07/2024
The Bulls might be away, but the Salamanders and Yard Gnomes are playing at home this weekend!
The Salamanders have another action-packed week at Ting Park, in...
10/07/2024
Durham Magazine's 2024 Best of Durham list is out, and American Tobacco is celebrating multiple list makers!
Check out this impressive list of ATC winners:...
09/07/2024
The Duke Arts at American Tobacco series is returning this fall. The 2024 seaso...
03/07/2024
It's possible to do a full tour of CBC's baseball teams over the 4th of July holiday! Start in Holly Springs or Durham and then swing by Greenville. Che...
02/07/2024
Now in the month of the Paris Summer Olympics, WRAL-TV is gearing up for coverag...
27/06/2024
As one of the many value-addeds of 95.7 FM That Station, the music curators have touring musicians come in to sit down with That Station Program Director & Week...
25/06/2024
Tacos & Tallboys Tuesday with Tune Tuesday, Winning Wednesday, Kids Run The Base...
24/06/2024
Three WRAL-TV legends got together with a Triangle acting legend for a conversation in front of a crowd at the Carolina Country Club on Tuesday, June 18, 2024. ...
20/06/2024
General Manager of Capitol Broadcasting's newest baseball club, Minnesota na...
19/06/2024
Studio to Offer Infrared Heated Classes and Yoga for Kids in a Larger, Community-Focused Space
Yoga Off East is thrilled to announce its expansion and relocati...
17/06/2024
That Station kicked off the summer 2024 edition of the Artist Notes concert series with Greg Humphreys (of Dillon Fence and Hobex) on Thursday, June 13, on NC S...
14/06/2024
The 38th Annual WRAL Azalea Celebration is now accepting applications from non-profits for the 2024 plant giveaway. Sponsored by WRAL-TV, MIX 101.5 WRAL-FM, FOX...
14/06/2024
Tee up a fun golf at American Tobacco. State of Golf, Downtown Durham's premier golf & sports simulator lounge opened on June 11, 2024. Get inspired by US O...
13/06/2024
Twenty years-can you believe it? Two decades ago, the American Tobacco Campus began with the revival of the old tobacco warehouses that stood vacant in downtown...
11/06/2024
Tacos & Tallboys Tuesday with Tune Tuesday, Winning Wednesday, Dollar Dog Thursd...
10/06/2024
HighSchoolOT Honors is back for the 2023-24 school year, and it's time to nominate North Carolina's BEST high school athletes, coaches, teams and more.
...
07/06/2024
Looking for the perfect gift for Dad, a staycation with the kids or checking off your summer bucket list?
There is no better way to kick off the summer than a ...
05/06/2024
Ahead of a new WRAL Documentary airing Thursday, you can attend a free screening...
05/06/2024
Airs Thursday, June 6 at 7:30pm
The WRAL Documentary Unit investigates the growing gang problem in North Carolina in their latest documentary, Easy Targets: Ga...
04/06/2024
Tacos & Tallboys Tuesday with Tune Tuesday, Winning Wednesday, Dollar Dog Thursd...
04/06/2024
Inside Radio chatted with 99.9 The Fan Program Director Paul Ihander last week, to highlight the growth 99.9 The Fan is seeing. Writer Rich Appel asked about hi...
03/06/2024
Capitol Broadcasting's Explorer Post members are expanding their baseball broadcasting skills for a second year in a row. Students from WRAL's Post 5, ...
30/05/2024
That Station's app and website just got a major upgrade. The station crew co...
29/05/2024
NOAA (the National Oceanic and Atmospheric Administration) issued a forecast las...