
European first for DAZN: Cloudbass on delivering the first ever full cinematic live boxing production in Europe for the Joshua v Dubios fight By Heather McLean
Monday, September 23, 2024 - 13:32
Print This Story
Working on behalf of DAZN for the Anthony Joshua versus Daniel Dubois match for the IBF world heavyweight title at Wembley Stadium, Cloudbass toed the line with a world first as the entire match was broadcast using cinematic cameras
Technical services provider Cloudbass took on the host broadcast of the Anthony Joshua versus Daniel Dubois match for the IBF world heavyweight title at Wembley Stadium on Saturday 21 September.
Working on behalf of DAZN for the pay-per-view fight, which was won by Dubois in the fifth round after he rocked Joshua repeatedly from the word go, Cloudbass toed the line with a European first as the entire match was broadcast using cinematic cameras.
This broadcast was the biggest use of Sony F5500 cameras in live boxing in Europe since a trial of a single F5500 camera during a fight in 2022, and it is also the first full cinematic production in boxing for the region.
Says Steve Knee, Cloudbass owner and managing director: The idea is actually doing the whole production to get this cinematic look. I think it's going to be quite disruptive in terms of the technology that people want to see. People will look at the broadcast and go, that looks amazing, we want that all the time . So that's a shift in technology that will drive consumer engagement.
Cloudbass provided the host facilities for the fight for DAZN at Wembley Stadium. It also provided presentation coverage for DAZN, and a separate music truck to cover the Liam Gallagher performance before the main fight. Also onsite taking Cloudbass' feeds was Timeline for Sky Sports, and EMG for TNT Sports.
Cloudbass used the Sony F5500 camera, and the Sony HDC-3500V cinematic cameras to fit the brief for the Anthony Joshua versus Daniel Dubois fight at Wembley
Cinematic ambitions
A major contributor to the event costs was Turki Al-Sheikh, the chair of Saudi Arabia's General Entertainment Authority which staged the fight, who requested that DAZN capture the fight with a cinematic look in UHD HDR. To fulfil that request, Cloudbass used the Sony F5500 camera, and the Sony HDC-3500V cinematic cameras to fit the brief.
The Sony HDC-F5500 Super 35mm 4K CMOS camera system launched in December 2021. Building on the success of Sony's popular HDC-5500, the HDC-F5500's Super 35mm 4K CMOS sensor delivers more clarity, realism and shallow depth of field with every scene, from wide beauty shots to tight close ups.
It was used by BT Sport with technical services provider EMG on 23 April 2022 at Wembley Stadium for the Tyson Fury versus Dillian Whyte fight. The camera was then used as Camera One out of a further 25 Sony HDC cameras. However last weekend eight HDC-F5500's were used, marking the biggest use of the F5500 camera in a live boxing broadcast in Europe.
Michael Beaumont, technical director of Cloudbass, says: This was trialled on the Fury fight three years ago, but we're the first on boxing going full live with it. We used the F5500 cinematic camera, and then also the 3500V to give that variable ND for the shallow depth of field, to get a nice cinematic look, but also allow us to use the 4 x superslow function for replays.
Additionally, seven Sony HDC-3500V cameras first announced at NAB 2023 - were used, which have a built-in optical variable ND filter that allows the user to adjust the brightness of an image without changing the iris value. This gives the user more control over the camera's depth of field and allows for smooth exposure adjustments without affecting the image quality.
Cameras and kit used at Wembley by Cloudbass
HDC-F5500 x 8
HDC-3500V x 7
RF Cameras x 2
Sony FR7 PTZ for the overhead truss shot
Plus a whole host of wirecams, Batcams and minicams
EVS Via servers for replay x 7
Adds Beaumont: We used 18 cameras for the fight truck, five cameras for the presentation truck, and another nine cameras for the music truck giving us a total of 32 cameras. The F5500 camera was used for all the main camera shots, including three in the studio for that cinematic look.
At Wembley the Camera One and Camera Two were a very long way from the ring, so we chose the Fuji HZK Duvo 25-1000m Lens, which is the largest box-type zoom lens available for the super 35mm sensor of the F5500. This worked well and gave stunning images especially over such a long distance.
