
European first for DAZN: Cloudbass on delivering the first ever full cinematic live boxing production in Europe for the Joshua v Dubios fight By Heather McLean
Monday, September 23, 2024 - 13:32
Print This Story
Working on behalf of DAZN for the Anthony Joshua versus Daniel Dubois match for the IBF world heavyweight title at Wembley Stadium, Cloudbass toed the line with a world first as the entire match was broadcast using cinematic cameras
Technical services provider Cloudbass took on the host broadcast of the Anthony Joshua versus Daniel Dubois match for the IBF world heavyweight title at Wembley Stadium on Saturday 21 September.
Working on behalf of DAZN for the pay-per-view fight, which was won by Dubois in the fifth round after he rocked Joshua repeatedly from the word go, Cloudbass toed the line with a European first as the entire match was broadcast using cinematic cameras.
This broadcast was the biggest use of Sony F5500 cameras in live boxing in Europe since a trial of a single F5500 camera during a fight in 2022, and it is also the first full cinematic production in boxing for the region.
Says Steve Knee, Cloudbass owner and managing director: The idea is actually doing the whole production to get this cinematic look. I think it's going to be quite disruptive in terms of the technology that people want to see. People will look at the broadcast and go, that looks amazing, we want that all the time . So that's a shift in technology that will drive consumer engagement.
Cloudbass provided the host facilities for the fight for DAZN at Wembley Stadium. It also provided presentation coverage for DAZN, and a separate music truck to cover the Liam Gallagher performance before the main fight. Also onsite taking Cloudbass' feeds was Timeline for Sky Sports, and EMG for TNT Sports.
Cloudbass used the Sony F5500 camera, and the Sony HDC-3500V cinematic cameras to fit the brief for the Anthony Joshua versus Daniel Dubois fight at Wembley
Cinematic ambitions
A major contributor to the event costs was Turki Al-Sheikh, the chair of Saudi Arabia's General Entertainment Authority which staged the fight, who requested that DAZN capture the fight with a cinematic look in UHD HDR. To fulfil that request, Cloudbass used the Sony F5500 camera, and the Sony HDC-3500V cinematic cameras to fit the brief.
The Sony HDC-F5500 Super 35mm 4K CMOS camera system launched in December 2021. Building on the success of Sony's popular HDC-5500, the HDC-F5500's Super 35mm 4K CMOS sensor delivers more clarity, realism and shallow depth of field with every scene, from wide beauty shots to tight close ups.
It was used by BT Sport with technical services provider EMG on 23 April 2022 at Wembley Stadium for the Tyson Fury versus Dillian Whyte fight. The camera was then used as Camera One out of a further 25 Sony HDC cameras. However last weekend eight HDC-F5500's were used, marking the biggest use of the F5500 camera in a live boxing broadcast in Europe.
Michael Beaumont, technical director of Cloudbass, says: This was trialled on the Fury fight three years ago, but we're the first on boxing going full live with it. We used the F5500 cinematic camera, and then also the 3500V to give that variable ND for the shallow depth of field, to get a nice cinematic look, but also allow us to use the 4 x superslow function for replays.
Additionally, seven Sony HDC-3500V cameras first announced at NAB 2023 - were used, which have a built-in optical variable ND filter that allows the user to adjust the brightness of an image without changing the iris value. This gives the user more control over the camera's depth of field and allows for smooth exposure adjustments without affecting the image quality.
Cameras and kit used at Wembley by Cloudbass
HDC-F5500 x 8
HDC-3500V x 7
RF Cameras x 2
Sony FR7 PTZ for the overhead truss shot
Plus a whole host of wirecams, Batcams and minicams
EVS Via servers for replay x 7
Adds Beaumont: We used 18 cameras for the fight truck, five cameras for the presentation truck, and another nine cameras for the music truck giving us a total of 32 cameras. The F5500 camera was used for all the main camera shots, including three in the studio for that cinematic look.
At Wembley the Camera One and Camera Two were a very long way from the ring, so we chose the Fuji HZK Duvo 25-1000m Lens, which is the largest box-type zoom lens available for the super 35mm sensor of the F5500. This worked well and gave stunning images especially over such a long distance.
We also used a F5500 on the jib, and on the Steadicam for the walk-ons using a Fuji HZK DUVO 14-100mm Lens, which gave a stunning shallow depth of field for the walk-on shots. The 3500V cameras were used mostly on the ringside cameras where we also needed superslow capabilities, continues Beaumont.
The TV compound at Wembley for the Anthony Joshua versus Daniel Dubois match was tight, with Cloudbass, EMG and Timeline TV all taking up space
Toeing the line
One stumbling block that the Cloudbass team faced was the lenses required for the cinematic cameras, which posed a challenge for the camera operators. Beaumont explains: Picking the lenses for the F5500 was a challenge because they use different types of lenses to what we're used to, working in live sport. They have much more cinematic focus ranges, and not such large zoom lengths.
To get the shallow depth of field did add a challenge for our camera operators with focus, but they quickly got the hang of it as they're professionals, and the end result was pretty amazing actually, continues Beaumont.
Knee adds an additional challenge in tandem with the cinematic cameras was the need to provide the feeds in UHD HDR. It's not just the cinematic, it's the UHD, it's the HDR. It's bringing it all together in one thi
More from Sports Video Group
02/10/2026
Design reflects feedback on graphics introduced for MLB Red Sox and Pirates games
Boston Bruins games on NESN and Pittsburgh Penguins games on SportsNet Pittsb...
