Nokia's Service Operations Center powers Telefnica UK's drive towards customer-centric operations

Press Release

Nokia evolved Service Operation Center (eSOC) platform will enable Telef nica UK to proactively monitor and enhance individual customer experiences and services in real time

SOC implementation is a key step in Telef nicas transformation from network to service assurance, helping it differentiate itself in highly demanding markets like the UK

15th January 2019

Espoo, Finland - Telef nica Group has selected Nokia as its Service Operation Center vendor to support the operators journey in the UK from a traditional network-centric operation towards a customer-centric operation with full focus on the customer experience. Nokias evolved Service Operation Center (eSOC) platform will be implemented for Telef nica UKs 32 million customers.

The Nokia eSOC Platform provides the flexibility to interface with existing Telef nica UK systems and data sources, creating an environment that lets Telef nica UK proactively monitor its customers experiences and take recommended actions based on measured trends.

Thanks to the SOC offering, which enables a range of automation techniques leveraging Artificial Intelligence (AI) and Machine Learning (ML), Telef nica UK can optimize their operations to best meet their objectives. Nokias SOC Office consultancy will support Telefonica through the process reengineering required for SOC-enabled business transformation.

The move from network-centric to customer-centric operations is a growing trend for communication service providers, and service assurance is a key differentiator for Telef nica in the mature UK telecoms landscape. With the Nokia eSOC Platform and Nokia SOC Office, Telef nica can proactively ensure the excellence of services that are considered more important by subscribers.

Juan Manuel Caro, director of network and IT operations at global CTIO at Telef nica, said: Telef nica has always aimed to offer the best possible experience to our customers which a reactive network monitoring approach to operations could never guarantee. With SOC we have already transformed this in three of our markets reaching the next level in automated customer experience management, granting us flexibility and adaptability that serves as a key differentiator. Nokias solutions and services will allow us to achieve this goal in a competitive market like the UK.

Bhaskar Gorti, president of Nokia Software, said: Telef nica is pioneering the transformation toward customer-centric operations with the deployment of Nokia eSOC. Nokia is proud to support Telefonicas digital transformations and SOC deployments across the globe and with the flexibility to adapt to existing ecosystems in local markets.

Resources

Web page: Nokia evolved Service Operations Center (eSOC)

Web page: Nokia Service Assurance Portfolio

Web page: Nokia Autonomous Customer Care

Web page: Nokia Analytics

About Telef nica

Telef nica is one of the largest telecommunications companies in the world by market capitalization and number of customers with a comprehensive offering and quality of connectivity that is delivered over world class fixed, mobile and broadband networks. As a growing company it prides itself on providing a differential experience based both on its corporate values and a public position that defends customer interests.

The company has a significant presence in 17 countries and 356 million accesses around the world. Telef nica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy.

Telef nica is a 100% listed company, with more than 1.5 million direct shareholders. Its shares are traded on the Spanish Stock Market and on those in London, New York, Lima, and Buenos Aires.

If you would like to know more about the Telef nica, please visit www.telefonica.com

About Nokia

We create the technology to connect the world. Powered by the research and innovation of Nokia Bell Labs, we serve communications service providers, governments, large enterprises and consumers, with the industrys most complete, end-to-end portfolio of products, services and licensing.

We adhere to the highest ethical business standards as we create technology with social purpose, quality and integrity. Nokia is enabling the infrastructure for 5G and the Internet of Things to transform the human experience. nokia.com.

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