Sony Pixel Power calrec Sony

Ratings Roundup: 2026 World Baseball Classic is Most Watched WBC Telecast EVER with Over 10 Million Viewers

20/03/2026

Ratings Roundup is a rundown of recent rating news and is derived from press releases and reports around the industry. In this week's edition, Milano Cortina 2026 Paralympics is most watched on record, hitting over 22 million viewers; FOX INDYCAR has its best start since 2008 with over a million viewers; and more.

10,784,000 Viewers: World Baseball Classic Final on FOX and FOX Deportes Delivers Most-Watched WBC Telecast Ever

10,784,000 viewers watched on FOX & FOX Deportes as Venezuela won the 2026 World Baseball Classic 3-2 over Team USA on Tuesday Night.

On FOX, the telecast averaged 10,228,000 viewers:

Most-watched WBC telecast ever on any network

Peak Viewership: 12,148,000 from 10:30-10:45 PM ET on FOX

Up 128% vs. 2023's USA-Japan WBC Final on FS1 (4,480,000)

Most-watched Tuesday on FOX since game 4 of 2025 World Series

2026 World Baseball Classic Tournament Average:

1,294,000 viewers across FOX, FS1 and FS2, up 156% vs. 2023 (506,000) and ranking as the most-watched WBC ever across English language networks.

Milan Cortina 2026 is Most-Watched Winter Paralympics on Record, Reaching 22.7 Million Total Viewers Across NBC, USA Network, and CNBC

NBCUniversal's coverage of the Milan Cortina 2026 Paralympic Winter Games were the most-watched Winter Paralympics on record, reaching 22.7 million total viewers (TV only) over 10 days across NBC, USA Network, and CNBC, and almost doubling the total viewership for the Beijing 2022 Paralympic Winter Games, according to official live same day Nielsen Big Data Panel and digital data from Adobe Analytics. NBCU's coverage also featured the most-watched Winter Paralympic Games telecast on record, the most-watched sled hockey game on record, the most-watched Winter Paralympics Opening Ceremony since 2002, and a Paralympics streaming record.

With the gorgeous backdrop of Northern Italy and spectacular performances of Team USA, Milan Cortina 2026 set a new standard of excellence for our Winter Paralympic production, said Alexa Pritting, Supervising Producer, NBC Paralympics. From a record number of hours on NBC, including Team USA's historic win in the record-setting sled hockey gold medal game against rival Canada, and continued comprehensive coverage across our linear and digital platforms, these Games were elevated to the national spotlight they so rightly deserved.

With Winter Paralympic viewership almost doubling since Beijing 2022, it's undeniable that the Paralympic movement is growing at a rapid pace, said Gary Zenkel, President, NBC Olympics. We're honored to give these incredible athletes and stories a national platform and understand the seismic impact the LA28 Games will have on Para sports both in the U.S. and globally. We could not be more ready to build off this momentum for the first Summer Paralympic Games on home soil in over three decades.

The record 22.7 million total viewers for Milan Cortina 2026 is up 90% vs. Beijing 2022 (11.9 million) and up 47% vs. the Summer Games in Paris in 2024 (15.4 million). Milan Cortina Paralympic viewership on NBC and Peacock averaged a Total Audience Delivery (TAD) of 1.1 million viewers, up 24% vs. Beijing. Primetime coverage on NBC and Peacock on Saturday, March 7, from 8-10 p.m. ET, averaged 1.4 million viewers, making it the most-watched Winter Paralympics telecast on record. The program included highlights of the Opening Ceremony and the first day of competition.

The live Opening Ceremony on March 6 on USA Network and Peacock, from historic Verona Olympic Arena, ranks as the most-watched Winter Paralympics Opening Ceremony since the Salt Lake City 2002 Opening Ceremony and doubling viewership vs. the Beijing 2022 Opening Ceremony.

