
SBS today announced John Godfrey as SBS's new Head of Commissioning, stepping into a newly created role to oversee the network's unscripted and scripted commissioned content slate, with Joseph Maxwell promoted to Head of SBS Unscripted.
Godfrey has led commissioning across SBS's unscripted slate for the last six years, during which SBS has expanded and diversified its offering across both television and digital. He first joined SBS in 2008 and has been instrumental in positioning SBS as a leader in impactful documentaries including award-winning programs Go Back to Where You Came From, First Contact and Filthy Rich and Homeless, as well as overseeing the introduction of new factual formats like Mastermind, The Cook Up with Adam Liaw and Celebrity Letters and Numbers.
Godfrey has also played a leading role in the ongoing development of initiatives and opportunities designed to support career pathways for screen practitioners from under-represented communities, and SBS's approach to inclusion in the sector through its Commissioning Equity & Inclusion Guidelines introduced earlier this year.
Joseph Maxwell, SBS's Head of Documentaries, has also been promoted to Head of SBS Unscripted, which sees him overseeing documentaries as well as entertainment, food commissions and online content, including SBS Voices.
Since joining SBS in 2012, Joseph has delivered a number of SBS's most successful and impactful documentaries that underpin the network's position as a leader in compelling and distinctive original Australian storytelling, including landmark programs See What You Made Me Do, Who Do You Think You Are?, Addicted Australia, and most recently, The Australian Wars.
As Head of Unscripted, Joseph will continue to oversee SBS's documentaries slate which over the year ahead includes a diverse collection of programs that will challenge, inform and entertain audiences, including one of its most ambitious projects ever undertaken in Alone Australia.He'll also lead the delivery of SBS'sbroader unscripted slate which in 2023 includes highlights like 40 years of Eurovision on SBS, and a number of new and returning food series exploring culture through cuisine.
Bernadine Lim also becomes Senior Commissioning Editor in the unscripted commissioning team, continuing to take a leading role across key original documentaries for SBS.
Julie Eckersley continues as Head of SBS Scripted as SBS expands its commitment to original Australian drama with three prime-time series set to premiere in a year for the first time in 2023 in Safe Home, Erotic Stories and While the Men Are Away. Under Eckersley's leadership, SBS's scripted offering also continues to focus on supporting and progressing screen creatives currently under-represented in the sector, providing a platform for a new guard of contemporary Australian storytellers. This includes the successful Digital Originals initiative with Screen Australia, with the latest project, Latecomers, premiering on SBS VICELAND and SBS On Demand on 3 December.
Kathryn Fink, Director of Television, SBS, said: SBS is delivering our biggest ever original Australian content line-up over the year ahead, with an innovative and dynamic pipeline of projects in development. We're bringing together our scripted and unscripted commissioning teams into one creative powerhouse, overseen by John Godfrey has Head of Commissioning, to support our plans for the year ahead, and ambition for the future.
I'm delighted to have John taking on this important role at this pivotal and exciting time for SBS, and to also have Joseph, who has been key in cementing SBS's position as a leader in compelling and impactful documentaries, extend his remit to oversee all of SBS's unscripted offering.
Our content plans for the year ahead are unlike anything else on offer, underpinned by our unique purpose at SBS, and delivering more for Australians. We want to continue raising the bar, and I look forward to working closely with John, Joseph and the wider commissioning team to continue pushing boundaries.
The appointments come into effect from today.
For a PDF version of this media release, click here.
About John Godfrey
As Head of Commissioning at SBS, John Godfrey oversees SBS's distinctive commissioned content offering across original unscripted and scripted programming.
Prior to his appointment in this role in November 2022, John was Head of Unscripted for SBS, overseeing commissioned documentaries, factual entertainment, food and entertainment across SBS channels and platforms. This includes everything from the Eurovision Song Contest, Mastermind and The Cook Up with Adam Liaw, to the broad range of original SBS standalone documentaries and series.
