Sony Digital Rapids Pixel Power calrec Sony

Kirloskar strengthens commitment to build a green future through long-standing partnership with CNN

10/07/2018

Kirloskar strengthens commitment to build a green future through long-standing partnership with CNN Tuesday, July 10, 2018

Share:

Share on facebook

Share on Twitter

Email this article

Download:

Download PDF

Following the continuous success of CNN's Going Green, Kirloskar - India's leading multi-engineering conglomerate - has extended its long-standing partnership with CNN International Commercial. Kirloskar will be sponsoring the Going Green Heroes' initiative in a partnership that continues the organisation's commitment towards providing green technology solutions for a sustainable future.

Going Green Heroes' celebrates green champions who are trying to make a difference through their efforts to protect the planet. The editorial content of Going Green Heroes' is produced by CNN International's original programming division CNN Vision, which brings the world's breath-taking diversity into cinematic focus, telling stories that inspire audiences around the world. The multi-platform sponsorship also combines a range of digital initiatives and is powered by CNN's Audience Insight Measurement (AIM) to target Kirloskar's primary audiences of C-suite business decision makers and government functionaries in Africa, Middle East & South-East Asia.

Elaborating on the initiative, Sunita Rajan, Senior Vice President, Advertising Sales, Asia Pacific, CNN International Commercial, said We are delighted to be working with Kirloskar once again to celebrate the forward-thinking developments in today's modern world. By identifying the passion of green heroes and their innovative solutions, this partnership also showcases CNN's commitment to pushing the boundaries, whether it's through high-production storytelling or industry-leading data insight and analytics. It is our absolute pleasure to continue this partnership with Kirloskar and to bring stories of green innovations and sustainability to the forefront.

With a legacy of over 100 years, Kirloskar is dedicated to creating products and services that strive towards a greener and brighter world. Through this robust partnership with CNN, we hope to throw light on sustainable initiatives that drive a positive environmental transformation across communities. CNN has been partnering us in thought, action and vision, and sponsoring Gong Green Heroes is an extension of the same, said Mr. Madhav Chandrachud, President, Kirloskar Proprietary Limited.

A special week of coverage begins on July 1, with a 30-minute program airing July 7-19. The environmentalists to be profiled on the show include Kamelia Bin Zaal, a landscape designer in Dubai working on solutions for water scarcity; Stuart Oda, an urban farmer from Beijing; Shakti Teker, a dolphin conservationist in Mauritius; Toby McCartney, who uses recycled plastics to make roads in the UK and Zeddy Rotich, who is pioneering bio-friendly stoves in her coffee farming community in Kenya.

Going Green Heroes' trailer: https://cnn.it/2z6TMcl

Going Green Heroes' microsite: https://cnn.it/2MwWUjV

Airtimes for 30-minute special:

Saturday, 7th July at 2330 HKT

Sunday, 8th July at 0400 HKT and 1800 HKT

Monday, 9th July at 1630 HKT

Thursday, 19th July at 1630 HKT

- Ends-

About CNN International Commercial

CNN International Commercial (CNNIC) is the division of Turner International, responsible for the business operations of CNN's properties outside of the United States. All the commercial activities for brands such as CNN International, CNN en Espa ol, CNN Arabic, CNN Style, CNNMoney and Great Big Story are aligned within the division. This encompasses the advertising sales, sponsorship partnerships, commercial content development, content sales, brand licensing, distribution and out-of-home operations, business development and marketing for the world's leading international news provider. CNNIC is a recognised industry leader in international advertising sales and its use of award-winning commercial content, produced through its Create unit and driven by its advanced data usage and digital capabilities, has resulted in strong and enduring partnerships with many of the world's most recognised brands. Its Content Sales and Licensing unit has relationships with more than 1,000 affiliates ranging from licensing the CNN brand through to content supply contracts as well as offering consultancy services. CNNIC has offices across the world, with key hubs in London, Hong Kong and Miami. For more information visit http://commercial.cnn.com