Team USA's 6-2 win over Canada in the sled hockey gold medal game on March 15 averaged a TAD of 1.2 million viewers across NBC, Peacock, and CNBC (11 a.m.-1 p.m. ET), making it the most-watched sled hockey game on record, surpassing the prior record of 869,000 viewers set at the Sochi 2014 Paralympic Winter Games when Team USA defeated Russia, 1-0, in the gold medal game on NBC (12 p.m.-2:20 p.m. ET). Sunday's game peaked at 1.4 million viewers at its conclusion (12:45 p.m.-1 p.m. ET) as Team USA claimed its fifth consecutive sled hockey gold medal. It was Team USA's third victory over Canada in a gold medal hockey game at Milan Cortina 2026, with both the men's and women's teams winning gold during the Olympics and setting viewership milestones.

Led by Peacock's comprehensive coverage, Milan Cortina 2026 was also the most-streamed Winter Paralympic Games of all time, compiling nearly 100 million total minutes (99.4), five times as many as Beijing. Additionally, Milan Cortina 2026 digital viewership was four times higher than all prior Winter Paralympics digital viewership combined.

Bruins-Devils Delivers ESPN's Most-Viewed NHL Game in the New Rights Deal

The 2025-26 NHL season on ESPN continued Monday with an ESPN doubleheader, beginning with Boston Bruins vs. New Jersey devils which delivered ESPN's most-viewed regular season game in the new rights deal (excluding Opening Night and Stadium Series). The game averaged 880K viewers (peak: 1.1M), 116% vs, last season's NHL on ESPN average.

Also on Monday, the Pittsburgh Penguins-Colorado Avalanche matchup averaged 503K viewers, 23% vs. last season's NHL on ESPN average.

Through 36 games, the NHL on ESPN and ABC is averaging 786K viewers, 24% YoY.

NASCAR Cup Series: Sunday's Event at Las Vegas Earned a 1.44 Household Rating on FS1 with an Average of 2.8 Million Viewers Tuned in Per Minute

Down -8% YOY, but up 11% over the 2025 FS1 NCS race average (2.5 million)

The race ranked as the #2 sports event on cable television Sunday behind the World Baseball Classic Semifinal between USA/Dominican Republic, also on FS1
LINK: https://www.sportsvideo.org/2026/03/20/ratings-roundup-milano-cortina-...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

IAMT to Offer New Educational Sessions at InfoComm 2026

Share Copy link Facebook X Linkedin Bluesky Email...

01/06/2026

NewsNation Launches New Podcasting Studio and Podcasts

Share Copy link Facebook X Linkedin Bluesky Email...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

31/05/2026

Olivia Prez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona

Olivia P rez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona The Berklee graduate and faculty member will debut her choral symphony with...

31/05/2026

Taiwan's Industry Titans Turbocharge World's AI Infrastructure Buildout With NVIDIA

Taiwan is home to more than 500 NVIDIA ecosystem partners. More than 1 million N...

31/05/2026

NVIDIA Factory Operations Blueprint Gives Factories a New AI Brain

As factories move from isolated automation to plant-wide intelligence, manufacturers need AI systems that can connect live machine signals, quality systems, wor...

31/05/2026

NVIDIA AI Cloud Ecosystem Expands Worldwide to Meet Global AI Compute Demand

The NVIDIA AI Cloud ecosystem is accelerating the global buildout of AI factory infrastructure. Partners are expanding capacity to meet growing demand from ente...

30/05/2026

NAB Asks FCC to Shift Regulatory Fee Burden to Big Tech, Broadband

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

NAB Announces 2026 Board Election Results

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

IAB Tech Lab Releases Guidance for Managing AI Crawlers and Bots

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

Zero in on one that says yes (and no)

Zero in on one that says yes (and no) Andy Marken May 29, 2026 0 Comments Hero image courtesy of Deposit Photos For content creators the most difficu...

29/05/2026

InfoComm 2026: NDI Demos NDI 6.3, Hands-On Presentation About Educational Integrations

With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...