He joined SBS in 2008 and during his time with the network has been responsible for some of SBS's highest rating and iconic programs, including Go Back to Where You Came From, First Contact, Struggle Street, and Filthy Rich and Homeless.
John has been in Australia since 2003, working in the UK prior to that for 10 years, series/exec producing for Channel 4 and BBC2.
About Joseph Maxwell
Joseph joined SBS in January 2012 as Commissioning Editor before becoming Head of Documentaries in 2016, and then Head of Unscripted in 2022. His slate of shows at SBS ranges from returning series such as Who Do You Think You Are?, Filthy Rich and Homeless and Every Family Has a Secret, to landmark documentary series such as Addicted Australia, See What You Made Me Do and the recent SBS series, The Australian Wars. He has also overseen the launch of a new single documentary strand Australia Uncovered, now in its second season, and from which a number of films have been recognised with critical acclaim and major industry awards, including Strong Female Lead and Our African Roots.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
21/09/2026
Indigenous screen organisations from Canada, Aotearoa New Zealand and Australia ...
20/09/2026
Piano-playing singer-songwriter competition returns for fourth year
Casio have officially revealed the list of 16 finalists who have earned their place in t...
20/09/2026
COW Jobs: Video Editor, Motion Designer - Remote, PT, 6 Months
Brie Clayton September 20, 2026
0 Comments
Video Editor + Motion Designer (Remote | PT ...
19/09/2026
Three new rackmount power conditioners introduced
Yorkville Sound have announce the upcoming launch of three new RPC rackmount power conditioners from ART P...
19/09/2026
September 15, 2026
AMSTERDAM, SEPTEMBER 2026 - Colorfront (colorfront.com), the Academy and Emmy Award-winning developer of high-performance cinema mastering, ...
19/09/2026
Two High-Profile Professional Sports Franchises Renew creative.space Contracts with DigitalGlue
NFL team and Major League Soccer Club cite ease of use, secure ...
19/09/2026
Limited Edition Audio releases VoxSplit Pro for overlapping dialogue separation ...
18/09/2026
IBC 2026 Tech Moves Beyond the Gloss and Into the Rack If you spent any time in the halls of the RAI this year, you noticed a clear shift in conversation. The c...
18/09/2026
In-venue and creative video staffers at the professional and collegiate level ha...
18/09/2026
Qvest has appointed Jens Miedek as Senior Vice President Sales, Media and Entertainment. Before joining Qvest, Miedek spent 16 years at Riedel Communications an...
18/09/2026
Fonn Group has acquired full ownership of everviz, a cloud-native platform for interactive charts, maps, and data-driven graphics, and will rebrand it as Teikna...
18/09/2026
Other World Computing (OWC) has announced the acquisition of OpenDrives, a provider of software-defined video and rich media storage management solutions. The a...
18/09/2026
Kaltura and Verimatrix have announced a partnership integrating Verimatrix's Digital Rights Management and security capabilities into Kaltura's Cloud TV...
18/09/2026
The sixth edition of the World Nomad Games combined traditional sports, large-scale cultural performances, and some decidedly modern broadcast technology. Held ...
18/09/2026
DAZN and Super League Basketball (SLB) have extended their partnership for the 2026-27 season. Every Championship, Cup, and Play-Off fixture will be available l...
18/09/2026
Nielsen has announced that its Streaming Content Ratings (SCR) product will move from weekly to daily data delivery, with clients now receiving viewership data ...
18/09/2026
ESPN will present LALIGA's ElCl sico on ABC for the first time, with FC Barcelona vs. Real Madrid airing Sunday, October 25 at 4 p.m. ET. A one-hour pre-mat...
18/09/2026
The University of Pennsylvania's Division of Recreation and Intercollegiate ...
18/09/2026
The Charlotte Hornets have announced DAZN as their exclusive direct-to-consumer streaming partner for the 2026-27 NBA season. The service launches immediately, ...
18/09/2026
Broadcast sports' original medium will let drivers keep on hearing the plays thanks to a new bill set to pass the Senate....