About Kirloskar

Indias first iron plough from the Kirloskar Group, not only became an instrument of wealth for the entire society but also kick started an industrial revolution in India. Today, building on its core engineering strength, the groups scope of operations spans across a gamut of industrial equipment ranging from pumps & valves, eco-friendly diesel engines & silent generating sets, air & gas compressors, air-conditioning and refrigeration equipment, a wide range of anti-corrosion coatings and castings for automotive sector. With a century old expertise, Kirloskar strives to bring about a positive transformation by bringing prosperity and smiles in the lives of its customers across the globe.
LINK: https://www.turner.com/pressroom/kirloskar-strengthens-commitment-buil...
See more stories from turner

Most recent headlines

16/07/2018

MIX 101.5 & WRAL-TV BackPack Buddies Mediathon this Wednesday

Did you know? 1 in 5 children in North Carolina is at risk of hunger Close to 500,000 children are going hungry across our state More than 118,000 childre...

16/07/2018

FCB Joburg's TVC For Toyota's New SUV A Total Rush'

16 July, 2018 - 06:02 FCB Joburg's television commercial launching Toyota South Africa's new compact SUV is a total rush', pun intended. Dubbed...

15/07/2018

Amazon Publishing Author Christine Bell Wins International Thriller Writers' 2018 Thriller Award for Grievance

Amazon Publishing Author Christine Bell Wins International Thriller Writers'...

15/07/2018

MYSAT-1

Khalifa University of Science and Technology, a research university dedicated to the advancement of learning through the discovery and application of knowledge,...

15/07/2018

HARMAN Professional Solutions Brings All-Star Prince Tribute To Life

HARMAN Professional Solutions Brings All-Star Prince Tribute To Life posted: 15/07/2018 Slamhammer deploys Martin by HARMAN fixtures to help create an ela...

15/07/2018

Versatile Philips Vari-Lite VL4000 adds to Circus spectacle in Singapore

Versatile Philips Vari-Lite VL4000 adds to Circus spectacle in Singapore posted: 15/07/2018 Lighting designer Paul Smith uses Philips Vari-Lite VL4000 Bea...

15/07/2018

Telestream Integrates Live Video Production with Microsoft Stream and Office 365 via Wirecast S

Telestream Integrates Live Video Production with Microsoft Stream and Office 365...

14/07/2018

The SVG Podcast: World Cup Special With Fox Sports' SVP of Field Operations Mike Davies

The SVG Podcast: World Cup Special With Fox Sports SVP of Field Operations Mike ...

14/07/2018

NEP Group Acquires Big Picture in Australia; Strengthens Concert, Festival Event Support and More

NEP Group Acquires Big Picture in Australia; Strengthens Concert, Festival Event...

14/07/2018

Live From FIFA World Cup: Brazil's TV Globo Takes On Moscow's Red Square With Augmented Reality Set

Live From FIFA World Cup: Brazils TV Globo Takes On Moscows Red Square With Augm...

14/07/2018

Spotify Celebrates Hot Country with Exclusive Crop Circle Designs of Luke Bryan, Kelsea Ballerini, and Jason Aldean

It's summer time and with that comes many ways to enjoy country music in the...

14/07/2018

Experiencing the power of student voice, agency and creativity at the 2018 Global Student Voice Film Festival

At WeVideo, we believe that every student has the power to use their voice to ma...

14/07/2018

moto e5play: Performance and Protection with Android Oreo (Go edition)

Our moto e family is growing again. With moto e5 play1 with Android Oreo (Go edition), our commitment to creating smartphones with the features you want at a ...

14/07/2018

Amazon Celebrates More Than 4,000 Full-Time Employees in Wisconsin

Amazon Celebrates More Than 4,000 Full-Time Employees in Wisconsin Between 2014 and 2017, Amazon's investments contributed more than $1 billion into Wisco...

14/07/2018

Primetime Ratings: Big Brother' Leads CBS to Victory

CBS seized top honors in the Thursday (July 12) ratings race, as Big Brother led the net to a 1.0 in viewers 18-49, per the Nielsen overnights, and a 5 share. T...