We also used a F5500 on the jib, and on the Steadicam for the walk-ons using a Fuji HZK DUVO 14-100mm Lens, which gave a stunning shallow depth of field for the walk-on shots. The 3500V cameras were used mostly on the ringside cameras where we also needed superslow capabilities, continues Beaumont.
The TV compound at Wembley for the Anthony Joshua versus Daniel Dubois match was tight, with Cloudbass, EMG and Timeline TV all taking up space
Toeing the line
One stumbling block that the Cloudbass team faced was the lenses required for the cinematic cameras, which posed a challenge for the camera operators. Beaumont explains: Picking the lenses for the F5500 was a challenge because they use different types of lenses to what we're used to, working in live sport. They have much more cinematic focus ranges, and not such large zoom lengths.
To get the shallow depth of field did add a challenge for our camera operators with focus, but they quickly got the hang of it as they're professionals, and the end result was pretty amazing actually, continues Beaumont.
Knee adds an additional challenge in tandem with the cinematic cameras was the need to provide the feeds in UHD HDR. It's not just the cinematic, it's the UHD, it's the HDR. It's bringing it all together in one thi
More from Sports Video Group
02/04/2026
HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...
02/04/2026
Haivision has announced the Makito ONE, a single-blade video encoding and decoding platform, at NAB Show 2026. The platform combines dual-channel video encoding...
02/04/2026
Telestream has introduced UP.Lens, a cloud-based multiviewer and monitoring serv...
02/04/2026
Mark Roberts Motion Control (MRMC) will exhibit at NAB Show 2026 (Booth C5220, April 19-22, Las Vegas Convention Center), marking the company's 60th anniver...
02/04/2026
Net Insight has introduced programmable Trust Boundaries, a feature integrated i...
02/04/2026
Bitmovin has announced support for SGAI (Server-Guided Ad Insertion) in its playback products, using HLS interstitials. SGAI combines elements of client-side an...
02/04/2026
Riedel Communications' SimplyLive RiMotion R12 replay system is supporting B...
02/04/2026
LTN, a managed IP video transport company, and Ateme, a video compression and de...
02/04/2026
Harmonic has announced that TDF, a broadcast infrastructure operator in France, has deployed Harmonic's XOS Advanced Media Processor and ProStream X Video S...
02/04/2026
Eluvio and the United Rugby Championship (URC) have announced first-year results...
02/04/2026
The Kansas City Current and Scripps Sports have announced that ION will broadcas...
02/04/2026
ESPN will debut Courtside at the Women's Final Four Presented by AT&T, an alt-cast airing Friday, April 3 at 7 p.m. and 9:30 p.m. ET on ESPN2, and Sunday, A...
02/04/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated are ...
02/04/2026
ESPN's MegaCast Coverage of 2026 NCAA Women's Final Four Begins Friday, ...
02/04/2026
DAZN has announced the launch of DAZN Playmakers, a global influencer program designed to build a network of sports content creators. The programme will give cr...
02/04/2026
Tony Cole, Jessica Lee shift into new roles reporting to ESPN SVP/Content Operations Chris Calcinari....
02/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
02/04/2026
Real-time tracking, virtual production, and Pixar storytelling converge for Apri...
02/04/2026
NASA's long-awaited Artemis II mission has launched four astronauts on a 10-day journey around the moon, marking the first manned launch toward the moon sin...
01/04/2026
As sports media organization continue to seek out new ways to streamline their p...
01/04/2026
The SVG GFX Forum hit New York City earlier this month for a day packed with sessions focused on the creative strategy and technology behind today's cutting...
31/03/2026
MeyerPro delivered the LED production for the Microsoft Ignite 2025 keynote at Chase Center in San Francisco, using more than 2,700 ROE Visual panels across mul...
31/03/2026
The Media Coding Industry Forum (MC-IF) is expanding membership outreach in 2026...
31/03/2026
ViewLift and MyOutdoorTV (MOTV) have announced the launch of ViewLift Conversational AI Search on the MyOutdoorTV platform. The feature enables natural language...
