#WeMakeEvents moves towards Survival in the Square posted: 23/10/2020
Over the last five months, the #WeMakeEvents campaign has been tirelessly raising awareness around the current plight facing the live entertainment sector and its urgent need for financial support if it is to survive the Covid-19 crisis. With the introduction of tier systems and the continued local lockdowns, this means that hosting live events has become even more difficult than before. As such, the campaign is continuing to make its voice heard and will continue raising as much awareness as possible, as seen with the Survival in the Square creative activation which will take place later this month.
Over the past few weeks, #WeMakeEvents has organised a range of high profile activations which have made headlines across the globe. Following on from the initial #LightItInRed day back in July, the first Day of Action took place on 11th August which saw some of London's most iconic landmarks lit up in red along with those across the regions to highlight the crisis. Similarly, last month's Global Day of Action saw more than 25 countries across the globe light their buildings in red to show solidarity, as well as other creative activations emphasising how the industry is being impacted on a global scale.
Gary White, Lead Producer of #WeMakeEvents, comments. The latest government support packages, although welcome, are not reaching those who need them the most and will only benefit a small group. Larger, more meaningful action needs to be taken and, until it does, we will still be here campaigning.
The next activation for the campaign is Survival in the Square. Taking place from W/C October 26th, this will be a series of creative activations that will take place each day in Parliament Square, socially distanced and COVID-compliant. The activations consist of a variety of genres from across the Performing Arts spectrum.
Supporting the Survival in the Square Activations will be West End Waiting. The West End Waiting Facebook group was created to bring people in the performing arts and events industry together, says Lee Durnford, founder of the group. The original idea was for us to be able to discuss relevant topics and give each other support. The group has grown to just over 12,000 members and we have a collective of West End musical directors, stage managers and choreographers who meet on a regular basis to place and create peaceful activations to create awareness of the plight of the performing arts.
With Survival in the Square, we truly want to showcase the diversity of performance and just how far the live events industry stretches, Gary explains. We want to display to Parliament the spectrum of skills and talent involved with live events, which cross over into the hospitality sector yet aren't eligible for any of the hospitality funds recently announced by the Government
We need to ensure that the Government realises what we bring to the UK economically and culturally. We will be a good return on investment for the future, and that we will continue to campaign until there is sufficient support for everyone involved in our industry'.
About #WeMakeEvents
Our industry is important and contributes billions of pounds each year to the UK economy. Due to COVID-19 it needs immediate help. We want our future to continue to create millions of memories with the stories to match - it's what we do best.
Without significant and immediate support, the entire live entertainments sector supply chain is at risk of collapse. #WeMakeEvents is a campaign to raise public, government and media awareness in support of the live events sector which employs over circa 1,000,000 highly skilled people in the UK, all of whom have had no work for the past four months, with little likelihood of restarting until Spring 2021.
The campaign is being run by a large and growing industry collective of trade bodies, businesses and freelancers affected by the shutdown, all working together. It spans online and social messaging, video, case studies and legal outdoor events to gain media attention, with specific activities having occurred on 11th August and the Global Action Day on 30th September, our voice is beginning to be heard.
Our aim is to have significant financial support extended for the people and companies in this sector until they can return to work. We call on you to stand as one, unitied in our common cause to save our industry. Join our campaign #WeMakeEvents to get the UK Government to act now for immediate and sustained financial support by visiting #WeMakeEvents.
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
28/04/2024
Mediahaus delivers the first SRT live-streaming sports production over 5G with U...
16/04/2024
If there remains any doubt that the cloud and artificial intelligence are transforming the workflows that drive the Media & Entertainment (M&E) industry, Amazon...
16/04/2024
Evan Jacobs, VP Finishing & Stereo at Marvel Studios, cautioned not to downplay the home entertainment environment too much, noting that it's now hard to bu...
16/04/2024
The age of streaming the opportunity for different viewing habits for many. Entire seasons could be binged whenever you had the time to spare and didn't m...
16/04/2024
LAS VEGAS During a press conference at the NAB Show, ARRI unveiled its ALEXA 35 Live - Multicam System, which is designed to bring the cinematic image quality o...
16/04/2024
ROXi announced that it has partnered with Pearl TV and major U.S. broadcasters to deploy ROXi's FastStream-powered interactive TV channels on the broadcaste...
16/04/2024
U.S. Internet households now consume an average 43.5 hours of video per week across all viewing devices. That's an increase of more than six hours in 2020, ...
16/04/2024
Lawo and Waves Audio have announced that the Waves SuperRack LiveBox hardware server being displayed at the 2024 NAB Show is fully compatible with Lawo's mc...
16/04/2024
At the 2024 NAB Show, Riedel Communications has unveiled its expanded RiCapture ingest solutions line with the addition of RiCapture i8, i44, and i84. Complemen...
16/04/2024
Coles enhanced colour separation, adding shape and depth to the characters through the use of a soft highlight and shadow roll off, and embracing the natural te...
16/04/2024
The Prismatic Company Debuts Strategy for New LightWeave Platform for the Creato...
16/04/2024
Avid to Demonstrate Latest Stream of Innovation at NAB Show 2024 to Drive the Op...
