
FOX Sports Takes Virtual Production to New Heights With Groundbreaking Basilica of Soccer' Set for EURO 24, Copa America Coverage Virtual environment merges LED and AR to create immersive production environment By Jason Dachman, Editorial Director, U.S.
Friday, June 14, 2024 - 1:35 pm
Print This Story | Subscribe
Story Highlights
After launching groundbreaking studio projects in recent years with its NASCAR virtual studio in Charlotte, NC; LED-fueled FOX NFL Sunday studio in L.A.; and AR-powered 2022 FIFA World Cup set in Doha, FOX Sports is changing the game once again with a new 360-degree immersive XR studio environment for its coverage of the Euro 24 and Copa America.
With every project, we get better, and this project provides a genuine blank canvas for us to work with, says Gary Hartley, EVP/creative director, FOX Sports. Between the power of the technology and the creativity of the design, I think the sky's the limit in terms of what we can do now.
The two-story virtual studio based at FOX's cutting-edge Stage A in L.A. boasts 5,130 sq. ft. of LED space and is anchored by extended-realty (XR) multicam technology driven by Unreal Engine, Vizrt, and Stype. Working with New Zealand-based architecture firm Architecture van Brandenburg, FOX Sports designed a virtual set for its coverage of the two tournaments; the set features a full 360-degree immersive environment live from Stage A.
Whenever we are [evaluating new technologies], we often talk about UVD - unique visual difference - and this is the epitome of that, says Zac Fields, SVP, graphic tech and innovation, FOX Sports. Our studio here in L.A. is LED-based. Typically, we use AR and XR only as a set extension above the LED, but, with this 360-degree environment, we have the best of both worlds: we can leverage all the LED firepower from our state-of-the-art stage and facility here in L.A. but also extend the volume via AR in all directions.
Match Made in Creative Heaven: Integrating the Set and the Animations With EURO 24 and Copa America taking place across two continents, FOX opted to host its studio coverage for both tournaments from this central set on the FOX Studio Lot in Los Angeles. Inspired by beautiful palaces around the world, the set's new technology allows the production to move through various areas with eye-catching imagery and graphics showcasing team colors, matchups, player stats, and more. The dynamic backgrounds will feature the cities where the matches are played, fully immersing audiences into the cities across Germany and the U.S. for the two tournaments.
This project - more than any other that we've done so far with AR, VR, and XR - tightly integrates our animation and our set, says Michael Dolan, SVP, Design, FOX Sports. We're literally painting the set with country colors and matchups and player graphics. The architecture is essentially the carrier for all the graphic design. As opposed to just floating [graphics] up in space, which is what we would typically do, we can now take over an entire room and drape it with [graphics] related to the topic.
Inside the Tech: Sprawling Virtual World Driven by Unreal Engine The floor area of interior volume is 56,840 sq. ft. (290 x 196 ft.); the central hall of the environment is 165 ft. long x 125 ft. wide x 65 ft. high.
The [aspect] that takes this to another level is the enormous scale of it, says Fields. We built this out with specific segments in mind for the production team to use. We will have an area for formations, an area to come back for the halftime score, an area for a sit-down interviews - those were presented to the architect early on. It's probably one of the reasons the location ended up being so enormous: they were essentially building rooms that were designated for specific [show segments].
A whopping 23 Unreal Engines provide the stunning AR and XR visuals, and the show is controlled via Erizos Studio software. With 5,130 sq ft of LED wall and floor panels, the full LED size is 19 ft. 8 in. high x 46 ft. wide x 24 ft. 7 in. deep.
Stage A is outfitted with a 24-ft. Technocrane, and FOX deploys Stype camera-tracking systems and the StypeLand plugin for Unreal Engine to enable VR creation with its own chroma-keyer software.
Using Ghost Frame technology, FOX has provided the director up to six virtual cameras to produce the show within the 360 environment (the system is capable of up to six virtual cameras). FOX marries the tracking data from the camera with the data from the Unreal scene to allow the director to fly around from one set location to the next.
The question became how we could get from one space to another so it feels like we're truly utilizing the entire 56,000-sq.-ft. environment, says Fields. That's where we started having conversations about using virtual cameras to merge what's real and what's [virtual]. The virtual cameras allow us to fly in and out of sets.
There are multiple exterior shots that reflect time of day - daytime, dusk, nighttime, etc. - in this environment, representing Miami and Germany, he continues. This will allow us to go outside the set and show a logo bump while going to break or an interesting cityscape coming back from commercial. You can do that only with a virtual camera because you're traveling a great distance within that [virtual space].
Inside the control room, the production resembles a traditional operation with a standard front bench running the show. In addition, two set-content operators drive all the content, including environmental, data, and animations. In addition, two set-content producers work closely with these operators to create elements during the show.
