Paris 2024: NBC Sports Selects Cisco for Olympics IP-Networking Support

Paris 2024: NBC Sports Selects Cisco for Olympics IP-Networking Support By Ken Kerschbaumer, Editorial Director

Tuesday, July 16, 2024 - 1:18 pm

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Cisco has been chosen by NBC Sports to provide networking technology for its all-IP production of the 2024 Paris Olympics and Paralympics, July 24-Aug. 11 and Aug. 28-Sept, 8, respectively.

NBC Sports is deploying a distributed-production infrastructure four times larger than any previous Olympics in Paris, says Cliff Ryan, VP, network engineering, NBC. Cisco's high-performance Service Provider and Media Fabric infrastructure has been pivotal in seamlessly supporting this massive change in how and where NBC produces the Olympics.

Cisco will deliver networking technology for the broadcaster's all-IP production, including deployment of Cisco's IP Fabric for Media at the International Broadcast Center (IBC) in Paris, which will enable secure and efficient delivery of 4K and 8K content to viewers in the U.S., as well as new mobility and wireless technologies to put viewers closer to the action than ever before. NBC Sports will also leverage Cisco's market-leading security and observability solutions to deliver a real-time unified view of the entire network, helping proactively defend critical infrastructure, prevent outages, and refine the overall digital experience.

Cisco has partnered with NBC Sports for more than a decade, assisting production efforts at previous Olympics and other major international sports events in Europe, Asia and South America.

NBC Sports and Cisco have consistently set the bar for scaling an all-IP production to deliver exciting and immersive experiences for the largest sporting event in the world, says Jonathan Davidson, EVP/GM, Cisco Networking. This year, with the help of Cisco's advances in simple and secure connectivity, NBC can offer more hours of the Games on more screens with deeper personalization and interactivity.

NBC Sports' coverage of Paris 2024 will feature multi-platform offerings across NBC, Peacock, USA Network, E!, CNBC, GOLF Channel, Spanish-language networks Telemundo and Universo, and NBCOlympics.com and the NBC Sports app. Every day, NBC will provide Olympics fans with at least nine hours of daytime coverage of the Summer Games' most exciting events, including live finals coverage. Peacock will be the streaming home of Paris 2024, providing fans with the most-comprehensive Olympic destination in U.S. media history, including live-streamed coverage of every sport and event and all 329 medal events.

The Opening Ceremony will be presented on Friday, July 26, live on NBC and Peacock and again in primetime. NBC Sports is presenting its 19th Olympic Games, the 12th consecutive overall, and owns the U.S. media rights on all platforms to all Olympic Games through 2032. The Paralympics take place in Paris Aug. 28-Sept. 8.

LINK:	https://www.sportsvideo.org/2024/07/16/nbc-sports-selects-cisco-for-pa...
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