
HOLLYWOOD The foundation of ultra high-def TV is more pixels, but Mark Schubin questions if that's the best option for improved pictures. Contrast, color, frame rate, screen brightness and even immersive sound impacts how moving images are perceived, he said. Schubin addressed the topics at the Hollywood Post Alliance Symposium held Monday in the eponymous movie town.
Schubin said that in his presentation, higher resolutions, frame rates and visual dynamic ranges cannot be properly displayed. Source material matters, conditions matter, i.e., distance from screen; screen size, display and environs matter.
And, he said. It's still 2014, and that matters because perception is learned.
We're not born with it, but born with the ability to gain perspective, he said. He spoke of the first motion picture shown to a paying audience in 1895. It showed an oncoming train. The audience apparently reacted as if it were real.
People hadn't seen motion pictures before, Schubin said.
Physics is another obstacle, particularly for higher frame rates. Schubin said doubling frame rates means half the exposure time.
It is possible to fix that with processing without affecting temporal resolution, he said. But no one's doing that now.
A larger image sensor could be employed, as Lockheed Martin did with their 4K prism image sensor camera, but the camera was huge. Instead of a prism, manufacturers have made on-sensor filters. But that raises the issue of an optical low-pass filter.
That's a very good thing to have in a camera, but my question is, how do they do that? If you have a single sensor, you have different resolutions for red, green and blue. Color filtering is an issue. Red and blue end up with 2K resolution. If it's correct for the green, it's wrong for the red and blue. If it's correct for the red and blue, it's wrong for the green.
If you have a single sensor imager, you get color filter artifacts. Debayering gets rid of that, but if you filter something, you make it have less. So we've gone to more but end up with less.
Difficulties of single-sensor 4K cameras also include lens issues, e.g., there are no long-range zooms, and adaptors from a 2/3-inch format lens to an S35 sensor lose around 2.6 stops. The upshot is a need for 600 percent more light. One alternative is to go from a larger sensor to multiple smaller ones. Another was showed by Hitachi at IBC with the SK UHD4000, which has four chips instead of three; i.e., two green with a -pixel diagonal offset. Gearhouse Broadcast ordered 50 at the show, he said.
A third alternative is to simply use an HD camera with 4K upconversion., he said.
It has no optical filtering problems, and the lens matches the sensor perfectly, he said.
Another strike against equating more pixels with better pictures is that higher resolutions aren't as visible at a distance. That's a function of human physiology. Schubin also noted that the physiology of color perception exceeds that of any three-color-primary display.
Schubin drew applause from the post-heavy audience for a comment he made about the psychology of content creation. He gave the example of how phone calls in movies sound as if the unseen participant is mumbling in a can because of the creative effect.
Engineers should not dictate to creatives what they can do. We should provide them with tools, he said.
The Hobbit in high frame rate generated some complaints, he said. But he noted both that the movie has grossed over a billon dollars to date, and that there have been complaints about such other innovations as sound, color, and widescreen pictures.
With regard to immersive sound, Schubin said the more immersive the sound to begin with, the less additionally immersed people felt when more channels were added. In a test in which he participated in the 1970s, however, people said stereo sound made the picture seem larger.
Schubin illustrated how sharpness is perceived as a contrast sensitivity function, using a bar graph that appeared to have a curve at the bottom, but did not. The curve varied with retinal angle and observer. He showed that along the same axes of resolution and contrast there's another curve a modulation transfer function. It indicates how much contrast a system a lens, a camera, a whole studio lets through at different resolutions. The curve shape varies with many factors and the area under the curve determines our perception of sharpness. It's easier to increase the area with increased contrast (dynamic range) than with increased resolution.
For Schubin, high dynamic range provides the most bang for the buck, because it provides visible improvement at a fraction of the data rate required by higher resolution and frame rates. Going HD to 4K generates a 16x increase in data rate for about a half-grade of improvement. Doubling the frame rate yields a full grade of improvement for a lower payload increase, while HDR creates more sharpness with very little increase in data rate.
See high-frame rate in action in James Nares' street scene clip.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...