31/03/2026
The Atlanta Braves and Gray Media have announced a multi-year agreement to simul...
31/03/2026
Gravity Media has delivered broadcast services for TAB Golden Slipper Day at Rosehill Gardens on March 21 and will now cover The Star Championships at Royal Ran...
31/03/2026
Synamedia has announced that Mileto Tecnologia, a Brazilian pay-TV operator, has selected the Synamedia Go platform for its OTT expansion. Mileto is also deploy...
31/03/2026
KMH Integration will attend NAB Show in Las Vegas with a focus on what the company calls AV Casting - an approach built on the idea that professional AV and bro...
31/03/2026
Prime Video will carry live coverage of the first and second rounds of the 2026 Masters Tournament, beginning at 1:00 p.m. ET on Thursday, April 9 and Friday, A...
31/03/2026
The NHL and its U.S. and Canadian broadcast partners have announced a collaborat...
31/03/2026
Daktronics has partnered with Wake Forest to manufacture and install a new end z...
31/03/2026
The National Football League has announced that Las Vegas will host Super Bowl LXIII in 2029 at Allegiant Stadium. The announcement was made at the NFL Annual M...
31/03/2026
The NFL has announced a partnership with TMRW Sports to develop and operate a professional flag football league for women and men. The league will launch with i...
31/03/2026
Sennheiser's Spectera wideband bidirectional wireless system was used by bot...
31/03/2026
Sports Studio Inc., the company behind Free Live Sports, has announced the formation of an Advisory Board with five media and technology executives.
Each of o...
31/03/2026
PSSI and Appear have announced a new phase in their collaboration, with PSSI deploying Appear's X Platform to upgrade its mobile fleet and PSSI Internationa...
31/03/2026
As sports media organization continue to seek out new ways to streamline their p...
31/03/2026
With two new expansion teams and viewership/attendance on the rise, the league's production/broadcast arm and its partner NEP Connected Solutions are busier...
30/03/2026
Manifold Technologies, a Germany-based provider of cloud infrastructure for live broadcast production, will demonstrate support for 400GbE COTS FPGA accelerator...
30/03/2026
Boland Communications will introduce its QD4K315HDR10, a 31.5-inch QD-OLED monitor, at NAB Show 2026 (Booth C3519, April 18-22). The company is also introducing...
30/03/2026
PTZOptics will demonstrate its Move 4K PTZ cameras and Horizon web-based control platform at NAB Show 2026 (Booth N1902).
Move 4K with Horizon is now available...
30/03/2026
Net Insight will demonstrate the next version of Nimbra Edge, its orchestration and control layer for live media services across multi-domain environments, at N...
30/03/2026
Appear ASA will exhibit at NAB Show 2026 (Booth W1531, April 19-22, Las Vegas). The company completed an IPO in November 2025.
Our customer-first approach is ...
30/03/2026
Harmonic has announced new capabilities for its sports streaming platform, covering multiview, programmatic advertising, in-stream advertising, and content wate...
30/03/2026
Ateme (Booth W1723) will demonstrate broadcast, streaming, and AI-driven media workflow solutions at NAB Show 2026.
GenAI and Agentic AI
Ateme will demonstrat...
30/03/2026
Bitmovin has announced new capabilities for Player Web X, its web video player, ...
30/03/2026
The 2026 NAB Show (April 18-22, exhibits April 19-22, Las Vegas Convention Center) will host Brazil's Minister of Communications, Frederico de Siqueira Filh...
30/03/2026
EVS will exhibit at NAB Show 2026 (Booth N1841), highlighting new products and updates across its live production portfolio, including the debut of T-Motion med...
30/03/2026
Solid State Logic will demonstrate its virtualized System T platform at NAB Show 2026 (Booth C6907). Demonstrations will include the VTE1 virtual DSP engine, ne...
30/03/2026
Globecast will exhibit at NAB Show 2026 (Booth W3335), highlighting its hybrid service model spanning satellite, IP, fiber, and cloud.
The company will demonst...