
Final Exams or NBA Finals? For These Boston Conservatory Students, It's Both Two commercial dance students joined the Boston Celtics dancers for a memorable NBA season.
By
Sarah Godcher Murphy
June 12, 2024
Celtics dancer Sophie Reynolds performs in TD Garden.
Media News Group/Boston Herald via Getty Images
Sophie Reynolds and Isabelle Richards didn't watch much basketball growing up. Committed to their dance training at an early age, they spent far more time dancing competitively than following professional sports. So when the two auditioned for-and won-coveted spots on the Boston Celtics dance team in summer 2023, they were not well-versed in the finer points of the game. And they certainly weren't familiar with the Celtics tradition known as Gino Time, the in-your-face victory dance that accompanies a blowout win in TD Garden.
The 2023-2024 NBA season has been quite an education. Throughout their second year of studies at Boston Conservatory, Reynolds and Richards danced on the parquet-and earned academic credit for it-as the Celtics won 37 out of 41 regular season home games. They watched, courtside, as the team cruised to an Eastern Conference championship and then on to the NBA finals against the Dallas Mavericks. And during a season when the team won 19 games by a margin of 20 points or more, they became very well acquainted with the legend of Gino.
As the tradition goes, when the Celtics take an insurmountable lead (but not a moment sooner, because Boston fans abide by jinxes) the jumbotron in the Garden plays a clip from American Bandstand's disco heyday. The Bee Gees' You Should Be Dancing floods the loudspeakers, and the Celtics dancers lead the crowd in celebration, as a guy wearing a skin-tight shirt that says Gino appears on screen and casually grooves to the music.
When the music plays, everyone in the Garden knows exactly what's about to happen, and we run out there, Reynolds says. It's fun because you rub it in the other team's faces a little bit.
But even during a season loaded with lopsided victories, the dance team takes pains not to summon bad luck. Everybody has their own superstitions, and we're always like, Don't say the word Gino today,' says Richards. No lead feels quite safe enough to speak his name aloud-not even this past March when the Celtics beat the Golden State Warriors 140-88, according to Reynolds. We can have a 50-point lead and there's two minutes left, but we're still not going to say Gino.'
The Celtics won the first two games of the championship series at home, and will play games three and four in Dallas this week. Although neither student wants to start counting chickens just yet, they can't help imagining what it would be like to dance in a duck boat victory parade, should the Celtics go all the way. Nor can they contain their gratitude for front row seats to this championship run-while continuing to study for their bachelor's degree. I really think I lucked out, Reynolds says. What a year to be a rookie.
Isabelle Richards, left, dances with her teammates during a Celtics game.
Courtesy of Celtics Entertainment
In September 2022, Reynolds and Richards joined the inaugural class of a brand new, three-year commercial dance B.F.A. program at Boston Conservatory. As their first school year came to a close, they began a lengthy audition process with the Celtics, enduring multiple rounds of callbacks. Joining the team required a contractual commitment to practice several times a week at the Auerbach Center for the duration of the school year, in addition to 41 home-game performances. To make this schedule work, they devised an independent study, earning credits that would enable them to stay on track to graduate in just three years.
The commercial dance program's emphasis on professional preparation was a huge draw for both students. You can get good dance training from a lot of places, but you can't get good industry knowledge and mentorships from just anyone, Reynolds said.
During their first year in the program, both dancers studied with Associate Professor Anthony Burrell, a former principal for Alvin Ailey American Dance Theater who first crossed over into commercial dance when he choreographed Beyonce's MTV Music Video Award performance in 2003. During their time in Burrell's Pop Diva Repertory course, they learned some of his best-known choreography, including steps from Beyonc 's Formation halftime show at Super Bowl 50 and Mariah Carey's Las Vegas residency #1 to Infinity.
I try to be like a sponge in his class because I only get so much mentorship and critiquing when I'm here, Reynolds says. Once you're out in the industry, you don't get that; so I'm trying to soak it up while I can.
Reynolds says her training with Burrell and other Conservatory faculty made her feel equipped for the Celtics audition process. Although she has loved her experience with the NBA, she chose not to re-audition for another season because she wants to spend her final year at the Conservatory focused on her dance studies, improving her technique and laying the groundwork for a career based in Los Angeles or New York after graduation. This past May, the Berklee Career Center connected Reynolds with pop singer MARIS for a performance at Boston Calling, and she intends to pursue more work with touring artists.
Richards did re-audition for the Celtics and made it to the final round in May-along with five other Boston Conservatory students from the commercial dance program. She hopes to stick with the team for at least one more year, and will find out later this summer if she made the cut for 2024-2025.
For Richards, dancing with the Celtics is a childhood wish, granted. Although she grew up in San Diego, her fa
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
02/09/2026
IBC2026 will put sport firmly at the centre of the global media and entertainment technology conversation with the strongest sports showing in the event's h...
02/09/2026
PTZOptics will bring a hands-on showcase of intelligent video production to IBC2026 (11-14 September, RAI Amsterdam), with demonstrations spanning new camera te...
02/09/2026
OOONA, a global provider of professional management and production tools for the media localization industry, today announced the launch of OOONA Go, a ready-to...
02/09/2026
EON Media will make its European debut at IBC2026 (September 11-14, RAI Amsterdam) in the show's Future Tech Zone (Hall 14.FT5). The company is launching it...
