
When alumna Jasmine Kok M.M. '18 began her coursework at Berklees campus in Valencia, Spain, she noticed something: there were no female faculty members and very few female students in Berklee's Music Production, Technology, and Innovation (MPTI) program. Inspired to create a space where women could share their experiences and challenges in the music industry, Kok cofounded She Knows Tech, which seeks to close the gender gap in music technology. In January 2020, right before the Grammy Awards, the group released a video titled It's Time -a one-shot production featuring a wide range of women playing every single role in a live studio session.
Watch the Its Time video:
We spoke to Kok about the inspiration behind the video, the work of She Knows Tech, and why it's important for women to be able to see themselves in every part of the music industry.
Tell us about the inspiration behind She Knows Tech. The idea came about when I was a graduate student at Berklee Valencia, and I noticed the lack of female faculty members in my program. The male-to-female ratio among MPTI students was almost four to one. (This was an improvement over the previous year-it had been 10 to one!) I was surprised to hear from my faculty advisor that women simply aren't applying for these programs. I wondered: does that mean we are not interested? Or not confident?
I wanted to do something, and my program director recommended I form a team. I worked with two other graduate students, Lillian Gagnon and Anna Parry. I couldn't have done it without them. We started as a student activity/peer-to-peer platform. We hosted workshops and interviewed female guests from the industry who came to campus. Most of the women we interviewed were producers, engineers, and technologists, and it was great-but I started to wonder: how effective were these workshops? Were we really making a difference? How could we develop a more sustainable program?
What did you do next? I started talking to a bunch of the female MPTI students about an idea for a mentorship program. We got commitments from five graduate students to mentor four undergraduate students each, offering seven sessions instead of a one-off like a workshop (though we kept doing those, too). I was surprised-we got almost 40 applicants for our first class. We were able to take 20, and almost half of last year's mentees are now in tech-related majors at Berklee.
What has been the impact on the mentees? There are several impacts. First, there's this buzz of excitement that permeates the entire semester-I recorded a track! I learned how to make a beat! The program provides a place to learn skills and share them and be encouraged. The most powerful thing the mentees are walking away with is not the technical knowledge, but the confidence they were able to mirror from their mentors. I've certainly seen that in my own experience-my mentors have helped me by modeling, and I've gained confidence by watching them.
Tell us about the process behind the It's Time video. It's funny-that came about because I was applying for a business internship in Europe, and to complete that application, I had to shoot a video. So I pulled a bunch of students and staff together and had them narrate the impact I hope to make in the industry through She Knows Tech.
I really love that there are a huge range of women in the video: different accents, ages, races, and voices. I was adamant about getting a lot of women of color to participate, because so often the women you do see in the industry are white. I wanted to do it in one shot and make it powerful. Everything in your news feed online is a video, and I wanted people to watch the whole thing.
When you visualize women in the studio, you often see the artist, the artist's girlfriend, a secretary, or a studio manager. I thought, What if we put together a team of women setting up a session? We are more than just those roles. We threw some different thoughts and statistics into the video, too. I wanted to end it with women who are very experienced in this industry anchoring the facts and voices, so we featured several faculty members. And the young girl at the end is one of my piano students from here in Valencia. I'm so glad she and her mom said yes to participating-there's a future element to this work. It doesn't just impact women now, but the future of the industry.
What's next for She Knows Tech? We are in the process of getting registered as a company. Lots of festivals and conferences are getting canceled this spring because of the coronavirus (COVID-19), but I want to continue reaching out to those events to carve out a spot for women to go-to nerd out, basically. When I was at ADE 2019 [the Amsterdam Dance Event, a huge electronic music conference], to my surprise, master classes were mostly attended by men. The youngest was 8 years old! I wanted to create a space where women could inspire each other to own this space. Whether you are confident or not-just to come together and own it.
I also want to collaborate with higher education institutions to help them set up a tech training program. I want to encourage them to open doors for women-the other 50 percent of their clientele! I started doing this work because I was hoping someone would have done it for me. We can wait, or we can all do something.
Related categories:
News
Related Reading
Berklee Online Increases Rates of Female Students, Staff, and Instructors In the last two years, female enrollment at Berklee Online has increased by 65 percent.
Dee Dee Bridgewater Urges Women to Lift Each Other Up The jazz icon joined several Berklee faculty members for a panel discussion on the challenges and triumphs of being a woman in the music industry.
