Sony Pixel Power calrec Sony

Sony Electronics' New Alpha 7R V Camera Delivers a New High-Resolution Imaging Experience with AI-Based Autofocus

26/10/2022

New Artificial Intelligence (AI) Processing Unit Combined with 61 MP High Resolution Image Sensor and BIONZ XR Processing Engine Combine to Deliver Best-Ever Image Quality for an Alpha Body

SAN DIEGO, CA - October 26, 2022 - Sony Electronics Inc. announced the Alpha 7R V (model ILCE-7RM5) as the newest R series camera in its acclaimed line of Alpha mirrorless interchangeable lens cameras. The Alpha 7R V combines Sony's highest resolution image sensor with a new AI (artificial intelligence) processing unit dedicated to AI-based image recognition - a first in any Alpha camera - as well as the powerful BIONZ XR image processing engine - a first in the R full-frame lineup. The combination of the high-resolution sensor and these processors enables new breakthroughs in subject recognition and capture for both still photography and video.

The new Alpha 7R V offers 61.0MP still images plus the most effective 8-step[i] image stabilization system ever offered in any of Sony's Alpha cameras, as well as refined 8K[ii] movie output, a new 4-axis multi-angle monitor, high-speed communication functions, high-level operability and smooth workflow integration. Sony's newest camera is ideal for professionals who need a first-class high-resolution imaging tool.

The newest addition to our Alpha 7R lineup is the perfect example of our relentless drive to develop industry-leading imaging technology, said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. We are thrilled to introduce the all-new Alpha 7R V with high-resolution and extremely advanced AI integrations that deliver next-generation autofocus performance. We are excited to see what our community creates with the new Alpha 7R V.

Improved AF Accuracy Based on Newly Developed AI Processing Unit

The Alpha 7R V features Real-time Recognition AF, which is next-generation AF with advanced accuracy and broader subject recognition thanks to a new AI (artificial intelligence) processing unit with deep learning. The state-of-the-art AI processing uses detailed information about human form and pose estimation to dramatically improve recognition accuracy beyond systems which only detect face and eye and make full use of its potential[iii]. Real-time Recognition AF, using AI subject recognition, has been developed to include several subject types, including animals, vehicles and insects[iv]. The Alpha 7R V also includes continuous shooting at up to 10 fps[v] with AF/AE tracking.

In addition to the advanced AI technology, the Alpha 7R V includes improvement to many beloved features from other cameras in Sony's Alpha series that are now included for the first time in Sony's 7R series:

Tenacious Real-time Tracking[vi]

Faster and more precise wide-area, high-density AF system

Silent, vibration-free shooting[vii] at up to 7 fps[viii]

Continuously shoot up to 583 compressed RAW images at high speed[ix]llio

The Alpha 7R V also includes focus features that support high resolution including full-time DMF[x] (direct manual focus), and focus bracketing[xi], a highly-requested capability that allows for focus stacked images.

Extraordinary Resolution Known to Sony's Alpha 7R Series

The Alpha 7R V was designed to deliver overwhelming detail thanks to the latest BIONZ XR image processing engine and a 35mm full-frame back-illuminated Exmor R CMOS image sensor with approximately 61.0 effective megapixels. The latest BIONZ XR image processing engine ensures that the resolution potential of the camera's sensor is fully utilized to deliver the highest resolution at low sensitivity in the Alpha series thus far. This enables sensitivity settings from ISO 100 to ISO 32000[xii] for both stills and movies and wide dynamic range with 15 stops[xiii] for stills.

The Alpha 7R V's entire image stabilization system has been updated with a high-precision image stabilization unit, advanced gyro sensors, and optimized image stabilization algorithms for stills and video. In addition to the 8-step compensation effect for stills, the new stabilization algorithm provides precise detection and control right down to the single-pixel level, taking full advantage of the sensor's 61.0-megapixel resolution potential to bring out the finest subject details. Sony's newest camera also offers upgraded Pixel Shift Multi Shooting, which takes advantage of the precision in-body image stabilization system control, capturing multiple pixel-shifted images that are later composited using a computer to achieve overwhelming resolution in a single image. Using the latest version of Imaging Edge Desktop Ver.3.5 computer application, small pixel-level movements, such as a shift in the subject's position or leaves on a tree, are automatically detected and corrected so that perfect compositing can be achieved[xiv]. 16-image composites with approximately 240.8 million pixels (19,008 x 12,672 pixels)[xv] can be produced from data that is equivalent to approximately 963.2 million pixels. The Alpha 7R V also supports precise and versatile external flash control for additional creative flexibility. Additionally, when in challenging lighting conditions the Alpha 7R V effectively suppresses flickering from artificial lights[xvi] for stills and video.

Additional features that offer flexibility for still photography includes:

Addition of Lossless RAW image compression and selectable RAW image sizes and quality

Greatly expanded focus and exposure bracketing

Creative Look settings for stills and videos in camera

High-quality HEIF images with high compression efficiency

Wide brightness range for large screen viewing.

