
Telefe updates its MAM and orchestration with Dalet Galaxy Five Argentine broadcaster selects Dalet trust again to drive expansion of social media and workflow efficiency of multiplatform distribution.
Argentina Telefe will promote a flow of expansive multi-platform work platform Media Asset Management (MAM) and Orchestration based on Dalet Galaxy Five. The massive update covers the preparation, production, output and archiving programs and mainly improve workflow automation and social media Telefe.
Property of Viacom International Media Networks desde 2016, Televisi n Federal (conocida como Telefe) llega al 95% de todos los hogares de Argentina, un pa s de 43 millones de habitantes. Con sede en Buenos Aires, produce m s de 3.000 horas de contenido de v deo en espa ol cada a o distribuido en ocho canales regionales, as como una importante y creciente presencia multiplataforma y distribuido globalmente a trav s del canal de televisi n de pago Telefe Internacional. EL broadcaster gestiona una biblioteca de m s de 33.000 horas de contenido.
Dalet has facilitated Telefe workflows for dissemination, distribution and archiving since 2014. The entire system offers producers, editors, editing assistants and operators of Telefe direct to files and workflow tools access.
Matias Santiago Soto Guimerans, vicepresidente de tecnolog a y operaciones de Telefe, comenta que necesitamos servir a nuestra audiencia llegando a ellos dondequiera que est n y eso significa una gran expansi n en nuestra distribuci n de medios sociales. Despu s de haber basado con xito nuestras operaciones de medios de comunicaci n en Dalet durante muchos a os, fue natural para nosotros actualizarnos a Dalet Galaxy Five para aprovechar en particular el motor de flujo de trabajo. Esto nos dar mayor agilidad y rapidez en el desarrollo de nuevos flujos de trabajo para acomodar la creaci n y publicaci n de contenido en los medios sociales y futuras plataformas. Dalet es una soluci n con la que Telefe puede seguir creciendo con el tiempo. Nos ayuda a crear nuevas formas de ingresos y reduce nuestro tiempo de comercializaci n .
Telefe planea dise ar y construir una cadena de suministro de medios integrada que abarque la ingesta, transcodificaci n y distribuci n utilizando la herramienta de dise o de flujos de trabajo Dalet Galaxy five. La plataforma de procesamiento de medios Dalet AmberFin se integra perfectamente con Dalet Galaxy Five e impulsa los flujos de trabajo de control de calidad de Telefe. La producci n y publicaci n de todo el contenido del programa en aplicaciones como Mi Telefe y Telefe Noticias, as como en YouTube, Facebook y otras plataformas cl sicas de medios sociales ser mucho m s eficiente en Dalet Galaxy Five.
Julien Decaix, director general de Dalet Americas, se ala que Telefe ya representa una de las mayores instalaciones de Dalet en Am rica del Sur y nuestra asociaci n se est reforzando con este pr ximo salto tecnol gico. La capacidad demostrada de Dalet para conectar la producci n, la postproducci n y los archivos, junto con la facilidad de publicaci n de contenidos en medios como YouTube y las plataformas de consumo emergentes, fue lo que atrajo por primera vez a Telefe. La flexibilidad de Dalet Galaxy cinco les permite adem s integrar y gestionar sin problemas los diferentes formatos de v deo utilizados por Viacom junto con los de Telefe. La inversi n inicial de Dalet contin a ofreci ndoles una interoperabilidad completa cinco a os m s tarde, a la vez que les permite orquestar con facilidad nuevos flujos de trabajo introducidos por operaciones externas. Este es un tremendo retorno de la inversi n .
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