02/10/2026
NEP SS7/ST7 anchors Big Ten Saturday Night; nine Peacock games are produced from...
02/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/10/2026
GameTime Productions provided national broadcast production services for the Athletes Unlimited Softball League (AUSL) 2026 season, with coverage distributed ac...
02/10/2026
Audio-Technica has introduced the HP-HBM50x, a genuine replacement headband for the ATH-M50x professional studio monitor headphones. The HP-HBM50x is compatible...
02/10/2026
Advanced Systems Group (ASG) has helped audio professional Steve Schatz design and build Black Lava Studios, a 9.1.6 Dolby Atmos mixing and mastering facility i...
02/10/2026
Cobalt Digital has received Best of Show awards from TV Tech and TVB Europe at IBC2026 for solutions from its PACIFIC compression line.
TV Tech recognized the ...
02/10/2026
ESPN and TMRW Sports have announced a multi-year extension of their U.S. media rights agreement for TGL presented by SoFi. The 2027 TGL season will open Sunday,...
02/10/2026
Devlin Design Group (DDG) and Clickspring Design (CSD) have announced a strategic alliance combining their design capabilities for broadcast, media, workplace, ...
02/10/2026
The National Collegiate Hockey Conference has announced a partnership with CSMG (Collegiate Sports Management Group) making the firm the exclusive representativ...
02/10/2026
Mediaproxy will exhibit at NAB Show New York (Booth 561, Javits Center, October 21-22), demonstrating new AI capabilities in its LogServer compliance platform a...
02/10/2026
Mesh Broadcast Services has installed a Calrec Argo M console in the production area of its Eclipse 40-foot mobile unit, recently moved onto a 2025 Freightliner...
02/10/2026
Vizrt has announced that Richmond AFL has signed on to use Viz Libero Teams for coaching analysis and content creation. The platform provides 3D match analysis ...
02/10/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner. Thro...
02/10/2026
Clear-Com has announced that the Audiovisual Training Centre in d , Poland, has installed an Arcadia Central Station as the communications hub for its broadca...
02/10/2026
A major figure in international football, three-time French champion and three-time Ligue 1 top scorer, Sonny Anderson will chair the SPORTEL Awards 2026 Jury. ...
02/10/2026
California-based Bantaray Mobile Sports Production has built its mobile producti...
02/10/2026
Overtime has announced a new strategic investment led by Eldridge Capital Management. Eldridge has investments across sports and media including the Los Angeles...
02/10/2026
The Milwaukee Bucks have launched Bucks , a direct-to-consumer streaming service that expands access to Bucks games during the 2026-27 season for fans statewide...
01/10/2026
Big Blue Marble has announced the addition of live multiview channels to its Clo...
01/10/2026
The company CEO sees AI as a tool in speeding and enhancing product development
...
01/10/2026
Production, tech, crewing, and logistics teams draw on experience of a busy inau...
30/09/2026
Drawn to the many moving pieces of a live broadcast, this Los Angeles native is building a path in production management and technical operations...
30/09/2026
TNT Sports goes big for its season opener in Philadelphia, and REMI workflows at Techwood will again anchor much of regular-season production...
30/09/2026
Qvest has appointed Katlyn Alexander as CEO of Qvest in North America, effective August 16, 2026. Alexander, who previously served as COO of Qvest US, succeeds ...
30/09/2026
The American Association of Professional Baseball (AAPB) has wrapped its 2026 season, with leaguewide attendance surpassing 1.4 million for the fifth consecutiv...
30/09/2026
Veritone has announced a multi-year content licensing agreement with ATP Media, the broadcast production and distribution arm of the ATP Tour, making ATP's ...
30/09/2026
Netflix has announced it will become the exclusive home for WWE programming in Japan beginning October 1, 2026. The lineup includes Raw, SmackDown, NXT, Premium...
30/09/2026
SES and Sky have announced a new multi-year agreement for direct-to-home satellite services across the United Kingdom and Republic of Ireland, running into the ...
30/09/2026
Big Blue Marble has announced the addition of live multiview channels to its Clo...
30/09/2026
The NHRA has announced multi-year media rights agreements with FOX Sports, The C...
30/09/2026
FOX 5 Atlanta (WAGA-TV) will carry Nashville Predators games during the 2026-27 season as part of Scripps Sports' regional broadcast network for the team. G...
30/09/2026
AI was a big buzz on the IBC show floor but there weren't a ton of companies...
30/09/2026
The PGA TOUR has announced the appointment ofRyan Holcomb as Senior Vice President and Head of Original Content, according to The Hollywood Reporter. Holcomb wi...
30/09/2026
The sound will be more immersive, with improved design and more mikes on the ice and the players
The National Hockey League's season opener on Tuesday nigh...
30/09/2026
TNT Sports is dropping the puck on the 2026-27 NHL season in a big way in Philad...
30/09/2026
The International Swimming League (ISL) today announced the appointment of Gravity Media, global leader in live production and content and media services and fa...
29/09/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...
29/09/2026
SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards.
Program awards went to Bucs BP in the Sports Program Live category (produced ...
29/09/2026
The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...
29/09/2026
Manifold technologies has been recognized as a contributor to the Media eXchange...
29/09/2026
FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...
29/09/2026
Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...
29/09/2026
South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...
29/09/2026
REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...
29/09/2026
Three years in, the facility is supporting more centralized race production, com...
29/09/2026
NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...