Cinematic Video Capabilities

In addition to incredible still photography capabilities, the Alpha 7R V offers advanced video capabilities. Sony's newest camera delivers 8Ki 24/25p video, 4K video oversampled from 6.2K without bi
LINK: https://www.sony.co.uk/presscentre/news/sony-electronics-new-alpha-7r-...
See more stories from sony

More from Google TV

24/07/2023

The Best Noise Cancelling Headphones - Sony Unveils WF-1000XM5 Truly Wireless Earbuds For The Music

Experience the Best Noise Cancelling[i] with the WF-1000XM5 so you can block out...

12/07/2023

Sony Launches Its Most Advanced APS-C Camera Ever a6700 and Versatile Compact Shotgun Microphone ECM-M1

High-precision subject recognition by AI and the latest still image and video pe...

06/07/2023

Sony announces new Portable Theatre System that delivers immersive spatial sound in any room

Get cinematic sound anywhere with 360 Spatial Sound Mapping technology Transfor...

16/06/2023

Sony and Zoom partner to bring video conferencing to BRAVIA TVs

Sony today announced that Zoom Video Communications, Inc. will be coming to Sony's BRAVIA TVs that are compatible with BRAVIA CAM[1]. This partnership will ...

05/06/2023

Sony Collaborates with Fnatic for its INZONE Gaming Gear Development

Creating a Professional Level of Game Experience Together Sony Corporation Sony ) has signed a multiple-year global partnership agreement with Fnatic Ltd (...

01/06/2023

Sony Announces New High-Performance M Series CFexpress Type A Memory Cards CEA-M1920T and CEA-960T

Compact, high-performance, high-capacity and toughness CFexpress Type A memory c...

24/05/2023

Sony introduces HT-S2000 3.1ch Dolby Atmos Soundbar that delivers a cinematic surround sound experience

Sony today announced its newest soundbar the HT-S2000. This 3.1ch Dolby Atmos ...

23/05/2023

Sony Announces Newest Ultra Wide-Angle Zoom Vlogging Camera, the ZV-1 II

The Integrated Lens and Compact Camera in the vlog camera ZV-Series Opens the Door for a Wider Audience of Content Creators Today, Sony launches the all-new se...

11/05/2023

Non-stop fun, everywhere you go; introducing the new Xperia 10 V smartphone

World's lightest 5G smartphone (159g) with 5,000mAh battery [i] offering continuous video playback for approximately 34 hours [ii] Newly equipped with fr...

11/05/2023

Sony Launches New Xperia 1V Smartphone

A newly developed image sensor and Alpha series technology enables you to create impressive portraits with accurate colour, day and night 11th May 2023 - Sony...

09/05/2023

Get the party started with Sony's new powerful party speaker SRS-XV800

Enjoy powerful surround sound with Omni-directional Party Sound and ambient lighting on the SRS-XV800 Take the speaker anywhere thanks to its portable design...

25/04/2023

The new TA-AN1000 AV Amplifier is packed with new features for an immersive experience for movies, gaming and more

Sony has today announced the TA-AN1000 - a new highly anticipated 7.2ch 8K AV am...

13/04/2023

SONY WORLD PHOTOGRAPHY AWARDS: OVERALL WINNERS 2023

PROFESSIONAL, OPEN, STUDENT AND YOUTH WINNERS ANNOUNCED The World Photography Organisation announced today the overall winners in the prestigious Sony World Ph...

13/04/2023

TIPA 2023

Sony is proud to announce the highly renowned Technical Image Press Association has once again recognised Sony's performance and innovation with a total of ...

12/04/2023

Raspberry Pi Receives Strategic Investment from Sony Semiconductor Solutions Corporation

Establishing strategic partnership for the further enhancement of the edge AI so...

04/04/2023

Sony's several 2023 TVs on sale now

- Including X95L Mini LED and A80L OLED, five new models have been available to pre-order - Sony Europe B.V. has announced that pre-orders have been opened for...

29/03/2023

Sony's New Full-frame Vlog Camera ZV-E1 Delivers the Ultimate Content Creation Experience

Sony announced today the new ZV-E1, an interchangeable-lens vlog camera with a h...

14/03/2023

OPEN COMPETITION 2023

CATEGORY WINNERS & SHORTLIST ANNOUNCED EXHIBITION: 14 APRIL 1 MAY 2023 | SOMERSET HOUSE, LONDON The World Photography Organisation is pleased to announce th...

01/03/2023

Sony introduces 2023 BRAVIA XR TV line-up

- Four new models have been announced to round out Sony's highly anticipated BRAVIA XR line-up, with features including new XR Clear Image and Acoustic Cent...

28/02/2023

PROFESSIONAL COMPETITION 2023

FINALISTS & SHORTLIST ANNOUNCED EXHIBITION: 14 APRIL 1 MAY 2023 | SOMERSET HOUSE, LONDON...

23/02/2023

Sony Future Filmmaker Awards Honor Diverse Slate of Winners in First Annual Global Competition

Winners Hail from Brazil, China, Colombia, Italy, Korea and the UK This evening...