18/09/2026
Fourteen iPhone 18 Pro devices - eight connected over a T-Mobile Private 5G Netw...
18/09/2026
The Minnesota Lynx have announced that their final local broadcast of the 2026 regular season will air free on FOX 9 following the shutdown of Victory . The Ly...
18/09/2026
Monumental Sports Network (MNMT) has announced that its Monumental+ streaming service is now available as a subscription through Prime Video, giving Capitals an...
18/09/2026
WTGL, the women's team golf league created by TMRW Sports in partnership with the LPGA, has announced its inaugural season schedule. The season premieres Su...
18/09/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
18/09/2026
Studio Network Solutions (SNS) has won Best Journal Article at the 2026 IAMT Impact Awards for What Video Editors Need When Everything Is Changing Around Them, ...
18/09/2026
10 new voice models join line-up
The latest expansion for IK Multimedia's AI-powered vocal-modelling software has arrived, delivering a set of 10 new vo...
18/09/2026
A day of hands-on synthesis, sound design & performance
On Saturday 26 September 2026, The Museum of Synthesisers will be hosting a full day of hands-on syn...
18/09/2026
HPA is supporting Fix It or Risk It, a non-commercial, industry-wide public-service campaign helping organizations across the media and entertainment supply cha...
18/09/2026
AgileTV has successfully wrapped up its participation at IBC 2026 in Amsterdam, following four days of conversations with customers, partners and industry profe...
18/09/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, invites its shareholders and investors to a Virtual Investor Conference on Tuesday, September 29th, 2026, at 11.00 am.
...
18/09/2026
DHD reports a high level of interest in its range of audio production equipment on all four days of the September 11-14 International Broadcasting Convention in...
18/09/2026
Sonnet Announces Thunderbolt 5 eGPU With 850-Watt Power Supply and Integrated Do...
18/09/2026
DeckBridge adds live Resolve playback and Fairlight controls to Stream Deck
Brie Clayton September 17, 2026
0 Comments
DeckBridge starting profiles ac...
18/09/2026
Learn to arrange tracks using Color With Live's Free Stencil Pack
Brie Clayton September 17, 2026
0 Comments
Stencils are Color With Live's or...
18/09/2026
Berklee Establishes Susan Tedeschi Scholarship in Honor of Grammy-Winning Alumna The scholarship is announced as Tedeschi returns to headline the Berklee Bloc...
18/09/2026
The inside scoop on attention-grabbing market assets from those in the know 17 September 2026
(L-R): Sophie Green, Todd Brown and Edwina Waddy
Find this episo...
18/09/2026
Senior Colorist Siggy Ferstl of Company 3 has been grading The Boys since the sh...
18/09/2026
Friday 18 September 2026
The new iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch ...
18/09/2026
Senior Colorist Siggy Ferstl of Company 3 has been grading The Boys since the sh...
17/09/2026
Lions vs. Bills will also be the first regular-season game at new Highmark Stadi...
17/09/2026
Teradek has announced Bolt 7, a wireless video and data system that adds an integrated 900MHz radio to the Bolt's zero-delay video pipeline. The 900MHz chan...
17/09/2026
DAZN has announced three appointments to its executive leadership team, all reporting to CEO Shay Segev effective immediately.
Patrick Delany has been appointe...
17/09/2026
Monumental Sports and Entertainment (MSE) has announced a leadership restructuring. Zach Leonsis has been named President and Vice Chairman, a newly created pos...
17/09/2026
CP Communications has been named Best of Florida for Audio-Visual Services, and its subsidiary Red House Streaming has been named Best Movie and Recording Studi...
17/09/2026
Scripps Sports and ION have announced a broadcast partnership for the Shriners Children's East-West Bowl, the nation's oldest college all-star football ...
17/09/2026
The 17th annual espnW: Women + Sports Summit, presented by Toyota, will take place October 14-16 at the Ojai Valley Inn in Ojai, California, with virtual attend...