Cue 13 Design reimagines The Wharf using Elation Proteus and Paladin posted: 01/07/2020
Nightly lightshow at popular Gulf Coast entertainment district redesigned using market's leading IP65 line. Lighting supply by 4Wall Orlando
When The Wharf entertainment district in Orange Beach, Alabama, reopened in time for Memorial Day, visitors were treated to a spectacular, new lightshow by Cue 13 Design that uses Elation's popular IP65 luminaires to delight guests while supporting retail vendors as they relaunch their economies.
Located on Alabama's Gulf Coast, just across the border from Pensacola, Orange Beach is a quaint but upscale southern beach town. After a day spent on the beach or on the water, visitors and locals alike flock to The Wharf to shop, dine and be entertained. The Wharf, which opened in 2006, offers outdoor shopping, dining, and entertainment at special event venues including a Live Nation amphitheater.
Spectra light show
A nightly light show called Spectra has been drawing visitors to The Wharf's Main Street since 2013. Ryan Stumpp, founder and Principal at Cue 13 Design, and a 15-year theme park design veteran, was subcontracted to work on the original design seven years ago and was called on to redesign the light show for 2020. Many people come to The Wharf in the evening for the lightshow itself, Stumpp comments. It increases traffic on the street and really excites the crowd, who then go to shop, eat, drink, or go to a show. Seven years ago, we launched the lightshow with Elation Platinum series lights in outdoor domes and although they were in enclosures, because this is an outdoor environment that is close to the ocean, it was time to upgrade so we revamped and reimagined the show.
The new light show transforms two blocks of The Wharf's Main Street into a magical stage where facades blossom in dynamic color, visuals dance across the space, and palm trees come alive in a full-sensory experience complete with musical soundtrack. Stumpp, who has handled audio, lighting, lasers, and show control at The Wharf since 2017, was responsible for design, programming, implementation and integration of the new light show.
Proteus
The lighting system redesign relies on Elation Proteus Rayzor 760 and Proteus Hybrid moving heads, a pair of IP65-rated luminaires that Stumpp has used extensively on theme park installations the past several years. I'm a huge supporter of the Proteus line, he says, and was happy to get rid of the domes. They are gaudy, and they require filter cleanings 2-3 times a year, bubble cleanings, polishing, and wax treatments so they require a lot of maintenance. I'm thrilled that we now have alternatives to outdoor enclosures. For the price of a light plus the enclosure you can afford Proteus fixtures. Because there is limited year-round support staff at The Wharf to maintain the extensive outdoor rig, he says fixtures that were low maintenance was an absolute requirement. One of the key selling points was the limited cleaning you have to do with a sealed IP65 fixture
Main Street
A variety of retailers on two levels lines both sides of Main Street, a shopping and dining area that can be accessed by land or water. Twelve Proteus Hybrid moving heads project color and beam effects from the second level while, from the lower level, 38 Proteus Rayzor 760s provide mid-air beams, wide wash coverage, or, when needed, sparkle from its SparkLED background illumination system. Custom gobo work, which the Platinum fixtures handled in the old design, is now done with lasers.
Stumpp was an early advocate of the Proteus range and was one of the first to install Rayzor 760s in a large theme park in Orlando. The Proteus fixtures, from delivery to installation, and here in the first several weeks, have worked just as amazingly as the Proteus lights I've extensively used in theme parks, he comments, noting that they were already put to the test at The Wharf when Tropical Storm Cristobal passed through the area in early June. They are easily some of my most trusted and solid fixtures. The designer says that Proteus has helped open up a lot of production and touring companies to using the indoor line of Elation fixtures as well. Because Proteus came along and blew everyone out of the water, I now buy more indoor Elation fixtures. It's been proven and now I feel that every fixture they come out with is a big improvement over the previous. The whole line is solid.
Hibernation Mode
A unique feature of the Proteus line that Stumpp worked with Elation Product Manager Matthias Hinrichs on for theme park installs, and which has come in handy at The Wharf, is a DMX channel Hibernation Mode. Stumpp comments, With outdoor fixtures there is always a debate about whether or not to keep them powered on or powered off. The Elation Hibernation Mode puts them into a sleep mode, which keeps them powered on but in a situation and a state that is safe for continuous power use outdoors. Here, the fixtures are in Hibernation Mode all day long then release from hibernation, automatically strike for the show, and then douse themselves and go back to sleep. It's very hands off. Elation has since rolled out the Hibernation Mode in other fixtures as well.
Paladin
Elation Paladin series, an RGBW series of IP65 wash/blinder/strobe luminaires, are also featured in the new lighting system with Stumpp being the first to use the Paladin Cube and Paladin Panel . The Paladin Cubes are tiny, punchy, and extremely affordable, and they're built like little tanks! You can absolutely use them as a blinder, punch light, strobe, or just a washlight. They're small dots but they still put out a good amount of light. Some 80 Paladin Cubes line the underside of the second floor for chases, strobing and sparkle effects and are also able to
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
14/06/2026
Library captures 1960s R&B/pop drum sound
Following on from their recent wave of plug-in effects, Iconic Instruments have just launched an all-new virtual d...