02/09/2026
Frequency, the engine behind many of the worlds leading streaming television channels, will demonstrate at IBC2026 how integrating intelligence throughout chann...
02/09/2026
On-device AI platform gives broadcasters and content creators purpose-built tools for real-time vertical video production and AI-enhanced sports coverage...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Next-Generation Freeform Control Surfaces Lay the Foundation for AI-Enabled Media Operations
At IBC2026 (Sept. 11 14, RAI Amsterdam, Stand #1.B73), Imagine Com...
02/09/2026
Friedrichstadt-Palast in Berlin, the world's largest theater stage, has modernized its backstage production infrastructure with a comprehensive Riedel solut...
02/09/2026
Women in Media announces that it will host the two-day Reel/Forward in-person conference devoted to navigating today's production scene. Guests can enjoy pa...
02/09/2026
The expanded partnership brings Teradek's Live Production solutions to New Media AV's European dealer and integrator network, opening new opportunities ...
02/09/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, announces a major expansion to its award winning Studio...
02/09/2026
BCNEXXT, the developers of the advanced playout platform Vipe, today announced that premium entertainment brand Foxtel has selected Vipe to underpin playout for...
02/09/2026
SubtitleNEXT helps HOT Telecom's subtitling team keep a cool head with reliable QC capabilities
Profuz Digital, global developer of digital media and local...
02/09/2026
Case Study: Mission Digital Strengthens Battery Safety with Safe-ion
As productions become increasingly dependent on battery-powered equipment, the safe storag...
02/09/2026
LA JOLLA, CA-Influenza viruses constantly shapeshift to evade recognition by the immune system. This shapeshifting occurs in critical proteins like hemagglutini...
02/09/2026
LA JOLLA, CA-Clinicians often use a medical test called a 12-lead electrocardiogram (ECG) to diagnose heart problems, which uses electrodes placed on the chest ...
02/09/2026
LA JOLLA, CA-Proteins may look like rigid molecular structures, but inside our c...
02/09/2026
RT has today announced a major media partnership with Lidl around Katie Taylor's historic Croke Park clash with Flora Pili on Saturday, September 5th.
The...
01/09/2026
Bridge Technologies will announce at IBC2026 (Booth 1.A71) that its VB440 produc...
01/09/2026
DAZN has announced an agreement to acquire EverPass Media, a commercial sports distribution platform serving bars, restaurants, hotels, and other venues in the ...
01/09/2026
The USTA and Kalshi have announced a multi-year partnership making Kalshi the Official Prediction Market Partner of the US Open, beginning with the 2026 US Open...
01/09/2026
MASV will exhibit at IBC2026 (Booth 5.B40, RAI Amsterdam, September 11-14). CTO Majed Alhajry will appear on a panel session, A Tale of Two Feeds: Automation o...
01/09/2026
FingerWorks Telestrators has announced a partnership with Broadcast Rental to ex...
01/09/2026
FOR-A has announced the expansion of viztrick AiDi into two dedicated products: Go Vertical! AiDi and AiDi Sports Hub. Developed by Nippon TV and delivered glob...
01/09/2026
Sony Pictures Television has launched Live TV on PS5, a free ad-supported streaming experience available to PS5 players in the United States. The service is acc...
01/09/2026
Friedrichstadt-Palast in Berlin has installed a Riedel production infrastructure spanning video, intercom, control, and I/O across the venue, implemented in col...
01/09/2026
Arkona technologies GmbH has announced an OEM partnership with BFE Studio und Medien Systeme GmbH to offer arkona-branded control panels for its SDI-IP routing ...
01/09/2026
Cricket Australia has launched Cricket TV, a direct-to-consumer streaming service built on Eluvio's Content Fabric platform. The service is currently in ear...
01/09/2026
Eluvio has announced it was selected to power Pasifika , a new direct-to-consume...
01/09/2026
Layercake, the company behind the intelligent media workflow platform Streamcake, has appointed Jon Marquard as Director and Chairperson. The appointment marks ...
01/09/2026
Gravity Media has announced a multi-year renewal of its agreement with Stawell Gift Event Management to produce the complete broadcast of the Powercor Stawell G...
01/09/2026
Beam Dynamics will exhibit at IBC2026 for the first time (Stand 14.FT29, Hall 14), introducing License Intelligence, a new module for managing software licenses...
01/09/2026
Interra Systems has announced that ZOO Digital has selected BATON for file-based quality control across its media workflows. ZOO Digital delivers localized ente...
01/09/2026
Bridge Technologies has announced the deployment of its VB330 monitoring probe at Sunrise, supporting the Swiss telecommunications provider's IP-based telev...
01/09/2026
Riedel Communications has announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union, now entering its third se...
01/09/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
01/09/2026
SMPTE today detailed the centerpiece of its IBC2026 program: the SMPTE Roadshow: Future of Media Infrastructure, a full-day workshop on Monday, 14 September, th...
01/09/2026
Inside the Music and Sound of Michael
Sound Particles have announced an upcoming webinar with John Warhurst, the Academy Award- and BAFTA-winning supervisin...
01/09/2026
Piano offers tutorials, lessons & feedback via app
Roland have just launched a new digital piano that integrates with a mobile app in an effort to encourage...