That choreography comes from all the experience we have doing it in Charlotte, says Hartley. I can't emphasize enough the value of th
More from Sports Video Group
19/07/2026
Justin Bieber, Madonna, Shakira, BTS make for a diverse lineup, and the venue ad...
19/07/2026
The stage is set: three-time champion Argentina will defend its World Cup title ...
18/07/2026
Topics include pre-match ceremonies, live performances, the tournament's fir...
18/07/2026
When FIFA and HBS set out to produce the 2026 FIFA World Cup, the numbers alone ...
17/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
17/07/2026
Production workers at Brooklyn Bowl's Williamsburg location voted 15-1 to join IATSE Local 4. The bargaining unit covers 24 production workers at the venue,...
17/07/2026
DAZN and ADI Predictstreet have announced an exclusive global strategic partners...
17/07/2026
Zixi and Comcast Technology Solutions (CTS) have announced a strategic integrati...
17/07/2026
Professional Fighters League (PFL) has announced a multi-year partnership with E...
17/07/2026
Spectrum Business has announced Spectrum TV Control Pro, a centralized app-based...
17/07/2026
Clark Wire and Cable has announced that Rick Fernandez, Managing Director of Axxion Consulting, will serve as Independent Manufacturers Representative for Centr...
17/07/2026
TikTok, the NBA, and the WNBA have announced a multi-year global content partnership covering highlights distribution, creator access to marquee events, live-ga...
17/07/2026
Company alleges article contained false and misleading claims regarding customer data...
17/07/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
16/07/2026
This recent graduate and Georgia native has turned an early fascination with live production into a growing passion for camera work
In the live-sports-video in...
16/07/2026
TNDV is marking the first anniversary of Aspiration 35, a mobile production truck built around ARRI Alexa 35 Live camera systems. Over its first year, the truck...
16/07/2026
ATSC has completed a major revision to its A/85 Recommended Practice: Techniques...
16/07/2026
FloSports has announced an exclusive global media partnership with CrossFit for the 2026 CrossFit Games, presented by Air National Guard, beginning July 21 in S...
16/07/2026
Sennheiser has released firmware version 1.4 for its Spectera wireless system and announced the Spectera Command Button (Cat. No. 701014). The update adds comma...
16/07/2026
ESPN and the Southwestern Athletic Conference (SWAC) have announced a multi-year...
16/07/2026
Audio-Technica has announced the 20 Series Control Application, a Stream Deck plug-in for compatible Audio-Technica USB microphones. The application is compatib...
16/07/2026
The fifteenth season of The Voice - La plus belle voix on TF1 used four Solid St...
16/07/2026
Gray Media and the Atlanta Hawks have announced a broadcast partnership that wil...
16/07/2026
Season 3 of Netflix's docuseries, which dropped this week, follows Jayden Da...
16/07/2026
The Texas Rangers and Rangers Sports Network presented by Progressive (RSN) have announced BZZR as the new direct-to-consumer distributor for Rangers game broad...
16/07/2026
With England's FIFA World Cup 2026 team getting ready to fly home after losi...
16/07/2026
In a return to Royal Birkdale, the team enjoys partnering with ETP and Gravity M...
16/07/2026
Along with a new studio at Ball Arena, the Colorado-based RSN is working with XR...
16/07/2026
Austria was back at the World Cup for the first time in 28 years, and the team d...
16/07/2026
With 42 RF cameras and high-power radio mics deployed, the spectrum environment ...
15/07/2026
The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...
15/07/2026
As sports-media organizations manage rapidly growing content libraries and incre...
15/07/2026
HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...
15/07/2026
IBC has unveiled the conference program for IBC2026, with this year's event ...
15/07/2026
Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...
15/07/2026
New AI-powered module enables broadcasters and content owners to extract dialogu...
15/07/2026
Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...
15/07/2026
Force Tech has announced the appointment of Bryan Adams, CTS, as Vice President of Integration. Adams will oversee AV and broadcast integration project delivery...
15/07/2026
USA Sports has announced an exclusive English-language agreement with the Bundes...
15/07/2026
ITV Sport's FIFA World Cup 2026 coverage has been produced from one of the m...
15/07/2026
Program will provide professional camera kits, training, and technical support to participating local newsrooms...
15/07/2026
San Francisco church becomes first U.S. deployment of the 2 M/E production switcher...
15/07/2026
Former ESPN and NFL Network executive to advise startup league on media, distribution, technology, and fan engagement...
15/07/2026
The Houston-based RSN is the live-game home of the Astros and Rockets...
14/07/2026
South end zone videoboard, cloud-based control system will be ready for 2026 football season...
14/07/2026
Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...
14/07/2026
Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...
14/07/2026
Independent league adds 14 regional sports network affiliates, growing distribut...
14/07/2026
New strategy aims to unify competitions, content, fan engagement, and commercial...
14/07/2026
ESPN and Disney+ become exclusive home of PFL events in key international MMA market...