14/06/2026
HBO Comedy Rooster Shot with URSA Cine 17K 65
Brie Clayton June 14, 2026
0 Comments
Large format brings viewers intimately close to characters.
Black...
13/06/2026
Latest expansion pack includes 252 presets
Devious Machines have recently introduced another expansion for their powerful multi-effects plug-in, Infiltrator...
13/06/2026
Create custom DAW/plug-in controllers using prompts
MetaGrid have recently introduced an all-new AI Builder function to their touchscreen-based control surf...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
YES Network and The Gotham Sports App will air seven Athletes Unlimited Softball...
12/06/2026
The United Football League will host its FAST Innovation Suite at the 2026 United Bowl presented by Credit One Bank on Saturday, June 13 at 3:00 p.m. ET at Audi...
12/06/2026
PTZOptics and LayerJot will present live demonstrations at InfoComm 2026 showing how natural-language AI prompting, robotic camera control, and on-device comput...
12/06/2026
MultiDyne Video and Fiber Optic Systems will exhibit at InfoComm 2026, featuring...
12/06/2026
Ateme has announced that Eurovision Services is using Ateme's software-based frame-rate conversion technology for international live event workflows. The de...
12/06/2026
Bitmovin and Simplestream have announced a partnership with Xperi to simplify the launch of OTT streaming services on TiVo OS smart TVs and devices. The collabo...
12/06/2026
Net Insight has announced that a multinational technology company is deploying a...
12/06/2026
MLB Players Inc., the business arm of the MLB Players Association, has announced a partnership with Athletes First to develop and sell brand partnerships across...
12/06/2026
Guntermann and Drunck (G&D) and VuWall have announced the CommandKeyboard-Advanc...
12/06/2026
Comcast Smart Solutions announces a new smart technology deployment with Major L...
12/06/2026
Elevation Worship completed the initial leg of its Elevation Nights 2026 tour ...
12/06/2026
AJA Video Systems has announced KONA IP25 support for Colorfront Transkoder and ...
12/06/2026
Audinate Group Limited (ASX: AD8) will exhibit at InfoComm 2026 (Booth C7321, Ce...
12/06/2026
Pac-12 Commissioner Teresa Gould has announced the appointment of Scott Adametz as Chief Technology Officer. The Pac-12 describes the hire as the first CTO appo...
12/06/2026
Grass Valley has announced AMPP Edge Live, a production system combining Grass Valley hardware, NVIDIA Blackwell GPU acceleration, and AMPP OS in a single platf...
12/06/2026
At one time a trailblazer with the launch of the Longhorn Network, the Universit...
12/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
12/06/2026
Chyron has announced PAINT 10.4, an update to its illustrated replay and sports ...
12/06/2026
SVP, Production, Mark Gross: With the new schedule, with not having every Sunday night, it has given us an opportunity to take a step back and reimagine what o...
12/06/2026
For Televisa Technical Engineering Manager Roberto N nez Ibarra and the small team of 12 technicians and two production personnel at the IBC things are already ...
12/06/2026
Simple Steps to Better Acoustics - Taming The Small Room
Most of us mix in spare rooms and small spaces, where the acoustics fight us at every turn. At Gear...
12/06/2026
Latest addition expands vintage-inspired effects palette
Meris' Ottobit pedal range draws its inspiration from vintage gaming consoles, and the latest a...
12/06/2026
Soundbox-based chamber strings series expanded
Sonora Cinematic have just announced the launch of the second instalment in their Soundbox-based chamber stri...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
AJA Announces KONA IP25 Integration with Colorfront Software
Brie Clayton June 12, 2026
0 Comments
Collaboration enables uncompressed SMPTE ST 2110 I/O ...
12/06/2026
URSA Cine 12K LF Used to Create Visuals for STUTS' K-Arena Concert
Brie Clayton June 12, 2026
0 Comments
Organic visuals projected on a giant scre...
12/06/2026
MTI FILM Acquires Mango New Edit, Expanding its Global Post-Production Services ...
12/06/2026
AI Point Tracking Speeds Up Complex VFX Tracks in Mocha Pro
Jessie Electa Petrov June 12, 2026
0 Comments
The 2026.5 release adds automatic point trac...
12/06/2026
Bitmovin, a provider of video streaming solutions, has partnered with Simplestream, a provider of OTT and broadcast solutions, and technology provider Xperi, to...
12/06/2026
Leostream Corporation, creator of the world-leading Leostream Remote Desktop Access Platform, today announced Jigsaw24, a leading B2B IT solutions provider wit...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/06/2026
How Aussie indie games and screen are levelling up with IP 11 June 2026
Ari Harrison, Pro Jank Footy
Head of Games Joey Egger and Ari Harrison of Umbrella sha...
12/06/2026
AgentPerf from Artificial Analysis, the industry's first agentic AI benchmark, gives developers, enterprises and infrastructure providers a clear way to com...
12/06/2026
Back to All News
Netflix Unveils First-Look Images from Villaflor, Santiago Mitre's New Film
Entertainment
12 June 2026
GlobalArgentina
Link copied to ...
Cue 13 Design reimagines The Wharf using Elation Proteus and Paladin posted: 01/07/2020 
