
Final Exams or NBA Finals? For These Boston Conservatory Students, It's Both Two commercial dance students joined the Boston Celtics dancers for a memorable NBA season.
By
Sarah Godcher Murphy
June 12, 2024
Celtics dancer Sophie Reynolds performs in TD Garden.
Media News Group/Boston Herald via Getty Images
Sophie Reynolds and Isabelle Richards didn't watch much basketball growing up. Committed to their dance training at an early age, they spent far more time dancing competitively than following professional sports. So when the two auditioned for-and won-coveted spots on the Boston Celtics dance team in summer 2023, they were not well-versed in the finer points of the game. And they certainly weren't familiar with the Celtics tradition known as Gino Time, the in-your-face victory dance that accompanies a blowout win in TD Garden.
The 2023-2024 NBA season has been quite an education. Throughout their second year of studies at Boston Conservatory, Reynolds and Richards danced on the parquet-and earned academic credit for it-as the Celtics won 37 out of 41 regular season home games. They watched, courtside, as the team cruised to an Eastern Conference championship and then on to the NBA finals against the Dallas Mavericks. And during a season when the team won 19 games by a margin of 20 points or more, they became very well acquainted with the legend of Gino.
As the tradition goes, when the Celtics take an insurmountable lead (but not a moment sooner, because Boston fans abide by jinxes) the jumbotron in the Garden plays a clip from American Bandstand's disco heyday. The Bee Gees' You Should Be Dancing floods the loudspeakers, and the Celtics dancers lead the crowd in celebration, as a guy wearing a skin-tight shirt that says Gino appears on screen and casually grooves to the music.
When the music plays, everyone in the Garden knows exactly what's about to happen, and we run out there, Reynolds says. It's fun because you rub it in the other team's faces a little bit.
But even during a season loaded with lopsided victories, the dance team takes pains not to summon bad luck. Everybody has their own superstitions, and we're always like, Don't say the word Gino today,' says Richards. No lead feels quite safe enough to speak his name aloud-not even this past March when the Celtics beat the Golden State Warriors 140-88, according to Reynolds. We can have a 50-point lead and there's two minutes left, but we're still not going to say Gino.'
The Celtics won the first two games of the championship series at home, and will play games three and four in Dallas this week. Although neither student wants to start counting chickens just yet, they can't help imagining what it would be like to dance in a duck boat victory parade, should the Celtics go all the way. Nor can they contain their gratitude for front row seats to this championship run-while continuing to study for their bachelor's degree. I really think I lucked out, Reynolds says. What a year to be a rookie.
Isabelle Richards, left, dances with her teammates during a Celtics game.
Courtesy of Celtics Entertainment
In September 2022, Reynolds and Richards joined the inaugural class of a brand new, three-year commercial dance B.F.A. program at Boston Conservatory. As their first school year came to a close, they began a lengthy audition process with the Celtics, enduring multiple rounds of callbacks. Joining the team required a contractual commitment to practice several times a week at the Auerbach Center for the duration of the school year, in addition to 41 home-game performances. To make this schedule work, they devised an independent study, earning credits that would enable them to stay on track to graduate in just three years.
The commercial dance program's emphasis on professional preparation was a huge draw for both students. You can get good dance training from a lot of places, but you can't get good industry knowledge and mentorships from just anyone, Reynolds said.
During their first year in the program, both dancers studied with Associate Professor Anthony Burrell, a former principal for Alvin Ailey American Dance Theater who first crossed over into commercial dance when he choreographed Beyonce's MTV Music Video Award performance in 2003. During their time in Burrell's Pop Diva Repertory course, they learned some of his best-known choreography, including steps from Beyonc 's Formation halftime show at Super Bowl 50 and Mariah Carey's Las Vegas residency #1 to Infinity.
I try to be like a sponge in his class because I only get so much mentorship and critiquing when I'm here, Reynolds says. Once you're out in the industry, you don't get that; so I'm trying to soak it up while I can.
Reynolds says her training with Burrell and other Conservatory faculty made her feel equipped for the Celtics audition process. Although she has loved her experience with the NBA, she chose not to re-audition for another season because she wants to spend her final year at the Conservatory focused on her dance studies, improving her technique and laying the groundwork for a career based in Los Angeles or New York after graduation. This past May, the Berklee Career Center connected Reynolds with pop singer MARIS for a performance at Boston Calling, and she intends to pursue more work with touring artists.
Richards did re-audition for the Celtics and made it to the final round in May-along with five other Boston Conservatory students from the commercial dance program. She hopes to stick with the team for at least one more year, and will find out later this summer if she made the cut for 2024-2025.
For Richards, dancing with the Celtics is a childhood wish, granted. Although she grew up in San Diego, her fa
North America Stories
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
25/11/2025
SVG New Sponsor Spotlight: CacheFly's Matt Levine on the Evolving Role of th...
25/11/2025
Peacock's EA SPORTS Madden NFL Cast Levels Up on Thanksgiving With SkyCam as...
25/11/2025
Mathias Broe attends the 2025 Sundance Film Festival premiere of Sauna at Library Center Theatre. (Photo by Michael Hurcomb/Shutterstock for Sundance Film Fes...
25/11/2025
Nielsen will now measure both Lionsgate's FAST channel MovieSphere and Movie...
25/11/2025
FREMONT, Calif. Blackmagic Design has announced that The Associated Press (AP) has completed the transition of its global video editing platform to DaVinci Reso...