22/02/2023

Sony's Creators' Cloud Opens Up to Individuals Bringing Together the Power of Camera and Cloud to Creators Worldwide Through a Single Platform

By harnessing its unique capabilities across hardware devices and cloud experience, Sony introduces an application ecosystem bringing together camera and cloud,...

21/02/2023

Sony Introduces Newest Compact Addition to the Full-Frame Lens Line-Up with FE 50MM F1.4 GM

Latest Addition to Sony's G Master Series Delivers Extraordinary Resolution...

21/02/2023

Sony announces two new headphone models: the WH-CH720N over-ear and WH-CH520 on-ear wireless headphones

Get all day comfort without the noise with the WH-CH720N thanks to Dual Noise Se...

07/02/2023

NATIONAL AWARDS 2023 WINNER ANNOUNCED

LATVIA, ESTONIA & LITHUANIA REGIONAL WINNER ANNOUNCED EXHIBITION: 14 APRIL 1 MAY 2023 | SOMERSET HOUSE, LONDON The World Photography Organisation and Sony E...

26/01/2023

Sony Future Filmmaker Awards 2023 Shortlist for the inaugural edition announced

Creo is delighted to announce the shortlist for the first edition of the Sony Future Filmmaker Awards. Established by Creo and sponsored by Sony as a major new ...

19/01/2023

SWPA Student & Youth Competitions 2023

The World Photography Organisation announces today the shortlisted photographers in the Student and Youth competitions of the Sony World Photography Awards 2023...

17/01/2023

Sony Announces Development of New G Master 300mm F2.8 Telephoto Full-Frame E-mount Lens, targeting to launch in early 2024

Sony today announced the development of the long-awaited FE 300mm F2.8 GM OSS Te...

17/01/2023

Sony Redefines Standard Zoom Lens with Launch of Ultra-Wide FE 20-70mm F4 G

Sony is redefining the standard zoom category of lenses with the introduction of the FE 20-70mm F4 G (model SEL2070G) that boasts an ultra-wide 20-70 mm zoom ...

11/01/2023

Sony unveils a new Walkman with enhanced sound quality and longer battery life

The NW-A306 reproduces high-quality sound with a sleek design Enjoy up to 36 hours battery life with the NW-A306 It also comes with DSEE Ultimate to enhance ...

05/01/2023

Sony Exhibits at CES 2023

Sony will exhibit at CES 2023, taking place in Las Vegas, Nevada and online from Thursday, Jan. 5 (PST). Kenichiro Yoshida, Chairman, President and CEO of Son...

15/12/2022

Sony Recognized as a Climate Change Leader -Selected for CDP's A List

Tokyo, Japan - Sony Group Corporation (Sony) has been included in the CDP's A-List,*1 a distinction which recognizes Sony as a leader in efforts to address ...

29/11/2022

EXCEL ESPORTS announces Sony's INZONE gaming gear brand as official Audio and Display Partner

Together, EXCEL & Sony's INZONE gaming gear will bring esports fans truly el...

17/11/2022

Sony's INZONE M3 gaming monitor available to pre-order now

The M3 is part of Sony's new gaming line offering an immersive experience to help lead gamers to victory Sony Europe B.V. today announced the European avai...

15/11/2022

Rinko Kawauchi - Outstanding Contribution to Photography Award 2023

The World Photography Organisation is delighted to announce the acclaimed Japanese photographer Rinko Kawauchi as the Outstanding Contribution to Photography re...

27/10/2022

Sony Future Filmmaker Awards 2023

Jury for the first edition announced...

26/10/2022

Sony Electronics' New Alpha 7R V Camera Delivers a New High-Resolution Imaging Experience with AI-Based Autofocus

New Artificial Intelligence (AI) Processing Unit Combined with 61 MP High Resolu...

13/10/2022

Sony Expands Vlogging Line-Up with New ZV-1F, the Vlog Camera that Boosts Creative Power

Sony today announced the new vlog camera ZV-1F. Packed with creative power, easy...

28/09/2022

Sony Expands Cinema Line with New 4K Super 35 Camera for Future Filmmakers

Sony is pleased to announce the newest addition to the brand's prestigious Cinema Line - the FX30 (model ILME-FX30). The new FX30 is a 4K Super 35 compact c...

27/09/2022

SONY WORLD PHOTOGRAPHY AWARDS 2023

The World Photography Organisation is pleased to announce the judging panel for the Sony World Photography Awards 2023, alongside new prizes and exhibition elem...

08/09/2022

LIVE LIFE LOUD: Sony introduces the new SRS-XV900, its loudest and most powerful wireless party X-series speaker

Easily carry your speaker around, thanks to 25-hour long battery life and handle...

02/09/2022

Sony Design: INTO SIGHT Fuses Meta and Reality at London Design Festival

Sony continues LDF partnership to deliver an emotive, life-sized installation. Sony Europe today announces its continued partnership with the highly anticipate...

01/09/2022

With Creativity at its Core, Xperia 5 IV is the Premium Smartphone for Experiencing and Creating Content all in a Compact Design

1. Shoot perfect portraits: Real-time Eye AF and Real-time Tracking on all lense...