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Innovid Expands Local Measurement for NBCUniversal

17/05/2023

NEW YORK Innovid Corp. has announced an expanded agreement with NBCUniversal that will see Innovid supplying cross-platform, outcome-based KPIs or key performance indicators for local marketers across CTV and linear.
LINK: https://www.tvtechnology.com/news/innovid-expands-local-measurement-fo...
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