25/11/2025
Berklees Inaugural Nat King Cole and Natalie Cole Scholarship Awarded to Paris P...
25/11/2025
NEW YORK NFL and college football coverage, the MLB postseason and the new fall broadcast-TV season contributed to major gains for traditional media companies a...
25/11/2025
SAUGERTIES, N.Y. Tower Products, a manufacturer and distributor of pro video and audio equipment here, said President and CEO Jim Veltrie will retire from the c...
25/11/2025
Following last week's disclosure that it had acquired a 8.2% stake in E.W. Scripps, Sinclair has filed papers with the Securities and Exchange Commission pr...
25/11/2025
Black Forest Labs - the frontier AI research lab developing visual generative AI models - today released the FLUX.2 family of state-of-the-art image generation ...
24/11/2025
HBO's The Shuffle' Reveals Longtime Connection of Sports and Entertainm...
24/11/2025
2025 Sports Broadcasting Hall of Fame: Hiroshi Kiriyama, Sony Broadcast (and Ind...
24/11/2025
SVG Summit 2025 Preview: FIFA, NBC Olympics, Fox Sports, CBS Sports, Netflix, NF...
24/11/2025
Case Study: YES Network Streamlines Broadcast Operations with Beam DynamicsBy SVG Staff
Monday, November 24, 2025 - 11:18 am
Print This Story | Subscribe
...
24/11/2025
Platinum White Paper: More of Everything: How Broadcasters are Changing Their Ap...
24/11/2025
Versant Media USA Sports President Matt Hong on How Versant Has Best of Both Wor...
24/11/2025
SVG Sit-Down: NABA Director-General Rebecca Hanson on How FCC's C-Band Aucti...
24/11/2025
SVG New Sponsor Spotlight: Bolin Technology's Sapan Doshi on the Proliferati...
24/11/2025
The L3Harris next-generation imager for NOAA's GeoXO satellite system will c...
24/11/2025
Mumbai - November 24, 2025 - In a first-of-its-kind initiative, JioStar, in coll...
24/11/2025
Disney Achieves Largest Monthly Share Increase, Followed by FOX and Paramount, w...
24/11/2025
ROCHESTER, N.Y. Sinclair said it has elevated Sean LaRose, director of sales at WUHF and partner station WHAM here, to vice president and general manager, effec...
24/11/2025
Back to All News
Chaos and Connection: Meet the Unfiltered Cast of Reality Dati...
24/11/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....
22/11/2025
Clear-Com announced the upcoming launch of its 4-Channel HelixNet beltpack, a next-generation advancement of its widely used 2-channel model. The new beltpack...
22/11/2025
Marshall Electronics is showcasing the latest additions to its CV600 Series of PTZ cameras, the CV625 and CV612, which both feature AI track and follow capabili...
22/11/2025
At this year's European Respiratory Society (ERS) Congress, held at the RAI Amsterdam, LiveConnect delivered an ambitious and technically complex live produ...
22/11/2025
Professional Wireless Systems (PWS), a leader in wireless frequency coordination and RF system design, provided a comprehensive wireless gear package and onsite...
22/11/2025
Telestream, a global leader in media workflow technologies, today announced the release of ARGUS v2.3, which introduces Live Look, a powerful new feature that e...
22/11/2025
Peer Software today announced significant advancements across its enterprise data orchestration and analytics platform with new releases of Peer Global File Ser...
22/11/2025
At InterBEE 2025, Atomos announces a major firmware update that brings integrated camera control to the Ninja TX GO and Ninja TX its new CFexpress-based monit...
22/11/2025
Today, AWS announces the general availability of AWS Elemental MediaConnect Router, a new capability that enables broadcasters and content providers to dynamica...
22/11/2025
Rise, the award-winning advocacy group for gender diversity in the broadcast media technology sector, is delighted to announce the winners for this year's R...
22/11/2025
Lightware, industry leader in signal management, is strengthening its Taurus UCX product family with the introduction of the new HC60 lineup. The new product li...
22/11/2025
CARSON, Calif. IDX has introduced the IDX CUE-J Series battery/charger kits, including the CUE-J98, CUE-J150 and CUE-J198....
22/11/2025
The NBA has released encouraging viewing and social media data that the beginnings of its $76 billion deal with NBC/Peacock, Prime Video and ESPN are paying off...
22/11/2025
WASHINGTON The Federal Communications Commission has set deadlines for comments on its newest proposals for NextGen TV, aka ATSC 3.0, with comments due on Jan. ...
22/11/2025
Seeking Advice for a New Opera, Laura Kaminsky Consulted the Experts: Her Studen...
21/11/2025
Platinum White Paper: Appear Shares Why Media Exchange Is the Missing Link in So...
21/11/2025
NWSL Championship 2025: CBS Sports To Deploy Two-Point FlyCam for Match Coverage...
21/11/2025
NWSL Caps 2025 Season With Awards Show, Skills Challenge ProductionsA team of 70 is on the ground in California to produce both eventsBy Mark J Burns, SVG Contr...
21/11/2025
USL and NEP Ready for Largest USL Championship Final Production EverThe broadcast from Tulsa, OK, will air CBS and TUDN on Saturday at 12 p.m. ETBy Jason Dachma...
21/11/2025
With Two New Teams, PWHL Boosts Production Workforce and Central Review for Seas...
21/11/2025
Jared Lank and his mother in the '90s...