
Live from the PLAYERS Championship: PGA TOUR Embraces Cloud for All Access; Unreal Engine Drives Next-Gen Virtual Hole Flyovers The production operation is 100% reliant on data' By Ken Kerschbaumer
Friday, March 10, 2023 - 1:41 pm
Print This Story | Subscribe
Story Highlights
The PLAYERS Championship is increasingly a collaboration between PGA TOUR Entertainment and NBC Sports, and it's part of a bigger effort to give international rightsholders and golf fans what they want and need: access to more-personalized content, data- and graphics-driven storytelling, and a better understanding of the game and its players.
PGA TOUR's Mike Raimondo and the team continue to improve the fan and rightsholder experience.
When the new TV-rights deal began in 2022, we started sharing on-course and TV-compound equipment with our network partners, says Mike Raimondo, VP, broadcast technology, PGA TOUR. With the TOUR's expansion of coverage with PGA TOUR Live, we've been sharing cameras, microphones, and data like Trackman with them.
As an example, Vox Media Studios, which produced the Netflix show Full Swing, is on hand this week, working on season two and operating a Hawk-Eye system out of the PGA TOUR Live truck in the PLAYERS compound. The TOUR put a couple of replay outputs on it and have made it available to others. As a result, rightsholders have access to additional camera feeds and replay signals, providing more opportunities to deliver what golf fans want.
Says Raimondo, Those are the types of things that we're moving more towards with shared resources.
The biggest improvement that viewers will notice in the coverage will be course flyovers, whereby the announcers take the viewer from tee to green, discussing the hole and its layout. The PGA TOUR invested in two drones to make the flyovers even more detailed: one drone capturing topology, the other outfitted with LIDAR (Light Detection and Ranging) to create more-accurate 3D course surveys. LIDAR enables more-accurate capture of the bumps and dips that make TPC Sawgrass such a challenge. The data from the drones is sent to an Unreal Engine managed by augmented-reality-graphics specialist ARL to create the new experience.
According to Alex Turnbull, senior director, broadcast production, PGA TOUR, use of Unreal Engine 5 has been the primary focus of the TOUR's work with NBC and Golf Channel.
We now have a complete 3D representation of TPC Sawgrass rendered out using Unreal Engine, he explains. It is absolutely beautiful as we are integrating it through ARL's engine. We're taking all the bells and whistles that ARL brings to the table and putting Unreal on top of it.
PGA TOUR's Alex Turnbull at the PLAYERS TV compound
Undulations of the greens, for example, or the moguls on the right of the 18th hole will be displayed, Turnbull notes. The Unreal-powered graphics expected to be used this weekend range from flyover slab inserts with TrackMan tracing to custom animations telling stories via Stadium Stats.
Another important aspect of the technology is camera matching, with the end shot of the virtual flyover matched up with the POV camera on each tee box. During recent tournaments, viewers at home have been treated to a virtual fireworks-like display with all the tee shots to that point exploding off the tee at once. It has been great in terms of showing how many shots landed on the green.
Going forward, Turnbull says, we're going to try to visualize the data in a meaningful way and parse the data and trajectories and tell stories associated with the shots.
All the new graphic efforts are going to be driven by a newly formed dedicated art team that will allow new ideas to be realized more quickly.
All Access Embraces the Cloud One of the biggest initiatives at PGA TOUR Entertainment in recent years has been All Access, a production effort giving rightsholders and fans complete (every shot) coverage of every group teeing off over all four rounds. Launched in 2020, it required mezzanine-compressed camera and audio signals to be sent to the UK, where Hawk-Eye operators would remotely cut the high-resolution material, which existed at PGA TOUR Entertainment's facility in St. Augustine, FL. At that time, every piece of equipment was located in the TV compound in six racks of equipment, including the Hawk-Eye servers, Trackman, and AWS Elemental encoders.
This year, All Access is vastly different from where it was at launch.
We are now 100% live in the cloud, Raimondo explains. This year, the only thing in the truck are the AWS Elemental encoders. We are taking 80 camera feeds and sending all of them up into AWS, and the entire production is done in AWS. We've spun up Hawk-Eye servers in AWS, and now we've spun up TrackMan graphics servers in AWS, which provides traces of every tee shot. And we can take in our data from ShotLink powered by CDW and use Singular Live graphics to create elements.
