
Final Exams or NBA Finals? For These Boston Conservatory Students, It's Both Two commercial dance students joined the Boston Celtics dancers for a memorable NBA season.
By
Sarah Godcher Murphy
June 12, 2024
Celtics dancer Sophie Reynolds performs in TD Garden.
Media News Group/Boston Herald via Getty Images
Sophie Reynolds and Isabelle Richards didn't watch much basketball growing up. Committed to their dance training at an early age, they spent far more time dancing competitively than following professional sports. So when the two auditioned for-and won-coveted spots on the Boston Celtics dance team in summer 2023, they were not well-versed in the finer points of the game. And they certainly weren't familiar with the Celtics tradition known as Gino Time, the in-your-face victory dance that accompanies a blowout win in TD Garden.
The 2023-2024 NBA season has been quite an education. Throughout their second year of studies at Boston Conservatory, Reynolds and Richards danced on the parquet-and earned academic credit for it-as the Celtics won 37 out of 41 regular season home games. They watched, courtside, as the team cruised to an Eastern Conference championship and then on to the NBA finals against the Dallas Mavericks. And during a season when the team won 19 games by a margin of 20 points or more, they became very well acquainted with the legend of Gino.
As the tradition goes, when the Celtics take an insurmountable lead (but not a moment sooner, because Boston fans abide by jinxes) the jumbotron in the Garden plays a clip from American Bandstand's disco heyday. The Bee Gees' You Should Be Dancing floods the loudspeakers, and the Celtics dancers lead the crowd in celebration, as a guy wearing a skin-tight shirt that says Gino appears on screen and casually grooves to the music.
When the music plays, everyone in the Garden knows exactly what's about to happen, and we run out there, Reynolds says. It's fun because you rub it in the other team's faces a little bit.
But even during a season loaded with lopsided victories, the dance team takes pains not to summon bad luck. Everybody has their own superstitions, and we're always like, Don't say the word Gino today,' says Richards. No lead feels quite safe enough to speak his name aloud-not even this past March when the Celtics beat the Golden State Warriors 140-88, according to Reynolds. We can have a 50-point lead and there's two minutes left, but we're still not going to say Gino.'
The Celtics won the first two games of the championship series at home, and will play games three and four in Dallas this week. Although neither student wants to start counting chickens just yet, they can't help imagining what it would be like to dance in a duck boat victory parade, should the Celtics go all the way. Nor can they contain their gratitude for front row seats to this championship run-while continuing to study for their bachelor's degree. I really think I lucked out, Reynolds says. What a year to be a rookie.
Isabelle Richards, left, dances with her teammates during a Celtics game.
Courtesy of Celtics Entertainment
In September 2022, Reynolds and Richards joined the inaugural class of a brand new, three-year commercial dance B.F.A. program at Boston Conservatory. As their first school year came to a close, they began a lengthy audition process with the Celtics, enduring multiple rounds of callbacks. Joining the team required a contractual commitment to practice several times a week at the Auerbach Center for the duration of the school year, in addition to 41 home-game performances. To make this schedule work, they devised an independent study, earning credits that would enable them to stay on track to graduate in just three years.
The commercial dance program's emphasis on professional preparation was a huge draw for both students. You can get good dance training from a lot of places, but you can't get good industry knowledge and mentorships from just anyone, Reynolds said.
During their first year in the program, both dancers studied with Associate Professor Anthony Burrell, a former principal for Alvin Ailey American Dance Theater who first crossed over into commercial dance when he choreographed Beyonce's MTV Music Video Award performance in 2003. During their time in Burrell's Pop Diva Repertory course, they learned some of his best-known choreography, including steps from Beyonc 's Formation halftime show at Super Bowl 50 and Mariah Carey's Las Vegas residency #1 to Infinity.
I try to be like a sponge in his class because I only get so much mentorship and critiquing when I'm here, Reynolds says. Once you're out in the industry, you don't get that; so I'm trying to soak it up while I can.
Reynolds says her training with Burrell and other Conservatory faculty made her feel equipped for the Celtics audition process. Although she has loved her experience with the NBA, she chose not to re-audition for another season because she wants to spend her final year at the Conservatory focused on her dance studies, improving her technique and laying the groundwork for a career based in Los Angeles or New York after graduation. This past May, the Berklee Career Center connected Reynolds with pop singer MARIS for a performance at Boston Calling, and she intends to pursue more work with touring artists.
Richards did re-audition for the Celtics and made it to the final round in May-along with five other Boston Conservatory students from the commercial dance program. She hopes to stick with the team for at least one more year, and will find out later this summer if she made the cut for 2024-2025.
For Richards, dancing with the Celtics is a childhood wish, granted. Although she grew up in San Diego, her fa
North America Stories
18/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/04/2026
New York, NY, April 17, 2026 -- TAG Video Systems has announced an integration with Amazon Web Services (AWS) Elemental MediaConnect Router. The integration bri...
18/04/2026
Pro Sound Effects (PSE), the leading provider of professionally recorded sound effects for film, television, advertising, and technology today announced the lau...
18/04/2026
Fincons Group, a multinational IT business consulting and system integrator firm, announced today that it has achieved Amazon Web Services (AWS) Media & Enterta...
18/04/2026
Adobe extends leadership in video: unleashing new AI-powered creation in Firefly...
17/04/2026
The World Fencing League (WFL) has announced DAZN as its primary global streamin...
17/04/2026
ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates
ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...
17/04/2026
Sennheiser has announced Spectera Studio, an offline system planner for its Spec...
17/04/2026
Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...
17/04/2026
Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...
17/04/2026
NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...
17/04/2026
NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...
17/04/2026
America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...
17/04/2026
Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...
17/04/2026
Leadership and Staff Announce '20/20 Vision' Playbook...
17/04/2026
TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...
17/04/2026
Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...
17/04/2026
Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...
17/04/2026
Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...
17/04/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
17/04/2026
Quickplay has announced the full-scale deployment of Gray Media's streaming ...
17/04/2026
Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...
17/04/2026
The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...
17/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
17/04/2026
L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026
Collaboration integrates...
17/04/2026
Strengthening Appear's North America team with a new Vice President of Business Development
Appear ASA (Appear, OSE: APR), a global leader in live producti...
17/04/2026
New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...
17/04/2026
New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience.
V...
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G
Brie Clayton April 17, 2026
0 Comments
World's first immersive cinema camera f...
17/04/2026
NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Re...
17/04/2026
What Makes a Good Marathon Running Playlist? We asked Xander Dawson, an eighth-semester saxophone major at Boston Conservatory running the Boston Marathon thi...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
At NAB Show 2026, PTZOptics (Booth N1902) will showcase a live sports streaming demo created in collaboration with Moondream, offering a new look at how Visual ...
17/04/2026
The Eindhoven University of Technology is a research university in the Netherlands spanning 25 buildings, specialising in engineering, science and technology. D...
17/04/2026
Documentary Editor - US, Remote
Brie Clayton April 17, 2026
0 Comments
Documentary Editor
April 13, 2026Freelance Video Cameraman - Los......
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G
Brie Clayton April 17, 2026
0 Comments
Revolutionary digital film camera brings cinem...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Dubformer, the AI-powered dubbing platform, and Adapt, a global leader in AI-driven localization and dubbing solutions, have enabled Goalcast, the inspirational...