Meet Seven Students from Berklee's Class of 201
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/08/2026
Homecoming Artist Spotlight: Dreion The singer, songwriter, and producer talks about finding his village at Berklee ahead of his Homecoming performance on Sep...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
03/08/2026
SVG's annual TranSPORT conference returns to New York City for a full day of sessions focused on the current state of live-sports-transmission technology. S...
03/08/2026
A five-time Emmy winner, this esports vet has built a production career on live storytelling, audience connection, and meeting viewers wherever they are
The sp...
03/08/2026
Live production in the cloud is a growing trend across the industry and Major Le...
03/08/2026
(L-R) Nyah B., Nala B., Shannon Elizabeth S., Celia K., Olive G., and Nikki B. attend the Q&A for Cookie Queens by Alysa Nahmias, an official selection of the...
03/08/2026
Recreates a 1977 Hohner Clavinet D6
After launching a software recreation of their own electric piano, Rhodes set about capturing another classic instrument...
03/08/2026
A modern solution for an old technique
Peak Tamer is a new standalone application that automatically applies gain automation to keep rogue peaks under cont...
03/08/2026
Plug-in gains object metadata automation export
Sound Particles have just released an update that adds a new Metadata Automation function to their their rec...
03/08/2026
SGL Carbon and X-energy today announced a binding agreement to double SGL's production capacity for medium-grain isotropic graphite ( NBG-18 ), a specialize...
03/08/2026
Glensound will launch the Greater Divine Supernal at PLASA Show 2026, extending its intelligent loudspeaker range for professional studio monitoring and live au...
03/08/2026
How Agua Tinta's Class Project Launched Her Songwriting Career Two years after graduating from Berklee, the songwriter has a Latin Grammy nomination, a So...
03/08/2026
Leiden University's new Campus Spui, located in the heart of The Hague, the diplomatic and administrative centre of the Netherlands, opened in February 2026...
03/08/2026
Bitfocus, the specialist in media control and monitoring, has received a further boost to its plans for continuing growth, particularly in Europe and North Amer...
03/08/2026
Jason Flemyng, Tessa Peake-Jones, Lee Ingleby and Georgia Tennant join the cast ...
03/08/2026
Building on the momentum of a landmark year for soccer in North America, Leagues...
02/08/2026
Classic EQ design goes virtual
Following on from the launch of the 500-series version of their BAX EQ unit, Dangerous Music have now teamed up with modellin...
02/08/2026
The Government's Missing Dimension
This article was originally published on the National Preparedness Commission website on 25 June 2026.
----------------...
01/08/2026
Latest free Vaults instrument released
The Crow Hill Company's Vaults collection offers a continually rotating selection of virtual instruments and samp...
01/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/08/2026
COW Jobs: Lead Generation Representative - Animation Services
Brie Clayton July 31, 2026
0 Comments
Lead Generation Representative - Animation Service...
01/08/2026
Emilie Lowe Shoots Award Winning Short Film Where Dead Things Grow with Blackmag...
01/08/2026
Early Registration Opens for the 2026 SMPTE Media Technology Summit
Brie Clayton July 31, 2026
0 Comments
Initial Program Announced Alongside New Medi...
31/07/2026
With an emphasis on local, the league is looking beyond the initial four teams t...
31/07/2026
The 2026 Sundance Institute Directors Lab fellows in Estes Park, Colorado (Photo by Gabe Rovick)
Dear Friends,
This has been an extraordinary year for our ar...
31/07/2026
Offers 360-degree sound placement in any DAW
Audiocube have just announced the launch of a new plug-in that embeds a complete 3D acoustic environment inside...
31/07/2026
10 new Chinese C-Pop voices introduced
While Sonarworks are best known to many for their room-correction software, their product range also includes an inno...
31/07/2026
Reimagines the vintage BBD sound character
PSPaudioware have now officially launched the new delay plug-in that they were previewing at GearExpo UK. Said to...
31/07/2026
The Savannah Bananas has built its reputation on refusing to play baseball by traditional rules, and the team's production arm Banana Ball TV (BTV) has draf...
31/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/07/2026
SMPTE, the home for media professionals, technologists and engineers, today opened early registration for the 2026 Media Technology Summit (MTS) and announced i...
31/07/2026
Clear-Com announced that Central Christian Church has transformed communication across its live production operations by implementing Clear-Com's LQ Seri...
31/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/07/2026
IBC has unveiled the finalists for the IBC2026 Innovation Awards, recognising collaborative projects from around the world that solve real-world challenges and ...