14/07/2018

Fourth and Final Season of Casual' on Hulu July 31

Tara Lynne Barr in Hulus "Casual," season 3 Hulu/Greg Lewis Hulu comedy Casual kicks off its fourth and final season July 31. All eight episodes of the season...

14/07/2018

Team Coco and TBS Present "TEAMCOCOHOUSE" Pop-Up Comedy Club During Comic-Con International

Team Coco and TBS Present "TEAMCOCOHOUSE" Pop-Up Comedy Club During Comic-Con I...

14/07/2018

GoPro Hosts First-Ever Creator Summit

community Jul 13, 2018 Look out Canadian Rockies, GoPro is coming for ya. From July 17-20, the GoPro Family is gathering for the inaugural GoPro Creator Su...

14/07/2018

NZ Live Rebrands Local Operation as NEP New Zealand

NZ Live Rebrands Local Operation as NEP New Zealand posted: 13/07/2018 NEP Group acquired NZ Live in April NEP New Zealand officially opens its doors and...

14/07/2018

Orchestral Elegance

Orchestral Elegance posted: 13/07/2018 Live, with strings attached, Echo & The Bunnymen reimagine their greatest hits as they tour the UK with full produc...

14/07/2018

Sony empowers media professionals to Go Make Tomorrow' at IBC2018

Sony empowers media professionals to Go Make Tomorrow' at IBC2018 posted: 13/07/2018 A showcase of technology & services to support media companies t...

14/07/2018

Vampires On The Loose!

Vampires On The Loose! posted: 13/07/2018 When a trio of Hollywood icons brought their supergroup to UK arenas, Entec was primed and ready to deliver a se...

14/07/2018

Shaping the Niels & Wiels Tour

Shaping the Niels & Wiels Tour posted: 13/07/2018 Belgian TV presenter and singer Niels Destadsbader teamed up with composer, pianist and music producer M...

14/07/2018

HDwireless with HelixNet and FreeSpeak II

HDwireless with HelixNet and FreeSpeak II posted: 13/07/2018 A complete solution for production communication from Clear-Com HDwireless is now expanding ...

14/07/2018

Brazil scale new heights in Gstaad

Brazil scale new heights in Gstaad posted: 14/07/2018 Beach volleyball makes its annual breath-taking pilgrimage to the stunning scenery of the Swiss Alps...

14/07/2018

Qvest Media supports ARD and ZDF in centralised production of the World Cup

Qvest Media supports ARD and ZDF in centralised production of the World Cup posted: 14/07/2018 The public broadcasters ARD and ZDF are relying on dry hire...

14/07/2018

SOMMER CABLE produces cables with CPR certification

SOMMER CABLE produces cables with CPR certification posted: 14/07/2018 Since June 2017 the new European Construction Products Regulation (CPR) 305/2011 pu...

14/07/2018

Celebrating 16 Years of Business

Today Broadcast Pix is celebrating 16 years in business! We want to thank all of our dealers, clients and evangelists for your loyal support over the years. Tha...

14/07/2018

When to Update Software or Firmware

When to Update Software or Firmware Is it necessary? Well that depends. In some cases, it is important to upgrade, for example: Sometimes a new known issue with...

14/07/2018

NAB Statement on House Communications & Technology Subcommittee Passage of PIRATE Act

NAB Statement on House Communications & Technology Subcommittee Passage of PIRAT...

13/07/2018

Berklee to Present Wang Leehom Scholarship to Haiyang Zhu

Berklee College of Music will present a four-year, full-tuition scholarship honoring Chinese-American singer-songwriter Wang Leehom '99 to Haiyang Zhu this ...

13/07/2018

Five Berklee Alumni Nominated for Emmy Awards

The National Academy of Television Arts and Sciences nominated five Berklee alumni, including Pablo Mungu a, director of Berklees Music Production, Technology, ...

13/07/2018

NBA Summer League Spotlight: A Breeding Ground for Production-Tech Innovation

NBA Boards Noah's Shot-Tracking Ark The following is an excerpt of the original article published by SVG. The NBA is testing the Noah Basketball shot-traj...