At a Hawk-Eye facility in Atlanta, 32 operators log in via laptop, connect to AWS, and begin cutting their Featured Group. They work in morning and afternoon sessions, allowing 32 people to create a stream for each of the 48 groups on the course.
The move to the cloud provides a number of benefits. One of the biggest is the ability to get ready for the show without having to wait until all systems are at the course.
It allows us to test a month before, notes Raimondo, spinning up a whole bunch of instances in AWS, feeding in raw data, testing it out, and making sure everyone can connect. Then we can spin it back down and spin it back up like we did here on Monday.
Also new this year is that virtually all the graphics for Every Shot Live are automated. ShotLink data is connected to the API, automating entry of such information as who is playing and what their score
More from Sports Video Group
28/08/2026
KCBS takes the Chargers side, KCAL takes the Rams - with feeds out to 18 partner...
27/08/2026
ESPN and Disney are launching College Football Saturdays, adding two college football games per week to Disney for U.S. subscribers as part of their existing ...
27/08/2026
Zixi will exhibit at IBC2026 (Hall 5, Stand 5.A76, RAI Amsterdam, September 11-14), demonstrating the Zixi Platform and the latest release of Zixi Broadcaster, ...
27/08/2026
NDI has announced that its ecosystem has surpassed 1.2 million NDI-enabled hardware nodes worldwide, spanning products from more than 200 hardware brands across...
27/08/2026
Clear-Com conducted a pre-launch field trial of FreeSpeak Cell during Carnival 2026 in Rio de Janeiro, in partnership with Brazilian systems integrator Savana C...
27/08/2026
BHV returns to IBC 2026 with an important milestone for its own SportsBox: the broadcast industry's smallest remote vision mixer and format processor has mo...
27/08/2026
TOGETHXR and Snapchat have announced the second cohort of their Snap the Gap content creator program, welcoming nine athletes as Snap Stars. The program provide...
27/08/2026
MediaKind has announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure for live broadcast operations. The deployme...
27/08/2026
Monitor engineer Chris Dwight has deployed Sennheiser's Spectera wideband bi...
27/08/2026
Telestream has announced an expansion of its UP cloud-native platform, adding capabilities for orchestrating Telestream services, third-party technologies, and ...
27/08/2026
Swerve TV has signed a multi-year partnership with GLORY Kickboxing, bringing live GLORY events and library programming to Swerve Combat, Swerve TV's free a...
27/08/2026
Dalet has announced a new integrated content experience with Agence France-Presse (AFP) in Dalet Flex, designed to bring AFP's editorial metadata into the p...
27/08/2026
Grass Valley will demonstrate an integrated live production environment at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), combining K-Frame, Maverik X, ...
27/08/2026
The National Women's Soccer League and Roku have announced an expanded partnership, with the Roku Sports Channel becoming the exclusive streaming home of ei...
27/08/2026
FuboTV has announced the launch of ACC Network Extra (ACCNX) and SEC Network (SECN ) on the Fubo streaming service at no additional cost to subscribers with En...
27/08/2026
Sports marketers have entered the experiential age. Today, sports teams, leagues, and venues are increasingly using immersive interactions and real world events...
27/08/2026
MultiDyne will introduce the MDoG-8800 at IBC2026 (Stand 11.C12, RAI Amsterdam, September 11-14), extending its openGear portfolio with a high-density fiber tra...
27/08/2026
The Joint Task Force on the Dynamic Media Facility (JT-DMF), an initiative of AMWA and the EBU, will host a series of informal Ask Me Anything sessions during...
27/08/2026
Homestream, a mobile app that automatically syncs a team's local radio broad...
27/08/2026
A packager for TNT Sports, Kwokman Productions is on hand for the unique event w...
27/08/2026
After more than 3,000 games, five members of YES Network's original staff re...
26/08/2026
Roku Sports Channel will stream eight matches free beginning Aug. 30 as league shifts Sunday-night games away from Victory+...