16/04/2024
Paramount Plus has ordered a fourth season of Star Trek: Strange New Worlds, and said the fifth season of Star Trek: Lower Decks will be the final one. Season f...
16/04/2024
Sinclair said that it launched Broadspan, a datacasting platform based on the new ATSC 3.0 broadcast technology....
16/04/2024
LAS VEGAS Byron Allen, founder, chairman and CEO of Allen Media Group, spoke about his bid to acquire Paramount Global at NAB Show April 14. Allen called Para...
16/04/2024
Major station owners are bringing interactivity to broadcast, hoping that will convince consumers particularly younger ones obsessed with TikTok to buy new ...
15/04/2024
(Robin Marshall/Shutterstock for Sundance Film Festival)...
15/04/2024
LONDONDERRY, N.H., April 15, 2024 - L3Harris Technologies (NYSE:LHX) received a $256 million order from the U.S. Army for continued production of the Enhanced N...
15/04/2024
Montreal, Canada - April 15, 2024 - Grass Valley, a pioneer in live production s...
15/04/2024
NEW YORK In a major step forward in the broadcast industry's move to ATSC 3.0, NBCUniversal announced that it is launching personalized broadcast experience...
15/04/2024
LAS VEGAS Ross Video has announced an agreement to acquire Bannister Lake Software (BL Soft), a 31-year old Cambridge, Ontario-based provider of data-driven bro...
15/04/2024
Panasonic has revealed some of its technology that will be used for the broadcast of this summer's Olympic Games and Paralympics in Paris....
15/04/2024
Adobe Previews Breakthrough AI Innovations to Advance Professional Video Workflo...
15/04/2024
Zaxcom NAB Preview - Zaxcom's ZaxConvert Software is Now More Versatile & 10...
15/04/2024
Blackmagic Design Announces New Blackmagic PYXIS 6K
Brie Clayton April 15, 2024
0 Comments
Advanced digital film camera in an incredibly versatile des...
15/04/2024
SmallHD's Free PageOS 6 Update Adds Powerful New Capabilities to All Current...
15/04/2024
SiliconCores patented Common Cathode driver chip delivers frame rates of 240 Hz and a refresh rate of 7680Hz, enabling slow motion, multi-camera view and multip...
15/04/2024
The UK-based virtual studio, sports and events graphics company has appointed Naphtali Cave into a newly created role to drive technical innovation and creativi...
15/04/2024
CBS's daytime panel talk show The Talk will end its run with a shortened 15th season, concluding the show in December, CBS confirmed Friday....
15/04/2024
Season four of Cesar Millan: Better Human Better Dog starts on Nat Geo Friday, A...
15/04/2024
In a notable leap forward for broadcasters planning to monetize their NextGen TV broadcasts, Sinclair has announced the launch of its Broadspan datacasting pl...
15/04/2024
Like a science fiction novel where artificial intelligence is involved in everything people do, the 2024 NAB Show is seeing artificial intelligence, and in part...
15/04/2024
Sustainability was one of the big topics at NAB Show last year, and this year the topic has matured within a media environment during technological and regulato...
15/04/2024
The cloud has offered significant on-demand availability for data storage without direct active management by the user. Increasingly, however, it isn't just...
15/04/2024
At first glance, it might seem a bit odd that the 2024 NAB Show is rolling out a new feature dubbed the Creator Lab....
15/04/2024
As the media and entertainment industry meets again in Las Vegas, NAB Show kicks off the beginning of its second century. Organizers describe an agenda suited t...
15/04/2024
Celebrating its 60th Anniversary this year, Ikegami USA will introduce four new additions to its range of broadcast-quality production equipment at the 2024 NAB...
15/04/2024
Digital Anarchy Debuts Major Update to its AI-Driven Digital Makeup and Skin Ret...
15/04/2024
Grass Valley Showcases Industry-Leading Innovations and Continued Growth Milesto...
15/04/2024
Hitachi Kokusai Demonstrates ST 2110 Studio Production Workflow
Brie Clayton April 14, 2024
0 Comments
To be shown at NAB Show 2024, new Interface Kit...
15/04/2024
Pebble Collaborates with NVIDIA to Bring PRIMA - Pebble's State-of-the-Art S...
15/04/2024
Need a summer job? Love baseball? Interested in finding out about a career in sports management, food service, hospitality and more? The Greenville Yard Gnomes ...
15/04/2024
Tonight on House of Zwide: Isaac asks Bra Zakes for help with any information he...
15/04/2024
Tonight on Skeem Saam: Phomolo threatens Pretty in an attempt to save LehasaDon't miss Monday, 15 April's riveting episode of South African soapie Skeem...
15/04/2024
Tonight on Scandal: Dintle turns to an old friend to assist with her missionDon't miss Monday, 15 April's riveting episode of South African soapie Scand...
15/04/2024
Christianity: Four people who claimed to be JesusChristianity is one of the world's dominant religions, with more than 80% of South Africans following this ...
15/04/2024
House of Zwide: Monday's episode, 15 April 2024 [VIDEO]Stay up to date with the latest episode of South African soapie House of Zwide on The South African w...
#WeMakeEvents moves towards Survival in the Square posted: 23/10/2020 