29/05/2026

Bell Media Inks New Long-Term Media Rights Deal for Broadcast, Streaming of the Canadian Football League

Reaffirming a partnership that has defined Canadian sports broadcasting since 19...

29/05/2026

Spring 2026 TV Survey: Vertical Live Matters. The Bigger Story Is Context

Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format Ring Digital's Sprin...

29/05/2026

Germanys Berliner Ensemble Bolsters Backstage Infrastructure With Riedel Stage Systems

Berliner Ensemble, one of Berlin's five major theater companies, has expande...

29/05/2026

InfoComm 2026: Solid State Logic Spotlights TCA Tour, Live V6.2 Software, New SSL Live Trade-in Program

Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...

29/05/2026

Gerald Jerry Pierce, Architect of Modern Digital Cinema, Passes Away at Age 73

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...

29/05/2026

CBS Sports Becomes New Home of Barclays Women's Super League Thorough 2029-2030

Paramount+ will be the English-language U.S. home for Barclays Women's Super...

29/05/2026

Calrec Scales ImPulseV to Empower Broadcasters With Greater Choice in Virtualized Workflows

Further strengthening its virtualisation strategy to fully support broadcasters ...

29/05/2026

Switzerlands Canal Alpha Streamlines Playout to Delivery With Harmonic

Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...

29/05/2026

InfoComm 2026: PTZOptics Showcases Intelligent Video Ecosystem

PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...

29/05/2026

Arizona's Family Sports Debuts Direct-to-Consumer Streaming App

Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...

29/05/2026

DAZN Brings The Canadian Football Leagues Saturday Night Football to the Masses in New Media Rights Deal

Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...

29/05/2026

Comcast Business Supports Advanced Technology Infrastructure at Levi's Stadium for Fan Experience, Venue Operations

Comcast Business has detailed the advanced network infrastructure it has deploye...

29/05/2026

College Sports-Production Community Gathers in Atlanta for 2026 SVG College Summit

In two-day event, leaders from academia and industry explored solutions to chall...

29/05/2026

TBT Reaches Two-Year Extension With FOX Sports for New-Look $2 Million Tournament

The Basketball Tournament (TBT), now entering their 13th year of competition, ha...

29/05/2026

Roku Expands Premium Subscriptions Experience with FOX One

Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...

29/05/2026

CBS Sports UEFA Champions League Today Studio Show Heads Budapest for Final as Transcontinental Popularity Grows

In its sixth year, the broadcaster's coverage has become a global brand and ...

29/05/2026

Ratings Roundup: NBA, NHL Playoffs and Indy 500 Photo Finish Power a Record-Setting Week

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

29/05/2026

Your Summer 2026 Soundtrack? Spotify's Predictions Are In

The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...

29/05/2026

Akai Pro unveil the MPC Live III Retro

New retro-inspired MPC announced There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...

29/05/2026

Bjooks Beat Gems Kickstarter continues

Save up to 30 on acclaimed titles Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...

29/05/2026

Genelec update Aural ID

Binaural monitoring application improved Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...

29/05/2026

IMSTA FESTA 2026

6 June 2026 at SAE Institute, London, UK IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...

29/05/2026

Remembering Gerald Jerry Pierce, Architect of Modern Digital Cinema

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...

29/05/2026

Roku Unveils Redesigned TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports to Launch Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, VAB Says

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Comparing 5 AI Video Enhancers for Restoring Old Video Quality

Comparing 5 AI Video Enhancers for Restoring Old Video Quality Kate Luvis May 29, 2026 0 Comments Digitizing VHS, MiniDV, and other legacy formats doe...

29/05/2026

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio Brie Clayton May 29, 2026 0 Comments Workflow replaces a patchwork of legacy tools...

29/05/2026

FCC Reminds Broadcasters of Their Public Interest Obligations

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Roku Unveils New TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports Announce New 'Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Study: YouTube Leads Global Streaming Ad Growth

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, According to VAB

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

At the Intersection of Music and Dance, an Epic Collaboration

At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...