
As a testament to its commitment to the broadcast market, FOR-A America will bring several popular and future-facing technologies to the NAB Show New York, running October 22-23 at the Javits Center in New York City. Embracing the theme Connecting the present, building the future,' FOR-A America will demonstrate solutions that seamlessly integrate established broadcast infrastructure with forward-looking innovation. On hand will be the On-Device AI solution - viztrick AiDi, provided in collaboration with Nippon TV; the software-based live production platform - FOR-A IMPULSE , and the 1 M/E, NDI -compatible HVS-190 video switcher series.
Broadcasting is evolving fast, and Connecting the present, building the future' means giving our partners the confidence to embrace that evolution, said FOR-A America President and COO Satoshi Kanemura. FOR-A IMPULSE, viztrick AiDi, and the HVS-190 series are proof that we're ready to lead the way.
Fresh from a TV Tech Best of Show award at the NAB Show 2025 and BIRTV 2025 award, FOR-A IMPULSE (Integrated Media Platform with UnLimited StructurE) represents the evolution of broadcast production. It is a software-based production platform that consolidates functions provided by FOR-A products (and other vendors) into one host machine. Signal processing, multi-view, switching, graphics, audio mixing, and media playback become software nodes that operators connect via an intuitive graph editor to create production pipelines. The "station in a box" concept eliminates hardware constraints and enables flexible remote operation via web browser from virtually any location.
NAB Show New York visitors can also see a demo of the new On-Device AI solution, viztrick AiDi, which enables face and object recognition, graphic synthesis, and sports player tracking. It operates without internet connectivity, processing video in real-time with low latency. The system s player tracking capabilities allow operators to draw directly on screen while automatically following moving players or objects. Real-time speed quantification emphasizes the brilliance of athletic performance, while distance and angle analysis tools highlight player skills instantly. The system s facial recognition technology enables the display of player profiles without interrupting live game coverage.
Unlike cloud-based alternatives, the system s on-device processing ensures consistent performance regardless of internet connectivity, making it ideal for outside broadcast environments and remote production scenarios.
"viztrick AiDi represents a fundamental shift in how AI can enhance sports broadcasting," said Kanemura. "By operating entirely on-device without internet dependency, it provides broadcast-grade reliability while delivering intelligent automation that empowers creative teams to focus on storytelling rather than routine tasks."
Viztrick AiDi and FOR-A IMPULSE will be shown by appointment only during NAB Show New York. Schedule a demo here.
FOR-A's popular HVS-190 1 M/E video switcher will be on display in the MarkerTek booth (#652). The HVS-190 series supports NDI high-bandwidth and NDI HX2 input and output and comes standard with 3G/HD-SDI and HDMI interfaces. The series features frame synchronization and processing amplification on all inputs and is available in two models. The HVS-190I has an integrated main unit and control panel, while the HVS-190S has a separate control panel from the main unit. The series has event memory and macro functions, making it easy to set up the switcher for live performances. The HVS-190 switchers are equipped with FOR-A's FLEXaKEY technology, which transforms a traditional AUX bus into a functional mix effects with cuts, mix, wipes, keys, and DVE including full preview.
Attendees can experience FOR-A America's latest innovations at the NAB Show New York, with appointment-only demos of viztrick AiDi and FOR-A IMPULSE, and the HVS-190 video switcher on display in the MarkerTek booth (#652).
NDI is a registered trademark of Vizrt NDI AB.
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