13/07/2018

WideOrbit Connect: Get to Know Our Radio Speakers

We recently shared the roster of amazing guest speakers joining us for WideOrbit Connect's TV Track. Radio group attendees can expect great things, too! Ove...

13/07/2018

Instant results for U-Ming and Ericsson maritime connected safety solution

Half of U-Ming's fleet has been equipped with the solution, which was implemented in February. Operational efficiency also increased across the equipped ves...

13/07/2018

On Thursday, July 12, 2018, Dolby Laboratories hosted TheWrap Power Women Breakfast in San Francisco

All Press Releases Back Jul 12, 2018 On Thursday, July 12, 2018, Dolby Labo...

13/07/2018

Schneider Electric's Ringmaster celebrates 30 years at the top!

12/07/2018 - Schneider Electric, the leader in energy management and automation, is celebrating the 30-year anniversary of its Ringmaster electrical secondary d...

13/07/2018

NBA Summer League Spotlight, Part 2: A Breeding Ground for Production-Tech Innovation

NBA Summer League Spotlight, Part 2: A Breeding Ground for Production-Tech Innov...

13/07/2018

NBA Summer League Spotlight, Part 1: Reimagining How You Watch the NBA With Vertical View', SkyCam View'

NBA Summer League Spotlight, Part 1: Reimagining How You Watch the NBA With Ver...

13/07/2018

Ratings Roundup: 2018 FIFA World Cup Quarterfinals, Semifinals Give Way to Championship Match

Ratings Roundup: 2018 FIFA World Cup Quarterfinals, Semifinals Give Way to Champ...

13/07/2018

FIFA World Cup Live Sound Goes Russian Big

FIFA World Cup Live Sound Goes Russian Big Systems must contend with ambient noise levels of 156 dB By Dan Daley, Audio Editor Friday, July 13, 2018 - 8:00 a...

13/07/2018

Live From FIFA World Cup: ARD/ZDF Edits in Temp Facility in Baden-Baden

Live From FIFA World Cup: ARD/ZDF Edits in Temp Facility in Baden-Baden German broadcasters have small tech crew in Moscow, more than 300 in production back hom...

13/07/2018

The SVG Podcast: World Cup Special With Fox Sports' SVP of Field Operations Michael Davies

The SVG Podcast: World Cup Special With Fox Sports SVP of Field Operations Micha...

13/07/2018

DP Adrian Cranage on the ARRI Look Library

DP Adrian Cranage on the ARRI Look Library It was a tough brief: Director of Photography Adrian Cranage was asked by the German lottery company NEOLotto to f...

13/07/2018

DiGiCo Takes Centre Stage At Ragam 2018

Each year the small yet busy Keralan city of Calicut, celebrates one of India's biggest annual inter-college fests, Ragam, a vibrant youth fest organized by...

13/07/2018

SA fashion film nominated at the International Fashion Film Awards 2018

-- -- Facebook Twitter Google Pinterest Be My Woman, is a short film by South African director Makere Thekiso (Simple Love and Stripped Down), which ha...

13/07/2018

Digital Lab Africa is joining Tshimologong's Digital Content Hub

-- -- Facebook Twitter Google Pinterest Digital Lab Africa will integrate the Digital Content Hub launched on 9 July 2018, at the Tshimologong Digital ...

13/07/2018

Teen Pregnancy Series Unexpected' Starts on TLC Aug. 5

Season two of Unexpected, the TLC series about teenagers becoming parents without necessarily planning on it, starts Aug. 5. The series picks up with returning ...

13/07/2018

Emmy Awards recognise virtual reality

Four VR programmes nominated for outstanding original interactive programme Author: Jenny PriestleyPublish date: Jul 13, 2018 The 70th Primetime Emmy Awards...

13/07/2018

Friday Tip: Reverb Chord Progressions? Why Not!

The more I play with Harmonic Editing, the more I find it can do things I never expected. Check this out One very useful Studio One feature is being able to r...