Atomos ProRes RAW Theatre at IBC

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At IBC2018 in Amsterdam, from 14 to 18 September (Hall 11, Booth D15), Atomos and Soho editors will showcase how to shoot, edit and grade Apple's new ProRes RAW format with Final Cut Pro X. Apple's Product Marketing team will also give a series of insightful demonstrations. This is an exclusive opportunity to get free education and expert insight into working with ProRes RAW from the people that built it. In addition, several top DPs and experts will also be taking to the stage each day to give seminars about their use of ProRes RAW with cameras from Canon, Sony and Panasonic. ProRes RAW combines the flexibility of RAW video with the incredible performance of ProRes. Import, edit and grade pristine video with RAW data straight from your camera sensor without slowing down your edit. ProRes RAW files provide maximum flexibility for adjusting the look of your video, while extending detail in brightness and shadow areas. The ideal combination for HDR workflows.

Trainers from Soho Editors will demonstrate the amazing benefits of this new way of imaging in and working in RAW on Mac, without the drawbacks of massive file sizes and lagging playback performance.

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Seminars include Final Cut Pro X advanced colour correction, Motion graphics and HDR workflows from Soho Editors, plus exciting presentations from DPs including Sony Independent Certified Experts Alister Chapman and Tom Swindells, Panasonic EVA 1 shooter Jim Marks and Canon shooting David Newton.

Atomos CEO Jeromy Young said, Atomos was extremely proud to be a major part of bringing ProRes RAW to life, we are delighted to continue the revolution with the ProRes RAW theatre at IBC 2018. It will be an extensive of programme of free education and seminars every day that is not to be missed. Come and see for yourself how ProRes RAW can offer you creative freedom.

Camera to Timeline enabled by Atomos

Atomos devices are the only monitor recorders to offer ProRes RAW, with real-time recording from the pristine sensor output of Panasonic, Sony and Canon cameras. Earlier this year owners of the Atomos Shogun Inferno and Sumo19 devices received a free upgrade that enabled ProRes RAW and ProRes RAW HQ recording, monitoring and playback. Once installed, it allows the capture of RAW images up to 12-bit RGB - direct from many of the world's most advanced cameras onto affordable SSD media. Atomos can also record ProRes RAW up to 2K at 240 frames a second, or 4K at up to 120 frames per second. A more recent free upgrade has even enabled stunning 5.7k ProRes RAW shooting at up to 30P with the Panasonic EVA1.

ProRes RAW files can be imported directly into Final Cut Pro X for high performance editing, colour grading, and finishing on Mac laptop and desktop systems.

Supported Cameras

Nine of the most popular cine cameras are equipped with a RAW output, including the Panasonic EVA1, Varicam LT, Sony FS5/FS5II, Sony FS7/FS7 II (with XDCA expansion pack) and the Canon C300mkII/C500. The list is still growing.

Image Preservation for HDR

Shooting ProRes RAW preserves maximum dynamic range, with a 12-bit depth and wide colour gamut essential for HDR finishing. The new format, which is available in two compression levels - ProRes RAW and ProRes RAW HQ - preserves image quality with low date rates and file sizes much smaller than uncompressed RAW.

Portable ProRes RAW and AtomOS

Atomos' intuitive Operating System AtomOS gives you all the filming tools to work efficiently and creatively with ProRes RAW in a portable device. Fast connections in and out and advanced HDR screen processing means every pixel is accurately and instantly available for on-set creative playback and review. Pull the SSD out and dock to your Mac over Thunderbolt 3 or USB-C 3.1 for immediate post-production. Atomos and ProRes RAW together are the most affordable production-to-finishing solution available today.

Come and learn about ProRes RAW and see all Atomos' latest products on booth (11.D15 & 11.D25) at IBC2018.

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LINK:	http://www.screenafrica.com/2018/09/12/technology/business-technology/...
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