26/08/2026
Evertz and Mobile TV Group detail how on-premises infrastructure and cloud resou...
26/08/2026
The Sennheiser Group will demonstrate its broadcast audio portfolio at IBC2026 (Hall 8, Booth D50), covering wireless microphone workflows, studio monitoring, a...
26/08/2026
Appear and Transmisiones Televisivas TVTEL Limitada have announced the deploymen...
26/08/2026
Leader Electronics has announced that Danish broadcast rental company Minitech has purchased a Leader LPX500 hybrid IP/SDI waveform monitor and LT4670 sync puls...
26/08/2026
Encompass will demonstrate its Altitude media services at IBC2026 (IAMT Hub, Diamond Lounge, Hall 3, RAI Amsterdam, September 11-14).
Key products on show incl...
26/08/2026
Daktronics has partnered with Massillon Washington High School in Ohio to install a new LED video display and implement the Daktronics Camino show control platf...
26/08/2026
Clear-Com has appointed Dubai-based Venuetech LLC as its main partner for the Middle East. Venuetech distributes professional audiovisual solutions across the r...
26/08/2026
NBC Sports NOW, NBC Sports' free 24/7 streaming channel, will launch a new weekday lineup beginning Monday, August 31, including two new shows.
Not So Fast...
26/08/2026
Calrec will demonstrate updates to its ImPulseV DSP software and Argo ecosystem at IBC2026 (Stand 8.C47), including previews aligned with the EBU's Dynamic ...
26/08/2026
Imagine Communications will demonstrate AI applications across its ad tech and video infrastructure portfolios at IBC2026 (Stand 1.B73, RAI Amsterdam, September...
26/08/2026
Dalet will demonstrate updates to Dalet Flex, Dalet Pyramid, and Dalia, its agentic AI platform, at IBC2026 (Hall 7, Stand 7.A43). The company will also partici...
26/08/2026
Team-owned platform will stream every locally carried Predators game beginning t...
26/08/2026
The 12-day tournament receives the broadcaster's full onsite-studio presence...
25/08/2026
NC State's Matthew Byrd breaks down how an IP-based infrastructure is delivering greater flexibility and scalability for Wolfpack productions...
25/08/2026
Deal expands the DTC reach in-market of Capitals, Wizards, Mystics games and oth...
25/08/2026
The two-year renovation period will create a stadium of the future for the NFL f...
25/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
25/08/2026
Shell Energy Stadium in Houston has installed a new L-Acoustics A Series loudspeaker system, designed and installed by LD Systems, a Clair Global brand. The 20,...
25/08/2026
FloCollege is expanding its distribution and product offerings for the 2026-27 season, covering more than 20 NCAA partner conferences across Division I, II, and...
25/08/2026
TNA Wrestling and REVOLT have announced a content partnership bringing exclusive TNA Xplosion matches and content from TNA's library to REVOLT.
Our indust...
25/08/2026
Gracenote, Nielsen's content intelligence business, has released its Q3 2026 Data Hub analysis showing that FAST sports programming is growing at more than ...
25/08/2026
Amagi has appointed Thomas d'H rouville as Head of Sales for France, Benelux, and Nordics. Based in Paris, he will lead Amagi's growth strategy across t...
25/08/2026
IPC has appointed CCATech as its channel partner in Brazil, expanding the company's presence in Latin America. CCATech was founded in 2023 by Carlos Abrah o...
25/08/2026
FanConnect has announced the FC4, a multi-output media player designed to drive mid-sized video walls, multi-screen concession stands, and multi-display digital...
25/08/2026
JWX has launched JWX Content Hub, a platform for publisher video that combines content transformation, social distribution, audience engagement, and monetizatio...
25/08/2026
Techex has appointed Stuart Almond as Chief Revenue Officer. Almond brings more than 25 years of experience across technology, media, and telecommunications, ha...
25/08/2026
Grass Valley will demonstrate infrastructure connecting SDI, SMPTE ST 2110, MXL, and software-based processing at IBC2026 (Booth 9.A01, RAI Amsterdam, September...
25/08/2026
Franchises are taking greater ownership of production, distribution, and the fan...